Category Archives: Business

Press Releases from the Business World. Announcements, Product releases, Appointments.

Accident Forgiveness Will Help Drivers Save Money On Car Insurance


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“In order to be protected from a premium increase after an at-fault accident, drivers can acquire accident forgiveness. This option is ideal for safe drivers that rarely cause an accident”, said Russell Rabichev, Marketing Director of Internet Marketing Company.

Carinsuranceplan.org has launched a new blog post that explains how accident forgiveness can help drivers save car insurance money.

For more info and free quotes, please visit https://carinsuranceplan.org/what-is-accident-forgiveness-and-how-it-can-help-you-save-car-insurance-money/

Accident forgiveness is an option that will forgive one at-fault accident of the policyholder. Drivers that have this option active in their insurance policy, will be protected from a premium increase in case they are at-fault in a car accident. Although the premiums will stay the same, the at-fault incident will still appear in the driving records.

Before acquiring accident forgiveness, drivers should know the following:


  • It has limited availability. This option is not offered by all car insurance companies. Besides that, in some states, accident forgiveness is forbidden by local legislation. Drivers that want this option, should contact their providers and check if it’s available in the state they live and how they can obtain it.
  • It varies from one insurer to another. Some insurance providers will offer this option for free to their new customers or to the customers that decide to renew their insurance policies. However, other insurers will sell this option for a monthly fee. In all cases, drivers that are at-fault in a DUI accident are excluded from this option.
  • It can forgive multiple at-fault accidents. The majority of car insurance providers are offering an accident forgiveness option where one at-fault accident is forgiven. Some insurers can offer options where multiple at-fault accidents can be forgiven.
  • Drivers can avoid a penalty. For drivers, it would be ideal to not get involved in car accidents. However, a driver gets involved in a car accident once every 17.9 years. It can happen to anyone. Even if someone considers to be the safest drivers on the road, it can only take a few moments for an accident to happen. The good thing about accident forgiveness is that the driver is not penalized for that moment.
  • Disadvantages. Accident forgiveness does have some disadvantages. One disadvantage is the fact that the program is not free for everyone, and some insurers will ask for a monthly fee. Another disadvantage is that the driving record will stay the same even if the insurer forgave the driver. In this case, drivers that switch their insurers will be penalized from the beginning because of that at-fault accident. Lastly, in some cases, accident forgiveness can be completely useless for drivers that cause severe accidents. In these cases, the insurers might decide to drop the policyholder.

For additional info, money-saving tips and free car insurance quotes, visit https://carinsuranceplan.org/

Carinsuranceplan.org is an online provider of life, home, health, and auto insurance quotes. This website is unique because it does not simply stick to one kind of insurance provider, but brings the clients the best deals from many different online insurance carriers. In this way, clients have access to offers from multiple carriers all in one place: this website. On this site, customers have access to quotes for insurance plans from various agencies, such as local or nationwide agencies, brand names insurance companies, etc.

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Golden Corral Announces New Units


Golden Corral, the nation’s largest grill-buffet chain, is leveraging its increased brand awareness with an aggressive growth strategy to rapidly expand into new territories across the country.

The brand started as a single restaurant in Fayetteville, North Carolina, in 1973, and has experienced steady growth throughout its long history. Golden Corral is the industry leader in the buffet category and currently has nearly 500 restaurants operating in 41 states nationwide, with more to come over the next several years.

Later this year, Golden Corral will open its first location in New York City, with a restaurant in the Bronx, and it is looking to bring the concept to additional areas throughout the tri-state market. In the first half of 2019, the company signed agreements with a mix of new and current franchisees to open an additional 13 restaurants across the country in the coming years. One of the agreements is for a new location in Manchester, New Hampshire, which will be the first Golden Corral in that state. This follows the company’s success in recent years with its expansion into California and other new territories on the west coast.

