AUSTIN, Texas (PRWEB)
February 14, 2020

Bloomfire, the leading knowledge sharing software company, announced today that Patrick Davis has been named Vice President of Sales.

Davis first joined Bloomfire as an Account Executive in 2014 before being promoted to Director of Strategic Accounts in 2016. He has over 15 years of experience in sales and marketing and has previously held Sales Director roles at software companies Spredfast (now Khoros) and Sprinklr. As Director of Strategic Accounts and a member of the leadership team at Bloomfire for the past four years, Davis has helped the company triple its annual recurring revenue.

“Patrick is an integral member of the leadership team at Bloomfire,” says Mark Hammer, CEO of Bloomfire. “It’s rare to find someone as passionate about a solution and about sales as Patrick. He loves what we do — and as a result, our customers love working with him.”

Davis looks forward to continuing to help Bloomfire educate and serve new and existing customers in his role as Vice President of Sales. “I’m fortunate that I lead an incredibly strong team that helps our prospects make smart, informed buying decisions,” says Davis. “It’s rewarding to be able to connect people with software that helps them access information and keeps them and their teams engaged around company knowledge.”

About Bloomfire

We recognize that in most organizations, knowledge is siloed. Information and research sits unshared on servers and laptops across the organization – and in the minds of the people that are a part of it. Bloomfire exists to democratize knowledge so that people can find the information they need to do impactful work. The company’s easy-to-use, cloud-based Knowledge Sharing Platform and Insights Platform are used by hundreds of thousands of employees at leading companies for empowering sales and marketing, customer service, insights, and other teams. For more information or to schedule a demo, visit http://www.bloomfire.com.

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DENVER (PRWEB)
February 13, 2020

Earlier this month G2M Insights, a business and technology consulting firm focused on supporting the go-to-market strategy and execution of Enterprise clients, announced its business launch. Founded by award-winning industry veterans Derek Azuara, Pierre Elisseeff, and Garrett Sznip, the firm brings deep expertise in Sales, Marketing, Finance and Technology to support the needs of its Enterprise clients in all areas at the intersection of go-to-market strategy, digital transformation, and AI enablement.

Building on decades of experience developing innovative strategies with leading-edge technology, G2M Insights will develop tailored solutions for its clients leveraging their data ecosystem to improve strategy and operations in the areas of go-to-market strategy, pricing strategy, customer analytics, and AI enablement.

“AI is impacting our clients’ go-to-market strategy and technology stack today just as much as the web changed the game twenty years ago” said G2M Insights partner Derek Azuara. “For all the hype about AI, you can’t take advantage of the technology until you get your data ecosystem in good shape. We can make a huge difference for our clients by bringing them up to speed faster, or even leap-frogging legacy approaches.”

“Change is hard, we see it every day with our clients. Years of de-layering enterprise teams has made it even more difficult to implement business analytics with the right resources” said G2M Insights partner Pierre Elisseeff. “We bring our clients the right mix of people and technology to deliver quick wins, grounded in sound analytics, while we support their AI journey and transformation for long-term change.”

“The pricing game has changed. Look around your industry; if you’re not leading the way you’re likely about to get outmaneuvered by your competitors” said G2M Insights partner Garrett Sznip. “Cloud and AI-based technologies enable companies to price with surgical accuracy and at scale, enabling price targeting across a large base of prospects and customers. We help our clients get an edge and deliver tremendous value in the process.”

The promise of artificial intelligence has never been so tantalizing, yet so challenging. Most enterprises show a real interest in leveraging the technology, with about 78% of firms planning or implementing AI-based solutions, according to Forrester Research. However, only 17% of projects make it into production with over 50% of projects outright failing according to a recent IDC survey. But the effort is well worth it as Forrester points out a growing gap in business performance between data leaders and legacy firms. The future belongs to insights-driven businesses.

About G2M Insights

G2M Insights is a Denver-based business and technology consulting firm. We focus on developing tailored solutions that help Enterprise clients leverage their data ecosystem to improve their go-to-market strategy, operations, and execution. Our professionals bring deep expertise in Sales, Marketing, Finance and Technology to support our clients in all areas at the intersection of go-to-market strategy, digital transformation, and AI enablement.

For more information visit https://www.g2m.ai. Join us on twitter @g2m_insights.

Media Contact

Derek Azuara

info@g2m.ai

+1 (800) 892-6407

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BOSTON (PRWEB)
February 13, 2020

Cybereason, creators of the leading Cyber Defense Platform, today released an investigative research report from its Nocturnus Research Group titled ‘New Cyber Espionage Campaigns Targeting Palestinians’ looking at the MoleRATs cybercrime group and two new campaigns happening simultaneously targeting organizations and individuals in the Palestinian territories of the West Bank and Gaza Strip. In the past few years, this group attacked Israel and other countries in the region.

The two new campaigns differ in tools, server infrastructure and nuances in decoy content and intended targets. Cybereason is attributing The Spark and Pierogi Campaigns to MoleRATs (aka The Gaza Cybergang), an Arabic-speaking, politically motivated group that has operated in the Middle East since 2012.

