New Benefits Partners with American Income Life for Custom Tech Platform


New Benefits, the leading provider of non-insured benefits, has partnered with American Income Life (AIL), a wholly-owned subsidiary of Globe Life Inc. and leading provider of life, accident, and supplemental health insurance, to bring more value to the working families they serve, through the AIL Plus program. Delivered through a fully customized mobile app, AIL Plus helps save money on vision, dental, prescription medications, telemedicine, and more.

“In today’s economy, many families are facing rising healthcare costs and, all too often, reduced healthcare benefits as well,” stated Steve Greer, CEO of American Income Life Agency Divisions. “For those reasons, AIL felt the need to provide increased healthcare savings and options to the millions of working families we serve. The programs offered by New Benefits fit that need, and New Benefits has been an excellent and proactive partner in developing a custom solution specific to our business needs. We are very proud to partner with New Benefits and are looking forward to a long and successful business relationship with them.”

New Benefits crafted a package of health discounts and telemedicine from their 30+ non-insured solutions, providing savings for AIL’s clients on important healthcare services and virtual access to acute medical care. To ensure AIL Plus members could access all their health discounts and telemedicine on one platform, New Benefits developed a custom mobile app from proprietary technology. The mobile app fully encompasses AIL’s brand for a seamless user experience.

“AIL has always been successful at offering services to help clients prioritize their well-being,” said Joel Ray, CEO and Founder of New Benefits. “Through our partnership, AIL Plus members and their families have gained greater access to important healthcare services, which is especially important in our current time. New Benefits is proud to partner with AIL and develop this custom solution.”


  • Since the AIL Plus program launched on May 1, 2020, more than 200,000 members have joined
  • The program is averaging 10,000 new members every week
  • AIL Plus members are poised to save hundreds of dollars on healthcare services by the end of the year
  • Weekly telemedicine utilization has increased nearly 363% since the program launched

To schedule a demo of New Benefits’ technology platforms or review our non-insured benefit solutions, contact our benefit pros at NewSales@NewBenefits.com or call 844.529.5785.

ABOUT NEW BENEFITS

New Benefits has been disrupting the benefits marketplace since 1990 with innovative products, cutting-edge technology, and first-class service. As the leading wholesaler of non-insured benefits, we aggregate the most sought-after healthcare and lifestyle solutions for over 4,000 groups and millions of members. Our clients strengthen their health plans with a customized blend of 30+ non-insured benefits to help members navigate healthcare, find affordable care, reduce stress, and save time, all conveniently packaged in an easily accessible mobile app and web platform. Through regular use of their benefits, our members save millions of dollars annually on healthcare and everyday living expenses, increasing their happiness and productivity at work and home. Learn more at NewBenefits.com

ABOUT AMERICAN INCOME LIFE INSURANCE COMPANY

American Income Life is an international Company protecting working families in the United States, Canada, New Zealand, and through our wholly-owned subsidiary, National Income Life Insurance Company in New York.

American Income Life has served working families since 1951 with life, accident, and supplemental health products to help protect members of labor unions, credit unions, associations, and their families. AIL representatives develop long-term relationships with clients, helping ensure their insurance needs are met through the many stages of their lives.

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