Category Archives: Health

What is new in the field of Health. Trending topics, and cutting edge research in the are of Health. Press Releases that give us updates on Health.

PathAI and Bristol Myers Squibb find positive association of digital PD-L1 expression with outcomes in nivolumab-treated patients in an exploratory analysis


PathAI, a global provider of artificial intelligence (AI)-powered technology for use in pathology research, announced that the results of an exploratory analysis of digital scoring of PD-L1 expression to assess response in patients treated with Bristol Myers Squibb’s PD-1 inhibitor, nivolumab was presented as a poster #2017 at the 2020 American Association for Cancer Research (AACR) Annual Meeting. AACR was held June 22 to June 24.

The key finding of this study shows that PathAI’s digital quantification of PD-L1 expression in samples across multiple tumor types identified more patients that were PD-L1 positive, while maintaining the same response rate as the PD-L1 positive population identified using the manual PD-L1 analysis. This retrospective analysis of melanoma (MEL) and urothelial carcinoma (UC) clinical trial samples compared both the prevalence and response characteristics of the manual PD-L1 read-outs to the AI-derived quantifications. The analysis showed the digital analysis has higher sensitivity for PD-L1 expression and accurate detection of low-level PD-L1 expression in patients compared to manual reading. In three retrospective analyses, patients who were PD-L1 negative by manual assessment, were shown to have improved outcomes among nivolumab treated patients when identified as positive by digital analysis. In all cohorts, as previously reported, anti-tumor activity was observed regardless of PD-L1 status.

Training a classifier for PD-L1 expression in multiple tumor types

In this study, digital scoring was conducted by PathAI’s research platform using an algorithm trained on annotations collected from a network of board-certified pathologists. PathAI collected tens of thousands of examples to train a classifier that automatically evaluates PD-L1 expression on tissue stained using the Dako PD-L1 IHC 28-8 pharmDX assay. Once trained, the models were applied to two Bristol Myers Squibb sponsored melanoma clinical trial sets (CheckMate067 and CheckMate238), and one clinical trial of advanced UC (CheckMate275). The AI-derived PD-L1 quantification of these samples showed high correlation to manual PD-L1 expression scoring results.

Positive association of digital PD-L1 expression in multiple tumor types with outcomes in nivolumab-treated patient

The response of the PD-L1 positive patients to the nivolumab therapy regimens, was assessed using RECIST overall response criteria. Results suggest that despite showing increased prevalence of PD-L1 positivity across multiple cut-off points (PD-L1+ TC ≥ 1% and ≥ 5%) by the digital predictions, the response rates were indistinguishable between digital and manual methods. Additionally, patients identified by digital but not manual assessment showed improved clinical benefit compared with patients identified as TC PD-L1 negative by both manual and digital methods. PathAI’s research platform and PD-L1 algorithm are not for use in diagnostic procedures.

“This poster shows the potential of an AI-powered PD-L1 test to provide improved patient selection over traditional manual scoring. Such a finding could have important future consequences for cancer patients,” said PathAI co-founder and Chief Executive Officer Andy Beck, M.D., Ph.D.

About PathAI

PathAI is a leading provider of AI-powered research tools and services for pathology. PathAI’s research platform promises substantial improvements to the accuracy of diagnosis and the efficacy of treatment of diseases like cancer, leveraging modern approaches in machine and deep learning. Based in Boston, PathAI works with leading life sciences companies and researchers to advance precision medicine. To learn more, visit pathai.com.

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Mediaplanet Advocates for Lung Health in Light of Current Events


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More than 35 million Americans live with a chronic lung disease like asthma, COPD, or pulmonary fibrosis and lung cancer is the number one cancer killer of both women and men in the United States.

Mediaplanet is proud to announce the launch of this June’s ‘Lung Health’ campaign. The campaign brings together patients, healthcare providers, advocates, and scientists to spread awareness of chronic lung disease as well as recent innovations in diagnostics, prevention, and treatment for these devastating respiratory conditions.

More than 35 million Americans live with a chronic lung disease like asthma, COPD, or pulmonary fibrosis and lung cancer is the number one cancer killer of both women and men in the United States. Unfortunately, there are still many misconceptions about lung disease. This campaign includes inspiring stories of advocacy, innovations in lung cancer treatments, and expert insight into the risks of COVID-19. It spotlights organizations working toward expanded access to treatments and awareness of new therapies shown to greatly enhance patients’ quality of life.

