Limpid Partner With Pixalate for Ad Fraud and Risk Prevention

“As ad-fraud is getting more sophisticated, our technologies keep our customers one step ahead,” says Jitesh Bisht, Limpid’s CEO.

SINGAPORE (PRWEB)
September 27, 2021

Limpid, a monetization platform for mobile and OTT/Connected TV (CTV) publishers, has entered into a business partnership with Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising. Limpid has selected Pixalate to implement further anti-ad fraud measures to avoid ad fraud schemes and ensure high-quality traffic.

Limpid develops and operates apps, and monetizes them with video ads. Limpid works in mobile, OTT, and video environments. As ad fraud schemes become a growing concern in the advertising industry, Limpid is working with Pixalate to increase its anti-ad fraud efforts in order to provide reliable, quality traffic to its advertisers. Limpid will utilize Pixalate’s Analytics tool to measure invalid traffic (IVT) across its platform, providing deep insights into the root cause of potentially fraudulent activity to help Limpid provide robust coverage for its customers.

Limpid is built around the fundamentals of continuous improvement and disruption. The company, which started as a boutique agency for app and web publishers, now has seven owned and operated (O&O) CTV channels on Roku and an active community of over 150k influencers across Instagram, Facebook, and YouTube. Limpid helps creators monetize their social presence with its unique programmatic platform. Over the years, the company has invested parallelly in new and traditional media channels. Limpid also caters to the growing needs of app and web publishers by providing them innovative ways to maximize the yield on existing user bases.

“We will keep investing heavily in the most innovative technologies out there in order to eliminate fraud and ensure our clients with quality and real users watching their ads,” says Jitesh Bisht, Limpid’s CEO. “As ad-fraud is getting more sophisticated, our technologies keep our customers one step ahead.”

“APAC advertisers are under attack from ad fraud schemes across all devices, with an increased focus on emerging channels like Connected TV (CTV),” said Alvin Ling, Pixalate’s Director of Customer Success, APAC. “Pixalate holds Media Rating Council (MRC) accreditation across 20+ measurement areas, including 12 distinct Server-Side Ad Insertion (SSAI) measurement metrics, to guard against fraudsters’ favorite attacks, and we applaud Limpid for working diligently to improve quality across their platform as ad fraud risks continue to grow in the region.”

About Limpid

Limpid is a holistic platform for video and interactive ads and provides global partners with infinite premium inventory on demand while developing and operating apps. With over 350 million monthly impressions, Limpid specializes in assembling tailored solutions precisely designated to the advertiser’s unique needs. Limpid’s proprietary technology, LIMPACT, drives data-driven actionable insights to the advertisers in real-time. http://limpid.tv/

About Pixalate

Pixalate is the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising. We work 24/7 to guard your reputation and grow your media value. Pixalate offers the only system of coordinated solutions across display, app, video, and OTT/CTV for better detection and elimination of ad fraud. Pixalate is an MRC-accredited service for the detection and filtration of sophisticated invalid traffic (SIVT) across desktop and mobile web, mobile in-app, and OTT/CTV advertising. http://www.pixalate.com

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Within five minutes a user connects a bot to a common application, and since we’re delivering Automate logic, users can modify bots and use them as they please.

MINNEAPOLIS (PRWEB)
September 28, 2021

HelpSystems announced today the opening of its Automate Bot Store, a marketplace for Automate users to create meaningful automation with pre-built bots. The store’s bots interpret and run tasks for organizations, allowing them to accelerate their automation projects easily.

Automate, from HelpSystems, is a powerful robotic process automation solution with the flexibility to automate mission-critical IT and business processes for any organization. Automate integrates and automates critical business processes across disparate applications and technologies.

The Automate Bot Store expands on this mission with over 150+ free, downloadable bots for common tasks involving Microsoft applications, SAP, Zendesk, Salesforce, Adobe Creative Suite, and many more. Once users download a bot, they can implement it into their Automate environment and configure it to their needs—solving complex problems easily and without writing any code.

