Category Archives: health and fitness

Health and Fitness, is important to living a healthy life. Learn the newest research from our Press Releases today.

Soft-Tex International Wins 2020 American Graphic Design Award for Innovative Packaging


Epic Chill Packaging

“This award is a testament to the cutting-edge, innovative merchandising solutions we provide to our retail partners on a daily basis in addition to best-in-class products.” -Chris Marsh, Chief Sales and Marketing Officer

Soft-Tex International, a leading manufacturer of sleep and home comfort products, is pleased to announce it was honored by Graphic Design USA (GDUSA) as part of the 2020 American Graphic Design Awards for the new innovative packaging for the SensorPEDIC Epic Chill Memory Foam Pillow which features Soft-Tex’s proprietary REACTEX cooling technology.

The American Graphic Design Award program is an annual, juried competition this year featuring more than 10,000 applicants. In a statement on the competition, GDUSA notes this year’s showcase “reflects the increasingly expansive ways in which graphic design shapes business and society, products and services, commerce and culture and causes.” Soft-Tex was the sole bedding company awarded this honor.

Soft-Tex Graphic Design Manager, Wendi Hauck, created the winning design and Director of Marketing Operations, Katherine Burger, was responsible for production.

Quotes:

Speaking on the award, Burger noted, “It’s an honor that Soft-Tex was chosen to receive this recognition. The eyecatching ice cube and glacier design elements capture the essence of the best-in-class, REACTEX cooling technology.”

On creating the design, Hauck added, “We were proud of the look as we feel it creates an instant connection to consumers and is the ideal balance to convey cooling and technology.”

Soft-Tex Chief Sales & Marketing Officer, Chris Marsh, added, “This award is a testament to the cutting-edge, innovative merchandising solutions we provide to our retail partners on a daily basis in addition to best-in-class products.”

The SensorPEDIC Epic Chill collection is currently available at JCPenney and Dillard’s.

View the full list of winners for the 2020 American Graphic Design Awards at http://contests.gdusa.com/competitions/2020-american-graphic-design-awards

About Soft-Tex

Soft-Tex International is an innovation company focused on building the most comfortable products to help the world sleep and live better. With proprietary technologies spanning categories like personal climate control, wellness, antimicrobials, & allergen barriers, coupled with coveted national brands like SensorPEDIC®, SensorGel®, BioPEDIC®, & DreamSmart®, Soft-Tex offers its retail, distributor, and other partners the highest quality, most comfortable products with best-in-class, in-house merchandising, digital marketing, customer service and global supply chain capabilities.

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Meticore Formula Targets Low Core Body Temperatures Safely


Meticore is a new healthy metabolism support supplement that uses eight select ingredients that work to target low core body temperatures, one of the scientifically-proven causes of body weight management issues. For men and women all over the world who struggle with low energy levels, slow metabolism and appetite control, the Meticore formula is out to change the game in 2021 and beyond.

Made available exclusively at the official website of MyMeticore.com only, the Meticore supplement is specifically made for men and women to target the clinically-studied culprit for slow metabolism, which is none other than a low core body temperature. Presented by spokesmen Todd Pittman and formulated by Dr. Reginald Stone, the Meticore metabolism boosting support formula works to control appetite and hunger cravings, allowing for increased cellular activity and a beneficial detoxification effect to flush out all of the metabolic waste.

To obtain this highly optimal state of metabolic rate regeneration and overcome the age-related metabolism slowdown that plague men and women all over the world, the Meticore supplement blend relies on a 250MG dosage of six high powered, plant-based superfood extracts along with two must-have vitamins that act as catalysts for these herbal nutrients to work their magic at increasing low core body temperatures and inducing a more cohesive environment for amping up cellular activity levels that will ignite energy production and cleansing properties within the cells. The two vitamins, which include 10mcg of Vitamin B12 (as Cyanocobalamin) and 35mcg of Chromium (as Chromium Picolinate), are there to compliment the touted Meticore proprietary blend of African Mango Seed (Irvingia gabonensis), Turmeric Rhizome (Curcuma longa), Moringa (moringa oleifera), Ginger Rhizome (Zingiber officinale), Citrus Bioflavanoids (citrus aurantium fruit) and Fucoxanthin. Together, these Meticore morning metabolism triggering ingredients are to be combined with a one-minute sunrise ritual that gives the body a daily routine to follow in order to jumpstart the metabolic rate each and every day to help with energy, appetite and weight management.

