Category Archives: Technology: Electronics

Technology is changing daily, keep up to date with the latest Press Releases.

Influitive Bolsters Consulting Practice with Senior Industry Experts


Influitive appoints Erica Anderson as Sr. Practice Director, Advocacy and Jami Diaz as Sr. Practice Director, Community. Additionally, Caroline Papadatos, a best-practice advisor and independent consultant, will expand her advisory role with Influitive

Erica, Jami and Caroline have proven their expertise many times over and we are thrilled to have them available to help shape our customer’s programs and Influitive’s future. – Dan McCall, CEO at Influitive

Influitive Corporation—a leading provider of customer advocacy and engagement software—today announced the appointment of Erica Anderson as Sr. Practice Director, Advocacy and Jami Diaz as Sr. Practice Director, Community. Additionally, Caroline Papadatos, a best-practice advisor and independent consultant, will expand her advisory role with Influitive to support strategic client and product initiatives involving customer experience, loyalty and digital transformation.

Together with Amy Ng, who has been promoted to Sr. Practice Director, Advocacy and Events, Erica and Jami will bring their decades of client experience and business acumen to form Influitive’s Practice Management team. This team will build on Influitive’s deep advocacy marketing experience and define the company’s methodology for community, events, loyalty and rewards.

Erica Anderson joins Influitive as a Sr. Practice Director, focusing on Advocacy Recruitment and Engagement. Most recently, she was the Customer Advocacy Manager at Oracle where she led the development of community and advocacy initiatives for the Oracle Customer Experience (CX) product portfolio. She brings 12 years of advocacy and community experience and has received 2 BAMMIE awards and has been a finalist in 3 other BAMMIE award categories.

Jami Diaz joins Influitive as Sr. Practice Director, Community and brings over 15 years of online community management experience, having built and nurtured communities for tech giants including Yahoo, eBay, PayPal, and Intuit. Jami is passionate about forging strong reciprocal relationships and representing the voice of the community internally, translating needs into tailored products and features, all while creating clear and engaging content and programs.

Caroline Papadatos is a Customer Experience and Loyalty Evangelist for Influitive. She is a two-time CMO, executive committee member and global consultant with over 30 years of experience in B2B and B2C customer management, with a specific focus on driving customer loyalty and digital transformation. She is an international speaker, a graduate course teacher of sales and marketing, an AdWeek Brand Star and was honored with the Lifetime Achievement Award from the Canadian Marketing Association. Today, she is a Board Member for Cogeco Connexion, and Advisor to Influitive and LinkSports International.

“As the worlds of customer advocacy, community, and customer experience continue to converge, our customers are asking for more strategic advice,” said Dan McCall, CEO at Influitive. “Erica, Jami and Caroline have proven their expertise many times over and we are thrilled to have them available to help shape our customer’s programs and Influitive’s future.”

About Influitive

Influitive works with forward-thinking marketers and digital businesses who want a better way to engage customers and mobilize advocates to increase referrals, references, reviews, case studies, and more. Our easy-to-use SaaS platform combines industry-leading customer advocacy tools, expert services, and training with intelligent automation, gamification, and personalization features that drive extreme engagement and customer growth at scale. Leading brands such as ADP, Cisco, IBM and Mountain Dew rely upon Influitive to help foster collaboration, build trust and deepen relationships with customers for top-line growth and bottom-line profits. Visit influitive.com to learn more.

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PathPartner Announces PT605 System on Module (SoM) & Smart Camera Reference Design Kit based on Qualcomm® QCS605 SoC


PathPartner’s production – ready PT605 SOM and versatile reference kit combined with a full range of software services will enable device makers to build feature rich products, save development costs and bring products to market faster.

PathPartner Technology, a product R&D and engineering specialist announced today the launch of PT605 SOM & smart camera reference design kit based on Qualcomm® QCS605 SoC. The unique combination of PathPartner’s high-performance SOM, versatile smart camera reference design kit and comprehensive device engineering services is designed to enable device makers to efficiently address the growing demand for AI-enabled cameras and IoT devices.

