The expertise of Scott Edlin and his team expands the regional offerings of Alera Group in Nevada. They are a strong expansion of our expertise in employee benefits, and we are excited to welcome them.

DEERFIELD, Ill. (PRWEB)
September 12, 2019

Alera Group, an independent national insurance brokerage and wealth management firm, today announced that it has acquired Makro Enterprises (Makro), effective September 1, 2019. Makro will join Alera Group through local firm GLB Insurance.

Makro offers employee benefits and insurance services for clients throughout Las Vegas and the surrounding region. Makro was formerly the insurance arm of ManagedPay, a Las Vegas payroll company.

“The expertise of Scott Edlin and his team expands the regional offerings of Alera Group in Nevada. They are a strong expansion of our expertise in employee benefits, and we are excited to welcome them to Alera Group,” said Alan Levitz, CEO of Alera Group.

“We are thrilled to join Alera Group and, locally, the GLB team,” said Scott Edlin, Managing Partner of Makro. “The national scope of resources will be hugely valuable as we continue to serve our clients with excellence, and we look forward to collaborating with other Alera Group firms across the country.”

The Makro service team will continue serving clients in their current roles. Additionally, all payroll services through ManagedPay will continue going forward through that organization. Terms of the transaction were not disclosed.

About Alera Group

Based in Deerfield, IL, Alera Group’s over 1,500 employees serve thousands of clients nationally in employee benefits, property and casualty, risk management and wealth management. Alera Group is the 15th largest independent insurance agency in the country. For more information, visit http://www.aleragroup.com or follow Alera Group on Twitter: @AleraGroupUS

Alera Group: Rob Lieblein, Chief Development Officer, 717-329-2451, rob.lieblein@aleragroup.com

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DETROIT (PRWEB)
September 10, 2019

Women’s Excellence is pleased to welcome Dr. Caela Hesano, MD to the team. Dr. Hesano is an understanding, caring and highly skilled Obstetrician/Gynecologist. She approaches patients compassionately and offers comprehensive obstetrical and gynecological care, including high-risk obstetrical medicine. Dr. Hesano strives to ensure that each visit is comfortable, patient-focused, and that every patient feels her concerns have been fully addressed.

Dr. Hesano practices evidence-based medicine and stays current with new changes and opportunities that may benefit her patients. She has a special interest in caring for adolescents and minimal invasive surgery, as well as treating endometriosis, chronic pelvic pain, abnormal uterine bleeding, and much more! Dr. Hesano specializes in a wide range of complex concerns including:

• 
  Endometriosis
• Pelvic pain
• Pelvic adhesions
• Pelvic infections
• Minimally invasive robotic surgery
• Laparoscopic surgery
• Ovarian cysts
• Uterine fibroids
• Uterine polyps
• Abnormal uterine bleeding including heavy, irregular and/or painful periods
• Pelvic organ prolapse
• Hormonal irregularities
• Menopause
• Osteoporosis
• Infertility
• Genetic testing

“Caela is a dedicated obstetrician and gynecologist who is committed to patient care and advanced technologies in medicine. Her passion for women’s healthcare will benefit our patients immensely. We’re thrilled to have her on our team!” Dr. Jonathan Zaidan, MD, FACOG, President of Women’s Excellence

For more information or to schedule an appointment, visit http://www.WomensExcellence.com. Online Patient Support Specialists are available Monday through Friday from 8am-5pm to assist new, current, and prospective patients. The chat is located at the bottom right corner of your computer or mobile device screen at http://www.WomensExcellence.com. During offline hours, all chats sent will be messaged directly to a Women’s Excellence team member. Offline messages will receive a response within 24 hours. Messages received during the weekend will be answered the next business week.

Appointments can also be made at (248) 693-0543.

Women’s Excellence is the most comprehensive obstetric and gynecologic office in Michigan. Additionally, they specialize in menopause, weight control, bladder control, endometriosis, robotic surgery, oncology, and midwifery services. Women’s Excellence is committed to staying at the forefront of innovation with cutting edge technologies utilizing robotic surgery and minimally invasive surgical options when possible. The knowledgeable, compassionate physicians and healthcare providers of Women’s Excellence focus on patient-centered processes to deliver the highest quality of care. They are affiliated with most insurances. They offer seamless medical record access via a state-of-the-art patient portal and use the latest technology for record keeping and sharing, making the patient experience easier and more efficient. Women’s Excellence is taking new patients and is conveniently located throughout southeastern Michigan in Birmingham, Lake Orion, Clarkston, Rochester, Royal Oak, and West Bloomfield. Coming soon, Women’s Excellence will open in Lapeer, Michigan. For more information, visit http://www.WomensExcellence.com.

