Category Archives: Health

What is new in the field of Health. Trending topics, and cutting edge research in the are of Health. Press Releases that give us updates on Health.

Sexual Health and Well-Being During the COVID-19 Pandemic


“There has been a great deal of advice on how to avoid transmitting the coronavirus by wearing a face mask, frequently washing hands, and practicing good hygiene,” said Dr. Jack Turban. “But the sexual health implications of these recommendations have received little attention.”

A viewpoint published in Annals of Internal Medicine urges clinicians to counsel patients about their sexual health and well-being during the COVID-19 pandemic and offers practical advice that can be shared in brief conversations and referrals to relevant resources.

“More than 200,000 people have died of COVID-19, which has led to widespread concern about the ease with which the coronavirus, which causes COVID-19, is transmitted from one person to another,” said Dr. Jack Turban, resident physician in psychiatry at The Massachusetts General Hospital and McLean Hospital and lead author of the viewpoint.

SARS-CoV-2, more popularly known as the coronavirus, is readily transmitted when someone either breathes in respiratory droplets containing SARS-CoV-2 that have been emitted when an infected person talks, coughs, or sneezes, or when someone touches a surface contaminated with such respiratory droplets and then touches their face.

“This has resulted in broad guidance recommending that people avoid coming within six feet of each other. There has been a great deal of advice on how to avoid transmitting the coronavirus by wearing a face mask, frequently washing hands, and practicing good hygiene,” Turban added. “But the sexual health implications of these recommendations have received little attention, even though it appears that all forms of in-person sexual contact carry risk for transmission of the virus.”

Infected individuals may potentially spread respiratory secretions onto their skin or their personal objects, including sex toys, from which the coronavirus can be transmitted to a sexual partner.

“Abstinence is the lowest-risk approach to sexual health during the pandemic,” said Dr. Alex Keuroghlian, a co-author of the viewpoint who directs the National LGBT Health Education Center at The Fenway Institute and the Massachusetts General Hospital Psychiatry Gender Identity Program. “But given the well-documented failures of abstinence-based public health interventions, this advice alone is unlikely to be successful for all patients. For some groups, including sexual and gender minority communities, a recommendation of abstinence may promote shame and sexualized stigma. It could also conjure traumatic memories of the AIDS crisis.”

Clinicians are advised to offer sex-positive advice across the spectrum of risk. These range from activities with a low risk of infection, such as masturbation, having sex with a partner with whom you are self-quarantining, or having sex via digital platforms such as video chat. Patients who use digital tools for sex should be counseled to use secure encrypted platforms and be warned about the risks for sexual partners taking screenshots and the relevant risk of sexual extortion. Those engaging in higher risk activities, such as having sex with people whom you are not self-quarantining, should be counseled on ways to reduce the risk of transmission by wearing a mask and showering both before and after having sex.

Going forward, clinicians will need to incorporate new technological advances regarding the coronavirus into how they think about sexual health and risk.

“As we learn more about the use of new technologies, like antibody tests, they may help us to develop best practices in advising people around safer sex, but for the time being, we need to assume all partners may be infectious,” said Kenneth Mayer, MD, a co-author of the viewpoint and Co-chair and Medical Research Director, The Fenway Institute and Professor of Medicine, Harvard Medical School. “Ultimately, it will be important for clinicians to discuss new knowledge about the coronavirus with their patients as this information will affect decisions about sexual health.”

The viewpoint, titled “Sexual Health in the SARS-CoV-2 Era” was published by the Annals of Internal Medicine. It is available free online at https://www.acpjournals.org/doi/10.7326/M20-2004

About Fenway Health & The Fenway Institute

Since 1971, Fenway Health has been working to make life healthier for the people in our neighborhoods, the LGBTQ community, people living with HIV/AIDS and the broader population. The Fenway Institute at Fenway Health is an interdisciplinary center for research, training, education and policy development focusing on national and international health issues.

About Massachusetts General Hospital

Massachusetts General Hospital, founded in 1811, is the original and largest teaching hospital of Harvard Medical School. The MGH Research Institute conducts the largest hospital-based research program in the nation, with an annual research budget of more than $925 million and comprises more than 8,500 researchers working across more than 30 institutes, centers and departments. In August 2019 the MGH was once again named #2 in the nation by U.S. News & World Report in its list of “America’s Best Hospitals.”