The beauty behind the Meticore supplement is that these exact ingredients were put together in a single formula at specific dosage amounts that have made this become the number one selling product for whole body health and wellness in 2020. And now that it is 2021, and the New Year’s Resolutions and health goals are peaking, there is no better metabolism support product to try this year to get more energy, body weight assistance and detoxification support.

All of these scientifically-researched and dosed ingredients in Meticore are formulated in an FDA-audited facility with Good Manufacturing Processes certification that adheres to the strictest sterile standards and is also independently tested and verified by a third party lab to authentic the purity, potency and overall effectiveness of each Meticore capsule. The Meticore team of Todd Pittman and Dr. Reginald Stone are very adamant during their official presentation on MyMeticore.com about the Meticore pill testing procedure, having it all done internally to ensure the sourcing quality is the priority with their 100% natural, non-GMO ingredients. They are also very strict in relaying the message of how all these other Meticore supplements online are fake, and should be avoided on Amazon, Ebay and any other third party retail platform to ensure consumer protection and customer’s money back guarantee clause if not completely thrilled with the results it can have for supercharging metabolism and boosting low core body temperatures for more energy daily.

There are no reported side effects of using Meticore as all of the ingredients are naturally sourced and formulated at a top-tier manufacturing lab. While there are also no adverse reactions when taking Meticore every morning, if one uses any prescription medication it may be best to consult with a licensed healthcare professional before starting up using the morning metabolism trigger today. The formula is also stimulant-free and is a non-tolerance forming supplement, which makes it easy to use and stop should it not work.

It is no secret that as we age, the metabolic rate slow down creeps in quickly, making weight management issue harder to overcome as the years pile on and the subpar dietary habits or exercise routines fail. Often times, individuals just need a kickstart action plan to get out of a rut and start prioritizing personal health and wellbeing. There is no better time to do that than the start of a New Year in 2021, and Meticore is offering an exclusive online discount to where customers can get a whopping 90% off the suggested retail price right now.

Available in one, three or six month bottles, MyMeticore.com has the following specials and prices available today:

1 Bottle = $59 each

3 Bottles = $49 per

6 Bottles = $39 per

All orders come with an unconditional money back guarantee of two months from the date of purchase. Customers can have the confidence to buy and use for a full sixty days, and if not completely thrilled and satisfied with the results of using Meticore metabolism booster, can simply get back their money at full cost with no questions asked.

Meticore uses the well established and pristine platform of Digistore24, an online marketplace known for offering high quality supplements and wellness programs. It is easy to contact the company about any Meticore product questions as well as to request a refund if already ordered. Simply use the email address of helpdeck@digistore24.com or can reach out by mail using the address of 360 Central Avenue, Suite 800, St. Petersburg, FL 33701.

In closing, many men and women all over the world are looking for ways to effectively and naturally supercharge metabolism to overcome age-related metabolic rate slowdown. Meticore is the most sought out supplement in the world due to its 8-ingredient blend that is specifically formulated to address low core body temperatures and awaken a sleeping metabolism in a safe and meaningful way. Whether its starting up a new gym class, going on morning walks, following at-home workout exercise plans or simply trying a new diet like Keto or Paleo, Meticore supplementation can work to optimize hormonal health and balance out weight management issues by raising core body temperatures where it matters most, inducing higher cellular level activity and outputting more energy, appetite control and cleansing.

Try the Meticore supplement today by visiting the official website at MyMeticore.com to enjoy an exclusive 2021 discount automatically applied to orders made today.