Road to Expansion:


  • Golden Corral has created inroads in these newer markets in the northeast and the west coast through increased brand awareness from a decade of national television advertising. Viewers across the country are exposed to the brand’s new national campaign, The Only One for Everyone. It focuses on customers coming together at one place where everyone gets a home-cooked meal at a great price.
  • The brand has been adding new locations throughout the U.S., including the states of New York and California. While other franchises have shied away from these challenges, Golden Corral has capitalized on its momentum to break into these regions and flourish. The company opened its first restaurant in California in 2012 and now has more than 20 locations in the Golden State. The state of New York is home to seven locations, with the first New York City Golden Corral restaurant opening soon.
  • The family favorite dinner choices will remain the same, but the look of Golden Corral is changing. The company’s new prototype building, the Gateway, features a contemporary appearance with oversized windows, stacked fireplaces, redesigned buffet service areas, and multiple seating zones to give customers a more relaxed dining experience.
  • Golden Corral is also exploring new opportunities in different venues, such as in-line retail shopping centers, conversion of existing buildings, and malls. The first Golden Corral mall location opened earlier this year in Puyallup, Washington.

“The growth of Golden Corral is a testament to stable leadership, with only three CEOs in 46 years. The brand was founded with a commitment to providing abundance and variety at a reasonable price,” said Van Ingram, Golden Corral’s Vice President of Franchise Development. “Today guests are still hungry for Golden Corral’s unique home-style cooking favorites, and entrepreneurs are jumping on the franchise opportunity to bring Golden Corral’s famous buffet experience to their communities.”

To learn about a franchise opportunity with Golden Corral and its available markets throughout the country, click HERE for more information.

About Golden Corral:

Golden Corral, based in Raleigh, N.C., is the nation’s largest grill-buffet restaurant chain with 491 restaurants operating in 41 states as of August 2019. Golden Corral is famous for its variety, including USDA steaks cooked to order, smoked meats, savory pot roast, hot yeast rolls, and desserts like homemade carrot cake and the Chocolate Wonderfall®.

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Young Drivers Can Pay Cheaper Car Insurance Premiums If They Follow The Next Tips


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“Teens, although considered high-risk, can still get affordable car insurance premiums. Check our website for more info and tips,” said Russell Rabichev, Marketing Director of Internet Marketing Company.

Cheapquotesautoinsurance.com has released a new blog post that explains how teen drivers can get cheaper car insurance.

For more info and free quotes, visit http://cheapquotesautoinsurance.com/teen-drivers-and-car-insurance-rates/

Teens are considered high-risk drivers and charged accordingly by insurance companies. The lack of experience behind the wheel and some risk behaviors associated with this age make car insurance more expensive. However, there are some ways to lower the bills. Find out more and get free car insurance quotes from http://cheapquotesautoinsurance.com.


  • Get good grades at college. Teens should be aware that there is a good student discount which will help them get cheaper car insurance. The value of this discount ranges widely between carriers, and in some cases, it can be more than 30% of the value of the premium. Clearly, getting a good student discount should be a discount worth pursuing. It is recommended for teens to ask about this discount before signing a contract. Also, ask the average grade needed to be eligible and what proofs must be provided.
  • Leave the car at home when studying in a different city. Leaving the car at home and driving it when returning during holidays, means that the student is less exposed to accidents. Reducing the risk of filing a claim will determine the insurance companies to offer cheaper premiums. Usually, there is a discount available to students who choose to keep the car at home.
  • Enroll in approved defensive driving classes. Insurers like safe drivers. Graduating a defensive driving course will convince them that the teen has the right skills and knowledge. After graduating, the teen must bring the diploma to the insurer. Of course, the insurer will validate only the approved course. In many cases, insurers offer this type of course. Talk with the company before starting any defensive driving course.

Cheapquotesautoinsurance.com is an online provider of life, home, health, and auto insurance quotes. This website is unique because it does not simply stick to one kind of insurance provider, but brings the clients the best deals from many different online insurance carriers. In this way, clients have access to offers from multiple carriers all in one place: this website. On this site, customers have access to quotes for insurance plans from various agencies, such as local or nationwide agencies, brand names insurance companies, etc.

