Category Archives: health and fitness

Health and Fitness, is important to living a healthy life. Learn the newest research from our Press Releases today.

DuPont Launches HOLDBAC® YM VEGE, Dairy-Free Protective Cultures for Plant-Based Fermented Products


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DuPont N&B has worked with customers for decades as consumer demands for plant-based options have increased, and we are constantly looking for ways to innovate in this space. As more consumers look for fermented food and drinks, our HOLDBAC® YM VEGE cultures will help our customers meet that demand.

DuPont Nutrition & Biosciences has announced a new ingredient – HOLDBAC® YM VEGE – as the latest addition to the DuPont™ Danisco® HOLDBAC® line of protective cultures, known for their ability to extend shelf-life and secure the quality of products by holding off yeast and mold spoilage – all without use of synthetic preservatives. Now, HOLDBAC® YM VEGE brings this effective and label-friendly spoilage prevention to plant-based, fermented foods and beverages, at a time when customer demand in this space has never been higher.

“The industry has seen enormous growth for fermented plant-based products in recent years, driven by higher numbers of flexitarian, vegetarian or vegan consumers around the world. These shifts in diets are driven by a number of factors, including a search for improved health that comes with a plant-based diet, ethical choices toward foods with lower environmental impact and which are deemed better for animal welfare, and switching to dairy alternatives for lactose-intolerant consumers,” said Eve Martinet-Bareau, Global Product Manager, Cultures for plant-based fermented food and beverages.

“DuPont Nutrition & Biosciences has been working with customers for decades as consumer demands for plant-based options have increased, and we are constantly looking for ways to innovate in this space,” added Martinet-Bareau. “For example, in May 2018, we launched a new cultures line – Danisco® VEGE Cultures – especially designed for fermented plant-based products, helping customers attain desired taste and texture profiles in a wide variety of plant-based dairy alternatives and beverages.”

However, with that demand came certain challenges for producers of fermented goods, including the need to:


  • Gain market share in the fast-growing plant-based food sector;
  • consistently ensure high-quality products with the desired taste and texture, particularly across regions with differing consumer preferences;
  • secure that quality throughout a product’s shelf-life;
  • address the fast-growing demand for friendly labeled consumer products;
  • make a substantial contribution to the sustainability of the food and beverage sector; and
  • provide consumers with products that improve their health and wellbeing.

“As more consumers look for fermented food and drinks, our HOLDBAC® YM VEGE cultures will help our customers meet that demand.”

This innovative new ingredient also offers customers the ability to make a significant difference in terms of environmental and social impact through reduced food waste and plant-based alternatives. The potential impact is massive: DuPont has estimated that if just 5 percent of the global yogurt market is replaced with plant-based alternatives made with Danisco® VEGE and HOLDBAC® YM VEGE cultures, the carbon dioxide emission saving would theoretically be as high as 3,000,000 tons CO2 annually. This would be roughly equivalent to 1,700,000 EU-based cars off the roads.

“We are thrilled to add HOLDBAC® YM VEGE to our range of plant-based and sustainable offerings,” said Mikkel Thrane, Global Sustainability Lead for DuPont Nutrition & Biosciences. “We look at our environmental footprint through the lens of the UN’s Sustainable Development Goals (SDGs), and we are proud to say that this culture supports at least three – SDG 3 (Good Health and Well-being), SDG 12 (Responsible Production and Consumption) and SDG 13 (Climate Action). HOLDBAC® YM VEGE is helping us facilitate the transition to a healthier and more environmental-friendly diet.”

This transition to a healthier diet for people and the planet is powered by DuPont’s expertise in microbiology, food protection and fermentation, as well its commitment to developing and offering more sustainable ingredients for customers. For more information, visit https://www.dupontnutritionandbiosciences.com/products/holdbac.html.

About DuPont™ Danisco®

DuPont™ Danisco® is the brand for a range of products that help provide enhanced bioprotection, an improved nutritional profile, and better taste and texture with greater cost efficiency and lower environmental impact, meeting the needs of manufacturers of food and beverages and dietary supplements. Through the work of the global network of food scientists and technologists in DuPont, the Danisco® range is supported by a uniquely broad spectrum of know-how across applications and processing.