The print component of Lung Health is distributed within Today’s edition of USA Today in LA, Boston, New York, Chicago, Houston, Seattle, Las Vegas, D.C Baltimore, and Pittsburgh/Cleveland markets. The digital component is distributed nationally, through a vast social media strategy, and across a network of top news sites and partner outlets. To explore the digital version of the campaign, visit: https://www.futureofpersonalhealth.com/campaign/lung-health/            

The campaign was made possible with the support of the American Lung Association, National Heart, Lung, and Blood Institute, ResMed, Masimo, Blueprint Medicines, Nonin Medical, and the National Environmental Education Foundation.

About Mediaplanet

Mediaplanet specializes in the creation of content marketing campaigns covering a variety of industries. We tell meaningful stories that educate our audience and position our clients as solution providers. Our unique ability to pair the right leaders with the right readers, through the right platforms, has made Mediaplanet a global content marketing powerhouse. Our award-winning stories have won the hearts of countless readers while serving as a valuable platform for brands and their missions. Just call us storytellers with a purpose. Please visit http://www.mediaplanet.com for more on who we are and what we do.

Press Contact:

Nellie Dubin

Nellie.dubin@mediaplanet.com

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PHTA Issues Call for Participation on Revision of Suction Entrapment Avoidance Standard


At one time, entrapment accidents seemed to be happening every day. This standard has almost completely eliminated these types of accidents,” said PHTA-7 SWC Chair Kenneth Gregory of Pentair Water Quality Systems.

The Pool & Hot Tub Alliance (PHTA) has issued a call for participation in the revision and redesignation of the ANSI/APSP/ICC-7 2013 American National Standard for Suction Entrapment Avoidance In Swimming Pools, Wading Pools, Spas, Hot Tubs, and Catch Basins. PHTA is seeking member participation on the PHTA-7 Standard Writing Committee (SWC) for Suction Entrapment Avoidance in Swimming Pools, Wading Pools, Spas, Hot Tubs, and Catch Basins.

The provisions of the PHTA-7 Standard apply to the design and performance criteria for circulation systems including components, devices, and related technology installed to protect against entrapment hazards in residential and public swimming pools, wading pools, inground spas, infinity edge basins (infinity edge type pools), catch pools, and aquatic recreation facilities.

“Believe it or not, it has been seven long years since we last updated the suction entrapment avoidance standard. At one time, entrapment accidents seemed to be happening every day. This standard has almost completely eliminated these types of accidents,” said PHTA-7 SWC Chair Kenneth Gregory of Pentair Water Quality Systems. “Keeping our standards current is one of the most important things PHTA does for all of us, and this standard has had the most impact on safety than any other standard,” continued Gregory.

“PHTA is looking for individuals committed to safety including industry subject matter experts willing to share their experience and knowledge to help prevent entrapments,” said PHTA Director of Standards Promotion and Adoption Susan J. Hilaski.

Designers, builders, installers and operators of swimming pools, wading pools, spas, hot tubs and catch basins; professionals of vacuum limiting systems; manufacturers of safety vacuum release devices/systems; manufacturers of swimming pool & spa circulation devices/components, swimming pool & spa pumps, automatic pump shut-off devices/systems; service companies; test labs and test lab engineers; parties interested in entrapment avoidance issues; building and health code officials; and consumers are encouraged to participate on the PHTA-7 SWC.

Application forms are due to PHTA on July 10, 2020 and may be sent to standards@phta.org. For more information, email PHTA Director of Standards Promotion and Adoption, Susan J. Hilaski at shilaski@phta.org or visit https://www.apsp.org/standards-codes/participate-in-standards.

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About the Pool & Hot Tub Alliance

The Pool & Hot Tub Alliance (PHTA), a non-profit organization with nearly 3,500 members from around the world, was established in 1956 to support, promote, and protect the common interests of the $36.5B pool, hot tub and spa industry. PHTA provides education, advocacy, standards development, research, and market growth to increase our members’ professionalism, knowledge and profitability. Additionally, PHTA facilitates the expansion of swimming, water safety and related research and outreach activities aimed at introducing more people to swimming, making swimming environments safer and keeping pools open to serve communities. For more information, visit http://www.phta.org.