PathPartner’s PT605 SOM, built on Qualcomm’s QCS605 SoC, is a compact, production-ready module that can be used directly in end product designs for smart cameras and AI-enabled IoT devices. The Smart camera reference design kit, on the other hand, comprises of the SOM, a carrier board, several accessories and base software, that enables OEMs to quickly develop prototypes and proof-of-concept for their next-generation AI applications. They are ideal for advanced applications combining edge computing, machine learning, sensor processing, voice enablement, and wireless connectivity such as smart home cameras, robotics, drones, AR/VR devices, industrial IoT, enterprise surveillance and smart displays.

“Moving AI workloads from the cloud to the devices is rising through the roof to address growing concerns around data privacy, communication latencies and unreliable connectivity. Device makers are adopting this change and bringing next-wave of innovation in smart IoT devices such as those for video surveillance, dashboard cameras, drones, video conferencing, and so on. PathPartner’s production – ready PT605 SOM and versatile reference kit combined with a full range of software services will enable device makers to build feature rich products, save development costs and bring products to market faster,” said Ramkishor Korada, Co-Founder, EVP – Marketing, Business Dev and Sales at PathPartner Technology.

PathPartner’s PT605 SoM is made in India and is production ready. For pricing and order requests, please write to : marcom@pathpartnertech.com

For more details, please visit:

PT605 System on Module – https://www.pathpartnertech.com/products/pt605-som-based-on-qualcomm-qcs605-soc/

Smart Camera Reference Design Kit – https://www.pathpartnertech.com/products/smart-camera-reference-design/

About PathPartner Technology

PathPartner is a product R&D and engineering specialist. We help our clients develop, productize, and maintain advanced technology products. With our full – stack engineering services, re-usable solution accelerators, and unparalleled experience in transforming innovative ideas into full-fledged products, PathPartner provides its clients with the advantage of top-of-the-line technologies, superior performance and faster time-to-market. With extensive expertise in embedded systems, computer vision, deep learning, multimedia and imaging technologies, PathPartner provides next-gen technology solutions to customers in the automotive, internet of things, intelligent devices and digital media products domain.

PathPartner’s catalog of products and services continues to expand. To know more details and collaborate on next-gen products, please visit http://www.pathpartnertech.com or write to us at marcom@pathpartnertech.com

Qualcomm is trademark of Qualcomm Incorporated, registered in the United States and other countries. Qualcomm QCS605 is a product of Qualcomm Technologies, Inc. and/or its subsidiaries.

Contact:

Sushmita Sharma

Director of Marketing

PathPartner Technology

sushmita.s@pathpartnertech.com

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iKey Announces New 11.6″ Rugged LCD Flat-Panel Display Designed for Use with Samsung Phones for Public Safety Vehicles


IKey’s New Rugged 11.6″ Flat-Panel Touchscreen Display for Vehicle Mount

This no-DeX solution removes the need for an external dock and mount, and integrates the technology into the display. A USB-C Charger is all that is needed to mirror the phone.

iKey, LTD announces availability and first installments of a new, industry-leading 11.6” rugged touchscreen display designed for mounting in public safety vehicles. The rugged display has unique integrated technology to connect to a Samsung DeX® enabled device with a standard USB-C cable (no DeX docking solution required).

The display easily mirrors the S9/S10 screen and can be connected to other peripherals and custom solutions.

The new 11.6” display is designed specifically for installation in public safety vehicles, featuring truly rugged specs, a VESA mounting pattern and control buttons on the top of the display, creating more flexibility and space in the cabin.

Product link: https://www.ikey.com/product/ik-kv-11-6w-display/

Product Video: https://youtu.be/kIiSvAOBFK4

A standard Samsung DeX solution requires a dedicated DeX dock inside a mount. The iKey display (USB-C model) has this docking technology integrated and no DeX dock is needed to connect to a Samsung phone; a standard USB-C connector accomplishes connectivity.

iKey already has several large public safety and fire department installments of the new IK-KV-11.6 display active in the field now. It is available to ship worldwide.

“This ‘No DeX Solution’ is ideal for public safety. It’s truly rugged, it allows easy connectivity to a Samsung phone, and the size of the display plus the integrated docking technology show how well-designed products can create cabin flexibility and improve the everyday working experience for mobile public safety professionals,” comments Ms.Carissa Washam, lead engineer at iKey.