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“The cross-platform campaign advocates for an increased emphasis on overall employee health, engagement, and benefits.”

NEW YORK (PRWEB)
September 10, 2019

Using the expertise of industry leaders to explore solutions to problems facing the ever-changing corporate landscape, Mediaplanet today announces the launch of its September, open enrollment edition of their campaign, “Employee Benefits and Engagement.” With topics ranging from the importance of candid one-on-one conversations, ideas for improving wellness initiatives, investing in smoking cessation activities, how continuous learning and development for employees and management is key to employee engagement, to the importance of transparency around pay equity, the campaign shows how companies can thrive when they invest in the wellbeing and success of their employees.

The cross-platform campaign advocates for an increased emphasis on overall employee health, engagement, and benefits. By partnering with the HR industry’s most prominent thought leaders, the included stories highlight the importance for employers to expand employee benefits and development programs, implement HR efficiencies, and improve wellbeing solutions. Its ultimate aim is to help managers and HR professionals cultivate a happier, healthier, and more developed workforce, all while boosting company engagement, which improves retention and allows for the professional growth of top talent.

In the campaign, Matthew Brown, vice president of learning and brand success at Schoox, discusses the changes occurring in the workforce, like performance management shifting away from the point-in-time evaluations. In addition, he emphasizes the important connection between learning and performance, and why companies should be incorporating the two simultaneously. “The Brandon Hall Group reports that fewer than half of companies effectively link learning to performance. Yet, connecting the two provides a line of sight into employee skills, knowledge, and competency gaps. Companies are able to demonstrate their commitment to growth and career opportunities — increasing engagement, retention, and attracting more talent.” Read more here.

The print component of “Employee Benefits & Engagement” is distributed in today’s edition of USA Today New York, Los Angeles, Chicago, Houston, San Francisco, Las Vegas, Washington DC, Baltimore, and Philadelphia. In addition, it will be distributed at several industry-focused conferences, including the HERO Forum this weekend, SHRM Inclusion, ATD’s Core 4 Conference, HRSouthwest, the HR Technology Conference & Expo, WorldatWork 2020 Total Rewards Conference, and more. The digital component is distributed nationally, through a vast social media strategy, and across a network of top news sites and partner outlets. To explore the digital version of the campaign, click here.

This campaign was made possible with the support of the Society for Human Resource Management, WorldatWork, Health Enhancement Research Organization, National Alliance of Healthcare Purchaser Coalitions, Integrated Benefits Institute, Midwest Business Group on Health, Association for Talent Development, DallasHR, WELCOA, Human Resource Executive Magazine, National Business Group on Health, Human Resource Executive Magazine, Paychex, the American Heart Association, WorkPartners, CareerArc, Paragon Relocation Services, Vaxserve, DeVryWORKS, Desktime, Carrot.co, International Coach Federation, EE Incentives, Marketplace Chaplains, and Schoox.

About Mediaplanet

Mediaplanet specializes in the creation of content marketing campaigns covering a variety of industries. We tell meaningful stories that educate our audience and position our clients as solution providers. Our unique ability to pair the right leaders with the right readers, through the right platforms, has made Mediaplanet a global content marketing powerhouse. Our award-winning stories have won the hearts of countless readers while serving as a valuable platform for brands and their missions. Just call us storytellers with a purpose. Please visit http://www.mediaplanet.com for more on who we are and what we do.

Insert Press Contact:

Rebecca Levine

Rebecca.levine@mediaplanet.com

646-755-7966

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How to Use Technology to Reduce Warehouse Costs Guide

“Having higher warehouse costs can mean that a warehouse operator or third party logistics provider is less competitive and able to attract and retain business” explained Michael Armanious, Vice President of Sales and Marketing for Datex.

CLEARWATER, Fla. (PRWEB)
September 10, 2019

Warehouse management software developer Datex recently released a guide to help 3PLs, distributors and fulfillment warehouse operators reduce warehousing costs using technology. The guide explains the reasons why warehousing operations costs are rising and how technology can play a vital role in curbing costs. The guide is free with registration for immediate download.

