MANALAPAN, N.J. (PRWEB)
September 26, 2022

Mashup Media, LLC, a publisher of medical news platforms, is proud to announce the official relaunch of its genitourinary (GU)-focused oncology platform, GU Oncology Now. The relaunch includes new branding, expanded partnerships, and an enhanced digital platform that will provide key content from experts in urology, oncology, nuclear medicine, and more. A redesigned website—with enhanced and more intuitive navigation—an updated print publication, and more comprehensive access to key opinion leaders also will be included.

GU Oncology Now delivers the latest news in therapeutics, clinical trials, and conference coverage, highlighting important advancements in GU oncology treatments and technologies with the goal of better informing oncology decisions and improving patient outcomes.

GU Oncology Now is backed by leaders in the field, including the platform’s Editor-in-Chief, Catherine H. Marshall, MD, MPH, assistant professor of oncology in the Department of Oncology, Division of Genitourinary Cancer, at the Johns Hopkins University School of Medicine in Baltimore, Maryland, and Editor Jérémie Calais, MD, MSc, director of the theranostics and clinical research programs, Ahmanson Translational Theranostics Division, and associate professor in the Department of Molecular and Medical Pharmacology at the University of California, Los Angeles. “We are learning so much more about the biology of cancer, and it is leading to exciting new changes. The management of patients with genitourinary cancer is very complex—from new treatments to innovations in survivorship care—and it is important to stay connected with the changes,” said Dr. Marshall.

Additional key contributors include the platform’s associate editors, David Ambinder, MD, and Akhil Abraham Saji, MD, urology residents at New York Medical College/Westchester Medical Center.

The new GU Oncology Now features interviews and videos from experts and provides innovative cancer research and practice updates. In addition to its website, a monthly publication highlights original articles and leverages the best insights from leaders in the field. The brand also regularly deploys valuable content via weekly email newsletters and through active and timely conversations on its social media platforms.

GU Oncology Now exclusively partners with The Uromigos to prominently feature podcasts hosted by Thomas Powles, MD, and Brian Rini, MD, FASCO, international thought leaders in GU oncology. Each episode of The Uromigos podcast dives into the latest data and clinical news relevant to the care of GU oncology patients and features fascinating discussions with leading experts from around the world. In addition, The Uromigos podcast and GU Oncology Now’s parent company, Mashup Media, will launch their first live meeting in the GU oncology space in Nashville, Tennessee, September 30 through October 1. The Uromigos Live & Unplugged will convene the best minds in GU oncology to discuss clinically impactful topics.

Courtney Leonard, Vice President of Operations, Mashup Media, remarked, “the relaunch of GU Oncology Now falls at the perfect time, as we’re introducing our first GU oncology conference in partnership with The Uromigos. We will cover this intimate yet powerful event on our new GU Oncology Now website and updated email and social media platforms, as well as in our highly regarded print publication.”

Visit guoncologynow.com to learn more, sign up for our email newsletters, and follow us on social media.

About Mashup Media, LLC

Mashup Media, based in Manalapan, New Jersey, is a multimedia publishing company passionate about providing health care professionals with a platform to further publicize their work. Driven by data and analytics, Mashup Media produces cutting-edge products that deliver content from trusted sources and industry thought leadership. To learn more, visit mashupmediallc.com.

About GU Oncology Now

GU Oncology Now is a robust platform that delivers current genitourinary oncology-specific news, with the goal of informing oncology decisions and improving patient outcomes. The website highlights essential clinical content, providing health care professionals with the opportunity to evaluate the latest clinical trials, cutting-edge research, and case studies. Other key features include conference coverage, roundtable discussions, and access to The Uromigos podcast. In addition to its powerful website, GU Oncology Now produces a monthly publication highlighting original articles and leverages email and social media to highlight the best insights from key opinion leaders in the field.

About The Uromigos

Drs. Thomas Powles and Brian Rini are international thought leaders in genitourinary oncology. Each episode of their podcast delves into the latest data and clinical news relevant to the care of GU oncology patients. Join them for fascinating discussions with leading experts from around the world on these topics and more.

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