For more information, please visit http://cheapquotesautoinsurance.com

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Axiom Bank, N.A. Hires Lisa Johanning as VP, Consumer Loan Program Manager


Lisa has demonstrated the ability to drive consumer loan product growth.

Axiom Bank N.A., a Maitland-based, leading community bank, recently welcomed Lisa Johanning as VP, Consumer Loan Program Manager.

In this role, Johanning will oversee the development and introduction of new credit lines for retail customers.

Johanning has more than 15 years of direct and indirect experience for subprime, non-prime and prime lending.

“Lisa has demonstrated the ability to drive consumer loan product growth,” said Urjit Patel, Executive Vice President of Consumer Banking of Axiom Bank. “This will greatly benefit customers looking for new opportunities to improve their buying power,”

Johanning earned her bachelor’s degree at the University of Central Florida.

For more information about Axiom Bank and to find the nearest location, visit AxiomBanking.com.

About Axiom Bank:

Axiom Bank, a nationally chartered bank headquartered in Central Florida, serves the financial needs of its customers through a wide range of banking solutions and a commitment to exceptional service. The bank has a rich history dating back to 1963.

By definition, “axiom” means “a universally recognized truth” – the name exemplifies the bank’s principles of truth, trust, value, convenience, and service excellence. Axiom Bank holds the SBA Preferred Lender status, and specializes in commercial loans, treasury management and other merchant services. The bank also offers asset-based lending and invoice factoring through its division, Allied Affiliated Funding. Axiom is constantly working to expand its services and products and provides consumer banking through over 20 branches, primarily in select Walmart Supercenters®, to conveniently serve local communities.

Visit http://www.AxiomBanking.com. Member FDIC. Equal Housing Lender.

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Brick City Startup Riskcast Solutions Provides ‘Software for Hardhats’


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“Riskcast is designed to allow teams to get started simply, where they are today, and grow into full functionality, not only saving them paperwork and time but providing them real-time data and valuable production analytics.”

Riskcast Solutions, a tech startup aimed at increasing productivity and eliminating outdated paper-based processes for the construction industry, today announced the closing of its $600k pre-seed round, led by Newark Venture Partners, with participation from Scopus Ventures.

Riskcast Solutions offers tradesmen and women a single easy to use platform to quickly and easily enter all of their daily information including, man hours, production quantities, notes, daily logs, delivery tickets, etc. The result is a system that relies less on 20th century tools like paper timecards, and exhaustive spreadsheets, and instead, provides foremen and superintendents with real-time data. Job-site leadership is now able to track costs, productivity, and trends, while identifying wins and areas in need of improvement on an ongoing and immediate basis. Companies have been replacing timecards and daily logs for a few years, but Riskcast is the first tech startup to deliver a unified platform specifically designed for construction crews.

“Construction is seeing an explosion of tech right now but very few solutions are tackling issues that can increase productivity on day one.” said Alec Thomson, Co-Founder and CEO of Riskcast. “Riskcast is designed to allow teams to get started simply, where they are today, and grow into full functionality, not only saving them paperwork and time but providing them real-time data and valuable production analytics.

Riskcast Solutions has multiple customers and several enterprise level partnerships, including E-J Electric which already runs the startup on most of their projects across the greater New York area and plans to complete the rollout this year thereby managing all 900 of their field crews on the single platform.

“The value of Riskcast isn’t just one thing, it’s so many things. It’s a timesaver across multiple departments. It’s a live view for project managers and management into the health of their project. And it provides us the ability to review our production to bid and build better moving forward,” said Tony Mann, President & CEO of E-J Electric.

E-J Electric first piloted Riskcast on two projects to test the system in 2018, resulting in an immediate cost savings of over $3,000 per month. E-J estimates the full value of Riskcast post implementation to be in excess of seven figures.

“The construction industry is known for being notoriously old fashion, which also makes it perfectly ripe for disruption,” said Thomas Wisniewski, Managing Partner of NVP. “Riskcast’s platform is a job site manager’s dream, making any project easier to track, more efficient and less expensive. It would be tough for even the most old-school of operations managers to say no to that.”