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DiA Imaging Analysis Receives Grant to Accelerate Global Access to its AI Ultrasound Solutions in the Fight Against COVID-19


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DiA Imaging Analysis, a leading provider of AI based ultrasound analysis solutions, today announced that it has received a government grant from the Israel Innovation Authority (IIA) to develop solutions for ultrasound imaging analysis of COVID-19 patients using Artificial Intelligence (AI).

Using ultrasound in point of care emergency settings has gained momentum since the outbreak of COVID-19 pandemic. In these settings, which include makeshift hospital COVID-19 departments and triage “tents,” portable ultrasound offers clinicians diagnostic decision support, with the added advantage of being easier to disinfect and eliminating the need to transport patients from one room to another.

However, analyzing ultrasound images is a process that it is still mostly done visually, leading to a growing market need for automated solutions and decision support.

As the leading provider of AI solutions for ultrasound analysis and backed by Connecticut Innovations, DiA makes ultrasound analysis smarter and accessible to both new and expert ultrasound users with various levels of experience. The company’s flagship LVivo Cardio Toolbox for AI-based cardiac ultrasound analysis enables clinicians to automatically generate objective clinical analysis, with increased accuracy and efficiency to support decisions about patient treatment and care.

The IIA grant provides a budget of millions NIS to increase access to DiA’s solutions for users in Israel and globally, and accelerate R&D with a focus on new AI solutions for COVID-19 patient management. DiA solutions are vendor-neutral and platform agnostic, as well as powered to run in low processing, mobile environments like handheld ultrasound.

Recent data highlights the importance of looking at the heart during the progression of COVID-19, with one study citing 20% of patients hospitalized with COVID-19 showing signs of heart damage and increased mortality rates in those patients. DiA’s LVivo cardiac analysis solutions automatically generate objective, quantified cardiac ultrasound results to enable point-of-care clinicians to assess cardiac function on the spot, near patients’ bedside.

According to Dr. Ami Applebaum, the Chairman of the Board of the IIA, “The purpose of IIA’s call was to bring solutions to global markets for fighting COVID-19, with an emphasis on relevancy, fast time to market and collaborations promising continuity of the Israeli economy. DiA meets these requirements with AI innovation for ultrasound.”

DiA has received several FDA/CE clearances and established distribution partnerships with industry leading companies including GE Healthcare, IBM Watson and Konica Minolta, currently serving thousands of end users worldwide.

“We see growing use of ultrasound in point of care settings, and an urgent need for automated, objective solutions that provide decision support in real time,” said Hila Goldman-Aslan, CEO and Co-founder of DiA Imaging Analysis, “Our AI solutions meet this need by immediately helping clinicians on the frontlines to quickly and easily assess COVID-19 patients’ hearts to help guide care delivery.”

About DiA Imaging Analysis:

DiA Imaging Analysis provides advanced AI-based ultrasound analysis technology that makes ultrasound accessible to all. DiA’s automated tools deliver fast and accurate clinical indications to support the decision-making process and offer better patient care. DiA’s AI-based technology uses advanced pattern recognition and machine-learning algorithms to automatically imitate the way the human eye detects image borders and identifies motion. Using DiA’s tools provides automated and objective AI tools, helps reduce variability among users, and increases efficiency. It allows clinicians with various levels of experience to quickly and easily analyze ultrasound images.

For additional information, please visit http://www.dia-analysis.com.

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Wambi’s Carepostcard Relaunches to Centralize Gratitude Sharing with Healthcare Workers Nationwide


Carepostcard relaunches amidst COVID-19 pandemic

Carepostcard provides a way for us to mobilize and meaningfully contribute in a safe and powerful way.

In celebration of this year’s National Nurses Week, Wambi announces the relaunch of Carepostcard, creating a centralized gratitude platform where the public can honor those on the frontlines battling COVID-19. Although people in healthcare have always been a pillar of society, the pandemic has brought to the forefront the heroic efforts of healthcare workers and has triggered a wave in sharing appreciation for them.

Tracey Moorhead, CEO and President of The American Association of Post-Acute Care Nursing (AAPACN), remarks, “Long-Term and Post-Acute Care nurses are healthcare heroes for our nation’s most vulnerable populations. Now more than ever, long-term care nurses should know that their commitment and sacrifice is valued and appreciated by residents and families. AAPACN supports these nurse heroes. We are honored to partner with Carepostcard to ensure our members can receive and share recognition and gratitude for the critical roles they play in providing high quality healthcare.”