Commercial grade displays do not survive long in public safety vehicles. The IK-KV-11.6 is a rugged, high-bright daylight readable display with integrated speakers. It has a night mode button for quick transition between brightness levels.

For product information and pricing, please contact ikey.com or call 512-837-0283.

iKey manufactures and distributes its rugged peripherals directly and through global distributors and value-added resellers. iKey designs and assembles at its corporate office in Austin, Texas. iKey is known around the world as an industry leader in rugged peripherals and has a 32-year history of rugged product in the field. Every keyboard and display is customized to a specific industry segment or customer. For more information, visit: http://www.ikey.com.

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Wondershare DemoCreator Version 4.4 Released with Enhanced Video Editing Features


DemoCreator

Wondershare DemoCreator is an all-in-one and easy-to-use screen recorder and video editor toolkit.

Wondershare DemoCreator, a well-known all-in-one screen recorder and video editor, has recently released Version 4.4, providing more sophisticated video editing options and improved video effects. Wondershare DemoCreator offers tons of templates, transition effects, and better screen recording and editing features for presentation, training courses, tutorials and game video with the release of version 4.4.

Learn more about DemoCreator in this video: https://www.youtube.com/watch?v=2f3pyQ-RYrg

“Screen recording has now become extremely popular among content creators and we would like to provide a hassle-free yet resourceful experience to our customers with DemoCreator 4.4,” said Frank Zhang, the Product Manager of Wondershare DemoCreator. “Not only does the 4.4 version has an intuitive interface, but it also includes several advanced features that would come in handy to our users.”

Wondershare DemoCreator supports users to record screen, audio and webcam Simultaneously. For the previous version 4.3, DemoCreator developed real-time recording screen drawing function with pen, rectangle, circle and other tools, spotlight feature for users to stress every key point in recording. DemoCreator also adds Zoom & Pan, audio fade in and fade out, ripple delete and fast export function for video editing for users to express their ideas better.

Compared to its previous versions, DemoCreator 4.4 has added the following new features:

  • More transition effects: Users can now explore several interesting transition effects like Warp Zoom and Orb transition effects while editing their videos.
  • New adjustable attributes: Now, users can find newly-added adjustable attributes like Magnify and Spotlight. These features can be used to focus on any area of the video pretty easily.
  • Improved Zoom and Pan effects: There are also better zoom and pan effects in DemoCreator to further focus on any object and its motion.
  • Intuitive interface: Users can also get a preview of their imported videos to edit them easily. The overall interface has been optimized to provide a better recording and editing experience.
  • New video templates: Apart from that, DemoCreator 4.4 has added tons of readily available templates that can make the video more creative.

Pricing and Availability

Wondershare DemoCreator 4.4 runs smoothly on all the leading Windows and macOS versions. A 14-day free trial of DemoCreator is also available and can be accessed by visiting its campaign page. Apart from that, there are dedicated pricing for Individual, Business, and Educational purposes. The Individual premium plan starts from $6.99 per month.

About Wondershare DemoCreator

Developed by Wondershare Technology, DemoCreator can be used to create educational video predestinations, demo videos, gaming tutorials, and more. The application can help users express their ideas and share their knowledge all over the world seamlessly. More and more content creators use DemoCreator for sharing their gaming experience, programming techniques, video presentations, and more.

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Mobile Interactive Display Recognized for Innovation in Technology


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Tripp Lite, a global manufacturer of power protection and connectivity solutions, announced today that its Mobile Interactive Display has been named a winner in the Technology category of Business Intelligence Group’s 2021 BIG Innovation Awards.

Tripp Lite, a global manufacturer of power protection and connectivity solutions, announced today that its Mobile Interactive Display has been named a winner in the Technology category of Business Intelligence Group’s 2021 BIG Innovation Awards.

Tripp Lite’s Mobile Interactive Display, model DMCSTP65CBP, is an advanced, all-in-one collaboration, presentation and communication platform with unprecedented flexibility, interactivity and mobility. It integrates a best-in-class 65-inch 4K touchscreen, built-in multiuser PC, heavy-duty mobile stand and rechargeable battery system. Patented touchscreen technology supports 20 points of multi-touch, allowing multiple users to interact with the display at the same time. Wireless networking and the included high-definition webcam enable collaboration between local and remote users.