“Within five minutes a user connects a bot to a common application, and since we’re delivering Automate logic, users can modify bots and use them as they please,” said Dan Laun, Managing Director of Automation at HelpSystems. “This helps users understand our best practices while putting bots to work for their unique situations.”

The Automate Bot Store is the latest addition to the growing RPA Community that HelpSystems offers to users. Along with RPA training and certification, and a user-to-user group, Automation Insiders, the Bot Store gives customers another way to increase their ROI and add more value to their solution.

About HelpSystems

HelpSystems is a software company focused on helping exceptional organizations Build a Better IT™. Our cybersecurity and automation software simplifies critical IT processes to give our customers peace of mind. We know IT transformation is a journey, not a destination. Let’s move forward. Learn more at http://www.helpsystems.com.

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CoolIT is committed to supporting our customers wherever they are across the globe. The new hub in Taiwan is a key step to strengthening our collaboration with partners and customers in that region, while opening up new markets for long term growth.

CALGARY, Alberta (PRWEB)
September 27, 2021

CoolIT Systems, the global leader in scalable liquid cooling technology for desktop and data centers systems, has unveiled a new office in Xinzhuang, New Taipei that will serve as the organizations head of operations overseas, as part of their continued global expansion.

CEO Steve Walton commented “CoolIT is committed to supporting our customers wherever they are across the globe. The new hub in Taiwan is a key step to strengthening our collaboration with partners and customers in that region, while opening up new markets for long term growth.”

This new center will also provide the resources and equipment to conduct product validation with major industry players, and developing new product solutions for customers.

“It’s a very exciting time for CoolIT. The new Taiwanese office will open up a world of opportunities for CoolIT as we look to better serve the global market” added Jerry Kao, Regional Director for APAC.

In addition to the Taiwan office, CoolIT has a satellite office in Stamford, Connecticut and a head office in Calgary, AB, Canada.

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Newly Designed LISTSERV(R) Maestro Email Marketing Platform

With LISTSERV® Maestro, senders have full control over which metrics to track — such as clicks, conversions and social media shares — and the degree of personally identifiable information to collect, making it easier to comply with relevant data privacy and protection laws worldwide.

BETHESDA, Md. (PRWEB)
September 28, 2021

LISTSERV Maestro 10.0, released by L-Soft today, has senders covered when it comes to the new Mail Privacy Protection (MPP) in Apple’s iOS 15.

The Maestro opt-in email marketing and analytics platform, the only one based on LISTSERV®, offers the ability to turn off open-up tracking, choose from several tracking levels, including anonymous and personal with consent, and benefit from email template tools and built-in permission best practices.

“With LISTSERV® Maestro, senders have full control over which metrics to track — such as clicks, conversions and social media shares — and the degree of personally identifiable information to collect, making it easier to comply with relevant data privacy and protection laws worldwide, for instance the European Union’s GDPR,” said Johannes Hubert, L-Soft’s Senior Applications Programmer.

When Apple Mail preloads images on devices running iOS 15, mail content will be downloaded to a proxy server, making the open rates soar artificially because all messages will be marked as opened and read.

“This inflation means that opens continue to lose their value as an accurate email metric. Email marketers are wise to rethink how to best design, track and follow up on their communications for optimal engagement and results,” said Outi Tuomaala, L-Soft’s Executive Vice President.

Email design is even more important to help catch the eye of readers with overflowing in-boxes. Among the major improvements in LISTSERV Maestro 10.0 is the newly redesigned library of responsive email templates. Senders can easily customize these templates for their needs and create attractive, professional newsletters and announcements, with zero need for HTML coding.