The Riskcast team recently completed NVP Labs, the Newark Venture Partners accelerator program, and subsequently designated their Newark, NJ space their office headquarters. The funds raised will be used for sales, marketing and to augment development, as well as to support the growing team. The newest addition to the staff is Andrew Morgan, a New Jersey native who was introduced to Riskcast during his internship as a business development representative for NVP Labs’s last cohort.

Co-Founders Reggie Arichabala and Alec Thomson are both 20 plus year veterans of the industry. Arichabala worked for Skanska as a cost engineer, an IT integration specialist, and then the Principle Solutions Architect at the $4B LaGuardia Airport project. Thomson began as a field engineer and moved into a regional office before coming to work on a business strategy team for Skanska in their corporate office.

About RiskCast:

Riskcast is a productivity and forecasting tool for the construction industry. We provide a way for project managers to track labor, material and equipment, without the need to maintain multiple fancy spreadsheets. Our mission is to enable the construction industry by unleashing the power of data to reduce risk in all areas of performance while putting project teams first in all that we do. Simply we are software for hardhats. For more information visit Riskcast.com

About Newark Venture Partners

Newark Venture Partners is a leading early stage venture capital firm with a Limited Partner base that includes top corporate investors Audible (an Amazon Company), Dun & Bradstreet, Fidelco Realty Group, Horizon Blue Cross Blue Shield, Panasonic Corporation of North America, Prudential Financial, RWJBarnabas, TD Bank, and the New Jersey Economic Development Authority. Our full time sales, strategy and development teams help innovative entrepreneurs build distinctive B2B technology companies while catalyzing growth in the City of Newark. Newark Venture Partners includes a direct investment arm, investing up to $1 million in Seed and Series A companies, and our bridge-to-seed accelerator arm, NVP Labs, which invests in up to 10 companies twice a year. For more information visit Newark.VC

About Scopus Ventures

Scopus Ventures is an International early stage venture capital firm with headquarter in Los Angeles, California.

We primarily focus on early stage companies and build a scalable organization around their disruptive technologies. We immerse them into the market as soon as possible working side-by-side with the founding teams to build the companies from the ground up. It is the fastest way to build the momentum needed for exponential growth.

The fund mainly invests in companies utilizing technologies such as AI, machine learning and VR which are driving significant change in the way corporations are doing business these days. The industries in focus are Enterprise automation, SaaS, Consumer enabling technologies, Mobile, Financial Tech and Cyber-Security.

Scopus Ventures web site: http://www.scopusventures.com

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Uni K Wax Studio Honored for Fast Growth


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“Our placement on this prestigious list speaks to the quality of our brand and our passion to continue to grow while providing superior service to our Uni K Wax customers across the country.” – Noemi Grupenmager, founder and CEO of Uni K Wax

UWK Franchising Company, LLC, parent company to Uni K Wax Studio, a national franchise offering all-natural, unisex, body waxing services, just landed on the Franchise Times Top 200+ for the first time. The company is ranked at 497 on the newly released list of best performing franchise systems in the United States. The list ranks 500 franchise-based businesses on systemwide sales for the previous year. Uni K Wax brought in $20 million in systemwide sales in 2018.

“We are thrilled to receive national recognition for our strategic growth,” says Noemi Grupenmager, founder and CEO of Uni K Wax. “Our placement on this prestigious list speaks to the quality of our brand and our passion to continue to grow while providing superior service to our Uni K Wax customers across the country.”

Uni K Wax Studio currently has franchise locations in Florida, New York, New Jersey, and Iowa. It is a key player in the body wax franchise industry.

“This ranking shows our business model resonates with entrepreneurs with the desire to invest in a solid franchise as well as to customers that want a top-notch service by trained professionals using an all-natural paraben free & gluten free proprietary elastic wax,” says Luis Rodriguez, Director of Franchise Sales. “With the systems and infrastructure in place, Uni K Wax is poised for growth in a wide-open sector of the stable and growing beauty and personal care industry.”

