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“We wanted to create unity across our healthcare brands HCPro, DecisionHealth, and HealthLeaders as our clients continue to leverage solutions from all three.”
BRENTWOOD, Tenn. (PRWEB)
January 04, 2021
HCPro is proud to unveil a new logo accompanied by the tagline “Putting Knowledge to Work,” reinforcing the company’s mission to support healthcare facilities throughout every stage of the revenue cycle, from frontline staff to executive leadership development. HCPro provides the latest healthcare regulatory information through its industry-leading publications, continuing education, training, and workflow tools, resulting in measurable performance and financial improvements.
Chief Product Officer David Cella says, “Over the past year, healthcare facilities have been at the epicenter of change as we continue to navigate this healthcare crisis. Our team of industry experts have doubled down on their commitment to providing timely, digestible knowledge that healthcare professionals can use to inform their daily decisions.”
HCPro specializes in serving healthcare professionals in the areas of accreditation, clinical documentation, coding, compliance, credentialing, billing and denials, medical staff affairs, record management, quality/patient safety, and more.
Sub-brands DecisionHealth and HealthLeaders receive subsequent updates to their logos to further align the family of healthcare brands.
CEO Dan Oswald says, “We wanted to create unity across our healthcare brands HCPro, DecisionHealth, and HealthLeaders as our clients continue to leverage solutions from all three. As we work to support healthcare organizations across all settings, we want that experience to look as streamlined as it feels for our clients.”
DecisionHealth services post-acute care organizations including home health agencies and medical practice facilities by providing the latest news, analysis, and regulatory guidance on Medicare coding and reimbursement, benchmarks, payments, and HIPAA compliance.
HealthLeaders is a multi-platform media company dedicated to serving over 300,000 healthcare executives and professionals by offering an extensive and integrated series of leadership publications, products, research, and events devoted to the business of healthcare.
Vice President Rafael Cardoso says, “We have always been proud to serve healthcare leaders, and the developments of 2020 have only reinforced our team’s passion for providing information, intelligence, analysis, and executive communities to help elevate the business of healthcare, drive innovation, improve care delivery, and inspire collaboration across the care continuum for a better today and tomorrow.”
The logo updates are part of a larger branding initiative from parent company Simplify Compliance LLC, serving businesses across a wide range of industries including human capital management, leadership development, healthcare, and telecommunications.
Oswald adds, “The aesthetic updates to our family of brands not only creates consistency and continuity across the markets we serve, they’re also an exciting way for us to kick off the New Year with fresh perspective and renewed enthusiasm.”
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About HCPro
For over 34 years, HCPro has specialized in providing the latest healthcare regulatory information through industry-leading publications, continuing education, online coding platforms, instructor-led training, events, consulting services, and more to deliver consistent training, achieve compliance, and maximize workflow efficiencies, resulting in measurable performance and financial improvements. Visit http://www.hcpro.com/.
About DecisionHealth
DecisionHealth is the industry’s leading source for home health agencies and medical practice facilities to receive the latest news, analysis, and regulatory guidance on Medicare coding and reimbursement, benchmarks, payments, and HIPAA compliance through its flagship publications as well as a wide selection of coding books, educational events, and online tools. Visit http://www.decisionhealth.com.
About HealthLeaders
HealthLeaders is a multi-platform media company dedicated to meeting the business information needs of healthcare executives and professionals. It offers an extensive and integrated series of leadership publications, products, research, and events devoted to the business of healthcare. Visit https://www.healthleadersmedia.com/.
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