About DuPont Nutrition & Biosciences

DuPont Nutrition & Biosciences applies expert science to advance market-driven, healthy and sustainable solutions for the food, beverage, dietary supplement and pharmaceutical industries. We also use cutting-edge biotechnology across a range of markets to advance bio-based solutions to meet the needs of a growing population, while protecting our environment for future generations. We are innovative solvers who help our customers turn challenges into high-value business opportunities. For more information: http://www.dupontnutritionandbiosciences.com or http://www.biosciences.dupont.com.

About DuPont

DuPont (NYSE: DD) is a global innovation leader with technology-based materials, ingredients and solutions that help transform industries and everyday life. Our employees apply diverse science and expertise to help customers advance their best ideas and deliver essential innovations in key markets including electronics, transportation, construction, water, health and wellness, food, and worker safety. More information can be found at http://www.dupont.com.

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10/04/19

DuPont™, the DuPont Oval Logo, and all trademarks and service marks denoted with ™, SM or ® are owned by affiliates of DuPont de Nemours, Inc. unless otherwise noted.

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GYMGUYZ Launches ‘Opportunity October’ Campaign with a Goal of Hiring 200 New Personal Trainers by the End of the Year


GYMGUYZ, the nation’s first in-home mobile personal training and fitness franchise, has announced its Opportunity October hiring campaign. The campaign seeks to aggregate 2,000 new applications which translate to the hiring of another 200 personal fitness trainers before the end of 2020. In addition to helping meet the company’s growth plan of opening 100 new locations by the end of 2020, the Opportunity October campaign is meant to aid in the fitness industry’s pressing need for quality personal trainers.

GYMGUYZ currently has over 250 locations across the globe serving over 575 cities and continues to eye national and international expansion as it seeks out territories that show a demand for its in-home personal training services. This year, GYMGUYZ has successfully added new locations to several states including California, New Jersey, Florida, Maryland, Oklahoma, as well as Canada and the United Kingdom, with additional territories expected to open before the end of the year. The Opportunity October hiring campaign is part of GYMGUYZ’s plan to aggressively increase hiring efforts to help support its growth strategy.

“GYMGUYZ offers personal trainers the opportunity to be a part of a team that is changing the fitness industry,” said Josh York, CEO and Founder of GYMGUYZ. “We are extremely proud of our team and are excited to hire more highly-skilled, energetic and driven individuals to provide convenient, customized and creative workouts in the setting of our clients’ choice. Before starting GYMGUYZ, I worked as a personal trainer and I recognize how important it is to pair our clients with the best trainers possible. The incredible culture of the fitness industry has allowed me to work my way up from being a personal trainer to opening my own mobile personal training business.”

The fitness industry suffers from an annual trainer turnover rate of 80%, according to a study done by W.I.T.S. GYMGUYZ combats this turnover rate by offering trainers the opportunity to “bust out of the gym” and take their training to the client. GYMGUYZ also stresses a uniquely personalized training approach, creating a high level of trust and collaboration between trainers and clients. The brand’s coaches, who must be nationally certified personal trainers and pass a rigorous background check to be considered for employment, are trained using GYMGUYZ methodologies and employ various techniques and tools to ensure that no two workouts are ever the same and that clients are always having fun and being challenged.

The brand structures convenient, customized and creative workouts to help every client meet their own personal goals. Training programs begin with a comprehensive health and fitness assessment that creates a thorough fitness baseline for the client, as well as a deep discussion of fitness goals and timelines for achievement. This helps to determine a customized and ideal course of action. This client-focused approach and more effective delivery model is the reason that GYMGUYZ holds an above-industry average NPS score of 94—showcasing the positive regard clients everywhere have for the company and the results they are able to achieve due to the convenience and effectiveness of the service.

GYMGUYZ was recognized earlier in 2019 as having jumped up 49% on Entrepreneur Magazine’s 2019 Franchise 500® and also ranked No. 50 on Entrepreneur’s list of Fastest-Growing Franchises and No. 25 on its Best For Any Budget list in the under $100,000 category.

Those interested in applying to become a GYMGUYZ trainer can visit https://www.gymguyz.com/about-us/careers/.