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Shire City Herbals® Unveils New Look for Award-Winning Fire Cider


Three bottles of Shire City Herbals Fire Cider

160z Fire Cider Sampler Pack

Shire City Herbals, makers of Fire Cider for over 10 years, is introducing a new look for their range of tonics as they enter their second decade as the only independently-owned and family-operated company in the growing apple cider vinegar category. The recipe and the process remain the same.

Shire City Herbals handcrafts Fire Cider—a spicy Apple Cider Vinegar Tonic—with raw, whole, and certified organic superfoods out of their headquarters in the Berkshires of Western Massachusetts.

“We’re proud to serve a broad range of intergenerational wellness enthusiasts and to be part of the revival of our hometown of Pittsfield. Our facelift has been in the works for some time now, and we’re excited to unveil this evolution of our brand that represents how we’ve grown up as a company over the past 10 years. We put our brand ethos and our all-organic ingredients front and center, while building a modern canvas for new flavors and products we are creating,” explains Dana St. Pierre who is the co-founder of Shire City Herbals with his wife Amy Heubner.

Shire City Herbals’ Fire Cider retails from $12.99 and up, and is available at grocery chains, natural food stores and gift shops nationwide, as well as on FireCider.com.

About Shire City Herbals

Our mission is to be the spicy ritual that empowers you to take your health and well-being into your own hands. We take joy in supporting your personal wellness journey by providing the highest quality Apple Cider Vinegar tonics with an energizing punch of superfood ingredients you can trust. Our certified organic farm partners agree that sun, unadulterated soil, and clean water create culinary marvels. We use their highest quality whole, raw, lovingly grown ingredients. We use fully recyclable shipping materials, and our packing materials are made from 100% recycled fibers. Our bottles are reusable and recyclable, and the cups we use for in-store promotions are compostable.

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Faith-based Wellness Program, Think Fit Method, Donates to PrayFit to Help Solve the Mobility Crisis and to Fund Special Needs Ministry


“Honoring God with our bodies isn’t measured by our waist, but by our reach.” – Jimmy Peña

According to the World Health Organization, 70 million people live without the gift of mobility, having no way of getting from one room to the next. Of those 70 million, only 5-15 percent of them have access to the most basic of resources to help them make their way to the bathroom, from their home to school or to a friend’s house.

Think Fit Method, a women’s faith-based wellness program, officially announced that a portion of every sale of their program will go to PrayFit, a non-profit organization dedicated to bringing the fitness industry to the doorstep of disability. The monthly contribution to PrayFit will help those with limited to no mobility by giving them access to a wheelchair.

Think Fit Method is a women’s faith-based lifestyle program focusing on whole body wellness for your mind, body and spirit. The program teaches women about a balanced approach to macronutrient cycling and tracking, intuitive fasting and strategic exercise while conquering negative mindset, emotional eating and self-sabotage on the journey to food freedom.

“We are honored to partner with PrayFit Ministries in effort to help bridge the gap between fitness and disability,” said Jenny Mire, founder of Think Fit Method. “As a brand partner, we fully support the efforts in ministering to those in need and we will do everything in our power to help spread the cause. There is no better way to serve God than by serving His people and I cannot wait to see how He provides for so many in need.”

PrayFit’s founder, Jimmy Peña, an exercise physiologist and best-selling author, has a mission to fund disability ministries in local communities and help purchase wheelchairs for those around the world who live without the gift of mobility.

“Mobility changes everything,” Peña said. “As we look ahead to the next two years, our hope is to impact both local communities and those in the farthest corners of the world. We can see how God is providing many paths to reach people with disabilities and we are excited to help the fitness industry pursue those paths. Our goal in the near future is to reach 5,000 children and families living with disabilities in the US and provide 2,000 wheelchairs to people desperate for mobility around the world.”

“When I saw those numbers and heard the heart behind PrayFit, I knew I needed to do something,” Mire said. “We look forward to supporting the organization for many years to come and getting our program members involved as well.”

Peña holds firm to the truth of “honoring God with our bodies isn’t measured by our waist, but by our reach.” This is exactly what the Think Fit Method hopes to accomplish by coming alongside them.

To learn more about the heart behind PrayFit or to donate, please visit: http://www.prayfit.org.

To learn more about how you can change your health and mindset with Think Fit Method, please visit: http://www.thinkfitmethod.com.

