All posts by imreal

Society: Christianity

Ronald-Osaze S.M. Griffin’s Newly Released “Elephant Crumbs Journal” is a Compelling Journal that Speaks Love and Acceptance

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MEADVILLE, Pa. (PRWEB)

“Elephant Crumbs Journal”: an inspiring account that allows the readers to know how vast the encompassing love and mercy of God to mankind is. “Elephant Crumbs Journal” is the creation of published author Ronald-Osaze S.M. Griffin, a writer who had written three short stories. He is dedicated to bringing healing to people and to expose things that burden the heart of the Father so the life of many become less complicated, more manageable, and fun.

Griffin writes, “Elephant Crumbs Journal is a God-inspired love book! God talked, I listened, and then I wrote, however, He used my spirit, my heart, and mind, experiences, and voice, to get his points across. For example, Father wants us to love each other the same way He loves us. He considers us family regardless of the country we were birthed in, the color of our skin, education, or our financial status. He wants us to look at who we are now, juxtaposed against whom we were supposed to be, and based on His purpose for creating us. He wants us to not be angry with Adam and Eve for their error in judgment. What if Adam and Eve were teenagers, madly in love with each other? Do you remember your first love? Did you make sense? Did you obey your parents when they said, ‘Don’t see that person’? He wants us to consider the question, ‘What do we need to do now to become the original Adam before sin?’ He wants us to recognize that Adam as one person was male and female. However, after Adam slept, he was Adam and Eve—two people, male and female, husband and wife, the first, the image of marriage.”

“Elephant Crumbs Journal speaks to Love, looks for Love, loses Love even to death, begs for Loves forgiveness! Sometimes it’s the original Adam speaking, other times it’s the Adam that should have been!”

Published by Christian Faith Publishing, Griffin’s new book is a stirring memoir that shows the greatness of the Lord in loving His people.

With this purpose, the author aims to help the readers understand how much God loves His people regardless of color, race, and status in life.

View a synopsis of “Elephant Crumbs Journal” on YouTube.

Consumers can purchase “Elephant Crumbs Journal” at traditional brick & mortar bookstores, or online at Amazon.com, Apple iTunes store, or Barnes and Noble.

For additional information or inquiries about “Elephant Crumbs Journal”, contact the Christian Faith Publishing media department at 866-554-0919.

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health and fitness

2020 Hall of Fame Ceremony Tickets On Sale Now

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POLK CITY, Fla. (PRWEB)

The Hall of Fame Class of 2020 include inductees Shaun Murray, Mandy Nightingale and Joe Ray, Award of Distinction Honorees April Coble-Eller, Gene Davis (posthumously), Nikki Lee, Don Mixon Jr., and Eddie Roberts, and Lifetime Achievement Honoree Ed Brazil (posthumously).

It’s the Oscars of Water Skiing & Wake Sports- the highest honor one can achieve in the sport! From the moment you walk the red carpet, to hearing the inspirational speeches of our honorees, it will be a night you will forever remember. Together with our partners at Walt Disney World, we will create a magical evening that showcases the remarkable achievements of our Hall of Fame Class of 2020. At the conclusion of the ceremony, all guests are invited to a fun after party in the Fiesta Ballroom.

You won’t want to miss this special evening! It will be a night filled with inspiration and incredible memories. We hope to see you there!

Please visit http://www.usa-wwf.org/2020halloffame for the event schedule, venue information, honoree bios, hotel information, sponsorship, ticket purchase options and more!

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Industry: Healthcare

PDA Dental Marks 13th New Affiliation for Dental Care Alliance in 2019

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Dr. Ritholtz and his team have a longstanding reputation for clinical excellence, innovation and putting their patients first. We are proud to be their partner of choice and look forward to growing stronger together,” commented David Pegg, Chief Development Officer for DCA.


SARASOTA, Fla. (PRWEB)

Dental Care Alliance is excited to welcome PDA Dental – previously known as Premier Dental Associates of Lower Manhattan – to its world-class family of affiliated practices. The practice, led by Dr. David Ritholtz, has been providing excellent dental care to patients in the Financial District of Lower Manhattan in New York since 1984.