ABOUT GYMGUYZ

GYMGUYZ is # 1 in Home Personal Training providing convenient, customized, and creative workouts wherever you are. Headquartered in Plainview, N.Y., and founded in 2008 by fitness specialist Josh York, the mobile brand utilizes a fleet of franchise vans that bring more than 365 pieces of state-of-the-art fitness equipment and expert coaches to their customers’ doors to drive accountability and provide tailored workouts. Since beginning franchising in 2014, the brand’s growth has exploded 1,700 percent. Now with nearly 200 locations internationally, including the United States, United Kingdom and Canada, GYMGUYZ is the fastest growing fitness concept in the U.S. with plans to open another 100+ locations globally in the coming year. Beyond rapid expansion, the brand was also recognized in 2019 having jumped up 49 percent on Entrepreneur Magazine’s 2019 Franchise 500®, also ranking #50 on Entrepreneur’s list of Fastest-Growing Franchises and #25 on its Best For Any Budget list in the under $100,000 category. Due to the uniquely personalized approach the company takes, GYMGUYZ prioritizes cultivating a high level of trust and respect between trainers and clients. For more information on GYMGUYZ, visit http://www.gymguyz.com/. To learn more about franchising opportunities with GYMGUYZ, visit http://www.gymguyzfranchise.com/.

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ChildLife Essentials® Echinacea Recognized in Taste for Life 2019 Back-to-School Essentials


ChildLife Essentials®, the best nutritional liquid supplements for infants and children developed by Dr. Murray Clarke, announced today that ChildLife Essentials® Echinacea is a winner of Taste for Life 2019 Back-to-School Essentials. August and September launch back-to-school season!

The use of echinacea for children has been researched for its’ ability to boost and support a healthy immune system. And now, infants and kids can benefit from one of the most popular, respected and highly researched herbs in the world.

One of the things that prevented children from taking echinacea in the past was its taste. Our echinacea is flavored with a natural, sweet, orange essential oil that kids will love. ChildLife Essentials Echinacea contains the two most potent, absorbable and bioavailable forms of echinacea: Echinacea angustifolia (root) and Echinacea purpurea (leaf & flower).

“It’s a great honor to receive recognition from such a discerning publication for one of our supplements,” said Karyn McCarthy, VP of Sales + Marketing at ChildLife Essentials®. “Just one-time a day, every other day will boost and support a healthy immune system for infants and children.”

Visitors are encouraged to explore the website to learn more about Nutrition for Kids ® and sign up for updates at childlifenutrition.com.

Supporting Resources:

ChildLife Essentials Blog

ChildLife Essentials Instagram

ChildLife Essentials Facebook

ChildLife Essentials Pinterest

ChildLife Essentials Twitter

ChildLife Essentials LinkedIn

About ChildLife Essentials:

Since 2000, ChildLife Essentials® has been committed to offering the first complete line of premium liquid nutritional supplements made especially for infants and children to keep them healthy and strong. Our mission to improve, enhance and support children’s overall health has had a global reach with operations in Asia, Europe, and North America. To learn more, please visit online at childlifenutrition.com.

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Reflux Gourmet launches MINT CHOCOLATE RESCUE


Now available on Amazon, Reflux Gourmet offers the benefits of protection and relief from the experience of reflux via its premier product, Mint Chocolate Rescue! Utilizing the power of alginate therapy, Reflux Gourmet provides an answer to the question posed by every reflux sufferer: What now?

As the only mint chocolate that is actually good for reflux, it is also one of the few therapies that is completely safe, and the only alginate reflux product that is made from 100% all-natural ingredients and free of harmful additives. Mint Chocolate Rescue is safe from the harmful carcinogen N-nitrosodimethylamine, also known as NDMA, which can cause cancer. For more information on the FDA statement, regarding NMDA, please click here.

Alginate therapy harnesses the natural therapeutic safeguarding ability of kelp. Alginate is an all-natural polymer harvested from brown seaweed (kelp). Alginates have been used safely in the food industry for over 100 years. Alginates have NO known side effects and are even safe for children and pregnant women.

Unlike other therapeutic options, Reflux Gourmet’s Mint Chocolate Rescue actually stops reflux from happening. When taken orally, the alginate forms a protective coating in the throat, esophagus, and stomach. Once in the stomach, the alginate forms a gel “raft” that floats on top of the stomach contents and effectively blocks or “corks” the esophagus – physically preventing reflux from occurring, thus guarding the esophagus and throat above.

In clinical studies, alginate therapy alone has been proven highly effective in protecting against reflux, without any of the dangerous side effects of drugs.