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Youfit Health Clubs Reopens More Locations in FL, GA, and VA


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After temporarily closing all locations nationwide in March due to the coronavirus pandemic, Youfit Health Clubs is gradually reopening its doors as the country slowly moves into the next phases of easing coronavirus restrictions. At the end of this week, Youfit reopened an additional six locations in Florida as well as one location each in Georgia and Virginia. So far, 46 Youfit locations have already reopened across Alabama, Arizona, Florida, Georgia, Louisiana, Texas and Virginia during the month of June.

The following Youfit Health Clubs opened with temporary, limited hours:

Youfit has committed to meeting all applicable guidelines, including those mandated by the government and implementing safety precautions including the following:

  • Each and every Youfit Health Clubs location has undergone a deep clean that includes the disinfecting and maintenance of all equipment, surfaces, and facilities.
  • The clubs are incorporating new social distancing plans to keep staff and members safe. This includes creating greater distance between machines and the implementation of no contact check-in and membership enrollment processes.
  • There will be stringent regular sanitizing and disinfecting protocols.
  • Lockers and showers at each location will be closed temporarily. YouGX Group Fitness classes will resume at a later date.
  • A new membership code of conduct will be implemented.
  • The Youfit team is being fully trained on these new policies and procedures and is committed to making the return as smooth as possible.

Members will receive further communication on the reopening of their specific club through email and text if they have opted in. Additional information will be available on the Youfit website, social media channels and at each club.

About Youfit

Youfit Health Clubs is a gym that’s about one thing only: You. Founded in 2008, Youfit offers affordable gym memberships at state-of-the-art facilities to help members get the most out of life.

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Cheetah Mobile’s Robots Help Healthcare Professionals Combat COVID-19


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Cheetah Mobile (NYSE: CMCM) (“Cheetah Mobile” or the “Company”), a leading AI-driven industrial internet company with global market coverage, today announced in collaboration with OrionStar, an intelligent service robot company that it has invested in, key success metrics from the large scale deployment of its multifunctional robots, Smart Epidemic Prevention and Control Robots, in over 30 hospitals, transportation centers and shopping malls in the city of Wuhan, Hubei province in China, the epicenter of the pandemic, as well as to Beijing, Shanghai, Nanjing, Zhengzhou, Qingdao, to help fight the COVID-19 outbreak.

Three types of the Smart Epidemic Prevention and Control Robots are equipped with Orion Star Robot OS. Smart GreetBot guides the way for patients, does remote ward rounds, fever pre-diagnosis; Smart ThermoBot conducts no-contact temperature measurement, mask detection and alert system, telepresence option for safe communication; and Smart DeliverBot, does medication, test report, medical waste delivery, in addition to several other functions using natural voice communication, facial recognition and hospital navigation.

The robots also help guide preliminary diagnosis and treatment, primary disclosure of medical information and fixed-point delivery of medical supplies. The epidemic prevention and control program aims to reduce the workload of medical staff and reduce the risk of cross-infection. Hospital medical staff are using the robots to help them communicate and perform routine examinations remotely. Given the highly infectious nature of the disease, as well as the importance of keeping medical staff protected, the robots are able to provide much needed help to doctors and nurses as they continue their important work while minimizing their exposure to COVID-19.

“Our smart service robots are typically seen in other scenarios, such as public service centers, schools, and hotels amongst others—servicing nearly 30 million people in total and processing as many as 1 million speech-based reception interactions per day. We are so glad we could quickly deploy them for hospital use to help combat COVID-19,” said Fu Sheng, CEO of Cheetah Mobile. “The success of using advanced technologies to help humans perform in their jobs in a more efficient, and most importantly, safe, manner, is unprecedented and represents the future of healthcare.”

Key Success Metrics

  • The robots interact with patients more than 2,000 times during the course of a day, 92% of which are voice interactions. The robot completes over 100 deliveries per day, and the delivery distance is more than 10,000 meters, which reduces the working pressure of medical staff and reduces the risk of cross-infection.
  • The Smart ThermoBot can measure body temperature in public places without contact with an accuracy of ±0.3℃. At a subway station in Xiamen, with an average daily flow of 13,000 people, the robot’s temperature detection speed reached 5 people per second and the temperature response time was milliseconds. The Smart ThermoBot, which is widely used in public scenes, is conducted nearly 40,000 times a day.
  • The advantage of robots is bearing labor intensity with its 24/7 public scene intelligence assistance capability. It can continuously provide functions such as consultation, tour guide, shopping guide, inquiry, remote control and efficient transportation. Following human instructions, the artificial intelligence powered robots are collecting, storing, and transmitting data, photos, and videos concerning health barometers, including body temperature measurements.