The 2019 Franchise Times 200+ is considered the most comprehensive ranking of the 500 largest U.S. franchise systems. The Franchise Times research team spends five months compiling data to build the list, using a combination of companies’ voluntary reports and publicly available data, like the franchises’ most recent franchise disclosure statements and Securities and Exchange Commission filings.

About Uni K Wax Studio

Founder Noemi Grupenmager revolutionized the beauty industry, bringing hair removal services from afterthought to routine beauty practice. Underwhelmed by her experiences, Noemi made it her mission to create a waxing-only salon for both women and men that was hygienically pristine, completely approachable and a one-of-a-kind business. In 1993, she opened the first-ever unisex waxing Studio in South Beach and within six months the studio was servicing 200 customers a day.

In 2007, Uni K Wax began franchising under its parent company, UKW Franchising Company, LLC. Based in Aventura, Florida, the brand currently has 33 units in operation throughout Florida, New Jersey, New York, and Iowa.

Uni K Wax Studio is devoted to the art of natural and safe hair removal in a clean and comfortable environment. They manufacture and supply their own wax to Uni K Wax Studios nationwide and offer both walk-in and by appointment service to male and female customers. Uni K Wax offers customers over 160 waxing services centered around their all-natural, paraben & gluten-free elastic wax. The wax is applied at body temperature which makes for a more comfortable waxing experience.

For more information about Uni K Wax, please visit http://www.unikwax.com.

For more information about Uni K Wax franchise opportunities, please visit https://unikwax.com/franchises/.

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Find Out If You Should Drop The Current Car Insurance Provider


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“Drivers must change their insurance providers if they feel they are mistreated or pay more than they should,” said Russell Rabichev, Marketing Director of Internet Marketing Company.

Cheapquotesautoinsurance.com has released a new blog post that presents the main reasons why a person should consider changing their current car insurance company.

For more info and free car insurance quotes online, visit http://cheapquotesautoinsurance.com/should-you-drop-your-current-car-insurance-provider/

When signing a contract, a client expects professional services, to be respected and to have fair rates. When any of those requirements are not met, the client should look for better options.

Customer services must treat each case with care and utmost attention. Dealing with a rude or unresponsive customer support service is really upsetting. And it is a solid reason for switching carriers. If the claim is processed really slow, it is time to look for a better company. Make sure to read customer testimonials before making a change.

Inexplicable rate increases are a major concern for many drivers. Before dropping the current carrier, inquire about the price increase. A reliable company should be able to motivate their premiums. A driver with clean records, no claims and always paying the premiums on time usually gets better rates. Be aware that some companies use “price optimization” and charge their clients more with each renewal. They expect that some loyal customers will not check the market periodically.

For more car insurance info, money-saving tips and free online quotes, please visit http://cheapquotesautoinsurance.com

Cheapquotesautoinsurance.com is an online provider of life, home, health, and auto insurance quotes. This website is unique because it does not simply stick to one kind of insurance provider, but brings the clients the best deals from many different online insurance carriers. In this way, clients have access to offers from multiple carriers all in one place: this website. On this site, customers have access to quotes for insurance plans from various agencies, such as local or nationwide agencies, brand names insurance companies, etc.

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Expert Crystal Report Writer Reports ‘Using Your Data To Improve Customer Relations’


expert Crystal Report Writer

An often-overlooked concept is that solid customer relations start with the product, be it a tangible object or a service.

Customer relations is a complete process that starts with offering products or services and follows all the way through to a satisfied customer. The ability to monitor and assess the entire process at any given point in time is a powerful management tool and Laurel Anderson, an expert Crystal Report Writer, has published a report about the benefits of using company data to improve customer relations.

Using your data to improve customer relations

An often-overlooked concept is that solid customer relations start with the product, be it a tangible object or a service. The product can be the fruit of a bright idea that grows into a profitable venture or the result of customer suggestions to improve existing products. The key to successful customer relations, for businesses of any size, is to be sure that the products and services fit with the company brand and philosophy.

The ability to track customer satisfaction makes sure that existing and proposed products are meeting customer needs within the capacity of the business. The leading causes of business failure include overextending and not being able to satisfy customer demand, and offering products that fail in the market place.

