All posts by imreal

Mediaplanet and CleanWell Team Up to Help Families Live Free, and CleanWell


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The flu virus can live on surfaces for up to 48 hours if they’re not properly disinfected or sanitized, and during flu season, up to 59% of surfaces will be contaminated with the flu virus.

Helping to conclude National Vaccination Week, Mediaplanet today announces the launch of this December’s edition of “Fighting the Flu.” This campaign focuses on different prevention and treatment methods for this season’s flu virus, which is expected to be the worst of the decade.

According to the CDC, millions of people contract the virus every year, with thousands of these cases needing hospitalization. The flu virus can live on surfaces for up to 48 hours if they’re not properly disinfected or sanitized, and during flu season, up to 59% of surfaces will be contaminated with the flu virus. That amounts to 6 out of every 10 things you touch on a daily basis having the potential to transmit the flu to you. Due to these facts, this campaign will educate readers on the significant impact that the flu virus has on the nation and how to best prevent the spread of flu at home, at schools, and in the workplace.

That is one of the missions of CleanWell, a provider of botanical-based household cleaning and personal care products. CleanWell uses Thymol, an EPA-registered and proven plant-based antibacterial ingredient, to avoid the potential health and environmental hazards of chemicals like chlorine bleach and 2-butoxyethanol contained in conventional cleaners.

“Any surface can have germs, from desks, toys, countertops and doorknobs to computers, telephones, light switches, faucet handles and toilet seats. Regularly disinfecting these and other items can mean the difference between getting the flu and staying healthy,” said CleanWell CEO Stew Lawrence. “CleanWell’s botanical disinfectants kill 99.9% of household germs including salmonella, E.coli, norovirus, the Influenza A virus, and other cold and flu viruses on hard nonporous surfaces without the use of harsh chemicals.”

If the flu does fell someone in the house, CleanWell Director of Marketing Ramona Roof also advises being extra-vigilant in disinfecting the surfaces in the sick person’s bedroom and bathroom including sinks, toilet handles and remote controls. “Everything that a flu sufferer touches is a sure breeding ground for germs,” she notes, “so be sure to take special precautions in the areas of the house where they’re recuperating. And, of course, regular and thorough hand washing is the best way to prevent spreading flu germs.”

The print component of “Fighting the Flu” is distributed within today’s edition of USA TODAY in New York, South Florida, Atlanta, Fort Worth/Dallas, Boston, and Los Angeles markets, with a circulation of approximately 200,000 copies and an estimated readership of 600,000. The digital component is distributed nationally, through a vast social media strategy and across a network of top news sites and partner outlets. To explore the digital version of the campaign, visit: https://www.futureofpersonalhealth.com/campaign/fighting-the-flu/

This campaign was made possible with the amazing support of The CDC, Families Fighting Flu, American Hospital Association, American Red Cross, Healthline.com, the National PTA, American Academy of Pediatrics, HealthyChildren.org, Medical News Today, American Pharmacists Association, Dr. Oz, Consumer Healthcare Products Association, and the Commonwealth Care Alliance.

About Mediaplanet

Mediaplanet specializes in the creation of content marketing campaigns covering a variety of industries. We tell meaningful stories that educate our audience and position our clients as solution providers. Our unique ability to pair the right leaders with the right readers, through the right platforms, has made Mediaplanet a global content marketing powerhouse. Our award-winning stories have won the hearts of countless readers while serving as a valuable platform for brands and their missions. Just call us storytellers with a purpose. Please visit http://www.mediaplanet.com for more on who we are and what we do.

Kevin Duke

kevin.duke@mediaplanet.com

(646) 755-7950

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Primex Color, Compounding & Additives Growing and Hiring


color, masterbatch, plastic color, plastic additives, plastic compounding

PCCA’s newest production line in Jasper, Tenn.

We continue to grow our business through the development of innovative customer solutions.

Primex Color, Compounding & Additives (PCC&A), a leading supplier of colors, compounds and polymer solutions for plastics processors, is growing business and hiring new staff at its Garfield, N.J. and Jasper, Tenn. facilities. As uncertainty, consolidation, plant closings and layoffs impact the plastics colorant industry, “Primex is stronger than ever,” says Business Unit Director Doug Borgsdorf. “We continue to grow our business through the development of innovative customer solutions, expanded marketing efforts and improved production capabilities.”