Each day, healthcare workers risk their own health and safety by caring for others. Caring for the sick has always been a challenge, but without the requisite PPE and ventilators, the challenge has increased 10-fold. Before COVID-19, burnout was already a major issue for nurses and physicians with over 53% experiencing substantial burnout symptoms.

In these unprecedented times, American citizens are following state and federal guidelines to stay home in order to slow the spread of the novel Coronavirus. Wambi CEO and Co-founder Rebecca Metter reveals, “As we stay home, feeling powerless as we virtually watch what’s unfolding, we can’t help but feel immense gratitude for those on the frontlines. Carepostcard provides a way for us to mobilize and meaningfully contribute in a safe and powerful way.”

Health IT company Wambi launched Carepostcard in July of 2017 to gather messages of gratitude from patients to those who cared for them while they were still in the care setting. That recognition could then be shared with the public to promote compassion and improved human experience in healthcare. Carepostcard is integrated with the Wambi platform in healthcare organizations nationwide, which delivers a real-time recognition and engagement platform for healthcare workers that is fueled by the voices of patients and families. Through sharing and receiving appreciation, Wambi fosters a culture of gratitude and improved staff engagement and patient experiences in healthcare settings.

“In these difficult times, it’s all the more important for healthcare workers to feel kindness, gratitude, and support,” says Wambi Co-founder Alex Coren. “By opening Carepostcard up to the public, we’ve evolved Carepostcard into something much bigger, showcasing and celebrating the stories, moments, and gratitude for those healthcare workers who have impacted our community at large.”

As people create Carepostcards, they can include personal stories of their own experience with healthcare workers, messages of gratitude to family members or friends on the frontlines, or a simple general thank you to the healthcare community. The Carepostcard rebrand and functionality updates also allow for authors to multiply the gratitude by sharing others’ posts to their social networks, all while maintaining the option to remain anonymous. Metter comments, “This will allow the healthcare community to see first-hand the outpouring of appreciation and love that our nation is feeling right now. Our goal is to uplift and inspire those on the frontlines as well as our communities.” Dr. David Shulkin, physician and former U.S. Secretary of Veterans Affairs, adds, “With the heroic acts by healthcare workers on display every day, there is no better time to let them know how much we admire and appreciate their dedication, skill, and caring. Send a Carepostcard today. It’s easy and powerful and needed now more than ever before.”

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About Carepostcard

Wambi launched its affiliate organization, Carepostcard and the Compassionate Care Movement™ in July 2017 as a public way to promote compassion in healthcare. Through creating a positive giving circle where patients, families, and providers can share and receive gratitude, we fostered a more grateful community and better patient experiences for all.

Now, Carepostcard has evolved into something much bigger. Because everyone needs to feel kindness, gratitude, and support in difficult times. Because moments move us, we encourage everyone to share a story, a moment, or a simple declaration of gratitude for those who have impacted them in ways big and small.

“Small acts of kindness, when multiplied by millions of people, can transform the world.”

About Wambi

Wambi delivers an employee engagement and recognition platform informed by real-time patient and family feedback. Through its gamified digital platform, Wambi creates a real-time feedback loop between patients and healthcare workers. This arms individual employees with their own performance data, fueling meaningful recognition while promoting autonomy and inspiring behavioral change. With Wambi, hospitals and health systems have demonstrated improved employee engagement, decreased turnover and burnout, and elevated patient experience. Watch Wambi’s Story told by Inventor, Alex Coren here, and view our video of a day in the life of a nurse using Wambi here.

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Columbus CEO Names MedVet a Winner of the Columbus Top Workplaces 2020 Award


We are honored to be recognized as a Top Workplace, and grateful to our team for their commitment to each other, and for living our core values of teamwork, leadership and compassion.

MedVet has been awarded a Top Workplaces 2020 honor by Columbus CEO. Selection for this award is based solely on employee feedback gathered through a third-party survey administered by employee engagement technology partner Energage, LLC. The anonymous survey uniquely measures 15 drivers of engaged cultures that are critical to the success of any organization: including alignment, execution, and connection, just to name a few.