Cheetah Mobile robots are created to co-exist with humans and make their lives easier. Healthcare workers have been subject to an extraordinary amount of stress and hard work, and we are very proud that our robots have helped to alleviate their burden. By allowing medical staff to interact with patients remotely and taking over some of the physical burden, Cheetah Mobile has made it possible for healthcare workers to focus on providing quality treatment without risking their own health. The robots have been deployed to hospitals including Peking University Shougang Hospital, Beijing Haidian Hospital, Wuhan Vulcan Mountain Hospital, and Zhengzhou’s Xiaotangshan Hospital.

About Cheetah Mobile Inc.

Cheetah Mobile (NYSE:CMCM) is a leading AI-driven internet company with global market coverage. The company is committed to “Using technology to improve people’s lives in a world where humans and machines coexist”.

Drawing strength from its original businesses, Cheetah Mobile is on a strategic upgrading path from the mobile internet to the AI-driven industrial internet and has built up the AI capability for vertical integration. The formula of robots designed as a combination of 4 aspects which coexist with each other and have qual contribution: AI, Hardware, Software, and Service. Specifically, its algorithm capabilities include the whole-chain speech technology (mouth), the microphone array (ear), the total-sense visual recognition (eye), the indoor navigation platform (leg) and the six-axis mechanical arms (hand). Besides, it has also established three open systems of OrionStar Speech OS, OrionStar Robot OS and OrionStar Arm OS to deliver intelligent service robot solutions based on intelligent cloud-based service robots.

Meanwhile, the solutions have been covering more than 20 scenarios, including Intelligent Public Service Solution, Intelligent Anti-Epidemic Solution, Aim Consumer Engagement Solution, KTV, Expo, Smart Home, Smart Voice Assistant, Smart 3C. With “intelligent service robots” and “AI-empowered” businesses as carriers, Cheetah Mobile is well poised for the upcoming intelligent upgrading of services and products in the AI and 5G era. Cheetah Mobile empowers industries with AI technologies in pursuit of discontinuous growth, aiming to become a world-leading AI industrial Internet player.

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Numbers improve for workers with and without disabilities


Graph with employment numbers

In addition to the immediate needs to support remote work and provide personal protective equipment (PPE), we need to look at retraining job coaches and revamping vocational rehabilitation services for identifying the new jobs created by the COVID economy. – John O’Neill, Kessler Foundation

Kessler Foundation and University of New Hampshire nTIDE COVID Update—featuring economist Andrew Houtenville, PhD, and disability employment expert John O’Neill, PhD, with an extended analyses of the May job numbers

The COVID economy continues in a state of flux, causing ongoing challenges for all workers, with and without disabilities, according to May’s National Trends in Disability Employment (nTIDE) COVID Update, issued by Kessler Foundation and the University of New Hampshire’s Institute on Disability (UNH-IOD). There was improvement in the job numbers for workers with and without disabilities as states began phased reopenings of businesses, public spaces, and nonessential services.

As reported in the May Jobs Report, the labor force participation rates and employment-to-population ratios for people with and without disabilities were up slightly from the dramatic lows of April. From April to May, the number of employed working-age people with disabilities increased by 212,000 (from 3,827,000 to 4,039,000), a 5.5% increase, while the number of employed working-age people without disabilities increased by 3.2% (from 120,804,000 to 124,654,000). [Note: these estimates compare the reference weeks of the underlying survey April 12-18 and May 10-16.]

The historic levels of unemployment in April carried over into May, remaining at 945,000 for people with disabilities, and declining from 20,075,000 to 18,355,000 for people without disabilities. The large majority of workers were still on temporary layoff (a.k.a., furloughed). However, the percentage of temporary layoffs declined for both groups, which may indicate some were called to return to their jobs, or were permanently laid off.

