Ascent Protein Donates $5,000 to Forging Youth Resilience (FYR)


We are excited to partner with FYR for the second year in a row to help support their efforts to empower underserved youth.

Studies have shown that youth fitness programs, especially in underserved communities, can help improve health and well-being. For the second year in a row, Ascent Protein has donated $5,000 to Denver-based Forging Youth Resilience (FYR) to support their efforts to empower young people in building physical and mental strength for life. The grant monies will support the FYR Summit.

This important educational program brings FYR leaders together for learning and sharing. It provides a platform for local clubs to participate in training, share best practices and create new resources to support their work in fostering resilience and mental health among young people. Through more than 20 local clubs nationwide, FYR athletes challenge themselves to be stronger, healthier and more ambitious both in and out of the gym.

“We are excited to partner with FYR for the second year in a row to help support their efforts to empower underserved youth. As the Official Sponsor of Hard Work®, we love supporting young people as they start on their wellness journey. We are particularly proud to support FYR due to its work helping young people feel strong, capable and confident,” Kirsten Karlsson, Head of Marketing & Partnerships for Ascent Protein, said.

 ”Our FYR Local Club Leaders and Coaches work hard! It’s a priority for FYR to offer our volunteers the very best training and resources – particularly on a topic like nutrition education for teens, which was a focus of our Summit this year – so that they can have the greatest impact for the young people in their program. We are grateful to Ascent for investing in our work, and for recognizing the value of this Summit for our network. We are also grateful to have Ascent protein fuel our FYR community events – which always include a workout! Thank you, Ascent!” Mason Alberts, Executive Director of FYR.

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AboutAscent Protein

Ascent® was created to naturally improve athletic performance and is The Official Sponsor of Hard Work®. Ascent launched in 2016 and has continued to bring innovative products to the market, while remaining committed to their high-quality standards and offering products with straight-forward ingredients and nothing artificial. All Ascent products contain zero artificial flavors and sweeteners and are Certified Gluten Free, and Informed Choice Certified meaning they are third party tested for banned substances. Aligning with the admirable qualities in the athletes that Ascent serves – going the extra mile, completing an extra set and never backing down from a challenge, Ascent pushes for high-quality results, knowing they do not come without hard work. Ascent Protein is trusted by some of the world’s most prominent elite athletes, including CrossFit Games Athlete Brent Fikowski, and Team USA Weightlifting athletes CJ Cummings and Jourdan Delacruz. Ascent Protein products can be found online at AscentProtein.com and Amazon.com and a select number of gyms nationwide.

Contact:

Kim DeVigil

kdevigil@leprinofoods.com

720-550-3751

About Forging Youth Resilience (FYR)

Founded in 2007, Forging Youth Resilience (FYR) is a 501(c)(3) nonprofit organization that empowers young people to build physical and mental strength for life by providing access to a network of community-based fitness programs, nutrition education and mentorship. FYR serves youth coming from under-resourced families or communities, who might also be out of school, in foster care, or involved in the justice system. FYR offers weekly classes at over 20 Local Clubs across the nation, with a reach of over 500 athletes every year. Classes include goal setting and reflection, challenging workouts, nutrition education, and connection with mentors and coaches.

Follow FYR

Website: http://www.forgingyouthresilience.org Instagram: @forgingyouthresilience Facebook: @forgingyouthresilience Twitter: @forgingyouthhttps://twitter.com/forgingyouth

Media Contact

Ratih Sutrisno, Director of Communications Manager: ratih@forgingyouth.org

651-239-8295

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