PDA Dental is a world-class dental practice serving the comprehensive general and cosmetic dentistry needs for patients of all ages. The design and philosophy of the practice is grounded in the belief that patients deserve the highest quality personalized care in a comfortable, spa-like setting. By using the newest innovations and most advanced technology, the highly-trained, caring dentists and professional team at PDA Dental are able to offer patients more precise and comfortable care than ever before.

The diverse menu of treatment services includes preventive care, such as dental cleanings for adults, as well as pediatric dentistry services, and, for those unexpected moments, emergency dental care. Restorative procedures include same-day crowns, and dental implants. Cosmetic services feature GLO® Science teeth whitening, veneers, and Invisalign®, provided by a designated Top 1% Provider, Dr. Steven Ritholtz. The PDA Dental teams also help patients who need more specialized care in periodontics, endodontics, temporomandibular joint (TMJ) disorders, and sleep apnea.

David Ritholtz founded and has directed PDA Dental since its inception in 1996. He has been practicing general and cosmetic dentistry for over twenty-five years. Dr. Ritholtz graduated from Yeshiva College with a Bachelor of Arts degree in Biology. He received his Doctor of Dental Surgery degree from the New York University College of Dentistry. He is a member of the American Dental Association and the First District Dental Society of the State of New York.

“The inspired team at PDA Dental is an extraordinary and unique addition to the DCA family,” commented David Pegg, Chief Development Officer for DCA. “Dr. Ritholtz and his team have a longstanding reputation for clinical excellence, innovation and putting their patients first. We are proud to be their partner of choice and look forward to growing stronger together.”

Founded in 1991 and headquartered in Sarasota, FL, Dental Care Alliance supports more than 325 affiliated dental practices in 20 states, making it one of the largest multi-branded dental support organizations in the country. DCA-affiliated practices provide a full suite of dental services, including general dentistry, hygiene, pediatric dentistry, orthodontics, endodontics, periodontics and oral surgery. DCA’s mission is to improve the practice of dentistry by partnering with and supporting dental professionals, so they can create a lifetime of healthy smiles for their patients.

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Business: Insurance

NFP Acquires Savitsky Satin Bacon & Bucci, Los Angeles-based Business Management Firm

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NEW YORK (PRWEB)

NFP, a leading insurance broker and consultant that provides property and casualty (P&C), corporate benefits, retirement, and individual solutions, today announced that it has acquired Savitsky Satin Bacon & Bucci (SSBB). The transaction closed on Sept. 18, 2019.

Located in Los Angeles, SSBB is a business management firm serving high-net-worth individuals, including entertainment industry executives, entertainers and professional athletes, among others. The acquisition supports NFP’s expansion of its Individual Solutions business line. All of the partners of SSBB will continue to be fully engaged, with Chris Bucci and Steve Savitsky remaining as managing partners, and Gary Satin, Jeff Bacon and Rachel Martinez remaining as partners. Bucci will also serve as managing director of the Business Management Platform and will report to Ed O’Malley, NFP’s executive vice president and head of insurance brokerage and consulting.

“We are excited to welcome the Savitsky Satin Bacon & Bucci team to the NFP family,” said O’Malley. “The strategic direction and opportunistic vision of industry leaders like Chris, Steve and the entire team will enhance the value proposition that NFP can deliver to high-net-worth individuals in planning for all aspects of their business and financial management needs.”

“In NFP, we have found the ideal strategic partner to support our long-term growth and future aspirations for the business management industry,” said Bucci. “Uniting our operations with NFP’s comprehensive insurance and financial solutions will elevate the value we deliver to current and future clients.”

“Our team looks forward to the next chapter in our careers. We will continue diligently serving our clients with the same personal care that Savitsky Satin Bacon & Bucci built its reputation on, while accessing the breadth of services and scale of NFP,” said Savitsky.

About NFP

NFP is a leading insurance broker and consultant providing customized property and casualty, corporate benefits, retirement, and individual solutions through its licensed subsidiaries and affiliates. NFP enables client success through the expertise of over 5,400 global employees, investments in innovative technologies, and enduring relationships with highly rated insurers, vendors, and financial institutions. NFP is the 6th largest US-based privately owned broker, 5th largest benefits broker by global revenue and 7th best place to work in insurance (Business Insurance); 10th largest property and casualty agency (Insurance Journal); and 13th largest global insurance broker (Best’s Review).

Visit NFP.com to discover how NFP empowers clients to meet their goals.