While everyone refluxes, excessive reflux can lead to daily misery and untold discomfort. Common manifestations of reflux include heartburn, chest pain, difficulty swallowing, regurgitation, chronic cough, throat pain, excessive throat clearing, and hoarseness, just to name a few.

It was waking up to this every day that drove iconic Napa chef Ken Frank to seek help for himself. Together with internationally renowned reflux experts Dr. Ramon Franco and Dr. Peter Belafsky, they set out to create a safe alternative! These physicians, with a combined 40 years of treating reflux sufferers, made Reflux Gourmet’s alginate therapy work. And Chef Ken, with decades of doing the suffering, made it taste good. Now Chef Ken wakes up every day not to pain, but to the answer: Reflux Gourmet’s MINT CHOCOLATE RESCUE!

Take it away nature’s way!

Reflux Gourmet – it’s comfort cuisine.

Want to learn more? http://www.refluxgourmet.com

NDMA FDA Statement: https://www.fda.gov/news-events/press-announcements/statement-alerting-patients-and-health-care-professionals-ndma-found-samples-ranitidine

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Colon Cleanse Product Receives 1st Place Rating from TopConsumerReviews.com


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Oxy-Powder uses the power of oxygen, magnesium and citric acid to clean your entire GI tract safely and naturally

TopConsumerReviews.com recently gave their top rating to Oxy-Powder, an industry leader among Colon Cleanse products.

As many people try to take charge of their health, they wonder if a colon cleanse is right for them. Some individuals want to alleviate constipation, while others aim for a detox regimen or a boost to their weight loss efforts. Colon cleanse products can be an essential step in ridding the body of intestinal parasites acquired while traveling or from contaminated food. Whatever the reason, customers can easily find the specific cleanse for their needs while shopping online. There are many no-prescription-needed products available that use safe, all-natural ingredients to cleanse the colon from the privacy and comfort of one’s own home.

“Oxy-Powder uses the power of oxygen, magnesium and citric acid to clean your entire GI tract safely and naturally,” according to Brian Dolezal of TopConsumerReviews.com, LLC. “There’s no other colon cleanse on the market that is easier to take: 4 capsules with purified water at bedtime should lead to 3-5 bowel movements the following day. The good news is that you won’t experience any of the urgency associated with laxatives or other cleanses, so there’s no need to spend the day in the bathroom. Sold by Global Healing Center, a reputable name in the health industry, Oxy-Powder is backed by a 6-month satisfaction guarantee. Thousands of people have tried this cleanse and have raved about how well it worked for them. We’re happy to award Oxy-Powder our 1st-pace rating for colon cleansers in 2019.”

To find out more about Oxy-Powder and other providers of Colon Cleansers, including reviews and comparison rankings, please visit the Colon Cleanse Products category of TopConsumerReviews.com at https://www.topconsumerreviews.com/colon-cleanse/.

About Oxy-Powder

Oxy-Powder is a product of Global Healing Center, a well-respected business whose goal is to educate the world on different ways they can take control of their health through natural health solutions and organic lifestyles. Created by Dr. Edward F. Group in 1998, Global Healing Center strives to answer questions that the medical industry cannot – or will not – answer, adhering to a firm commitment to provide the purest, all-natural and vegan-safe supplements and cleanses on the market.

About TopConsumerReviews.com

TopConsumerReviews.com, LLC is a leading provider of reviews and rankings for thousands of consumer products and services. From Colon Cleansers to Stretch Marks and Anti-Aging Creams, TopConsumerReviews.com delivers in-depth product evaluations in order to make purchasing decisions easier.

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Top Legal Steroids Awarded Best Performance Enhancing Supplement Retailer at the 2019 Fitness and Nutrition Awards by Global Health and Pharma


For over 12 years, Top Legal Steroids by Sprayflex has been the industry leader for natural steroid alternatives for bodybuilders, physique athletes and gym enthusiasts alike, male and female. The company is pleased and excited to be awarded the “Best Performance Enhancing Supplement Retailer of 2019” at Global Health & Pharma’s 2019 Fitness and Nutrition Awards. Global Health & Pharma (GHP) is a worldwide global information sharing platform in the health and pharmaceutical arena with a worldwide circulation of over 260,000 to wellness professionals and healthcare-related suppliers across the globe.