Of the 945,000 unemployed working-age people with disabilities in May, 68.9% were on temporary layoff, down from 72.6% in April. Of the 18,355,000 unemployed people without disabilities, 72.5% were on temporary layoff down from 79.0% in April. This statistic far exceeds the previous high for temporary layoffs of 28.1%, a level reached in February 1975, for persons ages 16 and older, during the 1973-1975 Oil Crisis/Stagflation Recession (Bureau of Labor Statistics, time series LNU03023654). The percentage of people actively looking for work increased in both groups from April to May – from 27.1% to 31.1% for people with disabilities, and from 21.0% to 27.5% for people without disabilities.

“To see sustained improvement, people with disabilities need to remain engaged in the labor market,” said economist Andrew Houtenville, PhD, research director of the University of New Hampshire’s Institute on Disability, “by continuing to work, returning to work after being furloughed, and striving for new opportunities in the COVID economy. This will depend on the strength of economic activity as the nation adapts to the ongoing pandemic. We may see new waves of layoffs as businesses cope with the changing economy, and more job losses as some employers are unable to overcome the setbacks,” he cautioned. “We want to see the unemployment go down, but not because people are dropping out of the labor force. That would threaten decades of progress for workers with disabilities.”

“For many people with disabilities, staying engaged in the labor market depends on many factors,” noted John O’Neill, PhD, director of employment and disability research at Kessler Foundation. “In addition to the immediate needs to support remote work and provide personal protective equipment (PPE), we need to look at retraining job coaches and revamping vocational rehabilitation services for identifying the new jobs created by the COVID economy.”    

As the COVID-19 pandemic continues to affect the national and global economies, staying engaged in the labor market is a priority for all workers. The nTIDE team will continue to follow the trends for workers with and without disabilities as they adapt to the fluctuating American labor market. We will continue to offer this monthly nTIDE COVID Update, in addition to our usual Jobs Friday nTIDE, to provide stakeholders in disability employment with the information they need to help individuals and service providers meet the challenges of the COVID economy. Register now for our Thursday, July 2 nTIDE, for our experts’ initial view of the June numbers. https://unh.zoom.us/webinar/register/WN_p1T2By3xQPm6umwPOORYIw

nTIDE Lunch & Learn

View the special recorded episode of the nTIDE Lunch & Learn series, which was broadcast June 19th. This episode, hosted via Zoom Webinar, offered attendees Q&A on these findings. Dr. O’Neill, Dr. Houtenville, and Denise Rozell, described these findings and their implications for people with disabilities and the public and private agencies that provide employment services. The recording may be found at ResearchonDisability.org/nTIDE.

NOTE: The statistics presented are generated from the same data sources as the Monthly nTIDE Jobs Report, which is the same source for the official US unemployment rate—the Current Population Survey (CPS). The statistics may differ slightly from the Monthly nTIDE Jobs Report and official statistics released by the US Bureau of Labor Statistics, because they are based on data from the CPS public-release microdata files. nTIDE and this Special Report are funded, in part, by grants from the National Institute on Disability, Independent Living and Rehabilitation Research (NIDILRR) (90RT5037) and Kessler Foundation.

About Kessler Foundation

Kessler Foundation, a major nonprofit organization in the field of disability, is a global leader in rehabilitation research that seeks to improve cognition, mobility, and long-term outcomes — including employment — for people with neurological disabilities caused by diseases and injuries of the brain and spinal cord. Kessler Foundation leads the nation in funding innovative programs that expand opportunities for employment for people with disabilities. For more information, visit KesslerFoundation.org.

About the Institute on Disability at the University of New Hampshire

The Institute on Disability (IOD) at the University of New Hampshire (UNH) was established in 1987 to provide a coherent university-based focus for the improvement of knowledge, policies, and practices related to the lives of persons with disabilities and their families. For information on the NIDILRR-funded Employment Policy and Measurement Rehabilitation Research and Training Center, visit ResearchonDisability.org.

For more information, or to interview an expert, contact:

Carolann Murphy, 973.324.8382, CMurphy@KesslerFoundation.org.

Mediaplanet Partners with ResMed in Latest Lung Health Campaign


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“As COVID-19 continues to impact millions of patients, and chronic lung disease is a leading cause of death in the U.S. and globally, lung health has never been more important”

Mediaplanet is proud to announce the launch of this June’s Lung Health campaign. The campaign brings together patients, healthcare providers, advocates, and scientists to spread awareness of chronic lung disease as well as recent innovations in diagnostics, prevention, and treatment for these devastating respiratory conditions. The campaign also takes a dive into COVID-19 and how some companies have responded to the pandemic.