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Business: Executives

8th Annual – Construction Audit & Cost Control Best Practices Roundtable Workshop

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https://www.prweb.com/

Bellagio, Las Vegas

Very knowledgeable presenters. Excellent Workshop overall.


DALLAS (PRWEB)

The Construction Audit & Cost Control Institute will be hosting our 8th Annual Construction Audit & Cost Control Best Practices Roundtable Workshop October 28-29 at Bellagio in Las Vegas. This year, we will once again be emphasizing the “roundtable” aspects of our workshop by providing ample time for interactive Q&A with our industry expert presenters. Anyone responsible for auditing construction activity and/or managing construction projects can benefit from this workshop.

Included are several networking opportunities: an evening reception, breakfast, refreshment breaks and lunch will be provided by Bellagio both days.

Space is limited. Reserve your seat now (option to pay later).

Course Level: Intermediate

CPE Hours: 16

LEARN MORE: Speaker’s Biographies, Learning Objectives, CPE, Venue, etc.

Reviews from Previous Workshop Participants:

“Participation encouraged variety of skills at the table. Overall a great learning experience.”

“Really enjoyed the real life examples and discussions about how to apply in your own job.”

“You seem to always have speakers with current pulse of industry.”

“Liked the interactive discussions about current trends.”

Learning Objectives:

  • Learn the latest best practices in use for construction audit and cost control

  • Obtain an update on the trends in tools and techniques used for construction audit and cost control

  • Explore specific case example results of current best practice construction audits

  • Have ample time to learn during question and answer sessions at the conclusion of each presentation .


Speakers:

1. Rich Brodowski – Project Executive – Surespan USA Inc.

2. Vince Chapman – Managing Principal – HPM Program Management

3. William Consolie – Global Practice Leader, Construction Services – Experis Finance

4. Tony Ollmann – Firm Director – Baker Tilly

5. Jake Ortego – Founder & Primary Partner – JA Cost Engineers & Advisors, Inc.

6. Adam Rouse – Director – BDO USA, LLP

7. Gregory Smith – Construction Counsel – Smith, Gambrell & Russell

8. Stephen Strohman – Supervisor, Advisory Services – Brown Smith Wallace LLC

9. Courtenay Thompson – Principal – Courtenay Thompson & Associates

10. Debbie Townsend – President – R. L. Townsend & Associates, LLC

11. Rich Townsend – President – Construction Audit & Cost Control Institute, Inc.

12. Paul Wallerus – Owner & Principal – C&M Construction Consultants, Inc.

13. Chris Wolbrink – President – SiteTraxx, LLC

14. Henry Woods – Supervisor, Advisory Services – Brown Smith Wallace LLC

Who Will Benefit from this Program:

  • Construction Audit Consultants

  • Internal Audit Professionals

  • CFO’s

  • Cost Engineers

  • Attorneys

  • Construction and Engineering Department Representatives

  • Facilities Management Department Representatives

  • Procurement Department Representatives


Venue: Bellagio, Las Vegas

Home of the Fountains of Bellagio and the Conservatory & Botanical Gardens – 2 of the top rated complimentary hotel attractions in the country! Offers 19 world-class dining options from casual to contemporary to AAA Five-Diamond, 9 of which have an outdoor patio overlooking the Fountains of Bellagio. Bellagio is a luxurious Las Vegas hotel complete with casino, restaurants, spas and nightlife.

Space is limited. Reserve your seat now (option to pay later).

Course Level: Intermediate

CPE Hours: 16

LEARN MORE: Speaker’s Biographies, Learning Objectives, CPE, Venue, etc.

Sponsor:

The Construction Audit & Cost Control Institute was established in 2008 to provide specific professional development training seminars to professionals interested in this specialized subject matter. Both Rich Townsend and Courtenay Thompson, Jr. have collaborated to provide development seminars related to construction audit and construction cost control seminars since 1985. For more information on our construction audit and fraud seminars, go to http://www.caacci.org.