“For more than a decade, the Top Workplaces award has helped organizations stand out among their competitors to attract talent,” said Eric Rubino, CEO of Energage. “This differentiation is more important than ever in today’s tight labor market. Establishing a continuous conversation with employees so you have a deep understanding of your unique culture is proven to help achieve higher referral rates, lower employee turnover, and double the employee engagement levels. No longer is recognition simply a much-deserved cause for celebration, but it’s fast becoming mission-critical to establish a competitive advantage for recruitment and retention.”

“Delivering an exceptional Employee Experience is our top priority and we strive to be the best place for veterinary healthcare professionals to work. Taking care of our team by supporting their passion, voice, growth, wellbeing, and leadership also allows us to deliver an exceptional experience to the patients, clients and general practitioners we serve,” said Linda Lehmkuhl, DVM, MS, DACVIM (Cardiology) CEO of MedVet. “We are honored to be recognized as a Top Workplace, and grateful to our team for their commitment to each other, and for living our core values of teamwork, leadership and compassion.”

About MedVet

Veterinarian-led and owned, MedVet is a growing, nationwide network of emergency and specialty hospitals for pets committed to enhancing the lives of pets, their loving families, and the veterinary community. More than 2,300 employees working in 29 locations embrace core values of teamwork, leadership, and compassion as they pursue the best possible patient outcomes. For more information, please visit medvet.com. Follow us on Facebook and LinkedIn @medvet.

About Energage

Energage offers a fully unified SaaS platform, plus support and professional services, to help organizations recruit and retain the right talent. As a B-Corporation founding member, Energage has committed itself to the purpose of making the world a better place to work together. Based on 14 years of culture research, the engine behind 51 Top Workplaces programs across the country, and data gathered from over 20 million employees at 60,000 organizations, Energage has isolated the 15 drivers of engaged cultures that are critical to the success of any business, and developed the tools and expertise to help organizations measure, shape and showcase their unique culture to achieve a sustainable competitive advantage. For more information, please visit energage.com. Follow us on Twitter @teamenergage and Facebook and LinkedIn @energage.

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JobRobotix to Partner with LaborEdge to Improve Staffing Automation in the Healthcare Industry


JobRobotix Partners with LaborEdge

JobRobotix’s JobSource seamlessly syncs Vendor Management Systems (VMS) and job boards with recruitment databases, which translates into quicker placements and improved ROI.

JobRobotix, the fastest growing data automation software provider in the country, is pleased to announce a new partnership integration with LaborEdge and the company’s proprietary Nexus technology, which helps streamline temporary, permanent and executive staff placement in the healthcare industry. JobRobotix’s JobSource syncs Vendor Management Systems (VMS) and job boards with recruitment databases, which translates into quicker placements and improved ROI.

“A lack of standardization results in a substantial amount of time wasted – in upwards of 35% – which is frustrating for the clients we serve and can result in severe consequences in patient care,” stated Shail Arora, President of LaborEdge. “We are extremely impressed with JobSource, and will be using the technology exclusively to help improve efficiency and responsiveness in the hiring process.”

The JobRobotix platform offers full automation technology, and has been designed to address underlying issues that have traditionally plagued the healthcare staffing automation process as a whole. The end result is a more seamless and straightforward hiring process, which will be of benefit to LaborEdge clients, as well as recruiters and candidates.

“LaborEdge is pushing the envelope in the healthcare staffing industry, and offers the most user-friendly, feature rich software platform on the market today,” added JobRobotix CEO Ron Gonzalez. “Our flexible product features and robust VMS platform options will play a critical role in their mission to further simplify communication and workflows with hospitals and other healthcare facilities to enhance workflows and better manage data.

About JobRobotix

JobRobotix is a staffing software technology company focused on data automation solutions. The JobRobotix JobSource product automates job data movement between VMS, ATS, CRM, social media, job boards & back office applications. By automating the flow of job data, JobRobotix is helping staffing firms capture over 80,000 work hours monthly, driving bottom-line improvements, speeding up business, and reducing labor costs. For additional details, visit https://www.JobRobotix.com

About Nexus, powered by LaborEdge

Nexus connects agencies, clinicians, and hospitals all on the same architecture for an end-to-end intuitive experience. Nexus removes internal inefficiencies, such as multiple software systems, unscalable technologies, hard-to-use work-flows and difficult compliance tracking. Nexus helps organizations work faster and smarter. To learn more, visit https://www.laboredge.com.