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Family Files Lawsuit Alleging Father of Three Died from Drinking Kratom Tea Sold as All-Natural, Organic, and Safe


Kratom Death Lawsuit

Kratom Divine Maeng Da

The family of 39-year-old Patrick Coyne, from Castle Rock, WA, filed a wrongful death lawsuit after he died from taking Kratom Divine products. The complaint alleges Coyne, a husband and father of 3, was found dead in his recliner after drinking Kratom Divine’s Maeng Da tea. The complaint describes how his wife and father-in-law spent 15 minutes trying to revive him before paramedics arrived, but it was too late. The lawsuit alleges the kratom tea led to the death of Patrick Coyne.

FIRST KRATOM LAWSUIT IN WASHINGTON STATE

Widow Sibyl Coyne filed a lawsuit against Wendianne and Jeff Rook, owners of Kratom Divine alleging their company made and marketed the kratom tea that led to Patrick Coyne’s death. The complaint alleges the Rooks sold kratom products with no warning labels about the risks of overdose or death; lied about the safety of kratom; and made false and deceptive statements about the medical benefits of their kratom pills, teas and products. This is the first Kratom related wrongful death lawsuit filed in Washington state.

VIDEO PRESS CONFERENCE

On Friday, January 8th at 8am PST/11am EST Sybil Coyne and her attorneys Talis Abolins and Michael Cowgill of Maglio Christopher & Toale, P.A. will hold a video press conference to discuss the lawsuit. Access the press conference via Zoom at this link: https://mctlaw.zoom.us/j/99040962377?pwd=Z09QVDZxcVdZVCtadXE5Q1RmWDR4Zz09

ABOUT MAGLIO CHRISTOPHER & TOALE, P.A. | mctlaw

Maglio Christopher & Toale, P. A. is a national trial law firm with offices in Seattle, WA; Sarasota, FL; and Washington, D.C. For questions about kratom litigation across the United States, contact attorney Michael Cowgill at mcowgill@mctlaw.com, Talis Abolins at tabolins@mctlaw.com or call 888.952.5242. You can find more information about kratom litigation at https://www.mctlaw.com/medical-product-liability/kratom-lawsuits/

In the Superior Court of the State of Washington, in and for Cowlitz County. Case No. 20-2-00874-08. Complaint for Wrongful Death. Sybil Coyne, Plaintiffs vs. Wendianne Rook and Jeff Rook; Society Botanicals, LLC; Chin 2 Corp., JSC USA, LLC; Defendants

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Bellabeat Records 50,000 Preorders Of New Smart-Wearable Product, Ivy


Ivy and the new Bellabeat mobile application.

Ivy and the new Bellabeat mobile application.

“With Ivy, our team has developed a unique approach to women’s wellness powered by user data and its analysis through artificial intelligence.”

After selling 20,000 preorders in the first hour of its announcement, the leading wellness tech company Bellabeat has now already sold over 50,000 preorders of its new smart-wearable product, the Bellabeat Ivy. Ivy is a smart jewelry product for women and the successor of the Bellabeat Leaf, which was sold more than 2.2 million times to date.

Just like its predecessor, Ivy is a smart-wearable product designed specifically for women. It features enhanced sensors as well as tracking capabilities and provides data to help improve the general wellbeing, productivity, and reproductive health of its female wearers. With major upgrades to its overall quality and the technology it uses, Ivy still manages to be 30 percent lighter than the Leaf.

With up to 20 days of battery life, the beautiful bracelet tracks women’s respiratory rate, resting heart rate, heart rate variability (HRV), body temperature, light, deep, and REM sleep, as well as sleep timing and quality to provide a complete overview of their productivity, health, recovery, and wellbeing. Ivy is also water-resistant, fits any outfit, and is designed to be worn at all times. It can further be recharged within less than two hours.

Ivy continuously tracks movements, activity, and heart rate, which allows for reliable calculations of active calorie burn, and, by using Ivy regularly, women will also learn about their sleeping patterns with detailed information on different sleep phases, sleep duration, and sleep quality. The data Ivy provides enables women to see a detailed breakdown of their health and discover areas needing improvement in a newly developed mobile application.