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Health

The Minnesota Association of African-American Physicians award two scholarships to University of Minnesota Medical School Students

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https://www.prweb.com/


EAGAN, Minn. (PRWEB)

The Minnesota Chapter of the National Medical Association (a.k.a. The Minnesota Association of Black Physicians/The Minnesota Association of African-American Physicians) was pleased to award two scholarships to 2 senior medical students at the University of Minnesota Medical School at a ceremony on campus, Wednesday, September 25, 2019. The named awards recognized outstanding achievement in the area of medical student performance. Ms. Danielle Brewer was given the Rodney Wayne England, M.D. Scholarship. Dr. England grew up in Illinois and graduated from the University of Illinois Medical School. He did his residency training at the Minneapolis V.A. hospital, Ramsey Hospital, and Hennepin County hospital. Dr. England was a pioneering Internal Medicine Physician who had a private practice in St. Paul and served the citizens in a sterling manner for over 40 years. He was married to Pat, and they had five children, 2 of whom are practicing physicians in the Twin Cities. Ms. Danielle Brewer graduated from Blake School in 2012 and Howard University in 2016.

Ms. Lauren Nichols was given the Dr. Cassius Marcellus Clay Ellis Scholarship. Dr. Ellis was born in Kentucky and graduated from Meharry Medical College in 1962. Dr. Ellis was one of the first Presidents of the Minnesota chapter of the National Medical Association. Dr. Ellis was also a renown surgeon. He trained many Minnesota surgeons and had a strong affiliation and respect from the University of Minnesota Medical School, Minnesota Board of Medical Practice, U.S. Army, and North Memorial hospital. His wife was Phyllis, and they had four children together. Ms. Lauren Nichols graduated from Robbinsdale Armstrong High School in 2011 and St. Olaf College in 2015.

Both Danielle and Lauren are completing their fourth year of medical school and will graduate in May 2020. They both have a keen interest in Pediatrics.

“We were thrilled to learn of the Drs. England and Ellis Scholarships given by the Minnesota Chapter of the National Medical Association to Danielle xxx and Lauren xxx. They both were extremely deserving and appreciative to be recipients of the MN Chapter of the NMA Scholarships. The MN Chapter of the NMA Scholarship Award means a lot to the medical students. We are very thankful that our community physicians recognize and support the University of Minnesota Medical School and its many outstanding students.”

Mary Tate, Director of Diversity and Minority Affairs at the U of MN Medical School

“The University of Minnesota Medical School is pleased the MN Chapter of the NMA gave the named scholarships to Danielle Brewer and Lauren Nichols. Drs Ellis and England were leaders and pioneers in the Minnesota Medical community. It is very gratifying that their legacy is remembered and that the MN Chapter of the NMA supports the University of Minnesota Medical School and recognizes some of Minnesota’s outstanding future physicians.”

Dimple Patel, Associate Dean, Office of Admissions University of Minnesota Medical School

“As president of the MN Chapter of the NMA I am thrilled to re-engage in the named scholarship program. Drs. Ellis and England were luminaries in Minnesota Medicine. We look forward to participating in scholarship program with the University of Minnesota Medical School for years to come and we are dedicated to recognizing the many exemplary Minnesota African-American physicians who paved the way for the future Minnesota physicians.”

Charles E. Crutchfield III, MD, President of the Minnesota Chapter of the National Medical Association

(PHOTO: Pictured left to right: Charles Crutchfield III, MD, President of the Minnesota Chapter of the National Medical Association, Mary Tate, director of diversity and minority affairs at the U of MN Medical School, David Hamlar, MD, ENT surgeon and U of MN Medical School advisor and liaison, Danielle Brewer, and Ms. Lauren Nichols.)

About: The Minnesota Chapter of the National Medical Association (a.k.a. The Minnesota Association of Black Physicians/The Minnesota Association of African-American Physicians) provide education, support, camaraderie, and advocacy for Minnesota’s physicians with a special emphasis on supporting Physicians of Color, especially Black/African-American physicians, so they may provide the highest quality, most effective service and care to all in need, reduce health care inequities, and increase access to health care to all with special emphasis on access for Patients of Color. Initially created by Black/African-American physicians, Minnesota physicians and patients of all races, ethnicities, genders, and preferences are embraced in the mission of the Minnesota Association of Black Physicians and are welcome to become members and welcome to seek care from our physician members. MAAAP.org

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Technology: Computer

KnowBe4’s 2019 Q3 Year-Over-Year Sales the Most Successful to Date

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https://www.prweb.com/

KnowBe4 Q3 2019 Sales Growth

Our continued sales growth is a direct reflection of the massive adoption levels we’re seeing for new-school security awareness training and simulated phishing as an integral part of every organization’s information security program. – Stu Sjouwerman, CEO, KnowBe4


CLEARWATER, Fla. (PRWEB)

KnowBe4, the provider of the world’s largest security awareness training and simulated phishing platform, today announced a significant year-over-year sales increase with another record-breaking quarter. In the third quarter of 2019, KnowBe4 reached 55% growth over Q3 2018, increasing customer accounts to well over 28,000.