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UMF Corporation Calls for Nominations for 11th Annual National Hygiene Specialist® Excellence Award


The Hygiene Specialist Excellence award is particularly significant this year, as EVS workers are risking their health and lives to deliver an essential service in helping stop COVID-19 from spreading throughout hospitals and long-term care centers.

Nominations are open for the 11th annual Hygiene Specialist® Excellence award, which acknowledges the invaluable contribution of environmental services (EVS) departments in healthcare facilities across the U.S. Sponsored by UMF Corporation, the award celebrates EVS staff, the essential healthcare workers who are serving on the frontlines of the battle against COVID-19. Due to the pandemic and volume of EVS staff stepping up to serve, the deadline for nominations has been extended to July 15, 2020.

“We created the Hygiene Specialist Excellence Award to increase awareness of the invaluable contributions of EVS staff in creating a safe patient environment,” said UMF CEO George Clarke. “The award is particularly significant this year, as EVS workers are risking their health and lives to deliver an essential service in helping stop COVID-19 from spreading throughout hospitals and long-term care centers. Environmental hygiene specialists, in particular, are a first line of defense in preventing the spread of hospital associated infections (HAIs) and viruses such as SARS-CoV-2, which causes COVID-19.”

As COVID-19 sweeps across communities, essential workers – first responders, doctors, nurses, store clerks, delivery drivers and teachers – are resoundingly and deservedly heralded as heroes. EVS employees, too, are putting their lives on the line in hospitals and long-term care facilities every day in the midst of the global health crisis. One of the CDC’s top 5 recommendations for preventing COVID-19 is to clean and disinfect frequently touched surfaces. EVS staff are the ones responsible for cleaning and disinfecting patient rooms, operating rooms and common areas before, during and after COVID-19 cases come through healthcare facilities.

“Often overlooked, EVS staff are more important than ever in the midst of the fight all nations are entrenched in against COVID-19,” added Clarke. “They are an integral part of enterprise-wide multimodal intervention programs to combat not only COVID-19, but also HAIs, which infect 1 in 31 hospital patients on any given day. It is time to shed light on their vital work to help ensure safe healthcare environments.”

EVS managers are encouraged to nominate dedicated staff members for the award. The award recipient will receive an all-expenses paid trip for two, including airfare, to South Beach, Fla. Nomination forms, available at https://bit.ly/2Af1CSx, should be submitted by July 15, 2020.

About UMF Corporation

UMF Corporation is the leader in the research and development of high-performance products for the infection prevention and commercial cleaning markets. Through extensive testing, exhaustive analysis and the commitment of significant human and financial resources, new antimicrobial technologies have been merged with innovative product designs that are redefining the future of clean®. http://www.perfectclean.com

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Insulin Resistance Contributes to Racial Disparities in Breast Cancer Prognosis in U.S. Women, Mount Sinai Researchers Reveal


In a new multi-center study of U.S. women with newly diagnosed invasive breast cancer, Mount Sinai researchers have shown that insulin resistance is one factor mediating part of the association between race and poor prognosis in the disease. The findings were published in Breast Cancer Research on Tuesday, May 12.

Despite improvements in breast cancer diagnosis and treatment, black women with breast cancer continue to have worse prognoses on average than white women. Breast cancer prognoses also tend to be worse in patients with insulin resistance, a common condition that occurs when metabolic cells in the body don’t respond adequately to insulin, causing the pancreas to make more insulin to maintain normal glucose levels. Insulin resistance is an important component of obesity, prediabetes, and type 2 diabetes. Patients with these conditions also tend to have more aggressive breast cancer subtypes and increased mortality.

“Given that obesity and diabetes epidemics disproportionately affect minority populations, it is important to understand the relationship of hyperinsulinemia, insulin resistance, and increased insulin receptor (IR) signaling on the progression of breast cancer,” explained lead author Emily J. Gallagher, MD, PhD, Assistant Professor of Medicine (Endocrinology, Diabetes and Bone Disease) at the Icahn School of Medicine at Mount Sinai. Dr. Gallagher specializes in onco-endocrinology, the treatment of endocrine complications of oncology treatments. “Understanding these relationships could explain the different patterns of disease seen in different racial groups and help to identify patients who would benefit from targeted therapy,” she says.