“The ‘Now Hiring’ sign is out at both of our locations,” according to Human Resources Director Darin Dubbs. “We’re constantly looking for great people to help us grow, from management, sales, technical and production backgrounds.”

PCC&A is a “One Company” division of Primex Plastics. With facilities in six U.S. locations and one in Europe, Primex resources include warehousing and distribution points, a cross-functional national sales team and several research and development sites that assist customers and its three divisions: Primex Sheet, PCC&A and Primex Design & Fabrication.

PCC&A’s line of colorants, additives and specialty compounds leads the industry. Since its inception, the company has been a stable force in the plastics world. With the financial backing of Primex, PCC&A is constantly upgrading production facilities, creating new products and hiring new staff. In fact, Primex has never experienced a layoff. This stable workforce ensures the highest quality and on-time delivery.

About Primex Color, Compounding & Additives

PCC&A, a division of Primex Plastics Corporation, operates lines in Garfield, New Jersey and Jasper, Tennessee, producing color concentrates, additive masterbatches and specialty compounds. They include high performance custom materials such as TPE/TPO/TPV elastomers, flame retardant olefins and styrenics, anti-stats, ESDs, fully conductive compounds, and structural and wear resistant formulations for injection, extrusion, blow molding and rotational molding applications. For job inquiries please contact HR Manager Shannon Davis at (800) 222-5116. For product inquiries: info-pcca@primexcolor.com.

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FDAnews Announces — FDA Data Integrity: For Device and Pharma Firms, and Their Suppliers Workshop March 17-18, 2020


WCG FDANews Logo

WCG FDANews Logo

FDA Data Integrity

For Device and Pharma Firms, and Their Suppliers

An interactive workshop presented by Cerulean Associates LLC and FDAnews

March 17-18, 2020

Doubletree Hotel Philadelphia Center City • Philadelphia, PA https://www.fdanews.com/fdadataintegrity

Early Bird Savings: Register by Feb. 18 and Save $200

FDA gives simple instructions to its investigators: “If initial findings indicate the firm’s electronic records may not be trustworthy and reliable, or when electronic recordkeeping systems inhibit meaningful FDA inspection, a more detailed evaluation may be warranted.”

That’s the polite way of saying this is when one can expect to receive a Form 483 or warning letter.

With increased scrutiny on data integrity, establishing internal competency and assessment programs is essential.

Join award-winning FDA compliance expert, author and Cerulean founder John Avellanet for the interactive workshop: Data Integrity for Device and Pharma Firms, and Their Suppliers. He is recognized globally for his business-savvy pragmatic advice and engaging speaking style.

During the 10 workshop sessions, attendees will:

*Identify likely risks and select the most appropriate controls

*Work to review audit trials and case study situations to determine the data integrity failures

*Review case study validation tests to see if data integrity is actually being verified

*See hundreds of questions and audit points to consider for internal and supplier audits

*Understand what departments need to be involved – who should take a leading role, how, and why

*Draft a personal business case and plan for implementing a data integrity control framework at ones company

After two days of ‘total immersion’ study, one will return to the office with increased understanding based on team exercises and case studies… informative, detailed explanations… and honest no-holds-barred discussions with John and fellow attendees.

Conference Details:

FDA Data Integrity

For Device and Pharma Firms, and Their Suppliers

An interactive workshop presented by Cerulean Associates LLC and FDAnews

March 17-18, 2020

Doubletree Hotel Philadelphia Center City • Philadelphia, PA https://www.fdanews.com/fdadataintegrity

Tuition:

Early Bird Pricing: $1,597 (available until Feb. 18, 2020)

Regular Pricing: $1,797 (after Feb. 18, 2020)

Significant team discounts are available.

Easy Ways to Register:

Online: https://www.fdanews.com/fdadataintegrity

By phone: 888-838-5578 or 703-538-7600

About FDAnews:

FDAnews is the premier provider of domestic and international regulatory, legislative, and business news and information for executives in industries regulated by the US FDA and the European Medicines Agency. Pharmaceutical and medical device professionals rely on FDAnews’ print and electronic newsletters, books and conferences to stay in compliance with international standards and the FDA’s complex and ever-changing regulations.