Based on their extensive history in the marketplace and reputation as an industry leader in the sports nutrition and bodybuilding arena, Top Legal Steroids was awarded this prestigious award from GHP by the organization’s in-house research team and judging panel, which evaluated the sports nutrition company’s long-term brand history, exceptional customer service, effective products, raving testimonials, overall online presence, and unwavering commitment to both the company’s customers and the industry as a whole.

For over a decade, Top Legal Steroids has cemented their position in the marketplace as the clear leader in helping thousands of bodybuilders, athletes, and fitness-conscious men and women increase muscle mass, shred bodyfat, elevate strength levels, and improve recuperation and stamina.

Top Legal Steroids’ formulas include G7 Flex, Test Flex and Shred Flex, and are completely unique in the marketplace. These formulas have enhanced and transformed the physiques of some of the world’s premiere athletes and bodybuilders. Top Legal Steroids’ formulas are used and endorsed by many professional bodybuilding athletes including an 8-Time Olympia Champion, National Lightweight, Middleweight, Light Heavyweight and Heavyweight Champions, Over-40 Masters Champions, Drug-Free Champions and numerous IFBB Pro Athletes.

There is no other legal steroid company on the market that even claims that one professional athlete uses their product. The Top Legal Steroids formulas have been used by 6 bodybuilding professionals who have literally won dozens of national and professional competitions, elevating the Top Legal Steroids formulas into a league of their own.

With over 12 years on the market, Top Legal Steroids offer clients a safe, convenient, and effective natural solution based on over 200 years of medical science. The company uses only scientifically proven pharmaceutical grade ingredients in optimum ratios and a trademarked sublingual delivery system with a proven absorption rate of a whopping 90%. Top Legal Steroids has established themselves as the industry standard for safe, natural, effective legal steroids and offers natural alternatives to Human Growth Hormone, Testosterone, and Winstrol. For more information call 866-311-3539 or visit http://www.sprayflex.com

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HealthyChildren.org Celebrates Halloween with Spooktacular Sweepstakes Event


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HealthyChildren.org Spooktacular Sweepstakes Event

HealthyChildren.org, the official American Academy of Pediatrics (AAP) website for parents, celebrates Halloween by giving away ten $200 Visa gift cards in the site’s Spooktacular Sweepstakes event.

Registered users of HealthyChildren.org may enter once each day during the event which runs October 22 through October 31, 2019. Winners will be announced in November 2019.

Full contest rules are available on HealthyChildren.org.

About HealthyChildren.org

The only parenting website backed by 67,000 AAP member pediatricians, HealthyChildren.org offers trustworthy, up-to-the-minute health advice and guidance for parents and caregivers, along with interactive tools and personalized content. Registered users enjoy a customized home page featuring articles appropriate for their children by age, as well as a free monthly e-newsletter.

The site also offers a Find a Pediatrician service, an Ask the Pediatrician tool, a KidsDoc Symptom Checker, and more than 5,000 articles in English and Spanish.

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2020 Hall of Fame Ceremony Tickets On Sale Now


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The Hall of Fame Class of 2020 include inductees Shaun Murray, Mandy Nightingale and Joe Ray, Award of Distinction Honorees April Coble-Eller, Gene Davis (posthumously), Nikki Lee, Don Mixon Jr., and Eddie Roberts, and Lifetime Achievement Honoree Ed Brazil (posthumously).

It’s the Oscars of Water Skiing & Wake Sports- the highest honor one can achieve in the sport! From the moment you walk the red carpet, to hearing the inspirational speeches of our honorees, it will be a night you will forever remember. Together with our partners at Walt Disney World, we will create a magical evening that showcases the remarkable achievements of our Hall of Fame Class of 2020. At the conclusion of the ceremony, all guests are invited to a fun after party in the Fiesta Ballroom.

You won’t want to miss this special evening! It will be a night filled with inspiration and incredible memories. We hope to see you there!

Please visit http://www.usa-wwf.org/2020halloffame for the event schedule, venue information, honoree bios, hotel information, sponsorship, ticket purchase options and more!

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First-Ever San Diego-Grown Geisha Coffee Featured at Bird Rock Coffee Roasters


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Mraz Family Farms Geisha, grown in San Diego California

Now, unlike any other moment in history, we have access to Geisha, one of the world’s rarest, multiple award-winning and delicious coffees, grown right in our backyard. We see this as the beginning of a sea change in coffee producing

Bird Rock Coffee Roasters announced today an exclusive partnership with Mraz Family Farms, owned by multi-Grammy winning singer/songwriter Jason Mraz, to provide the first-ever San Diego grown coffee to consumers in the U.S. This is the first time a Geisha varietal has been grown and harvested on San Diego soil and made available online and to local consumers.