This is the first cross-sectional study to examine in detail insulin resistance as a factor associated to the disparities in breast cancer prognosis between black women and white women. The study included 515 women with a newly diagnosed breast cancer; about 83 percent of the subjects were white and 17 percent black. The Mount Sinai team evaluated the women for insulin resistance, metabolic syndrome—a cluster of conditions that occur together and may include high blood pressure or high blood sugar—and obesity to investigate whether insulin is a key mechanistic link in the association between these metabolic conditions and breast cancer aggressiveness. Samples of breast cancer tissue were examined to assess the role of insulin receptor and insulin-like growth factor receptor expression in disparities in breast cancer prognoses between the racial groups.

The researchers found that insulin resistance was more prevalent in black women with invasive breast cancer than in white women and that insulin resistance mediated part of the effect of race on prognosis. Additionally, the team found that tumors from black women had a higher expression of the insulin receptor, which is what insulin binds to in the tumors. Tumors with a worse prognosis had higher expression of the insulin receptor.

“Our results raise a number of questions for future research and patient care. It will be important in future studies to explore whether lowering insulin levels or targeting IR signaling will improve breast cancer disparities,” said co-senior investigator Nina Bickell, MD, MPH, Associate Director of Community Engaged and Equity Research of The Tisch Cancer Institute and Co-Director of the Center for Health Equity and Community Engaged Research at the Icahn School of Medicine at Mount Sinai.

Derek LeRoith, MD, PhD, Professor of Medicine (Endocrinology, Diabetes and Bone Disease) at the Icahn School of Medicine at Mount Sinai, is also a senior investigator in this research.

The study was supported by grants from the National Cancer Institute at the National Institutes of Health.

About the Mount Sinai Health System

The Mount Sinai Health System is New York City’s largest academic medical system, encompassing eight hospitals, a leading medical school, and a vast network of ambulatory practices throughout the greater New York region. Mount Sinai is a national and international source of unrivaled education, translational research and discovery, and collaborative clinical leadership ensuring that we deliver the highest quality care—from prevention to treatment of the most serious and complex human diseases. The Health System includes more than 7,200 physicians and features a robust and continually expanding network of multispecialty services, including more than 400 ambulatory practice locations throughout the five boroughs of New York City, Westchester, and Long Island. The Mount Sinai Hospital is ranked No. 14 on U.S. News & World Report’s “Honor Roll” of the Top 20 Best Hospitals in the country and the Icahn School of Medicine as one of the Top 20 Best Medical Schools in the country. Mount Sinai Health System hospitals are consistently ranked regionally by specialty by U.S. News & World Report.

For more information, visit https://www.mountsinai.org or find Mount Sinai on Facebook, Twitter and YouTube.

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hyperCORE International Adds a New Partner Site


hyperCORE International logo

hyperCore International

Partnering with like-minded individuals will give us the opportunity to collaborate with great sites…and ultimately enhance patient experience, which is always our top priority.

hyperCORE International, a U.S.-based integrated research organization, announced the addition of Quality Clinical Research (QCR) as a new partner to accommodate the organization’s rapid business growth.

The partnership with QCR, based in Omaha, Nebraska, represents a 12% growth of the hyperCORE International organization in its first year of operation. This expansion is the first implementation of a strategic 2020 growth plan to facilitate increased services for hyperCORE International’s CRO and sponsor partnerships.

“hyperCORE is most pleased to announce the addition of QCR to our organization,” said Mark Lacy, of Benchmark Research and CEO of hyperCORE International. “QCR not only expands our geographical coverage to the mid-west, but moreover, to the outstanding quality of independent research companies to our offerings.”

“Quality Clinical Research strives to stay on the cutting edge of medicine and research studies. That’s why we’re proud to announce our partnership with hyperCORE International,” said Seneca Harrison, Vice President of the newly added QCR. “Partnering with like-minded individuals will give us the opportunity to collaborate with great sites to reach the entire state of Nebraska and ultimately enhance patient experience, which is always our top priority.”