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Fitness Australia and NPE Continue Partnership To Support Fitness Business Owners With Building Effective Businesses


We are excited to continue our partnership with NPE – they are key contributors to our Grow Your Fitness Business initiative and provide business coaching both to our members and Fitness Australia itself

Fitness Australia, the peak industry association, are thrilled to announce their ongoing partnership with NPE, the top business school for fitness entrepreneurs to increase their profit, revenue, and happiness with their business.

With their aligned passions to help fitness professionals and business owners grow and build credible and sustainable businesses, Fitness Australia CEO Barrie Elvish shares in the enthusiasm of the partnership knowing that NPE is an avid supporter of what the Association stands for.

“We are excited to continue our partnership with NPE – they are key contributors to our Grow Your Fitness Business initiative and provide business coaching both to our members and Fitness Australia itself,” says Barrie.

“NPE is the exclusive sponsor of the Boutique Fitness Business of the Year award in the 2020 Australian Fitness Awards because they believe in recognizing excellence.”

NPE CEO Sean Greeley says “We’re passionate about celebrating big and small wins with our clients, so being part of the Australian Fitness Awards is definitely an extension of that and allows us to celebrate the achievements of business owners and managers.”

“We can’t wait to find out who the finalists of the Boutique Fitness Business awards are, and look forward to celebrating the National winner at the Awards gala dinner on 1 May 2020!,” says Sean.

As a special benefit for Fitness Australia’s Sole Trader, Boutique Business, & Fitness Business members, NPE is providing complimentary fitness business strategy sessions. Book in a session and get clarity with a path forward to achieve your goals in 50 minutes (or less). Start by taking your free Best-Month-Ever Blueprint Quiz at: http://www.NPECoachesCorner.com/FA

To learn more about NPE visit https://www.npefitness.com/

About NPE

NPE is the top business school for fitness entrepreneurs to increase their profit, revenue, and happiness with their business.

We teach you (the race car driver) everything needed to build a high-performance race car (your business) and lead a powerful pit crew (your team) so you can win championships year-over-year and hit your goals.

The fitness industry is littered with one-dimensional quick-fix sales and marketing programs that can permanently damage your reputation, brand, and business. At NPE, we take a different approach. Through the NPE 5 CORE DISCIPLINES™ we relentlessly focus on creating more profitability, revenue, and (critically) happiness with your fitness business to create long-term success.

We empower fitness professionals and business owners to grow their business and create the life they want.

Since 2006, we’ve helped over 45,000+ fitness professionals and business owners in 96+ countries grow to the next level. We’ve been listed 8x on the Inc 500/5000 list of fastest growing companies, and we’re a global team with offices in Los Angeles, London, and Sydney.

About Fitness Australia

Fitness Australia is a not-for-profit industry association, that exists to professionalise the fitness industry through engaging in partnerships, advocacy, delivering education, quality and accreditation. Fitness Australia supports the industry to deliver an environment for more Australians to adopt a healthy, active lifestyle. Learn more at https://fitness.org.au/

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The Patients as Partners US Conference Announces 2020 Keynotes


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Patients as Partners brings together biopharma, patients, advocacy and FDA to demonstrate the impact of engaging with patients throughout the drug development lifecycle to help create better clinical efficiencies and outcomes

The Conference Forum has announced the keynote speakers for the 7th annual Patients as Partners US event, taking place March 16-17 at the Hilton Philadelphia at Penn’s Landing in Philadelphia, PA.

Opening the 7th annual program is patient keynote, Jeff Borghoff, who will provide personal insights on his experience in the failed Biogen/Eisai Alzheimer’s trial.

Joining the program for the first time is Dr Chip Bell, world-renowned authority on customer loyalty and innovative service, to share tangible examples from the service industry to inspire R&D culture to support service-oriented thinking that brings value back to patients.

Industry keynotes are Dr Joanne Waldstreicher, CMO, Johnson & Johnson, and Dr Darryl Sleep, SVP, Global Medical and CMO, Amgen. They will give a CMO’s perspective on patient-centric research, making the patient experience central to business strategy and building a culture of patient centricity.

Ken Getz, Director of Sponsored Research Programs, Tufts CSDD, returns to the program, sharing new data on patient preferences and experiences to inform patient engagement strategies and tactics.