The 26th consecutive quarter of explosive growth has been driven by increased demand for KnowBe4’s new-school security awareness training, coinciding with a rapidly expanding portfolio of engaging training content. Demand continues to grow globally as KnowBe4 expands its worldwide reach with the acquisition of Twist and Shout in the UK, enhancing its high-quality video production capabilities. Twist and Shout is the creative force behind “The Inside Man”, the award-winning security awareness drama series and “Restricted Intelligence,” the world’s first information security awareness sitcom, now into its sixth season.

“Our continued sales growth is a direct reflection of the massive adoption levels we’re seeing for new-school security awareness training and simulated phishing as an integral part of every organization’s information security program,” said Stu Sjouwerman, CEO, KnowBe4. “We owe our success to a fantastic platform at a disruptive price point. Moreover, the fantastic team we’ve built keeps getting awards for customer service. In addition to our continued growth in the European market with the acquisition of Twist and Shout, we’re moving into new markets such as Asia Pacific, with the establishment of offices in Australia and Japan.”

Other recent and notable milestones and awards for Q3 2019 include:


  • KnowBe4 was positioned as a leader in the Gartner Magic Quadrant for the third consecutive year and its sixth appearance overall

  • Recognized on the Inc. 500 list for the fourth time at #161

  • Winning the Black Unicorn Award for being valued as a $1 billion as a cybersecurity unicorn

  • Named Best Place to Work Awards for women and millennials by Great Place to Work and Fortune

  • Cannes award-winning video content production of the new Inside Man series

For more information on KnowBe4, visit http://www.knowbe4.com.

About KnowBe4

KnowBe4, the provider of the world’s largest security awareness training and simulated phishing platform, is used by more than 28,000 organizations around the globe. Founded by IT and data security specialist Stu Sjouwerman, KnowBe4 helps organizations address the human element of security by raising awareness about ransomware, CEO fraud and other social engineering tactics through a new-school approach to awareness training on security. Kevin Mitnick, an internationally recognized cybersecurity specialist and KnowBe4’s Chief Hacking Officer, helped design the KnowBe4 training based on his well-documented social engineering tactics. Tens of thousands of organizations rely on KnowBe4 to mobilize their end users as the last line of defense.

Number 161 on the list Inc. 500 of 2019, #34 on 2018’s Deloitte’s Technology Fast 500, and #2 in Cybersecurity Ventures Cybersecurity 500, KnowBe4 is headquartered in Tampa Bay, Florida, with offices in Brazil, Australia, Japan, England, the Netherlands, Germany, South Africa and Singapore.

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Technology: Electronics

Lexmark Garners Numerous Product Awards from Printer Hardware Reviewers

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“We designed these products to deliver reliable, secure and easy to use print solutions for SMB customers,” said Brock Saladin, Lexmark senior vice president and chief revenue officer.


LEXINGTON, Ky. (PRWEB)

Lexmark, a global imaging solutions leader, today announced it has been lauded by top industry hardware reviewers for the reliability, security and ease of use of various monochrome and color laser multifunction printers (MFPs).

Better Buys

Better Buys awarded the Lexmark MC3326adwe Series with its Editor’s Choice Award for 3Q 2019 in the color MFP category.

“The MC3224dwe, MC3224adwe and MC3326adwe join Lexmark’s GO LineTM series which provides enterprise-level features in smaller, lower-cost devices,” said Melissa Pardo-Bunte, editor, Better Buys. “These color MFPs target small businesses that need affordable and efficient devices. Lexmark boasts that these MFPs are 30 percent smaller and lighter (than previous models) for a compact fit on desks and other cramped spaces.”