“With Ivy, our team has developed a unique approach to women’s wellness powered by user data and its analysis through artificial intelligence,” says Melanie Messina, Head of Product at Bellabeat. “We are especially proud of the “Wellness Score,” which is estimated when correlating different lifestyle tracking data points, such as activity patterns, mindfulness habits, sleep habits, as well as hydration, and our “Readiness” scale, which is scored based on the bio-responses of the wearer,” Messina says.

Bellabeat aims to start shipping the first Ivy units by the end of January 2021. Pre-orders are currently closed, with a second pre-order campaign expected to launch within the next two weeks. For more information and a way to join the pre-order waiting list, visit https://bellabeat.com/ivy-preorder/.

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FitnessDesignGroup & Blueboard Team to Support Specialized Home Gym Design for Corporate Incentives Programs


FitnessDesignGroup®, the leader in the dynamic design of residential and commercial training spaces, has partnered with Blueboard, a leading employee recognition and incentives platform, to bring experiential wellness solutions to homes nationally.

“During this time and forward, companies are seeking a new generation of solutions to more broadly support the mental and physical health of their employees,” said Bryan Green, Founder and CEO of FitnessDesignGroup. “Investing more deeply in employee wellness is a critical aspect towards driving the ROI of human capital. We’re thrilled to Partner with Blueboard in providing Home Gym design consultations for valued employees everywhere.”

The ‘Revamp Your Home Gym’ experience is available to reward recipients across all Blueboard Clients nationally and includes a personal design consultation with FitnessDesignGroup. Working one on one with an expert designer allows recipients to envision their newly upgraded gym in their home, and create the optimal space for all training needs. Complete design, equipment selection, delivery and installation will be available to some recipients.

“We are so excited to be able to offer home gym design and equipment from the FitnessDesignGroup to our Recipients,” said Michelle Makowski, Blueboard Head of Experience Curation. “There is currently a high demand and need for home wellness options during the pandemic, and rewarding employees with this experience is timely and important as we continue expanding our rewards menu to offer incentives that foster employee wellbeing.”

The Blueboard Concierge team and FitnessDesignGroup’s Functional Design Specialists will work closely with recipients to facilitate the full process.

The collaboration between FitnessDesignGroup and Blueboard represents a culmination of the swiftly increasing demand and need for in home health and wellness programs keeping employee’s fit both physically and mentally during and after COVID-19.

About FitnessDesignGroup

FitnessDesignGroup is a specialized gym design and wellness consultancy providing exercised based planning guidance for residential and commercial facilities worldwide. Our team of Functional Design Specialists provide unique perspective and deep expertise in project feasibility, execution, procurement, market research and technology integrations. We Design The Exercise Experience®.

FDG clients include leading public & private health clubs, hotels, corporations, property developers, universities, boutique studios, and private residences. Visit Us at FitnessDesignGroup.com

About Blueboard

Blueboard is the leading experiential rewards company. Their experience delivery platform makes it easy for companies to give meaningful employee rewards, incentives, and gifts—from one-of-a-kind to once-in-a-lifetime experiences (think skydiving, behind-the-scenes tours of the zoo for your whole family, or chasing the Northern Lights in Iceland). We partner with hundreds of Best Places to Work around the globe including Abbott’s diabetes care business, Pinterest, Shake Shack, and Ubisoft to celebrate their top people in a more meaningful way. Learn more at Blueboard.com.

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Dr. Cristyn Watkins, Founder and Owner of Acclaimed Medical Spa aNū Aesthetics & Optimal Wellness, Launches Her Own Medical-Grade Skin and Hair Care Line: aNū MD


aNū MD products lined up on a glass shelf.

Dr. Cristyn Watkins, founder and owner of acclaimed medical spa aNū Aesthetics & Optimal Wellness, launches her own medical-grade skin and hair care line: aNū MD.

I wanted to provide superior quality skincare at a reasonable price point that is accessible to everyone.