The highlights of LISTSERV Maestro 10.0 include:

• New email template library and improved content editor
• Support for web fonts and hosted attachments
• Mobile tracking and multidimensional analytics
• Flexible privacy and data protection options
• Improved list management and API to add subscribers

Discover more about LISTSERV Maestro:

Software – https://www.lsoft.com/products/maestro.asp

Cloud hosted SaaS – https://www.lsoft.com/products/listplex_maestro.asp

About L-Soft

L-Soft is the exclusive provider of LISTSERV® email list technology and the LISTSERV® Maestro email marketing and analytics platform as well as related services for global digital communications. Organizations across all sectors rely on L-Soft’s permission email solutions to manage email newsletters, announcement lists, discussion groups and email communities as well as opt-in email marketing campaigns. Invented by L-Soft Founder and CEO Eric Thomas in 1986, LISTSERV pioneered automated email list management and remains the de facto industry standard. In 2021, L-Soft celebrates the 35th anniversary of LISTSERV.

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MCLEAN, Va. (PRWEB)
September 28, 2021

Kajeet®, a leading provider of wireless connectivity, software and hardware solutions that deliver safe, reliable and controlled internet access, today announced its entrance into the 5G market with the introduction of Kajeet SmartBus™ 5G for schools. Kajeet is rapidly expanding additional 5G IoT capabilities across a variety of business verticals.

The IoT connectivity market continues to explode, leading IDC to predict that there will be nearly 56 billion connected devices by 2025. The rise of 5G is accelerating IoT adoption, which is expected to become a $36B industry by 2025, according to MarketsandMarkets. When fully deployed, 5G is expected to be up to 10 times faster than 4G LTE and able to support more connected devices simultaneously.

Kajeet SmartBus™ 5G provides safe, secure, and reliable Wi-Fi for students on long bus rides to and from school, activities, or athletic events. Backed by a combination of high-capacity 4G LTE and 5G service, Kajeet provides the best possible coverage and enables transportation leaders to future-proof their school bus technology. Designed to deliver higher bandwidth, faster download speeds and lower latency, Kajeet’s 5G-enabled solutions are available on all major U.S. carrier networks.

“Kajeet is focused on delivering cutting-edge connectivity solutions that help our customers thrive, and that are secure, intuitive and easily scalable,” said Daniel J. W. Neal, chairman, CEO and founder of Kajeet. “Entering the 5G market is a natural progression in the evolution of Kajeet, and we are excited to extend the benefits of 5G to our customers.”

With nearly two decades of connectivity experience, Kajeet is enabling organizations across education, healthcare, field services, transportation and more, to realize the benefits of IoT, including increased operational efficiencies, reduced costs and actionable insights into connected ecosystems. The availability of SmartBus 5G is a big step in Kajeet’s 5G journey, with additional 5G-enabled solutions to be announced soon.

To learn more about Kajeet SmartBus 5G, visit https://www.kajeet.net/solutions/school-bus-wifi/

About Kajeet

Kajeet provides optimized IoT connectivity, software and hardware solutions that deliver safe, reliable and controlled internet connectivity to nearly 3,000 businesses, schools, state and local governments and IoT solution providers. Kajeet is the only managed IoT connectivity services provider in the industry to offer a scalable IoT management platform, Sentinel®, that includes complete visibility into real-time data usage, policy control management, custom content filters for added security and multi-network flexibility. Whether to empower companies to connect and control devices in the field, enable digital access that ensures student success, or offer support and a platform to launch a complex mobile solution, Kajeet is trusted by many to make powerful and flexible wireless solutions easy. Kajeet is available for hybrid and multi-network access across all major North American wireless networks, globally in 24 other countries, and on multiple licensed and unlicensed networks. Kajeet holds 39 U.S. patents in mobile technologies. To learn more, visit kajeet.com and follow us on Twitter at @Kajeet.

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Windows 11 Feature Configuration with InstallAware

“InstallAware X14 continues to be the only installer capable of pinning applications directly to the new Windows 11 Taskbar or the new Windows 11 Start Menu; a feat claimed impossible by competitors.”

SAN FRANCISCO (PRWEB)
September 27, 2021

InstallAware Software, the technology leader in software installation, repackaging, and virtualization solutions for application builders and enterprises, is launching InstallAware X14 on Friday this week. InstallAware is the most flexible platform for traditional and agile development teams creating Windows and Azure software installers, as well as MSIX, APPX, App-V Virtualization, agentless/royalty-free InstallAware Virtualization packages.