The unique availability of intercontinental-grown coffee is made available due to Frinj Coffee’s proprietary coffee plants that have proven viability in partnering with avocado farms in Southern California. Mraz Family Farms is one of the early Frinj Coffee growers, is a certified organic operation, and located in northern San Diego. Partnering with Frinj Coffee in 2015, they planted their first coffee plants, integrating them into their existing avocado farm. As co-partners, they worked together to grow high quality, single-origin varietals for coffee enthusiasts. Frinj Coffee is credited with managing the post-harvest process for Mraz’s production and the preparation of the highest quality lots for sale to Bird Rock Coffee Roasters. This year marked the largest harvest to date and is the first time Mraz Family Farm coffee will be available to San Diego, and only through Bird Rock Coffee Roasters.

“It has always been our mission to provide San Diego with the best specialty coffee the world has to offer, and now we can include San Diego County in that lineup of excellence,” said Jeff Taylor, co-owner of Bird Rock Coffee Roasters. “Now, unlike any other moment in history, we have access to Geisha, one of the world’s rarest, multiple award-winning and delicious coffees, grown right in our backyard. We see this as the beginning of a sea change in coffee producing and are thrilled to be on the forefront with our outstanding coffee partners, Frinj and Mraz Family Farms.”

This launch follows Bird Rock Coffee Roasters’ and Frinj Coffee’s partnership earlier this year where an exclusive cupping event took place, featuring a California-grown certified organic Cuicateco, which received a score of 92 in a third-party review from Coffee Review. The coffee was grown by Frinj’s flagship and organically certified farm, Good Land Organics. All beans available for purchase sold out in one day.

“This is a true milestone in California’s culinary history and I am proud to see it,” says Jay Ruskey, CEO of Frinj Coffee. “What you are tasting in this cup is the tireless refinement of 20 years of farming from a very dedicated group of people on the Frinj and Mraz Family Farm Team. Thank you Bird Rock for supporting us.”

Frinj Coffee is on a mission to develop coffee production along the southern coast of California. There are 47 partnering Frinj farms between Santa Barbara and San Diego with more than 57,000 coffee trees planted in the ground. Coffee, an entirely imported product, has now been growing in California for over 17 years. The increasing demand for super-specialty coffee is what is fueling the commercial growth. Another result of this pioneering industry is the opportunity to provide the struggling local farming industry with an alternative to the existing commercial crop production of avocados and citrus with a high-valued crop.

“In 2015, with the help of family & friends, Mraz Family Farms was established to produce a diverse array of organic fruits in a sustainable and conscious fashion. At that time, we planted our first coffee trees and teamed up with Frinj Coffee to help us grow high quality, single-origin varietals for serious coffee enthusiasts,” said Jason Mraz, owner of Mraz Family Farms. “Bird Rock Coffee Roasters will be the first and closest coffee shop in California to sell Frinj’s California Geisha grown by Mraz Family Farms. We are proud to have partnered with both of these companies. After 20 years, it is an honor and a thrill to still be sharing my joy in coffee shops.”

The Mraz Family Geisha has tasting notes of jasmine tea, honey, key lime pie, and elderflower. The coffee will be available by the cup at all six Bird Rock Coffee Roaster’s locations for $35 per cup as supplies last. The whole beans will be available online and offered at 4oz for $199 per unit.

Further harvests from Mraz Family Farms are expected in the Spring of 2020 and to be available at Bird Rock Coffee Roasters.

For more information about Bird Rock Coffee Roasters, please visit: http://www.birdrockcoffee.com.

