health and fitness

NEO Alternatives Announces the Launch of Root 66, Bringing High-Quality, Affordable Products to the CBD Health and Wellness Categories

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BOSTON (PRWEB)

NEO Alternatives, a U.S.-based company that is reshaping the Hemp-derived CBD health and wellness category, is announcing today the launch of their newest brand: Root 66 (https://root66brand.com)

From seed-to-store, Root 66 ethically sources its hemp from the organic farms of Oregon and the “Emerald Triangle” in California, delivering superior quality at affordable prices.

Each tincture in the Root 66 lineup is organic, vegan, gluten-free, pesticide-free and non-GMO, with each product being third-party tested for efficacy and quality standards. The brand’s state-of-the-art agriculture and production methods are also sustainable and eco-sensitive, echoing Root 66’s brand motto of feeling better and being better through selfcare.

“Our mission is to deliver effective solutions for those desiring a better quality of life and who focus on nurturing their overall health and wellness. Achieving these goals shouldn’t require sacrificing quality ingredients, and we’re very excited to start connecting with people so they can feel the difference with our Root 66 products,” said Kevin DiSano, President, Head of Consumer Products with NEO Alternatives.

Designed to deliver the best-in-class hemp oil extract at a reasonable price, the initial lineup of Root 66 products includes four distinct tinctures, specifically formulated for their targeted health and wellness benefits: Holistic, Sleep, Pain Relief, and Focus.

“The original Route 66 became such an iconic part of this country because of the way it gave Americans from all walks of life the freedom to explore and find ways to improve their overall quality of life, something that’s been captured in music, literature and films for decades. Similarly, with Root 66, we’re tapping into that same spirit, providing a new way for people to be better, to feel better, and to connect with the world around them,” added DiSano.

Root 66 is focused on becoming the leading provider of Hemp-derived CBD products for consumers who are seeking quality, added-value, efficacy and authenticity in the products they use.

For more information on Root 66, please visit: https://root66brand.com/

To schedule an interview with a senior member of the Root 66 or NEO Alternatives team, please contact Chris Sullivan (chris@macmillancom.com / (212) 473-3355) or Julia Stoll (julia@macmillancom.com / (212) 473-4442).

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About Root 66

Root 66 is steadfast in their commitment to provide top quality, highly effective and affordable natural Hemp Oil products. From seed-to-home, the Root 66 hemp oil extract is ethically sourced from the organic farms in Oregon and the renowned “Emerald Triangle” in California. Their state-of-the-art agriculture and production methods are sustainable, eco-sensitive, and validated through 3rd party testing ensuring full transparency. All Root 66 products are natural, vegan, gluten-free, pesticide-free, and contain only non-GMO organic ingredients. For more information, please visit: https://root66brand.com/

About NEO Alternatives

NEO Alternatives (NEO) is an innovative health and wellness company focused on redefining and elevating the CBD ecosphere. As a trailblazer and category disruptor, NEO’s portfolio of superior, premium-grade consumer brands and production facilities are at the forefront of defining the future of the CBD industry. All NEO brands and products follow state-of-the-art agricultural practices while the company’s endeavors are also designed around strict protocols mandating the highest standards in production. These mandates include organic sourcing that follows sustainable, ethical, and eco-sensitive procedures; using natural and effective ingredients while also employing third-party testing and validation. NEO’s management team is comprised of industry leaders from the worlds of CBD, advertising, marketing, branding, finance and sales. For more information, please visit: http://www.neoalts.com

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FDA Disclaimer: These products and statements have not been evaluated by the Food & Drug Administration and are not intended to diagnose, treat, cure or prevent any disease.

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