The 70+ page guide includes actionable suggestions and covers topics such as:

1. Using technology produces cost savings, aids in eliminating errors and increasing productivity

2. How workarounds are costing your company money

3. How protecting your IT infrastructure helps keep costs under control

4. The importance of using warehouse technology in contract packaging and contract manufacturing warehouses

“Our team has been hearing from supply chain management professionals about their frustration in dealing with rising warehouse costs, the need for faster order processing and shipments and increasingly complex inventory management challenges. Having higher warehouse costs can mean that a warehouse operator or third party logistics provider is less competitive and able to attract and retain business. This year it is especially important to control warehouse costs due to increasing transportation and logistics costs. From truck driver shortages to the new IMO January 2020 regulations that will increase the cost of fuel used on ocean-going ships, supply chain costs are escalating” said Michael Armanious, Vice President of Sales and Marketing.

The Datex guide entitled “How to Use Technology to Reduce Warehouse Costs” is available for immediate download here.

About Datex

A Microsoft Gold Partner, Datex provides flexible, reliable supply chain technology solutions to help make businesses more profitable. In successful operation since 1978, Datex has helped companies operate more efficiently and productively. Datex can provide state-of-the-art technology including award winning Microsoft-based warehouse management software, mobile devices and services such as EDI and mobile device management. Specializing in white glove service, Datex support, software development, implementation, project management and sales services are provided exclusively by employees rather than outsourced to third party vendors. For more information, please contact Laura Olson, Director of Sales and Marketing at 727-400-3641.

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One of the biggest changes to Facebook and other platforms over the last two years is the heavy restrictions they have placed on what can and cannot be in paid ads.

AURORA, Ill. (PRWEB)
September 10, 2019

Effective digital marketing is a must in today’s marketplace, and Aurora-Illinois based Strategic & Creative Marketing Inc. (S/C) is at the forefront of the movement. With noticeable expertise in creating paid social marketing campaigns, top online leaders have from Facebook and LinkedIn reached out to S/C’s Director of Social and Digital Marketing, Tami Wloch, requesting her input on their national advisory panels. As a result, Wloch’s contributions and feedback are shaping the direction of social media, while simultaneously providing a strategic advantage to all of her clients.

Currently, Wloch serves on advisory panels for some of the biggest names in social media, including Facebook and LinkedIn. Within this advisory role, she offers customer feedback, product evaluations, and consumer input. This uniquely positions her to gain insight into today’s best social media practices. In turn, Wloch applies this insider knowledge to S/C clients, giving them a leg up in the world of digital marketing.

“One of the biggest changes to Facebook and other platforms over the last two years is the heavy restrictions they have placed on what can and cannot be in paid ads,” Wloch said. “My team and I get updates often from my Facebook contacts about what isn’t allowed. Because of this, about 90% of the time, when we create a post or graphic for a client, it passes the ‘test’ and starts running. Most of the time when clients try to create their own graphics, they do not know the ‘rules’ and their post is rejected with no explanation. If we do get an odd rejection, I can reach out to my Facebook reps and they can approve the post almost immediately, so it starts running.”

Due to their unique insider knowledge, the S/C team crafts dynamic content that achieves better business recognition and product consumption for their clients. This expertise has earned them numerous successful placements in top online platforms, including, CNN, BuzzFeed, Daily Wire, USA Today, BBC News, Huffington Post, Chicago Tribune, RetailMeNot, and Oprah.com.

With demonstrated results, S/C continues to achieve extremely successful audience engagement for both business-to-business and business-to-consumer marketing.

For a 100-year-old law firm client, with zero prior digital marketing experience, S/C generated nearly 25,000 digital impressions in its first month of social media advertising. Today, this same firm regularly receives a 6-7% engagement rate, which has ultimately increased their company’s brand recognition and community engagement.

S/C accomplished similar results in their business-to-consumer marketing approach, where they aided a home inspection company owner in increasing his online visibility by 7,000 views in just a few weeks. Today, his company regularly achieves 8-15% audience engagement.

“The average engagement rate on social media is .05% so our numbers are huge in comparison,” Wloch said.