InstallAware X14 is the only installer with support for Ethereum payments, decentralized setup hosting on BitTorrent networks (including Magnet links), and even creation of NFT (non-fungible token) setups.

InstallAware X14 fully embraces Microsoft’s new Windows 11 and Visual Studio 2022 eco-system, delivering brand-new application framework installers for .NET 6, Visual C++ 16, and SQL Server 2019 – together with a native 64-bit Add-In for Visual Studio 2022, and fully updated definitions for Windows Feature and Server Role configurations on Windows 11 and Server 2022 respectively.

InstallAware X14 continues to be the only installer capable of pinning applications directly to the new Windows 11 Taskbar or the new Windows 11 Start Menu; a feat claimed impossible by competitors. Apps enjoy direct access to prime Windows Desktop real estate when they are installed with InstallAware.

InstallAware X14 builds setups which run on all X86, AMD64, and AARCH64 platforms from a single binary. This fact, combined with InstallAware’s still unique and unprecedented capability to mutate setup features, logic, and payloads at runtime makes InstallAware X14 the only logical choice for building new application installers and repackaging existing third-party packages on the Microsoft Windows platform.

About InstallAware Software

InstallAware Software, founded in 2003, is the leading Cloud Infrastructure Company with its laser sharp focus on bullet-proof enterprise software deployment. InstallAware has been recognized by multiple awards coming from Microsoft, SDTimes “Leader of the Software Development Industry”, Visual Studio Magazine Reader’s Choice, ComponentSource, WindowsITPro, among other recognition. InstallAware X14 is available in a free edition for all Visual Studio users and paid editions with prices starting at $395. For a fully functional 14-day trial and more information, visit http://www.installaware.com.

####

MEDIA CONTACT:

Jason Strathmore

InstallAware Software

336 Guerrero

San Francisco, CA 94103

415 358 4094

jase@installaware.com

http://www.installaware.com/

All product and company names herein may be trademarks and/or registered trademarks of their respective owners.

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Vectorworks Architect a Finalist in Construction Computing Awards

Innovation and performance enhancements drive our focus and the launch of Vectorworks 2022 demonstrates our commitment to investing in developments that deliver workflow freedom to designers and creators everywhere

COLUMBIA, Md. (PRWEB)
September 27, 2021

Global design and BIM software provider Vectorworks, Inc. earns three nominations for the 2021 Construction Computing Awards. Vectorworks, Inc. and its product Vectorworks Architect have been named finalists in the BIM, architectural design and company recognition categories.

In its 16th year, the Construction Computing awards affectionately known as “The Hammers” are looking to showcase and reward the technology, tools and solutions for the effective design, construction, maintenance and modification of commercial buildings, residential and social housing and civil engineering projects of all sizes.

“We’re honored to have this recognition of our efforts and commitment to the AEC industry,” said Vectorworks UK Director of Customer Success Tamsin Slatter. “Innovation and performance enhancements drive our focus and the launch of Vectorworks 2022 demonstrates our commitment to investing in developments that deliver workflow freedom to designers and creators everywhere.”

Vectorworks is nominated in the following categories:

• 
  BIM Software of the Year: Vectorworks Architect
• Architectural Design Software of the Year: Vectorworks Architect
• Company of the Year: Vectorworks, Inc

The awards are determined by voter submission and a panel of judges. Voters are encouraged to place their votes here by Nov. 1. Winners will be announced on Nov. 11 at the awards ceremony at the Leonardo Royal Hotel London City Hotel.

About Vectorworks, Inc.

Vectorworks, Inc. is an award-winning design and BIM software provider serving the architecture, landscape architecture and entertainment industries in 85 countries. Built with designers in mind since 1985, Vectorworks software offers you the freedom to follow your imagination wherever it leads you. Globally more than 685,000 users are creating, connecting and influencing the next generation of design with Vectorworks on Mac and Windows. Headquartered in Columbia, Maryland, with offices in the UK, Canada and Australia, Vectorworks is a part of the Nemetschek Group. Learn how you can design without limits at vectorworks.net or follow @Vectorworks.

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