About Bird Rock Coffee Roasters:

Bird Rock Coffee Roasters (BRCR) is proud to have put premiere, direct-trade coffee on the map in San Diego. BRCR has won multiple national and international awards for quality, taste, roasting and socially responsible practices, including: sixteen medals at the 2018 national Golden Bean coffee roaster competition, the national Good Food Awards in 2016, 2017 and 2019, the national Micro Roaster of the Year Award in 2012, and a consistent winner of scores over 90 points for several of their coffees. Bird Rock Coffee Roaster’s staff sources the best coffees in the world and directly from origin. Going beyond the perfect latte, Bird Rock Coffee Roasters has professional roasters on site and pour-over bars featuring seasonal offerings. Bird Rock Coffee Roasters engages in direct trade with farmers, and is proud to serve the best green coffee, prepared with the utmost respect for those who produced it. These endeavors are all accomplished through the scope of sustainability; Bird Rock Coffee Roasters considers material quality, waste production, raw material consumption and environmentally-conscious sourcing to be key in their coffee production process. Bird Rock Coffee Roasters has six locations in San Diego. For more information, please visit http://www.birdrockcoffee.com

About Frinj Coffee:

Frinj was incorporated in 2017, setting out to provide California farmers an opportunity to successfully enter into the coffee production industry. Coffee presents a high valued crop for diversifying farm portfolios. Our science-forward services span from production to post-harvest to product marketing, ensuring excellence from the field to the cup. Today, Frinj Coffee supports a growing number of farms in coastal southern California (47 to date). Frinj’s goal is to build a sustainable coffee production industry for California and put Southern California on the map as one of the most unique specialty coffee markets of the world.

About Jason Mraz:

Jason Mraz is a two-time Grammy Award winning singer/songwriter and Songwriters Hall of Fame Honoree, most famously known by his hits, “I’m Yours” and “I Won’t Give Up.” He sits on the board of the ASCAP Foundation as well as his own Jason Mraz Foundation, which serves to shine for inclusive arts education and the advancement of equality. Established in 2015, Mraz Family Farms is committed to peace in the world through organic regenerative agriculture, fair trade, and kind words.

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PlayCore launches Best Practice Guide for Outdoor Adult Fitness Parks


Cover of Outdoor Adult Fitness Parks book

Outdoor Adult Fitness Parks Cover

The NDS program recognizes Outdoor Fitness Parks that follow best practices in design, and provides them with mechanisms to measure real community outcomes.

With the continued interest in outdoor fitness, PlayCore’s updated best practice guidebook release is a timely tool for providing communities with guidance to create meaningful outdoor fitness spaces.

The book, Outdoor Adult Fitness Parks, Best Practices for Promoting Community Health by Increasing Activity, was created with an expert advisory council, including Dr. Michael Suk, M.D., J.D., MPH, FACS, and Chairman of Orthopaedic Surgery at the Geisinger Health System, Danville, PA; Dr. Gary Liguori, Ph.D., Department Head of Health and Human Performance, University of Tennessee at Chattanooga; and Dr. Thom McKenzie, Ph. D., Emeritus Professor of Exercise and Nutritional Sciences, San Diego State University.

The guidebook helps outline the need for and the unique benefits of outdoor fitness. In addition, it offers design best practices on creating outdoor fitness parks that align with total body fitness, proposes strategies for implementation and sustainability, suggests meaningful ways to maximize the investment in an Outdoor Fitness Park through maintenance and programming, then presents methods for tracking and reporting outcomes for continuous improvement.

The book also features several case studies of Outdoor Fitness Parks that have embraced best practices to create meaningful spaces where communities gather to increase physical activity and promote health improvement.

PlayCore’s National Demonstration Site (NDS) program, established to recognize and promote community Outdoor Fitness Parks, is another meaningful element of the program that provides recognition to outstanding Outdoor Fitness Parks, and promotes them as model environments. PlayCore’s Corporate VP of Marketing, Anne-Marie Spencer, adds, “The NDS program recognizes Outdoor Fitness Parks that follow best practices in design, and provides them with mechanisms to measure community outcomes. This data can be invaluable in demonstrating the value of these spaces, and helping communities promote and procure funding for additional outdoor fitness parks.”

To receive a copy of the guidebook, or learn more about building an outdoor fitness space in your community, check out https://www.playcore.com/programs/outdoor-adult-fitness. To learn more about becoming a National Demonstration Site for Fitness, or to obtain a copy of the Best Practice Guidebook, go to https://www.playcore.com/nds.

About PlayCore

PlayCore is a purpose driven Company committed to building healthy communities around the world by advancing play and recreation. The company infuses scholarly learning, through its Center for Outreach, Research, and Education, into its comprehensive family of brands. PlayCore combines best-in-class educational programming with the most comprehensive portfolio of play and recreation products and services to create tailored environments that match the unique needs of each community served.

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