Dr. Cristyn Watkins, owner and founder of acclaimed medical spa aNū Aesthetics & Optimal Wellness in Kansas City, Missouri is thrilled to introduce her very own line of premium skin and hair products: aNū MD. Driven by her passion for excellence and providing the highest level of care and results for her clients, Dr. Watkins designed aNū MD products to be results-driven and all-natural, as well as affordable.

Dr. Watkins explains: “I wanted to provide superior quality skincare at a reasonable price point that is accessible to everyone. I also feel there are things missing from every medical skincare line currently available, so I wanted one line that has everything a patient needs for all their skin and hair concerns.”

Packed with proven ingredients including vitamins, hyaluronic acid, antioxidants, retinols, growth factors, botanicals and peptides, aNū MD products are formulated for maximum potency and effectiveness. The Ageless Collagen Serum, for example, is a “needle-less” serum designed to boost collagen, elastin and hyaluronic acid production in skin. It is very similar to filler in a topical form, resulting in improved volume and reduced laxity.

Dr. Watkins has a favorite — the Anti-Aging Growth Factor Cream! “I am obsessed with regenerative medicine and collagen induction,” she says. “This cream contains human growth factor, which is very unique to this private line, to increase collagen and elastin and dramatically fight the aging process.”

The aNū MD line currently features 35 all-natural and results-driven products for the skin and hair. Free from parabens, sulfates and toxins, the aNū MD line includes:

  • Calming Cream $68 — Antioxidants and calming emollients that soothe redness, irritation and rosacea
  • Smoothing Scrub $40 — Refines, polishes and smooths skin for a radiant finish
  • Regenerative Lash Serum $123 — Helps boost growth, density and length of natural eyelashes
  • Regenerative Conditioner $33 — Restores hair volume, length, fullness and moisture
  • Clarifying Acne Cleanser $40 — Salicylic acid 2% cleanses pores and decreases sebum production, oil and acne-causing bacteria
  • Ageless Collagen Serum $148 — Increases collagen, elastin and hyaluronic acid production to improve firmness and reduce laxity
  • Soothing Cleanser $40 — Cleanses, conditions and hydrates sensitive skin
  • Anti-aging eye cream $83 — Reduces dark circles, inflammation, puffiness, fine lines and wrinkles around the eye area
  • Intensive Moisture Cream $86 — Restores the barrier function of skin while soothing irritated, dry and sensitive skin
  • Hydrating Pumpkin Mask $56 — Rich, creamy, self-warming application that cleanses, hydrates and rejuvenates the skin
  • Retinol & Repair PM Pads $93 — Retinol 0.5% brightens the skin and reduces fine lines, wrinkles and hyperpigmentation
  • Exfoliating Acne Pads $48 — Promotes exfoliation, regulates sebum production, inhibits bacterial growth and reduces inflammation
  • Gentle Exfoliating Cleanser $40 — Provides antioxidant protection and gentle exfoliation for brighter and clearer complexion for all skin types
  • Regenerative Hair Serum $85 — Stimulates hair follicle anchoring, providing fuller, thicker and healthier looking hair
  • Retinol & Repair PM Serum $98 — Retinol 1% brightens the skin and reduces fine lines, wrinkles and hyperpigmentation
  • Intense Defense Vitamin C Serum $116 — Antioxidants rejuvenate the skin, fight free radicals, protect against environmental and UV induced skin damage
  • Acne Control Serum $48 — Fights acne-causing bacteria on the spot and prevents future breakouts
  • HA Collagen Booster $123 — Lightweight formula of superior hyaluronic acid increases hydration, reduces wrinkles and photo-aging for radiant skin
  • Brightening Pads $148 (with HQ) or $88 without HQ — Prescription strength ingredients brighten and revitalize dull skin, reduce sun damage and photo-aging for a radiant complexion
  • Anti-Aging Growth Factor Cream $148– A powerhouse anti-aging formula of human growth factors, antioxidants and peptides to increase collagen, reduce sun damage, improve complexion and firmness
  • HA Hydrating Tint SPF 44 $48— Hydrating and lightweight physical sunscreen with universal tint gives the skin a “dewy” glow
  • Regenerative Shampoo $33 — Promotes hair volume, fullness and natural body
  • Physical Defense SPF 47 $48 — Non-tinted, natural and physical barrier protection against UVA and UVB damage
  • Sheer Tint SPF 46 $48 — Universal light tint with niacinamide and hyaluronic acid to reduce redness and blotchiness for a flawless complexion
  • Cooling Mint Mask $36 — Gentle cooling effect calms acne and inflammation, minimizes pores and reduces oil production
  • Pore Perfecting Charcoal Mask $56 — Absorbs oil and toxins to reduce acne, minimize pores and clarify the skin
  • HA Hydrating Serum $123 —Deeply moisturizes and soothes the skin while also plumping the skin and protecting against sun damage
  • Anti-Aging Neck Cream $112 — Stimulates elastin and collagen to improve neck lines, wrinkles, laxity and texture
  • Advanced Pigment Fade $128 — Innovative Lightening Complex EpHQuinone™ allows rapid reversal of age spots and hyperpigmentation
  • Rich Peptide Hydrating Cream $132 — Deep skin-soothing and plumping ceramides, peptides and vitamin E revive dull, dehydrated skin
  • Botanical Skin Bright $88 — Natural lightening agents allow visibly brighter, more even skin tone by eliminating dark spots and preventing sun-related pigmentation
  • Vibrant Vitamin C Cream $116 — Packed with vitamin C and antioxidants to firm, tighten, soothe, lighten and brighten the skin