“More than ever, the global society relies on innovation to help progress humanity and make our lives more productive, healthy and comfortable,” said Maria Jimenez, chief operating officer of the Business Intelligence Group. “We are thrilled to be honoring Tripp Lite as they are one of the organizations leading this charge and helping humanity progress.”

“Tripp Lite has a strong tradition of product innovation, and we are proud to have our efforts recognized by Business Intelligence Group,” said Glen Haeflinger, Tripp Lite President. “The Mobile Interactive Display is a powerful communication and collaboration solution that helps users make the most of technology, whether they are in a meeting room, a classroom or any remote location.”

Learn more about the Mobile Interactive Display at tripplite.com.

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L-com Now Stocks Polycarbonate NEMA-Rated Equipment Enclosures with Clear Lids for Easy Troubleshooting & Monitoring


L-com Now Stocks Polycarbonate NEMA-Rated Equipment Enclosures with Clear Lids for Easy Troubleshooting & Monitoring

“These new polycarbonate enclosures are perfect for technicians and field personnel to view equipment status LEDs and other critical indicators without having to open the enclosure,” Tinu Oza, Product Line Manager

L-com, an Infinite Electronics brand and a preferred manufacturer of wired and wireless connectivity products, announced today that it has introduced a new series of NEMA-rated equipment enclosures that are constructed of rugged polycarbonate material and feature clear front lids.

L-com’s new polycarbonate NEMA enclosures with clear lids are perfect for protecting valuable equipment in both outdoor and indoor installations, and can be used in a wide variety of wired and wireless network applications. These new enclosures are available in 14x12x06-inch and 18x16x10-inch sizes and are constructed of high-impact, UV resistant polycarbonate material that provides superior durability while maintaining minimum weight. They are well suited for high-temperature or corrosive environments and are available in black and gray.

Off-the-shelf options include 120VAC and 240VAC power, cooling, heating, equipment mounting plates, DIN rail mounts and more. Additional product features include a stainless-steel latch with padlock eye, fully gasketed lids and user installed wall mounting brackets.

“These new polycarbonate enclosures are perfect for technicians and field personnel to view equipment status LEDs and other critical indicators without having to open the enclosure. By utilizing clear front lids on these enclosures, we can save our customers time and money when troubleshooting and monitoring networking and control equipment,“ said Tinu Oza, Product Line Manager.

L-com’s new polycarbonate NEMA enclosures with clear lids are in-stock and available for immediate shipment.

About L-com:

L-com, a leading manufacturer of wired and wireless connectivity products, offers a wide range of solutions and unrivaled customer service for the electronics and data communications industries. The company’s product portfolio includes cable assemblies, connectors, adapters, antennas, enclosures, surge protectors and more. L-com is headquartered in North Andover, Mass., is ISO 9001: 2015 certified and many of its products are UL® recognized. L-com is an Infinite Electronics brand.

About Infinite Electronics:

Based in Irvine, Calif., Infinite Electronics offers a broad range of components, assemblies and wired/wireless connectivity solutions, serving the aerospace/defense, industrial, government, consumer electronics, instrumentation, medical and telecommunications markets. Infinite’s brands include Pasternack, Fairview Microwave, L-com, MilesTek, Aiconics, KP Performance Antennas, PolyPhaser, Transtector, RadioWaves, ShowMeCables, INC Installs and Integra Optics. Infinite Electronics serves a global engineering customer base with deep technical expertise and support, with one of the broadest inventories of products available for immediate shipment.

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Innovative Tellergy™ Teller Line Technology Now Integrated with KeyStone Core


We are thrilled to expand on our long-time partnership with Corelation by introducing the innovative features of Tellergy to nearly 140 credit unions on the KeyStone core.

Technology CUSO Wescom Resources Group (WRG) is excited to announce the full and seamless integration of its Tellergy™ for Verifone® teller line software with Corelation Inc.’s KeyStone credit union core processing system.

“We are thrilled to expand on our long-time partnership with Corelation by introducing the innovative features of Tellergy to nearly 140 credit unions on the KeyStone core,” says Kerry Dolan Schiappa, Director Sales & Marketing at WRG.