“Patients as Partners brings together biopharma, patients, advocacy and FDA to demonstrate the impact of engaging with patients throughout the drug development lifecycle to help create better clinical efficiencies and outcomes,” said Kate Woda, Director of Patients as Partners US. “It’s the fastest growing event dedicated to demonstrating how patient engagement and involvement in drug development gets done.”

Four FDA agencies will provide patient engagement guidance updates, new efforts and participate in an FDA Town Hall session, including Anindita Saha, Director of External Expertise and Partnerships (EEP), CDRH; Michelle Tarver, MD, PhD, Director of Patient Science & Engagement, CDRH; Meghana Chalasani, Senior Research Analyst, Office of the Center Director, CDER; Karen Jackler, Patient Engagement Program Manager, CDER and Michael Kopcha, PhD, RPh, Director, OPQ.

As of December 10, 2019, the speaking faculty includes biopharma representation from Amgen, Johnson & Johnson, Genentech, Pfizer, Merck, Sanofi, Janssen, GSK, Takeda, BMS, Sangamo Pharmaceuticals, Biogen and Agios Pharmaceuticals, along with patients and advocates from GO2 Foundation for Lung Cancer, Hereditary Neuropathy Foundation, Parkinson’s Foundation and Huntington’s Disease Youth Organization.

To learn more about the event, please visit Patients as Partners US.

About Patients as Partners US

Patients as Partners US is co-produced with patients, industry, academia, government and nonprofit organizations to establish a well-rounded program that addresses the needs of all stakeholders seeking to implement and advance patient involvement across the entire clinical development continuum.

About the Conference Forum

The Conference Forum is a life science industry research firm which develops conferences primarily around how to get therapeutics to patients faster. They examine and challenge the complex ecosystem of drug development and delivery, bringing ideas together from a variety of sources to help advance clinical research with common goals that are patient-focused.

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National Women’s Business Council Issues 2019 Annual Report


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“As the report and policy recommendations demonstrate, while we have made significant legislative and economic strides in advancing a new generation of women entrepreneurs, much work still lies ahead,” said Sara. “We will continue our efforts with a focus on our three areas of primary importance.”

The National Women’s Business Council (NWBC) has submitted its 2019 Annual Report to the President, the Senate Committee on Small Business and Entrepreneurship, the House Committee on Small Business, and the Administrator of the Small Business Administration.

This report recaps NWBC’s 31st year and provides the findings, conclusions, and policy recommendations of the Council. NWBC Chair Liz Sara, now in her second year at the helm, has concentrated its mission to strengthen women in business on three major areas: improving access to capital for female founders, encouraging more women to start and grow companies in STEM-related fields, and removing obstacles for women business owners in rural areas.

The NWBC also launched a Women in Small Business Roundtable series across the country, which convened over 300 women business owners and stakeholders from New York, NY to Nampa, ID; from St. Petersburg, FL to Los Angeles, CA. The goal was to gain a deeper insight into the challenges and overall landscape in which women founders and small business owners currently operate.

“As the report findings and policy recommendations demonstrate, while we have made significant legislative and economic strides in advancing a new generation of women entrepreneurs, much work still lies ahead,” said Sara. “That is why the work of the Council continues to be vital. In 2020, we will continue our efforts with a laser focus on our three overarching issues areas of primary importance.”

The following are some of the policy recommendations found in the report:

For improving access to capital:

One policy recommendation is to Incentivize New Investments via a Federal Angel Investment Tax Credit: The Council recommends that Congress amend the Internal Revenue Code to allow for a Federal Angel Investment Tax Credit. This would constitute a credit of up to 50% of a qualified debt or equity investment which can be claimed over the first three (3) years of an investment—up to twenty-five percent (25%) in the first tax year, fifteen percent (15%) in the second tax year, and ten percent (10%) in the third tax year—with a lifetime limit of $50,000 and applicable to each firm in which an “angel” invests.

