Undefeated Tribe Partners with Texas Capital Bank and Lamar Outdoor


Undefeated Tribe, a Crunch Fitness franchisee, today announced a partnership with Texas Capital Bank, a strategic financial firm specializing in growth, and Lamar Outdoor, a marketing agency focused on market penetration. This move comes on the heels of Crunch’s recent growth in Texas and Oklahoma. The partnership will lead to 50+ locations, adding to Undefeated Tribe’s current portfolio of 7 Crunch Fitness clubs.

Texas Capital Bank is the preferred banking team for Undefeated Tribe. Every business deserves a bank that invests in a long-term relationship and remains committed to sustaining success. The partnership has allowed the company to grow their existing footprint and provide momentum for future growth.

Tony Hartl, Entrepreneur and Undefeated Tribe CEO said, “Working with their team, we’ve received a level of expertise and partnership that can only be found at Texas Capital Bank.”

Lamar Outdoor is the brand’s preferred partner for billboard purchasing and placement. They are exceptional marketing partners of the Undefeated Tribe and help ensure the brand is proudly displayed throughout existing and new markets.

“The professional Executives at Lamar have partnered with us from day 1 to gain brand awareness and build equity in our new markets. We will continue building new gyms and utilizing our partnership with Lamar to showcase Crunch’s competitive advantages and to build a community around our brand,” Hartl said.

Crunch is a gym that believes in making serious exercise fun by fusing fitness and entertainment and pioneering a philosophy of ‘No Judgments.’ Crunch serves a fitness community for all kinds of people, with all types of goals, exercising all different ways, working it out at the same place together. Today, we are renowned for creating one-of-a-kind group fitness classes and unique programming for our wildly diverse members. Headquartered in New York City, Crunch serves over 1.9 million members with over 400 gyms worldwide in 34 states and the District of Columbia, Australia, Canada, Costa Rica, Portugal, Puerto Rico, and Spain. Crunch is rapidly expanding across the U.S. and around the globe.

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