With advanced features like account identification and lookup, card swipe member authentication, account balance display and transaction confirmation, the Tellergy system utilizes Verifone’s market-leading retail multimedia terminals to provide members with a colorful, interactive and fully secure teller line banking experience.

“Most terminal technologies are deployed to facilitate electronic signatures,” says Tim Maron, Chief Revenue Officer of Corelation. “Tellergy does much more, including card swipe member authentication with PIN validation, the ability to display custom promotions and updates of member information on the device.

“Most importantly, Tellergy provides members with a secure and safe method of validation without verbally stating any personal data. This expedites the member interaction, providing staff with more time for meaningful discussions with members.”

As the first credit union to go live with Tellergy on KeyStone, TTCU Federal Credit Union of Tulsa, Oklahoma looks forward to deploying the software’s game-changing benefits.

“Tellergy meets our member’s expectations for a great experience, matching those they have with other types of businesses,” says Andy Tripp, Senior VP of Information Technology at TTCU. “As a CUSO, WRG understands credit unions. They are familiar not only with operational processes, but also with member needs. WRG’s integration over the Corelation Keystone API opens up a new realm of possibilities for the future.”

According to Maron, Corelation’s and WRG’s history of working together to solve for credit unions’ unique needs helped make the Tellergy integration possible.

“From our initial partnership with WRG through today, it’s been a true collaborative experience,” Maron says. “WRG understands technology and matches our philosophy in delivering solutions in a highly efficient manner.”

About Wescom Resources Group

Backed by Wescom Credit Union, one of the nation’s largest credit unions with over $4 billion in assets and nearly 200,000 members, Wescom Resources Group provides credit unions with advanced technology solutions that increase their competitive edge. With over 75 clients, WRG is a leader in innovative technologies for the credit union industry. WRG offers one of the most robust Managed Services solutions in the credit union industry. In addition, WRG’s TellergyTM solution provides branch automation for today’s modern credit union. For more information, visit http://www.wescomresources.com.

About Corelation

Based in San Diego, CA, Corelation has been driving innovation in credit union core processing since 2009. Corelation’s KeyStone core solution leverages state-of-the art system architecture with the bold goal of transforming the way credit unions operate. KeyStone places the member experience front and center through an innovative API that drives both the teller interface and the remote digital channel. Corelation serves nearly 140 credit unions and was recognized as a San Diego Top Workplace in 2019. For more information, visit http://www.corelationinc.com.

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High Density Packaging User Group Announces Nippon Denkai Membership


“Nippon Denkai is excited to be a member of the HDP User Group. We look forward to learning from our member partners through the collaborative problem solving approach fostered by the HDP team. By contributing our knowledge in copper foils, we believe that our participation will assist in projects related to printed circuit board processing, reliability, and signal integrity,” said Michael Coll, COO at Denkai America.

“It is an honor and a privilege to have Nippon Denkai join the outstanding companies working on HDP User Group projects. Their expertise and capability in copper foil manufacturing will contribute significantly to several of our projects, such as our copper surface vs. loss project, which is focused on high-speed signal integrity,” said Larry Marcanti, Executive Director of HDP User Group.

About Nippon Denkai

Nippon Denkai Ltd., along with Denkai America Inc., have been manufacturing electrodeposited copper foil for over 60 years. We lead the industry by providing cutting-edge copper electroplating and advanced surface treatment capabilities. Our high-quality electrodeposited copper foils can be found in the most challenging printed circuit board (PCB), industrial, and lithium ion battery (LiB) applications. Nippon Denkai is headquartered in Chikusei, Ibaraki Prefecture, Japan. Denkai America is located in Camden, South Carolina.

More information can be found at: http://www.nippon-denkai.co.jp and http://www.denkaiamerica.com

About HDP User Group

HDP User Group (http://www.hdpug.org), a global research and development organization based in Cave Creek Arizona, is dedicated to reducing the costs and risks for the Electronics Manufacturing industry when using advanced electronic packaging and assembly. This international industry-led group organizes and conducts R&D programs to address the technical issues facing the industry, including design, printed circuit board manufacturing, electronics assembly, and environmental compliance. HDP User Group maintains additional offices in Austin Texas, and Singapore.