Keypoint Intelligence – Buyers Lab (BLI) Summer Pick Awards

BLI recently awarded Lexmark with Summer 2019 Pick awards for the following products:


  • Lexmark CS331dw/CX331adwe – Outstanding Color Printer/MFP for SOHO Environments

  • Lexmark B2236dw/MB2236 Series – Outstanding Printer/MFP for SOHO Environments

  • Lexmark CS622de/CX625 Series – Outstanding Color Printer/MFP for Mid-Size Workgroups

  • Lexmark CS720 Series – Outstanding Color Printer for Large Workgroups

“Lexmark’s outstanding lineup was awarded with the most wins in the most categories this Summer 2019 award season,” said Kaitlin Shaw, Keypoint Intelligence senior editor, Printers/A4 MFPs. “Lexmark offers products that outshine the competition in the home office, small office, mid-size workgroup, and large workgroup areas. All of the winning models stood out for their impressive performances and user-friendliness, promising minimal downtime for busy workgroups.”

“When you factor in these devices’ low costs with their impressive performances and feature sets, it’s easy to see why Lexmark took home so many Pick awards,” Shaw concluded.

Pacesetter Award Recognizes Lexmark for Standout Ease of Use

Keypoint Intelligence – Buyers Lab also awarded Lexmark its BLI PaceSetter 2019–2020 in Ease of Use: A4 Small Workgroup award.

“Lexmark offers a broad range of devices for small workgroups that are impressively easy to use and maintain,” said Shaw. “Buyers Lab analysts were impressed with Lexmark’s robust USB print capabilities, particularly the broad range of file formats many models support, including Microsoft Word, PowerPoint, and Excel. Also impressive is the level of guidance Lexmark’s touchscreens provide for user maintenance procedures; extensive, graphical, step-by-step instructions steer users seamlessly through the processes for toner replacement and misfeed removal.”

“We designed these products to deliver reliable, secure and easy to use print solutions for SMB customers,” said Brock Saladin, Lexmark senior vice president and chief revenue officer. “These award-winning devices bring the power and durability of a departmental printer or MFP to the desktop, without sacrificing the enterprise-level quality and security customers expect from Lexmark.”

Suggested Resources

About Better Buys

After more than 20 years as a trusted authority on office equipment, Better Buys is now a software resource site dedicated to helping companies in the market for various business software, such as Business Intelligence solutions, HR Software, CMMS Systems and more, as well as printers, copiers, and scanners. Leveraging an experienced team of in-house editors, Better Buys offers a range of content and resources designed to help organizations make smarter purchasing decisions, including expert reviews, authoritative whitepapers & reports, insightful market research, comprehensive buyer’s guides, and more. For more information, visit betterbuys.com.

About Keypoint Intelligence – Buyers Lab

Keypoint Intelligence is a one-stop shop for the digital imaging industry. With our unparalleled tools and unmatched depth of knowledge, we cut through the noise of data to offer clients the unbiased insights and responsive tools they need in those mission-critical moments that define their products and empower their sales.

For over 50 years, Buyers Lab has been the global document imaging industry’s resource for unbiased and reliable information, test data, and competitive selling tools. What started out as a consumer-based publication about office equipment has become an all-encompassing industry resource. Buyers Lab evolves in tandem with the ever-changing landscape of document imaging solutions, constantly updating our methods, expanding our offerings, and tracking cutting-edge developments.

About Lexmark

Lexmark creates innovative imaging solutions and technologies that help customers worldwide print, secure and manage information with ease, efficiency and unmatched value.

Lexmark and the Lexmark logo are trademarks of Lexmark International, Inc., registered in the U.S. and/or other countries. All other trademarks are the property of their respective owners.

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Lifestyle: Self Help

Creating a Strong Digital Personal Brand is Key to Career Success

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Digital You Cover

“Personal branding is alive and well in its new digital-first version and is in fact one’s most valuable career asset if developed and used properly,” says author William Arruda.


ALEXANDRIA, Va. (PRWEB)

Despite talk that the personal branding revolution is over, there is a new era of digital personal branding that is not only thriving but vital to success. In Digital You: Personal Branding in a Virtual Age, branding expert and author William Arruda contends that while the analog personal branding of the 1990’s and 2000’s is indeed over, the death of personal branding is just myth.

Arruda identifies nine trends in what he calls the personal branding reboot: nexting, flextrapreneurship, digital first, brandscaping, treadmill learning, digital advocacy, distance branding, digital dexterity and Youcasting. Understanding these trends is critical to one’s ability to amp up success and happiness at work.