Provide a First Employee Tax Credit to Assist Small Businesses Hiring Their First Employee: The Council also supports a First Employee Tax Credit to assist small businesses, particularly those operating in service industries, to hire their first employee. The credit should equal 25% of the W-2 wages reported, which can be claimed annually, up to $10,000 in a single tax year, with a lifetime limit of $40,000. Given that many businesses do not turn a profit in the first few years of operation, the first employee tax credit should be creditable against the business’ payroll tax liability. However, there should be no earnings cap for this credit. The credit should be designed to also help individuals living in urban areas where the cost of living is higher, as well as new market entrants in the STEM fields.    

For encouraging more women in STEM-related fields:

Further    engage    HBCU’s    Conducting    R&D    in    SBIR Programming and Expand Outreach with Key Agencies: In light of SBA’s plans, NWBC urges the    agency    to    work    toward    increasing    program    participation among those conducting technological innovation research at HBCUs and Minority Serving Institutions (MSIs). More specifically, the Council urges the agency to include the eleven (11) HBCUs, identified by the agency’s Office of Entrepreneurial Development (OED) as conducting R&D, in the SBA SBIR Road Tour, as well as develop and/or expand its outreach and coordination efforts with other federal agencies such as the National Aeronautics and Space Administration (NASA) and the National Science Foundation (NSF), to name just a few.

For removing obstacles for women in rural areas:

NWBC Supports the Development of a Playbook of Rural Case Studies: The SBA and USDA should develop an online playbook of case studies on rural entrepreneurship. Universities, local chambers of commerce, non-profits, corporations, and other relevant stakeholders are uniquely positioned to contribute informative case studies and valuable success stories, which may be showcased. Additionally, empirical data and best practices could be used to inform the creation of innovative trainings and resource programs for these particularly underserved areas. Due to the vast separation from urban hubs and the inadequate access to federal resources that strengthen them, rural communities are compelled to identify the most cost-efficient, creative solutions to economic hardships.

To access the 2019 NWBC Annual Report, click here: https://www.nwbc.gov/category/annual-reports/

About the National Women’s Business Council

The National Women’s Business Council (NWBC) is a non-partisan federal advisory committee created to serve as an independent source of advice and policy recommendations to the President, Congress, and the U.S. Small Business Administration on economic issues of importance to women business owners. To learn more, please visit: http://www.NWBC.gov

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New Bodybuilding App Muscle Shocker Torches the Trends


We wanted to develop an app that focused on a streamlined user experience, minimizing the fluff while maximizing the gains.

With the fitness app market value estimated to reach nearly $15 billion by 2026 and huge competition in the mobile app field, it’s no wonder why companies are scrambling to one-up each other by integrating every possible social media outlet and advanced personalization into their apps.

Along with requesting users share their progress and photos on Facebook and Instagram, most industry dominant bodybuilding apps like Strong App and JEFIT start with long questionnaires intended to custom-tune the user workout. During which, users are prompted to input the weight and number of reps for each set. For lifters who need this advanced personalization and tracking these apps are great. But for the others, who just want help coming up with an intense workout, bodybuilding apps like these are cumbersome and overwhelming.

Today’s new-to-market app, Muscle Shocker is breaking the trends and adopting the ‘less is more’ approach. Muscle Shocker, does not offer social sharing options nor complex set up or in-workout required responses. The app can open and within just a few seconds give users a targeted, intense workout geared at breaking plateaus utilizing the best bodybuilding science available.

“We wanted to develop an app that focused on a streamlined user experience, minimizing the fluff while maximizing the gains.” -Clayton Mayo, app co-founder.

The developers (and owners/creators) are also blazing a new road by making the app affordable to a wider market.

“No bait and switch pricing here. We tested countless competitor apps and were amazed at how many appear ‘free’ only to offer users a very limited workout before insisting they pay a monthly fee ranging from $5 to $50 a month to unlock the full version. Not us, not Muscle Shocker. Our free version offers 95% of the app functionality with shocking workouts at no charge. Our Pro version is just a one-time fee of $4.99.” -Mayo.

Muscle Shocker™ is now available as a free download on both the App Store and Google Play. To learn more about the app and how it operates, visit their website (http://www.muscleshocker.com) for a detailed breakdown.