“It’s absolutely important for every company to maintain a social media presence,” Wloch emphasized. “And now with recent changes on the platforms and increased restrictions, organic posts are not reaching audiences as they did in the past. So, businesses must implement ad buys to reach targeted audiences on social media. We are experts in using the AI (Artificial Intelligence) software to reach the exact individuals that clients want to speak to! We pride ourselves in crafting the right message and reaching the right audience to increase awareness and sales for our clients.”

For more information, visit scmarketinginc.com.

About Strategic & Creative Marketing Inc.:

Aurora, Illinois-based Strategic & Creative Marketing Inc, is a full-service marketing firm established in 2001, and experienced at working with small, medium and Fortune 500 companies. The firm holds a Women’s Business Enterprise (WBE) Certification and a Women Owned Small Business Certification (WOSB) issued by Women’s Business Enterprise National Council (WBENC). The firm’s team has created and implemented national, regional and local marketing and recruitment marketing campaigns. Creative tactics are based on carefully-crafted marketing plans and strategies first, and include print and on-air ads, social media paid ads and organic campaigns, trade shows, emails, video, public relations and promotions. Owner and President Susan MacNicol leverages 25 years of corporate marketing experience in the U.S. and globally to ensure that campaigns are integrated, backed by data and have the most compelling message reaching the right target market through the most effective tactics. MacNicol and Director of Social and Digital Marketing Tami Wloch speak and train locally and globally on all aspects of Marketing, including Social Media, Employment Branding and more. For more information, visit https://www.scmarketinginc.com. ###

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The Beryl Institute announces the release of the full research report from its latest patient experience benchmarking study, A Call to Action for the Future of Human Experience.

NASHVILLE, Tenn. (PRWEB)
September 11, 2019

The Beryl Institute announces the release of the full research report from its latest patient experience benchmarking study, A Call to Action for the Future of Human Experience. The study engaged over 1,000 healthcare organization voices from 34 countries across six continents and shares trends, identifies changes, elevates challenges and shares insights on patient experience including how healthcare professionals are structuring their experience efforts across the globe.

Since the launch of its first biennial benchmarking study in 2011, the Institute continues to expand the conversation on experience. It has evolved from something that healthcare does to what healthcare is and will need to be. The study reinforces the idea that experience is essential to the future of healthcare and through community, greater change can be achieved.

The study reveals relevant and practical data and insights, providing clarity on the state of patient experience across the continuum of care. According to the research:

• Patient experience efforts continue to mature and remain established within healthcare organizations.
• An integrated view of experience continues to be supported and is grounded in the engagement of patients and families as well as employees.
• Focused leadership remains the greatest support of experience, while diluted leadership emerges as the biggest roadblock.
• Culture is vital for achieving positive experience efforts, signifying a growing recognition that the types of organizations we build in healthcare are the foundations for the experience provided.
• Healthcare organizations are utilizing social media feedback as a tool to measure their overall improvement in patient experience.
• The eight strategic lenses of The Beryl Institute’s Experience Framework support and influence experience outcomes.

“The patient experience movement is at an exciting moment in its arc of life” said Jason Wolf, Ph.D., CPXP, President of The Beryl Institute. “We are now at an inflection point, where healthcare organizations globally now recognize the broad and integrated effort it takes to elevate the human experience they provide. It this realization and the action that results that will ultimately lead to the outcomes healthcare aspires to achieve every day.”

This year’s study was conducted in partnership with patient experience management firm Service Management Group. A complimentary webinar of the research occurred on Tuesday, September 10th. To access the complimentary research report and to view a recording of the webinar, visit: http://www.theberylinstitute.org/?page=PXBENCHMARKING.

About The Beryl Institute:

The Beryl Institute is a global community that builds the capacity of organizations to elevate the human experience in healthcare and develops individuals who impact experience excellence. We believe human experience is grounded in the patient & family experience and integrates the experiences of healthcare staff and the communities they serve.

We define patient experience as the sum of all interactions, shaped by an organization’s culture, that influence patient perceptions across the continuum of care.

About Service Management Group (SMG):

SMG inspires experiences that improve people’s lives. We are a catalyst for change, providing actionable customer, patient, and employee insights that boost loyalty and drive business outcomes. Our unique model puts a dual focus on platform technology and professional services—making it easier to collect, analyze, and share feedback and behavioral data across the enterprise. To learn more about our customer experience management, employee experience, and brand research solutions, visit http://www.smg.com.

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