“Personal branding is alive and well in its new digital-first version and is in fact one’s most valuable career asset if developed and used properly,” says Arruda. “The myth of its death results from confusion by those who confound use of social media with what is actually required to stand out in a noisy world of information overload.”

“We live in an ever-changing virtual age where first impressions are now commonly made through one’s digital presence—a first impression is not necessarily a result of the first handshake or in-person conversation. As such, it is important to make strong digital impressions to stay relevant, visible and valuable. One must master new rules and tools. Regardless of who you are and where you are in your career, craft your digital brand of distinction,” states Arruda.

Arruda outlines how to do this in four strategic, logical and serial parts mirroring the personal digital journey he asks the reader to take:

Real You + Virtual You + Visual You + Social You= Digital You

From defining your authentic story and translating that for a digital audience, Arruda guides you step by step on how to create your unique digital brand and build your network. “I’ll guide you on how to be a multi-media standout and show you how branding tools—especially LinkedIn—can be utilized for maximum results.

About the Author

Dubbed ‘the personal branding guru” by Entrepreneur magazine, William Arruda has been credited with turning the concept of personal branding into a global industry. A corporate branding veteran, William is the founder of Reach and CareerBlast.TV. American Express, Google, Gucci, IBM, J&J, LinkedIn, Pepsi, and Target are just a few in a long list of clients. As a thought leader, William is a spokesperson on personal branding and social media. He has appeared on BBC TV, the Discovery Channel, and NPR, and he’s been featured in more than 1,000 publications. He’s the bestselling author of Ditch. Dare. Do! and Career Distinction, and he writes a regular column for Forbes.

About ATD and ATD Press

The Association for Talent Development (ATD) is the world’s largest association dedicated to those who develop talent in organizations. ATD’s members come from more than 120 countries and work in public and private organizations in every industry sector. ATD Press publications are written by industry thought leaders and offer anyone who works with adult learners the best practices, academic theory, and guidance necessary to move the profession forward. For more information, visit https://www.td.org/books.

Digital You: Real Personal Branding in the Virtual Age

ISBN: 978-1-949036-75-6 | 232 Pages | Paperback

http://www.td.org/books/digital-you

To order books from ATD Press, call 1.800.628.2783.

To schedule an interview with Mr. Arruda, please contact Kay Hechler, ATD Press senior marketing manager, at khechler@td.org.

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health and fitness

First-Ever San Diego-Grown Geisha Coffee Featured at Bird Rock Coffee Roasters

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Mraz Family Farms Geisha, grown in San Diego California

Now, unlike any other moment in history, we have access to Geisha, one of the world’s rarest, multiple award-winning and delicious coffees, grown right in our backyard. We see this as the beginning of a sea change in coffee producing


SAN DIEGO (PRWEB)

Bird Rock Coffee Roasters announced today an exclusive partnership with Mraz Family Farms, owned by multi-Grammy winning singer/songwriter Jason Mraz, to provide the first-ever San Diego grown coffee to consumers in the U.S. This is the first time a Geisha varietal has been grown and harvested on San Diego soil and made available online and to local consumers.

The unique availability of intercontinental-grown coffee is made available due to Frinj Coffee’s proprietary coffee plants that have proven viability in partnering with avocado farms in Southern California. Mraz Family Farms is one of the early Frinj Coffee growers, is a certified organic operation, and located in northern San Diego. Partnering with Frinj Coffee in 2015, they planted their first coffee plants, integrating them into their existing avocado farm. As co-partners, they worked together to grow high quality, single-origin varietals for coffee enthusiasts. Frinj Coffee is credited with managing the post-harvest process for Mraz’s production and the preparation of the highest quality lots for sale to Bird Rock Coffee Roasters. This year marked the largest harvest to date and is the first time Mraz Family Farm coffee will be available to San Diego, and only through Bird Rock Coffee Roasters.

“It has always been our mission to provide San Diego with the best specialty coffee the world has to offer, and now we can include San Diego County in that lineup of excellence,” said Jeff Taylor, co-owner of Bird Rock Coffee Roasters. “Now, unlike any other moment in history, we have access to Geisha, one of the world’s rarest, multiple award-winning and delicious coffees, grown right in our backyard. We see this as the beginning of a sea change in coffee producing and are thrilled to be on the forefront with our outstanding coffee partners, Frinj and Mraz Family Farms.”