Apple Store download link: https://apps.apple.com/us/app/muscle-shocker/id1475193305?ls=1

Google Play Store download link: https://play.google.com/store/apps/details?id=com.jxpweb.muscle_shocker

Press information: https://www.muscleshocker.com/press/

Sources: https://www.polarismarketresearch.com/industry-analysis/fitness-app-market

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Vitamin Friends Launches New Multivitamin with Cognizin® Citicoline


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Vitamin Friends, makers of high-quality, gelatin-free gummy vitamins, recently announced the launch of Multivitamin + Cognizin® Citicoline, the brand’s latest innovative product that functions to deliver a healthy level of daily vitamins and minerals while supporting one’s brain health, mental energy and focus*.

Developing a multi-vitamin made with branded brain health nutrient Cognizin® Citicoline is an exciting move for Vitamin Friends, describing the product as “much more than your average Multi.” Kyowa Hakko Bio, health ingredient manufacturer of Cognizin® Citicoline and global leaders in the development, manufacturing and marketing of pharmaceuticals, nutraceuticals and food products, is equally excited about the new product’s formulation.

Elyse Lovett, MS, MBA, Senior Marketing Manager of Kyowa Hakko U.S.A. Inc, remarks, “We couldn’t be more thrilled for this new product launch. A daily multi-vitamin that will also be working to support healthy cognitive function* through Cognizin® Citicoline’s clinically-researched benefits is a great advancement for Kyowa Hakko and the dietary supplement industry as a whole.”

Citicoline is a naturally occurring brain nutrient that is found in the body and is especially vital to brain health. Cognizin® Citicoline is a branded, high-quality form of citicoline that is clinically studied to support mental energy, focus, attention.* Cognizin® Citicoline is developed using an innovative fermentation process and is vegetarian, allergen-free and listed as GRAS.

In addition to its formulation with Cognizin®, this multifaceted multivitamin also includes 18 vitamins and minerals and is Certified Organic By Oregon Tilth. Rather than gelatin, it’s made with Pectin, which is derived from citrus peel that is high in fiber and is well tolerated. As a company created by parents who demanded a safe alternative to gelatin- isn’t always well-digested by humans- Vitamin Friends is a champion for delivering high-quality ingredients and effective products that are developed, formulated and packaged in the USA. Vitamin Friends is also certified as 100% Allergen Free and Kosher.

Vitamin Friends’ high-quality standards function in perfect alignment with Kyowa Hakko’s commitment to developing the highest quality, clinically researched, and efficacious health ingredients.

Vitamin Friend’s Multivitamin + Cognizin® Citicoline is available online on Amazon and at http://www.vitaminfriends.com.

Media interested in setting up an interview with a representative from Kyowa Hakko USA please contact Sara White at sara@adinnyc.com or 212-693-2150.

*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.

About Cognizin® Citicoline

Cognizin® Citicoline, manufactured by Kyowa Hakko Bio Co., Ltd., is a clinically studied and branded form of Citicoline, a natural substance made endogenously in the body and especially vital to brain health.* Citicoline is a potent brain-health nutrient. A proprietary form of citicoline, Cognizin® has been clinically studied to support mental energy, focus, attention, and recall. Cognizin® is manufactured through a fermentation process to yield high quality and high purity. Cognizin® is also highly stable, GRAS, ultra-pure and allergen-free. For more information on Cognizin®, visit Cognizin.com.

About Kyowa Hakko USA

Kyowa Hakko USA is the North & South American office for Kyowa Hakko Bio Co. Ltd., an international health ingredients manufacturer and world leader in the development, manufacturing, and marketing of pharmaceuticals, nutraceuticals and food products. For more information visit Kyowa-USA.com

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Mediaplanet and Dr. Mike Discuss the Future of Healthcare


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This campaign aims to serve as a guidebook for physicians and healthcare professionals and to highlight technologies that increase the quality of patient care.

Mediaplanet today announces the launch of this December’s edition of “Connected Health.” This campaign aims to serve as a guidebook for physicians and healthcare professionals and to highlight technologies that increase the quality of patient care.

Healthcare is on the forefront of a digital revolution! With the hopes that patients, providers, payers and physicians will have an open flow of communication in the near future, healthcare will be connected more than ever before in the past. Innovations that utilize everything from artificial intelligence, data, and analytics to virtual reality are creating better health outcomes for the population as whole. Doctors and health systems have been slow to adopt these crucial technologies, but it is key to improving the quality of care that is provided.