One leading company is ResMed, a top-five global producer of hospital-to-home ventilators and top-two producer of bilevel positive airway pressure devices and masks. ResMed has shifted its manufacturing resources to triple production of these devices and help deliver life-saving therapy to patients in need around the world during the COVID-19 crisis. Meanwhile, the company worked quickly to offer digital health tools to clinicians, like cloud-connected remote monitoring for ventilator patients, enabling better care in a socially distanced world.

“As COVID-19 continues to impact millions of patients, and chronic lung disease is a leading cause of death in the U.S. and globally, lung health has never been more important,” said Carlos M. Nunez, M.D., ResMed chief medical officer. “As a global leader in respiratory medicine focused on keeping people out of the hospital, we’re pleased to partner with Mediaplanet to raise awareness of the importance of lung health and recognize the healthcare workers who do so much to help patients continue breathing every day.”

ResMed pioneers innovative treatments and solutions that keep people out of the hospital, empowering them to live healthier and higher-quality lives. The company’s digital health technologies and cloud-connected medical devices transform care for people with sleep apnea, COPD, and other chronic respiratory diseases.

The print component of Lung Health is distributed within today’s edition of USA Today in LA, Boston, New York, Chicago, Houston, Seattle, Las Vegas, D.C Baltimore, and Pittsburgh/Cleveland markets. The digital component is distributed nationally, through a vast social media strategy, and across a network of top news sites and partner outlets. To explore the digital version of the campaign, visit: https://www.futureofpersonalhealth.com/campaign/lung-health/        

The campaign was made possible with the support of ResMed, as well as the American Lung Association, National Heart, Lung, and Blood Institute, Masimo, Blueprint Medicines, Nonin Medical, and the National Environmental Education Foundation.

About Mediaplanet

Mediaplanet specializes in the creation of content marketing campaigns covering a variety of industries. We tell meaningful stories that educate our audience and position our clients as solution providers. Our unique ability to pair the right leaders with the right readers, through the right platforms, has made Mediaplanet a global content marketing powerhouse. Our award-winning stories have won the hearts of countless readers while serving as a valuable platform for brands and their missions. Just call us storytellers with a purpose. Please visit http://www.mediaplanet.com for more on who we are and what we do.

Press Contact:

Nellie Dubin

Nellie.dubin@mediaplanet.com

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New York City Artist Alicia Angel Creates Animated Angel Healthcare Worker “Kindness Not COVID” Postcards


New York City artist Alicia Angel announced that hundreds of dollars have been raised to benefit the NYC Health + Hospitals COVID-19 Relief Fund through the sale of “Kindness Not COVID” postcards.

The postcards feature a print of an original painting by Angel depicting a New York City healthcare worker as an angel with wings and an augmented reality experience that can be activated with the free mobile app Soundwave Art. To play the augmented reality component, users can download and open the Soundwave Art app and place the postcard in view of the smartphone’s camera. To view a sample of the animation, click here: https://youtu.be/w2Nxc8WOs1w.

“I painted the angel healthcare worker because I couldn’t stop thinking about how difficult and traumatic it must be for frontline healthcare workers who have been selflessly putting their own lives on the line to care for others during this pandemic. I wanted to create something to honor them,” said Angel. “That inspired me to use the image to create postcards for people to send to words of kindness and encouragement to each other while in quarantine and to stay connected in a more personal way while physically distanced.”

To date, more than $500 has been raised through the sale of the Kindness Not COVID animated postcards to benefit the NYC Health + Hospitals COVID-19 Relief Fund. The postcards are priced at $5.00 and are available online at http://www.etsy.com/shop/kindnessnotcovid.

About Artist Alicia Angel

Alicia Angel is a New York City-based songwriter, singer, visual artist, and activist. Alicia has co-written over 35 songs for Emmy-nominated and award-winning hit preschool shows, including Nickelodeon’s “Dora the Explorer,” “Dora and Friends,” and “Blaze and the Monster Machines,” as well as songs for Sesame Street, Sesame Studios, and Universal Kids’ Snug’s House. In addition, Alicia’s music has been featured on several networks, including Bravo, Lifetime, and MTV. Alicia uses her music and art to help empower women and girls and to promote racial equity.

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