This launch follows Bird Rock Coffee Roasters’ and Frinj Coffee’s partnership earlier this year where an exclusive cupping event took place, featuring a California-grown certified organic Cuicateco, which received a score of 92 in a third-party review from Coffee Review. The coffee was grown by Frinj’s flagship and organically certified farm, Good Land Organics. All beans available for purchase sold out in one day.

“This is a true milestone in California’s culinary history and I am proud to see it,” says Jay Ruskey, CEO of Frinj Coffee. “What you are tasting in this cup is the tireless refinement of 20 years of farming from a very dedicated group of people on the Frinj and Mraz Family Farm Team. Thank you Bird Rock for supporting us.”

Frinj Coffee is on a mission to develop coffee production along the southern coast of California. There are 47 partnering Frinj farms between Santa Barbara and San Diego with more than 57,000 coffee trees planted in the ground. Coffee, an entirely imported product, has now been growing in California for over 17 years. The increasing demand for super-specialty coffee is what is fueling the commercial growth. Another result of this pioneering industry is the opportunity to provide the struggling local farming industry with an alternative to the existing commercial crop production of avocados and citrus with a high-valued crop.

“In 2015, with the help of family & friends, Mraz Family Farms was established to produce a diverse array of organic fruits in a sustainable and conscious fashion. At that time, we planted our first coffee trees and teamed up with Frinj Coffee to help us grow high quality, single-origin varietals for serious coffee enthusiasts,” said Jason Mraz, owner of Mraz Family Farms. “Bird Rock Coffee Roasters will be the first and closest coffee shop in California to sell Frinj’s California Geisha grown by Mraz Family Farms. We are proud to have partnered with both of these companies. After 20 years, it is an honor and a thrill to still be sharing my joy in coffee shops.”

The Mraz Family Geisha has tasting notes of jasmine tea, honey, key lime pie, and elderflower. The coffee will be available by the cup at all six Bird Rock Coffee Roaster’s locations for $35 per cup as supplies last. The whole beans will be available online and offered at 4oz for $199 per unit.

Further harvests from Mraz Family Farms are expected in the Spring of 2020 and to be available at Bird Rock Coffee Roasters.

For more information about Bird Rock Coffee Roasters, please visit: http://www.birdrockcoffee.com.

About Bird Rock Coffee Roasters:

Bird Rock Coffee Roasters (BRCR) is proud to have put premiere, direct-trade coffee on the map in San Diego. BRCR has won multiple national and international awards for quality, taste, roasting and socially responsible practices, including: sixteen medals at the 2018 national Golden Bean coffee roaster competition, the national Good Food Awards in 2016, 2017 and 2019, the national Micro Roaster of the Year Award in 2012, and a consistent winner of scores over 90 points for several of their coffees. Bird Rock Coffee Roaster’s staff sources the best coffees in the world and directly from origin. Going beyond the perfect latte, Bird Rock Coffee Roasters has professional roasters on site and pour-over bars featuring seasonal offerings. Bird Rock Coffee Roasters engages in direct trade with farmers, and is proud to serve the best green coffee, prepared with the utmost respect for those who produced it. These endeavors are all accomplished through the scope of sustainability; Bird Rock Coffee Roasters considers material quality, waste production, raw material consumption and environmentally-conscious sourcing to be key in their coffee production process. Bird Rock Coffee Roasters has six locations in San Diego. For more information, please visit http://www.birdrockcoffee.com

About Frinj Coffee:

Frinj was incorporated in 2017, setting out to provide California farmers an opportunity to successfully enter into the coffee production industry. Coffee presents a high valued crop for diversifying farm portfolios. Our science-forward services span from production to post-harvest to product marketing, ensuring excellence from the field to the cup. Today, Frinj Coffee supports a growing number of farms in coastal southern California (47 to date). Frinj’s goal is to build a sustainable coffee production industry for California and put Southern California on the map as one of the most unique specialty coffee markets of the world.

About Jason Mraz:

Jason Mraz is a two-time Grammy Award winning singer/songwriter and Songwriters Hall of Fame Honoree, most famously known by his hits, “I’m Yours” and “I Won’t Give Up.” He sits on the board of the ASCAP Foundation as well as his own Jason Mraz Foundation, which serves to shine for inclusive arts education and the advancement of equality. Established in 2015, Mraz Family Farms is committed to peace in the world through organic regenerative agriculture, fair trade, and kind words.

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