“We suspect MoleRATs are carrying out these campaigns to obtain sensitive information from its victims to leverage for political purposes. The malicious files relate to political affairs in the Middle East, with specific references to the Israeli-Palestinian conflict, tension between Hamas and Fatah, and other political entities in the region. There are indications that suggest that Pierogi backdoor was authored by Ukrainian-speaking malware developers,” said one of Cybereason’s Nocturnus researchers.

About The Spark Campaign

This campaign uses social engineering to infect victims, mainly from the Palestinian territories, with the Spark backdoor. This backdoor first emerged in January 2019 and the threat actors are taking advantage of recent geopolitical events, espeically the Israeli-Palestinian conflict, the assassination of Qasem Soleimani, and the ongoing conflict between Hamas and Fatah Palestinian movements to lure victims into opening tainted files or documents.

About The Pierogi Campaign

This campaign uses social engineering attacks to infect victims with a new, undocumented backdoor dubbed Pierogi. This backdoor first emerged in December 2019, and was discovered by Cybereason. In this campaign, the attackers use different TTPs and decoy documents reminiscent of previous campaigns by MoleRATs involving the Micropsi a and Kaperagent malware. Cybereason suspects that the Pierogi backdoor may have been created by Ukrainian-speaking hackers, rather than by the MoleRATs group, based on Ukrainian language found in the code of the backdoor.

About Cybereason

Cybereason, creators of the leading Cyber Defense Platform, gives the advantage back to the defender through a completely new approach to cybersecurity. Cybereason offers endpoint prevention, detection and response and active monitoring. The solution delivers multi-layered endpoint prevention by leveraging signature and signatureless techniques to prevent known and unknown threats in conjunction with behavioral and deception techniques to prevent ransomware and fileless attacks. Cybereason is privately held and is headquartered in Boston, with offices in London, Sydney, Tel Aviv, Tokyo, Asia-Pacific and continental Europe.

Learn more: https://www.cybereason.com/

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Media Contact:

Bill Keeler

Senior Director, Global Public Relations

Cybereason

bill.keeler@cybereason.com

(929) 259-3261

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ATLANTA (PRWEB)
February 13, 2020

Horizon Software announces the release of Horizon School Technology, a new SaaS platform designed specifically for K-12 school districts to address unmet needs of school nutrition and payments.

Horizon School Technology is a robust, easy-to-use cloud solution that offers school nutrition programs key functionality not found on the market today, such as robust, out-of-the-box integrations with third-party systems and food distributor product catalogs. It provides school nutrition operators centralized insight into their programs and provides data that allows administrators to make informed decisions. Hosting via Amazon Web Services offers the highest level of security for program data.

The new platform is the product of collaboration between Horizon and sister company CBORD, providing an intuitive, unified cloud solution for school nutrition operations including Point of Sale, Online Payments, Student Eligibility, Menu Planning and Nutritional Analysis, Inventory, Ordering, and Warehousing. The platform is scalable for districts of all sizes, helping programs save costs by paying only for the modules they need and making it easy to add modules as program needs change.

Horizon School Technology is designed to make all aspects of managing school nutrition operations easier. Beyond getting students through the cafeteria line quickly, it provides guidance for menu planning and food ordering as well as inventory security measures to control food cost and reduce waste.

The new offering gives school nutrition staff access to the same full-featured infrastructure that foodservice distributors use to manage their K-12 business; it is the first technology solution in the industry to provide robust product catalog and ordering integrations with US Foods, Gordon Foodservice, and Sysco.

“We are excited to launch a solution that is the culmination of joint development efforts between Horizon and CBORD, leveraging Horizon’s decades of school nutrition industry experience and CBORD technology available in adjacent markets like Higher Education and Healthcare,” said Jim Hoefflin, president of Horizon Software and CBORD.

Throughout campus and beyond, Horizon School Technology’s online commerce portal and mobile app make it easy and convenient for parents to deposit money, pay school fees, view transaction history, and register students for school activities. Parents are able to use voice commands through Amazon echo devices to ask Alexa for student meal account balances and add money to their accounts. The platform also offers integrations with many general ledger and accounts payable systems for electronic invoice submissions and financial reconciliation.

To learn more visit http://www.horizonsoftware.com/schooltechnology.

About HORIZON

Horizon Software and sister company CBORD are the world’s leading providers of campus card and cashless systems, food and nutrition service management software, integrated security solutions, and commerce platforms for K-12, higher education, healthcare, senior living, and business campuses. Guided by customer-centric development and support, Horizon and CBORD solutions are used by more than 7,000 organizations in the U.S., Canada, Europe, South Africa, New Zealand, the Middle East, and Australia.

Horizon and CBORD operate together as units of Roper Technologies (ROP), a diversified technology company with annual revenues of $5.4 billion. Roper operates businesses that design and develop software and engineered products and solutions for a variety of niche end markets. Roper is a component of the S&P 500, Fortune 1000 and Russell 1000 Indexes.

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