Peach Lab Launches NFT-Memberships for a New Fitness Studio in Miami


Peach Lab announced that it will be opening its doors in Miami, with three studios slated to be open by the end of the year. The brand’s Brickell studio comes first, with a July 2022 open date and NFT-membership “Perfect Peaches” drop May 13th. The Perfect Peaches NFT-membership is a series of 1,500 custom illustrated stamps, created by the artist Ludwin Cruz. As the country’s first NFT-membership fitness facility, Peach Lab seeks to bring its mission of health, fitness, attainability, and accessibility to the blockchain.

“We all know ‘butts are the thing’ right now and girls everywhere are buying into these social media influencers’ programs,” says Dunia Hamed, founder of Peach Lab. In a society full of social media gimmicks, tricks, and filters, my goal is to help people feel like the best versions of themselves in a natural, healthy, and attainable way, and doing this through an NFT community is another step to that attainability that our brand is all about,” Hamed added.

As part of the Peach Lab Brickell NFT community, members will enjoy access to benefits that include:


  • Open gym times
  • Access to a curated online community of workout, nutrition, and wellness content
  • In person cocktail lounge access
  • Exclusive online and in-person yoga events
  • And more!

In addition to all of this, select NFTs come with unique perks such as Cocktail lounge access, Merchandise discounts, or Beauty Bar services that can be used at the Brickell studio. The most rare NFT will grant the lucky holder Free Membership for up to one year. NFT-membership perks will be revealed one week after launch. Mint up to 10 NFTs for 3 Solana each for more chances to hold the NFT with the desired perk.

Peach Lab’s NFT launch party is set for May 13, 2022 at the Social Hub in Brickell City Center at 7:30 PM. First time buyers can receive assistance from the Crypto Genius Bar during the event and attend online workshops hosted by Peach Lab leading up to the launch.

For more information, visit peachlabbrickell.com.

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