For more information, visit HDP User Group on the Internet at http://www.hdpug.org or contact Darryl Reiner at darrylr@hdpug.org, phone number +1 480-951-1963.

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Eirene quickly expands across Ontario to provide online cremation arrangement services


Mallory Greene, CEO, Eirene.ca

Canadians need a dramatically different service to support them in their loved one’s passing.

Eirene.ca, an online cremation and end-of-life technology platform, today announced it is expanding its services across the province of Ontario. Eirene, which launched in November of last year in the Greater Toronto Area, is quickly growing to provide more Canadians with its simple, affordable and convenient cremation arrangement services. The service is now available across southern Ontario including the Kingston, Niagara, Simcoe and London-area regions.

“We built Eirene with a conviction that Canadians need a trusted partner and seamless online service to manage cremation arrangements for their loved-one’s passing,” said Mallory Greene, CEO, Eirene. “In the few months since making our platform available, we served more families than anticipated, demonstrating Canadians need a dramatically different service to support them in their loved one’s passing.”

The most recent Auditor General’s report highlighted a critical need for transparency in pricing and a standardization of how services are offered to consumers, particularly within the context of the COVID19 pandemic. Eirene, which is licensed by the Bereavement Authority of Ontario (BAO), is the first platform of its kind in Canada to address these industry issues. Eirene offers a path forward through transparent service offerings and flat fee pricing.

Eirene clients use the platform to arrange cremation services at the time of passing. The simple, online experience eliminates the back-and-forth paperwork and time-consuming process traditionally associated with the funeral industry. Once confirmed online, Eirene works with local crematorium and transfer partners across Ontario to ensure the deceased are safely transported from their place of passing, cremated, and the ashes returned to their families. An Eirene cremation service is available for a one-time fee of $2,500 CAD. The platform also offers a complimentary estate administration tool for families to close accounts and notify the government along with unlimited proof of death certificates.

“Consumers are ready for the funeral industry to move forward digitally,” said Faisal Abid, CTO, Eirene. “Eirene makes it easy to speak to our Funeral Directors and make the appropriate arrangements online. Through the simplicity of the platform, combined with our expertise and care, we offer our clients peace of mind and let them focus on their family.”

About Eirene

Founded in 2019, Eirene is Canada’s first direct cremation technology platform making cremation easier and more affordable for clients. Eirene provides end-to-end services from pick-up to cremation to delivery of the ashes. Eirene is currently serving the Greater Toronto Area and is expanding across Canada. For more information, please visit eirene.ca

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BankMyCell Shows Which Phones Burn Consumers Cash


Average Yearly Trade-in Depreciation By Operating System

Average Yearly Trade-in Depreciation By Operating System

Budget Android Devices Lose an Average Of -52.61% in Year One

Through 2020-2021, cell phone trade-in site BankMyCell tracked 310 device resale values from multiple vendors, hourly. Our report shows which smartphones are most likely to bleed resale value by brand, model, and operating system – essential knowledge for consumers looking to leverage the value of their old device in an upgrade.

Important: For accuracy, we excluded limited time trade-in/upgrade campaigns from brands & carriers.

In 0-24 Months, Flagship Android Devices Depreciate Double the Rate of iPhones


  • In one year, the current average depreciation of a new iPhone’s trade-in value is 16.70%, compared with Android’s -33.62%.
  • In two years, the current average depreciation of a new iPhone’s trade-in value is -35.47% compared with Android’s -61.50%.
  • After four years, the gap begins to close, with iPhones losing an average of -66.43% of their initial buyback value, compared with Androids -81.11%.

Budget Android Devices Lose an Average Of -52.61% in Year One

On average, Android devices with launch prices of $350 or under lose half their trade-in value in just one year. Owners of popular budget smartphone brands like Samsung, Motorola, LG, HTC, and Google lost an average of -52.61% of their trade-in value in 2019-2020.