In addition to purchasing individual products, aNū MD also offers product sets that focus on specific concerns, including the Anti-Aging System, Acne System or Hair System. These systems are designed to meet people’s needs with greater ease and at reduced cost.

To learn more about aNū MD skin and hair products, please call (816) 359-3310 today or visit aNū Aesthetics & Optimal Wellness and request a consultation online. aNū Aesthetics & Optimal Wellness has two convenient locations:

10090 NW Prairie View Rd., Kansas City, MO 64153

AND

547 Grand Blvd., Kansas City, MO 64106

Phone: (816) 359-3310

Email: info@anuaesthetics.com

About Dr. Cristyn Watkins

Dr. Cristyn Watkins is the owner and visionary of aNū Aesthetics & Optimal Wellness. She is involved in every aspect of the practice and works alongside her expert medical and aesthetics staff.

A native of Kansas City, Missouri, Dr. Watkins attended the University of Kansas for her human biology bachelor degree and completed her medical training in New York City and New Jersey. Dr. Watkins is board-certified in family medicine and was Chief Resident and Most Honored Resident of Family Medicine at her training program. She focuses her entire practice on advanced medical aesthetics, regenerative medicine, healthy aging and personalized wellness medicine.

Dr. Watkins is a certified Master Injector by the American Academy of Aesthetic Medicine and Surgery in neurotoxin, cosmetic fillers and chemical peels. She enjoys patient consultations, which allow her to discuss all of the aesthetic options with her patients, as well as performing aesthetic injectables for revealing the natural transformation her patients desire.

Dr. Watkins is certified in bio-identical hormones, medical weight loss and functional/metabolic/nutrition medicine. She has a passion for patient wellness and healthy aging and has a desire for all patients to achieve this lifestyle. For the last decade, she has treated diabetes, heart disease, thyroid conditions and menstrual and hormone conditions. She has been treating obesity and hormone-related issues to overcome these conditions and has been very successful at helping patients achieve a healthier, happier and slimmer self!

Dr. Watkins is also passionate about regenerative medicine and focuses much of her recent research and practice on advanced therapies such as exosomes, ozone, PRP, peptides and IV nutritional therapy. She is a National Regenerative Medicine Trainer for Nurse Practitioners with RegenEd.

Dr. Watkins is an active member of The American Academy of Anti-Aging Medicine (A4M), The Metabolic Medical Institute, The Institute for Functional Medicine, The American Med Spa Association (AmSpa) and The American Academy of Family Physicians.

