Thousands enjoy attending Imagine RIT: Creativity and Innovation Festival


student watching a 3D printer.

3D printing at Imagine RIT. Credit: Scott Hamilton.

“I don’t think there’s another college in the country that puts on this kind of festival. There’s something for everyone to see.” – RIT President David Munson

After going virtual for 2021, thousands of people came to the Rochester Institute of Technology campus on April 23 for an in-person Imagine RIT: Creativity and Innovation Festival, which featured more than 250 exhibits throughout the campus from more than 1,800 students and faculty.

Topics ranged from robotics, cybersecurity, the arts, biomedicine, performing arts, education of the deaf, and more, with exhibits ranging from a sustainable portable latrine, the RIT Beekeeping Club, interaction with a coral reef, and a virtual planetarium.

“It’s been way too long,” said RIT President David Munson upon seeing exuberant visitors, carrying their complementary orange tote bags flocking to campus for the festival for the first time since 2019. “This is the showcase event for the university. It just gets better every year.”

Munson said RIT prides itself in preparing students to be citizens of the world. “That means preparing our students not just for jobs and careers, but also for life. In the RIT context, ‘innovation’ takes on a rich meaning. It is about creating the tools, processes, and systems that will make things better than they are. Imagine RIT is a part of this ecosystem.”

Visitors came from hours away to explore the unique exhibits Imagine had to offer.

Ryan Turoff, 16, drove to Rochester from his home across the state near Poughkeepsie with his mother and grandmother to see whether RIT might be a school he would apply to. He’s thinking of majoring in engineering, or physics perhaps, and had checked off exhibits he wanted to make sure he saw.

“We wanted to come to show him the different fields to choose from in the various majors,” said his mother, Jennifer Thompson Turoff.

But he wasted no time trying out the Human Hamster Wheel, touring the Theme Park Enthusiasts and checking out the epee, foil and saber demonstrations by the RIT Fencing Club in the Gordon Field House.

The creativity and inspiration of three exhibiting student groups were rewarded with $5,000 in the TAD Competition, showcasing exhibits in the intersection of technology, the arts, and design.

Those subjects were also infused throughout other exhibits across campus, many showcasing their unique flair for fusing art and design.

A team from RIT’s National Technical Institute for the Deaf displayed their PopSign app designed to help hearing parents of deaf or hard-of-hearing children learn sign language. The project, a collaboration between RIT’s Center on Access Technology and Georgia Tech, is designing the next generation of the game.

And the Futurists Symposium was well attended, featuring three distinguished RIT alumni: Erin Sarofsky ’98 (graphic design), ’00 (computer graphic design), executive creative director and owner of Sarofsky Corp.; Franklyn Athias ’85 (computer science), CTO and senior vice president for Xfinity Mobil Retail Convergence – XMRC; and Aaron Gordon, ’13, (film and animation), founder and CEO of Optic Sky Productions.

“I don’t think there’s another college in the country that puts on this kind of festival,” Munson said. “There’s something for everyone to see.”

The festival’s premier sponsor this year was Rochester Regional Health.

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