  • Budget Android devices retailing for $350 or less will lose an average of -52.61% of their resale value in year one, -73.61% year two, -85.15% year three, and -94.90% by year four.
  • One popular example, the Samsung A50 lost -79.94% of its trade-in value from March 2019 to December 2020.
  • Another example is the Motorola G7 range, which lost up to -74.17% of its trade-in value in 9 months in 2019, then a further -61.97% between Jan-Dec 2020.

iPhone 11 vs. Samsung Galaxy S20 Buyback Prices (Early S21 Warning)

The iPhone 11 range equated to 12.35% of all the trade-ins going through the site in 2020, Samsung’s rival flagship, the Galaxy S20 range, head to head in price retention:

  • iPhone 11 lost 12.84% of its trade-in value in the whole of 2020, compared with the Galaxy S20 losing -34.73% in only nine months since launch.
  • iPhone 11 Pro lost 21.31% of its trade-in value throughout 2020, compared with the Galaxy S20+ losing -30.59% in only nine months since launch.
  • iPhone 11 Pro Max lost 15.96% of its trade-in value in the whole of 2020, compared with the Galaxy S20 Ultra losing -36.30% in only nine months since launch.

Galaxy S20 vs. iPhone 11 Depreciation From New

If we were to look at the depreciation from the devices launch day price, brand new and in a box, not the initial trade-in value above, the data is much more shocking:

Nine months after the Samsung Galaxy S20 Ultra release, the buyback price was 64.71% less than its original retail value. By comparison, in the same nine-month timespan from release, the iPhone 11 Pro Max had lost -32.22% from its original retail value.

Apple’s Black Swan: iPhone SE 2020 Resale Value Plummets in 8 Months.

It wasn’t all sunshine and roses for Apple, the iPhone SE 2020 did not follow the -16.70% average decline in year one. Like the trends budget Android devices, the iPhone SE 2020 lost an average of -38.32% of its resale price eight months:

  • iPhone SE 2020 (64GB) retailed for $399, had an initial used buyback price for $290, and ended the year on $175 (-39.66%)
  • iPhone SE 2020 (128GB) retailed for $449, had an initial used buyback price for $350, and ended the year on $220 (-37.14%)
  • iPhone SE 2020 (256GB) retailed for $549, had an initial used buyback price for $380, and ended the year on $235 (-37.14%)

Google Pixel 4 Lost -37.35% Trade-In Value & -70.04% Of Its Retail In One Year

Google Pixel phones appeared in a lot of report lists we ran, like the highest depreciation by price or percentage. Consumers who owned one of the top 10 most traded-in Google Pixel phones in 2020 lost an average of -40.17% of the device’s value in 12 months.

  • In 2020, the average trade-in depreciation of all Google Pixel phones was -38.46% across all models and storage sizes.
  • Google’s Pixel 4 & 4 XL devices lost $154-$163, which is considerable with their initial trade-in values ranging between $380 to $490 in Jan 2020
  • As well as making the overall highest value loss list, 2019’s Google Pixel 4 & 4 XL made the top 10 highest depreciation list too, -40.06% Pixel 4, -34.64% Pixel 4 XL.

Upgrade Shock: Motorola, HTC & Sony Worst Phones For Price Retention

We tracked 310 phone’s depreciation across nine popular phone brands to see which lost the most in 2020. According to the data, the three brands who’s device lost the highest percentage are as follows:

  • #1 – HTC smartphone trade-in prices depreciated -53.08% on average between Jan – Dec 2020. The HTC U11 Life (2017) was the highest, depreciating at -81.82%.
  • #2 – Motorola smartphone trade-in prices depreciated -42.57% on average between Jan – Dec 2020. The Motorola G7 (2019) was the highest, depreciating at -61.97%.
  • #3 – Sony smartphone trade-in prices depreciated -39.51% on average between Jan – Dec 2020. The Sony Xperia XA2 (2018) was the highest, depreciating at -72.22%

View the full report here: https://www.bankmycell.com/blog/cell-phone-depreciation-report-2020-2021/

Who Are BankMyCell?

BankMyCell is the trusted name for cell phone trade-ins in the US – We have extensive experience in the electronics recycling market. In fact, our CEO previously owned CompareMyMobile.com, a gadget trade-in powerhouse in the UK and supplier of data to Sky, cellular networks, Mobile News Magazine, cell phone distributors, and much more. Since 2009 our team has been responsible for directing over $150m worth of gadget trade-ins to online stores globally. We pride ourselves on giving consumers accurate, up-to-date, and independent advice on the price comparison options available.

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