If you are interested in becoming a member of hyperCORE’s expanding and exceptional organization please contact Michael Casey Executive Director of hyperCORE via email at to begin the process mcasey@hypercoreinternational.com

About hyperCORE International: 

Formed in 2019, hyperCORE International is a super network of highly experienced and awarded clinical research site/network companies. It is an industry leader, providing Phase I-IV clinical trial services with more than 90 active research sites across the globe. hyperCORE International is the second-largest clinical research site organization in the world. Its member companies have more than 100 years of combined experience and completed more than 6,000 studies helping to evaluate thousands of new drugs and treatments in more than 60,000 patients. Each member operates as an independent company but integrates common functions to streamline business and clinical operations through harmonization and sharing of best practices.

hyperCORE International is committed to the highest standard of research excellence with subject safety, data integrity, rapid study startup, competitive enrollment, and outstanding subject retention as top priorities. Its members have won numerous awards for performance, quality, and innovation.

Learn more at http://www.hyperCOREinternational.com 

 About Quality Clinical Research:

Quality Clinical Research (QCR) originated in Omaha, NE in 2004, and has conducted more than 350 trials in phases II-IV. QCR partners with a network of local physicians to conduct trials in therapeutic areas including internal medicine, infectious disease, surgery, pediatrics, gastroenterology, rheumatology, dermatology and women’s health.

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Heartbeat Named to PM360 ELITE 100 for Third Consecutive Year


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The Edwards team has been the exact kind of client partner we seek out for this kind of ambitious engagement.

PM360, an industry-leading information source for healthcare marketers, has included the Edwards Lifesciences Disease Awareness team and media agency partner Heartbeat in the 2020 PM360 ELITE 100, in the “Marketing Team” category. This marks Heartbeat’s third consecutive year as PM360 ELITE members, their second consecutive ELITE win with the Edwards Lifesciences team, and their fourth overall PM360 ELITE Award since the competition’s inception in 2015.

Edwards Lifesciences is the global leader in patient-focused medical innovations for structural heart disease, as well as critical care and surgical monitoring. Heartbeat partnered with the Disease Awareness team to launch the unbranded DTC campaign “Reach For The Heart,” which raised awareness about Heart Valve Disease (HVD) in the US. Although many have never heard of this disease, up to 50% of people with untreated severe aortic stenosis (one type of HVD) will die within two years of symptom onset. To fight this, the campaign encouraged seniors and their loved ones to spread awareness about this fatal condition by using a simple acronym to help them recognize even subtle symptoms of the disease.

Heartbeat’s award-winning Media team made sure the message reached those in need by using behavior-based targeting strategies to identify key patient and caregiver segments that were likely to seek disease information and advocate for their own and their loved ones’ health. The campaign continues to be enhanced in order to reach additional undiagnosed patients for whom this information is vital.

“We’ve used the industry’s most activation-ready healthcare data to inform every step of our planning, buying, and optimization process, and that’s been the key to how successful this campaign has been,” said Dan Haller, Vice President, Engagement Strategy at Heartbeat. “The Edwards team has been the exact kind of client partner we seek out for this kind of ambitious engagement. They’re deeply entrenched and invested in their business, but have an openness and curiosity to explore novel approaches for solving age-old problems—true challengers in every sense of the word.”

The PM360 ELITE Awards honor teams and individuals who have made significant contributions to the healthcare industry. Nominees are evaluated based on their accomplishments, peer testimonials, and supporting evidence reflecting the impact of their efforts.

PM360’s May 2020 issue features a full profile of this award-winning campaign. More details can be found at bit.ly/2yC49Wg.

About Heartbeat:

Heartbeat is a full-service agency for healthcare Challenger Brands. Challengers play a high-stakes game—they must battle behemoth market leaders, upend ingrained treatment habits, or transform a “me-too” product into “yes-please.”

The agency is known for serving up distinctive strategies and differentiating approaches, ensuring clients’ market positions are uniquely owned. Heartbeat designs their organization around a 100% integration model, housing media, strategy, med comms, creative, technology, and even point of care/population health under the same roof for the tightest, most integrated campaigns possible. Their innovative model delivers not only alignment, but powerful orchestration, greater efficiency, and maximum impact for every dollar spent—all the necessary elements for Challengers to triumph.

That’s the philosophy. Here are the creds: 250+ employees between NY & CA; 6 agency leaders with decades of tenure; a pile of awards from the likes of the MANNYs, MM&M Awards, OMMAs, and Clios; and a President who dared to be quoted as follows: “We celebrate people who stand up and say, ‘You know what? This is dumb.’” Damn straight.

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