About aNū Aesthetics & Optimal Wellness

aNū Aesthetics & Optimal Wellness has been Kansas City’s premier aesthetics and wellness clinic since 2011, under the direction of owner Dr. Cristyn Watkins, a board-certified physician who practices aesthetics and functional medicine full-time at aNū along with her dedicated staff.

Located in Kansas City, aNū Aesthetics has developed an outstanding reputation by offering the ultimate patient experience through an atmosphere of professionalism, personal attention and excellence in care. aNū’s mission is to touch patients and the community through their dedicated staff, services and personalized care, providing an environment of self-care, well-being and optimal health.

https://anuaesthetics.com

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Zesty Paws® Debuts Nationwide TV Campaign to Promote Functional Pet Supplements


News Image

We are thrilled for our consumers to interact with our brand in a new and exciting way and introduce new pet parents to our line of products.

Zesty Paws®, a leading functional pet supplement brand, announced today the release of its first-ever television campaign designed to reach pet parents nationwide. Zesty Paws’ television debut comes on the heels of a successful 2020 full of product distributions through retailers like Target, PetSmart and Chewy, the appointment of numerous C-suite positions, and the release of innovating products including a new line of supplements for cats, a line of functional square chews, and a new line called Hemp Elements Plus.

“Zesty Paws is all about bringing our zesty, functional and delicious supplements to dogs and cats to help them live a Zesty life, ” said Yvethe Tyszka, Vice President of Marketing at Zesty Paws. “We are thrilled for our consumers to interact with our brand in a new and exciting way and introduce new pet parents to our line of products. We couldn’t be more elated for our television debut.”

The campaign is set to air today through February 28, 2021 and is strongly positioned to target dog parents from coast to coast. The eight-week media campaign will broadcast through a mix of stations and dayparts that are relevant to the Zesty Paws consumer, including the NFL Playoffs leading up to the Super Bowl LIV.

The campaign will include two different commercials, a 15-second and a 30-second spot, that are both educational and fun. The commercial will feature several of Zesty Paws’ products including the Mobility, Aller-Immune and Probiotic Bites. It will also have a solid and complimentary digital component spanning social media, search, YouTube, email marketing, and more.

Zesty Paws is the go-to brand for top rated pet nutrition supplements for dogs and cats that offers functional benefits with premium branded ingredients. Delivered in a mouthwatering, chewable format, Zesty Paws’ supplements are a health solution for addressing certain needs of cats and dogs including, Gut Health, Immunity, Hip & Joint, and Behavior, among others. All Zesty Paws pet supplements are made in the United States with the best available globally sourced proven branded ingredients.

For more information about Zesty Paws, please visit ZestyPaws.com or follow them on Instagram.

About Zesty Paws®

Since 2014, Zesty Paws® is lead by a team of pet parents who have been committed to providing premium products to enable and inspire a ZEST FOR LIFE in pets and pet parents. As a top-rated pet functional supplement brand, Zesty Paws® is the most trusted brand for innovative solutions that guide and empower the journey to wellness. Specializing in dog and cat care, Zesty Paws® products Keep Your Bestie Feeling Zesty™. For more information visit https://zestypaws.com/.

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MassageLuXe Franchise to Further Expand in Florida Market


“We are excited for franchisees like the Cavasenos to show such enthusiasm about growing their businesses. We feel there are more franchisees out there like them looking for the right opportunity to achieve success,” said CEO, Mark Otter.

MassageLuXe, a fast-growing massage and spa franchise delivering the highest standard of services in the membership-based massage, facial and waxing industry has plans to further expand into the Florida market. The brand is looking for qualified franchise applicants who are interested in starting their own business or seasoned investors looking to diversify their portfolio.

Franchisees receive unparalleled support and training from those knowledgeable of the industry ensuring success in a booming market. MassageLuXe franchisees also have access to top-of-the-line management software to help coordinate all parts of their business.

Area developers, Michael, Susan and Nicole Cavaseno, are planning to open 15 more locations in the Orlando/Jacksonville area and are searching for qualified franchise owners. Currently franchisees of three locations in Lake Mary, Winter Park and Naples, the team is eager for the pending expansion. “We have world-class training in place and a model that sets franchisees up for success,” says Michael, “we are ready for growth.”

