BĒA has 125 milligrams of naturally sourced caffeine from green tea and is made with raw nutrients and vitamins sourced from fruits and vegetables.

Consumers can now boost their energy levels more naturally with ingredients that are a step up from what you typically find in this drink category. This is tremendously important given so many people are paying close attention to what they put into their bodies. – Joshua Plant, Ph.D., Isagenix CSO

GILBERT, Arizona (PRWEB)
October 30, 2019

A new, healthier energy drink that can help consumers jump-start their day, power through work, or perk up in the afternoon had a historic debut for global health and wellness company Isagenix International. BĒA™ Sparkling Energy Drink had the best first-day performance of any permanent Isagenix product, with sales 10 times greater than first-day sales for e+™, the company’s popular long-lasting energy shot that launched in 2013.

Isagenix created BĒA — a ready-to-drink beverage whose name stands for botanical energy plus adaptogens — to both energize and nourish the body.

“After analyzing the energy drink market, we identified a strong need for a healthier caffeinated beverage, and BĒA delivers,” said Joshua Plant, Ph.D., Isagenix chief science officer and chairman of the company’s Scientific Advisory Board. “Consumers can now boost their energy levels more naturally with ingredients that are a step up from what you typically find in this drink category. This is tremendously important given so many people are paying close attention to what they put into their bodies.”

Available in a Berry Bellini flavor, BĒA has 125 milligrams of naturally sourced caffeine from green tea and is made with raw nutrients and vitamins sourced from fruits and vegetables including beets, spinach, broccoli, carrots, sweet potatoes, oranges, apples, strawberries, and maitake and shiitake mushrooms. It also features botanical antioxidants as well as adaptogens, such as ashwagandha, that can help fight stress.†

“Another factor that sets BĒA apart is it has 10 calories, less than 1 gram of sugar, and no artificial flavors, colors, or sweeteners,” Plant said. “Consumers can enjoy this drink without feeling bad about what’s in it.”

By launching BĒA, Isagenix strengthened its position in the growing energy drinks market, which the company entered in 2013 with e+. In the United States, that market is expected to reach $26.9 billion by 2025, progressing at a compound annual growth rate of 7.2% during the forecast period of 2017-2025, according to a report from Grand View Research Inc., a market research and consulting business.

Isagenix Chief Executive Officer Travis Ogden said debuting its first full-size energy drink not only helps the company attract consumers who have not tried Isagenix before but also helps it best serve existing customers.

“Our customers look to us for products that help them make healthy changes, so creating a healthier energy drink that features the high-quality, no-compromise ingredients people have come to expect from Isagenix made sense,” Ogden said. “We’ve received fantastic feedback so far. If the early response is any indication, we expect BĒA to be a game changer for our company, our customers, and the energy drinks market.”

While customers can purchase BĒA directly from Isagenix, the company recommends ordering through independent distributors. Preferred customer pricing is $39.99 for a 12-pack, and 5% of all profits will help the ISA Foundation — a 501(c)(3) nonprofit organization operated by Isagenix — provide healthy nutrition and support to underserved children, wellness education for all, and aid for those affected by natural disasters.

To learn more about Isagenix, visit the Newsroom, like the company on Facebook, and follow it on Twitter and Instagram.

†This statement has not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

About Isagenix International

Established in 2002, Isagenix provides systems for weight loss, performance, vitality and well-being, personal care and beauty, and financial wellness. With half a million customers worldwide and more than 100 products, packs, and systems globally, the company is committed to supporting healthy change in its customers’ and independent distributors’ lives. Isagenix shares its products and solutions through a network of independent distributors in 14 markets: the United States, Canada, Puerto Rico, Hong Kong, Australia, New Zealand, Taiwan, Mexico, the United Kingdom, Ireland, the Netherlands, Belgium, Spain, and South Korea. Isagenix is a privately owned company with headquarters in Gilbert, Arizona. For more information, visit Isagenix.com.

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NCES Partners With CoachCare

One obvious benefit of providing nutritional and other educational content directly into our healthcare mobile apps is that it can help patients stay motivated in their programs when they are away from the clinic or are not getting direct coaching.

AUSTIN, Texas (PRWEB)
October 30, 2019

NCES has recently partnered with CoachCare, a technology startup that offers a digital health platform for weight loss physicians, coaches and their patients.

NCES will collaborate with CoachCare to customize a dynamic, nutritional content repository to support the contemporary coaching needs for health clinics and their patients. The content will be available through CoachCare’s custom-branded physician dashboard and patient mobile apps, and will offer a combined health coaching and self-learning solution for clinics and patients. The content will target the impact of nutrition and healthy activities necessary for improving overall quality of life for patients, and will focus attention on chronic diseases, including obesity and pain management.

“We find that patient’s really want to be proactive when it comes to their programs, their coaching and their health,” says Carol Duke, Director of Marketing for CoachCare. “One obvious benefit of providing nutritional and other educational content directly into our healthcare mobile apps is that it can help patients stay motivated in their programs when they are away from the clinic or are not getting direct coaching.”

CoachCare will now support a library of general nutrition and exercise education that patients can review any time of day through their mobile apps, along with education related to more specific health issues they might be experiencing, including morbid obesity, sugar intolerance, hypertension, diabetes, heart disease, renal failure and more.