The print component of “Connected Health” is distributed within today’s edition of USA Today in Chicago, Los Angeles, San Francisco, Houston, New York, Boston and Washington DC markets, with a circulation of approximately 200,000 copies and an estimated readership of 600,000. The digital component is distributed nationally, through a vast social media strategy, and across a network of top news sites and partner outlets. To explore the digital version of the campaign, visit: https://www.futureofpersonalhealth.com/campaign/connected-health/

Mikhail Varshavski, better known as Dr. Mike graces the cover of the print publication. Through an exclusive interview on the interior, Dr. Mike explains his take on the digital transformation within healthcare. He encourages doctors to utilize social media to interact with patients. “It fosters a very healthy doctor-patient conversation. When patients come into my office after they’ve seen so much of my content, we can start talking about their conditions as if we’ve known each other for much longer than ten minutes.”

Doctor Mike is a board-certified family medicine physician focusing on health education and disease prevention. One of the leading names in medicine on and offline, Doctor Mike has amassed a global following of over eight million subscribers. He advocates for evidence-based healthcare and is active in combating misinformation both online and on television.

This campaign was made possible with the support of HIMMS, Dr. Mike, AHIP, Northwestern University, Trapollo, Total Brain, Savonix, Department of Human and Health Services, Deloitte and Convey Health Solutions.

About Mediaplanet

Mediaplanet specializes in the creation of content marketing campaigns covering a variety of industries. We tell meaningful stories that educate our audience and position our clients as solution providers. Our unique ability to pair the right leaders with the right readers, through the right platforms, has made Mediaplanet a global content marketing powerhouse. Our award-winning stories have won the hearts of countless readers while serving as a valuable platform for brands and their missions. Just call us storytellers with a purpose. Please visit http://www.mediaplanet.com for more on who we are and what we do.

Press Contact:

Lee Hayes             

lee.hayes@mediaplanet.com

(646) 518-5423

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Neighborhood Credit Union Breaks Ground in Prosper


Branch Manager, 6 Board Members, and CEO of Neighborhood Credit Union

From left to right: Janet Richards, Arthur Young, Dwayne Boozer, Steve Grzywacz (Prosper Chamber), Iris Meneley (Prosper Chamber), Ron Taylor, Jimmy Slayton, and Chet Kimmel.

Prosper is pleased to be able to partner with Neighborhood Credit Union to serve the families and businesses of our fast-growing town.

Enjoying an unseasonably warm and sunny Friday in the midst of the holiday season, Neighborhood Credit Union leaders joined with the Prosper Chamber of Commerce on December 13 to break ground on a new location at 2201 E. University Drive, near the intersection with Coit Road in Prosper.

“We are excited to be coming to Prosper, where we can provide our longtime members and new neighbors with a convenient and friendly place to take care of all of their financial needs,” said Chet Kimmell, president and CEO of Neighborhood Credit Union. “It is incredible to see what is happening in Prosper and to know we will be part of the next chapter for this warm and vibrant community.”

Prosper Chamber Executive Director Steve Grzywacz welcomed the oldest credit union in North Texas to its newest community. “Prosper is pleased to be able to partner with Neighborhood Credit Union to serve the families and businesses of our fast-growing town,” said Grzywacz. Prosper Chamber Chair Iris Meneley also joined in the celebration.

Kimmell noted Neighborhood Credit Union’s mission and longstanding commitment to a “neighbors helping neighbors” philosophy and introduced several Neighborhood Credit Union board members and senior staff members, as well as the building design group, Level 5.

Beginning in the spring, the new Prosper location will make it more convenient for current members and others who live, work or worship in the area to enjoy the benefits of Neighborhood Credit Union membership, including Prize Savings Accounts that reward members for saving their money, rewarding High Yield Savings accounts with one of the highest rates in the region, free Kasasa Checking accounts and some of the best Auto Loans, along with a commitment to financial education and personal service.

The oldest credit union in Dallas (chartered April 18, 1930), Neighborhood Credit Union is a not-for-profit financial organization serving Collin, Dallas, Denton and Ellis counties, as well as the city of Arlington. With locations across North Texas and assets of $800 million, Neighborhood Credit Union has a membership of 56,000 and continues to welcome new members daily. For more information, call (214) 748-9393 or visit http://www.myncu.com.

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