MassageLuXe’s future, according to President and CEO, Mark Otter, is to have more than 250 locations in the next five years. “Florida has been a great market for us to venture into,” says Otter. “We are excited for franchisees like the Cavasenos to show such enthusiasm about growing their businesses. We feel there are more franchisees out there like them looking for the right opportunity to achieve success. With MassageLuXe they can definitely reach their goals.”

The brand is looking to open more locations in the Orlando/Jacksonville area specifically. These additional 15 locations will join the existing 19 in Florida, making MassageLuXe one of the largest spa franchises in the market.

MassageLuXe’s mission is “to deliver the highest quality massage, facial and waxing services in an environment that is both luxurious and relaxing to all of the guests.” If they have not already, citizens of Florida will be able to enjoy these high-quality services in their area soon.

To learn more about MassageLuXe, visit https://massageluxe.com/.

For more information about MassageLuXe franchising, visit https://franchise.massageluxe.com/.

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EVO Gym, a Total Body Resistance Training System With 300 Pounds of Resistance, Launches on Kickstarter


EVO Gym Kickstarter

Exercise improves everyone’s well-being. By allowing people to create and keep a consistent habit of exercise, I believe that EVO Gym will help transform the lives of many.

Avoid the hassle of ‘where’ and ‘when’ to workout with EVO Gym, the all-in-one exercise solution launching on Kickstarter today. This foldable, versatile, personal gym makes effective workouts possible anywhere, anytime.

Going to the local gym is often inconvenient and too risky right now in light of the ongoing pandemic. EVO Gym provides a solution for those looking to maintain or improve their fitness from the comfort of their home. EVO Gym offers a mechanism to perform total body movements that increase strength without the need for multiple machines or heavy, bulky weights. It challenges beginners and experts alike to meet their fitness goals.

Its portability and storability make it the ideal piece of equipment for those looking to squeeze in effective workouts amid busy schedules. EVO Gym features eight custom, incremental resistance bands that range from 10 to over 300 pounds, a sturdy base, a steel bar, and a pair of handles, which fit easily into luggage for travel.

“EVO Gym makes working out incredibly convenient, allowing anybody to stay in shape no matter what is happening in their lives,” said Mitchell McBrayer, CEO and Inventor of EVO Gym. “Exercise improves everyone’s well-being. By allowing people to create and keep a consistent habit of exercise, I believe that EVO Gym will help transform the lives of many.”

The fitness landscape changed drastically in 2020, with people seeking to reduce stress and stay fit by finding creative new ways to exercise and stay active at home. Research suggests that at least 60% of Americans do not intend on renewing their gym memberships. According to InMarket, purchases of fitness and sports equipment rose nearly 23% since the pandemic outbreak.

EVO Gym is inspired by resistance band-based equipment, but improved upon to fit the needs of workout routines at every experience level. The resistance band system, which sets it apart from other training tools, uses six small balls inserted inside the band itself at 10-inch intervals to serve as notches. The notch design allows users to load up multiple bands, change the resistance incrementally, or change the height of the bands to accommodate a wide variety of exercises. These notches allow resistance to begin at varying heights, making it possible to perform deadlifts or overhead presses with the same bands.

EVO Gym comes with two handles to ensure a simple and safe way to perform exercises, including bicep curls, tricep extensions, shrugs, chest flys, squats, lunges and more. The broad range of exercises allow for total-body training on one simple piece of equipment. When the workout is done, simply fold it up and pack it away.

It’s time to evolve workouts with EVO Gym. To pre-order, visit http://www.pr.go2.fund/EVOGym.

About EVO Fitness LLC

EVO Fitness LLC is focused on helping people take control of their lives and feel empowered by removing common obstacles associated with fitness and creating opportunities to achieve goals. EVO Fitness believes exercise is the key to improving well-being, leading to greater happiness, confidence, motivation, and overall less stress. For more information, visit producthype.co/evogym.

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