“Many chronic conditions are directly impacted by nutrition and lifestyle choices, many of which are life-long habits that must be modified,” says Carrie Mark, NCES Registered Dietitian. “We believe CoachCare is a fantastic way to reach patients who are actively trying to modify their lifestyles and be successful in their programs.”

NCES products ensure patients get the most out of education, counseling and daily health maintenance by creating the critical connections in behavior and symptom control. NCES products target the teaching and educational needs for health professionals working directly with patients, as well as take-home products for patients who require ongoing reminders and behavior management support.

All NCES solutions are simple and easy to introduce and solutions can be implemented throughout the healthcare setting. “We make nutrition education and behavior management easy,” says Chris Jackson, CEO of NCES. “NCES products are high quality and receive great responses in satisfaction surveys.”

An official partnership launch will take place at Obesity Week in Las Vegas, NV on November 4-8. Stop by CoachCare’s booth #641 and learn more about the partnership here.

ABOUT NCES:

NCES is a leader in creating and publishing of health, nutrition and exercise content. The Company provides education materials and teaching tools, individually or as companion products, for health professionals. NCES works directly with providers or provides content customized to specific target market needs.

ABOUT COACHCARE:

CoachCare helps health clinics across a number of specialties improve retention, referrals and revenue by encouraging 24/ 7 patient-clinic engagement and simplifying daily complexities for both clinic and patient through a custom-branded mobile app, clinical dashboard, and connected proprietary scales and trackers. Request more info here.

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Travelers gain sea kayaking skills navigating Patagonia’s coastline and immerse in local culture on NOLS (National Outdoor Leadership School) 14-day expedition (photo by Jordan Cranch/NOLS).

This winter, NOLS is challenging adults with an array of skill-building expeditions, including kayaking on Chile’s coastal fjords.

LANDER, Wyo. (PRWEB)
October 31, 2019

Experience has become a travel must-have in recent years with immersive travel topping trend lists. “The hottest souvenir to bring back from a trip is a new skill … enriching [travelers’] lives beyond the trip,” TripAdvisor declared in its 2019 trend report, while Conde Nast Traveler coined the name “Intrepid Journeys” for these “more challenging adventures” characterized by “embracing fears, experiencing discomfort and taking on ambitious physical activities.” And where better to search out the ultimate in transformative, experiential travel adventure than NOLS (National Outdoor Leadership School), the leader in wilderness education for more than 50 years.

This winter, NOLS is challenging adults with an array of skill-building expeditions, including the opportunity to escape grey cityscapes for blue waters while kayaking on Chile’s coastal fjords. The 14-day Patagonia Sea Kayaking Expedition is one NOLS adventure geared toward individuals 23 years and older. Offered Feb. 21- Mar. 5, 2020, the course not only transforms beginners into confident paddlers, but will also help develop leadership abilities and cultural competency.

This immersive travel opportunity unlocks some of Chile’s wildest landscapes to explore, including Patagonia’s lush temperate rainforest, abundant waterfalls and even glimpses of the distant glaciers that carved this spectacular region. Knowledgeable instructors help travelers master the fundamentals of paddling. And as the course makes its way along the coast, travelers will also have the opportunity to visit coastal communities and learn about their way of life – and will leave Chile with sharpened leadership and communication skills as well as an appreciation for the dynamic wind and sea conditions of the area.

Additional adult winter courses provide a variety of available destinations, dates and skills. Also in February, a week-long Baja Coastal Sailing course offers another way to reconnect with the sea in winter. Beginning with the basics, this expedition is perfect for the novice sailor looking to get away from the cold and spend days exploring quiet sea coves and relaxing on a beach under the stars. And the New Zealand Sailing adventure, Nov. 23 – Dec. 6, 2019, offers travelers the opportunity to learn diverse skills in a remote coastal landscape rich with unique-to-New Zealand wildlife. Both courses emphasize sailing skills and seamanship while also helping strengthen leadership, communication and decision-making skills.

For those who’d rather embrace than flee winter’s snow and cold, NOLS offers a 12-day Winter Backcountry Touring Adventure in the mountains of Wyoming with three offerings beginning December 29 and February 2 and 16. Starting at the Grand Targhee Ski resort, travelers learn the basics of avalanche assessment before heading into the backcountry of the Tetons, where skiing or snowboarding on fresh powder and winter ecology are on tap. At night, retreat to yurts and self-built snow shelters.

Although NOLS – founded in 1965 by legendary mountaineer Paul Petzoldt – is perhaps best known for its famously rugged gap-year and travel-abroad expeditions for students, all of these winter trips are part of a series of expeditions called “Prime,” grounded in the same philosophy of building high-level outdoor and leadership skill sets while reveling in personal growth and fun, but designed for adults 23 and over. Tuition for the four winter courses ranges from $2,100 to $5,490 per person for 8- to 14-day adventures.

About NOLS:

NOLS (National Outdoor Leadership School) is the world’s leading wilderness school. A nonprofit based in Lander, Wyoming, the school provides students the opportunity to step forward – whether on an expedition, wilderness medicine or custom course. Students of all ages graduate from their courses prepared to lead their communities in a changing world. Graduates have a lifelong desire for leadership, commitment to continued skills development, and ongoing education. Since 1965, NOLS has embraced and explored the unknown through outdoor and classroom-based experiences. To learn more about NOLS, call 800.710.6657 or visit http://www.nols.edu.

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