To develop and retain customer satisfaction, which translates to excellent customer relations, management needs critical data from all operations, including:


  • Production, inventory, and shipping: is production running smoothly? What factors are causing delays? Is product inventory within acceptable levels? If production is too low or too high, why? On-time shipping and deliveries are a big plus for excellent customer relations.
  • Quality assurance: Are there product failures during quality testing? Are customers complaining about failures or reporting problems?
  • Are customers complaining about the level of service or product performance?
  • Are customers asking questions about how to operate and maintain the products?

Benefits of a Crystal Reports System

A custom Crystal Report Writer system with the capability to pull raw data from various systems within a company gives management access to critical information in a timely manner. The agility of a customized system provides both standard reports and the ability to create specialized reports, as they are needed.

For example, what if customers are complaining about deliveries arriving later than promised? The contributing factor could be delays in the supply chain, an understaffed production line, or an increased demand that exceeds current production capacity.

Once a problem surfaces the options for fixing the problem include looking at data from different sources:

  • If hiring new staff is an issue, what is the cost and time frame for hiring and training new staff compared to paying overtime?
  • What are the projected costs and benefits of expanding production to meet demand? Is the demand a sign of growth or a temporary spike?
  • What is the cost of adding more suppliers?

Traditionally, these answers come from reports that are generated within the appropriate departments then handed-off to management for analysis. This takes time. Even a day or two can be a serious delay in the pace of today’s competition. Dissatisfied customers are going to demand refunds, take their business elsewhere, and complain to friends, associates, and on social media.

The ability to quickly identify factors that contribute to unhappy customers is critical to keeping your business on track. Even businesses with a handful of employees need analytical tools that provide thorough business views at any time, for any reason.

A customized Crystal Report system is designed to help you access all of your company data from any source. Working with an expert from Crystal Report Writers can help you create the reports you need to turn raw data from several sources into useful data for accurate and timely analysis.

A Crystal Report System can be designed to your company’s unique requirements:

  • Giving you timely access to current data about customer contacts
  • Retaining historical data about past issues
  • Generating comparison reports about production, shipping, quality assurance and other factors contributing to customer complaints
  • Generating forecasting reports

About Crystal Report Writers

Crystal Report Writers has been assisting hundreds of businesses and corporations to manage, understand, and work with business data in productive ways since 1998. Well-designed and informative reports are only one aspect of understanding and managing business data and Crystal Report Writers includes training key staff in every project.

Crystal Report Writer

Paso Robles, CA 93446

(805) 769-2034

This press release is by Paso Robles Marketing and SEO company Access Publishing, 806 9th Street, #2D, Paso Robles, CA 93446. (805) 226-9890.

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AssuredPartners Announces Acquisition of The Powderhorn Agency, Inc. of Connecticut


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“We are looking forward to our partnership with The Powderhorn Agency,” stated Assured Partners President and COO Tom Riley. “The AssuredPartners culture and strategic growth is exciting for the Northeast Operations. We are pleased to welcome the staff and clients to AssuredPartners.”

AssuredPartners, Inc. is pleased to announce the acquisition of The Powderhorn Agency located in Brookfield, CT. The team of 13 will remain under the operational leadership of Gary Missigman, in addition, the agency reports currently revenues estimated at $3.2 million annually.

“The Powderhorn Agency is an industry leader in managing residential and warranty protection programs specializing in oil tank, septic and home protection. With over 50 years of combined experience, we offer the most comprehensive protection available in the marketplace. Joining with AssuredPartners will enable us to continue to offer the best resources to our clients,” stated Gary Missigman.

“The Powderhorn Agency values cultivating professional and responsive relationships with customers and we are looking forward to collaborating with their team of experts,” said AssuredPartners Regional President Tom Kozera. “Our clients and employees are the priority and we value the commitment our new partner will bring to our region.”

“We are looking forward to our partnership with The Powderhorn Agency,” stated Assured Partners President and COO Tom Riley. “The AssuredPartners culture and strategic growth is exciting for the Northeast Operations. We are pleased to welcome the staff and clients to AssuredPartners.”

For more information on The Powderhorn Agency, Inc. please visit: http://www.powderhornagency.com.

ABOUT ASSUREDPARTNERS, INC

Headquartered in Lake Mary, Florida and led by Jim Henderson and Tom Riley, AssuredPartners, Inc. acquires and invests in insurance brokerage businesses (property and casualty, employee benefits, surety and MGU’s) across the United States and in London. From its founding in March of 2011, AssuredPartners has grown to over $1.2 billion in annualized revenue and continues to be one of the fastest growing insurance brokerage firms in the United States with over 235 offices in 30 states and London. For more information, please contact Dean Curtis, CFO, at 407.708.0031 or dean.curtis@assuredpartners.com, or visit https://www.assuredpartners.com.

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Crisp Strengthens its Leadership and Advisory Teams with Key Appointments


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Crisp, the leading provider of Social Media Safety, has named Michael Stern to the role of CMO. Stern will lead Crisp’s global marketing team, providing guidance and strategic oversight for integrated marketing efforts to demonstrate the value and urgency of crisis monitoring for brands around the world. He will report to Crisp President Vikram Sharma in Chicago. In addition to Stern’s appointment, Paul M. Rand, VP of Communications at The University of Chicago, has joined Crisp as an advisory board member.

“Crisp has grown significantly over the years. This year in particular, we’ve really solidified our position as a leader and category definer in the Social Media Safety and crisis monitoring space,” said Sharma. “We’re at a tipping point in our growth, and as we head into the next phase of our journey, Michael and Paul will be instrumental in strengthening our position in the market. These meaningful additions to our leadership and advisory teams are exactly what we are looking for as we continue to elevate our brand.”

Most recently serving as a Global Business Lead at Leo Burnett, Stern comes to Crisp with more than 20 years of marketing experience working with some of the world’s leading technology, CPG, food and beverage, hospitality, personal care and retail brands. Prior to Leo Burnett, Stern started his career in public relations before serving on the executive teams of Omnicom’s premiere social media and digital marketing agencies.

“In recent years I’ve witnessed firsthand the rise of harmful social content and the negative effect it can have on today’s leading brands,” said Stern. “I was incredibly impressed with Crisp’s solution as well as its rapid expansion to Chicago in June. I’m excited to work with Vikram and the leadership team to demonstrate the value of Crisp’s services to global brands, and elevate our position within the marketplace.”

As a member of the advisory board, Rand brings his experiences as a leader in the marketing and communications space, as well as his entrepreneurial background, to the Crisp team as the organization works to protect the market capital of today’s largest brands. Rand currently serves as Vice President of Communications at the University of Chicago. Prior to that, he was Chairman at Critical Mass/Zócalo (a division of Omnicom Group). He founded and led two successful agencies: Corporate Technology Communications, one of the nation’s largest independent public relations firms, and Zócalo Group, a full-service digital and social media agency, both of which were acquired.

“Social media is becoming increasingly weaponized as more people leverage the channels to spread misinformation and harmful content,” said Rand. “Brands are just beginning to fully realize the negative impact — both in reputation and valuation — that social media can have when it is used in this way. I’m very pleased to support the team in helping educate brands on the issue and devise pragmatic solutions to address them.

For more information about Crisp’s services, please visit http://www.crispthinking.com.

About Crisp

Crisp is the leading provider of Social Media Safety for global brands, protecting their enterprise and brand value from harmful social content by guaranteeing they are always first to know and first to act. By combining artificial and human intelligence, Crisp’s extended intelligence delivers brand-specific, continually-tuned, 24/7 Social Media Safety with no false alarms to assure C-level peace of mind. Fortune 1,000 brands trust Crisp for their Social Media Safety, equating to more than $3T in market cap. Crisp is headquartered in the UK with North American headquarters in Chicago, and offices in New York, San Francisco, Los Angeles and London. For more information, visit https://www.crispthinking.com/.

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