Marisa Uchin Joins Franklin Energy as Chief Commercial Officer


Marisa Uchin, Franklin Energy and AM Conservation Group Chief Commercial Officer

I look forward to leading the team to accelerate growth as we continue to drive, promote and sell meaningful innovation within the utility industry and transform the way customers use energy.

Franklin Energy and AM Conservation Group, the leading demand-side management firm in the utility industry, announced today the appointment of Marisa Uchin as the company’s new chief commercial officer.

In this role, Uchin will lead the product development, regulatory, marketing and sales teams, while providing strategic support for key client and other stakeholder relationships. Leveraging over 23 years of experience within the energy, consumer high-tech, and automotive industries at companies ranging from global Fortune 50 to start-ups, she has extensive experience in leading teams, developing and implementing growth strategy, market development, regulatory and legislative affairs, strategic communications, programs and partnerships.

“I’m beyond excited to welcome Marisa to our team,” said Jim Madej, Franklin Energy and AM Conservation Group CEO. “She impressed me when we worked together in the past; her as a technology vendor executive, me as a utility customer experience executive. Marisa’s deep industry experience and impressive track record will no doubt be an asset to our company’s growth well into the future.”

Uchin was most recently Vice President of Market Development and Regulatory Affairs at Oracle Utilities where she led a team responsible for expanding markets for Oracle’s utility solutions and shaping regulatory and legislative policy that advanced utility investment in grid and technology innovation. She also served as Senior Director of Market Development and Regulatory Affairs at OPower, where she was the primary lead in New York’s Reforming the Energy Vision proceeding and numerous other grid modernization initiatives. Prior to that, Uchin served in several leadership roles at Pacific Gas and Electric Company, where she led strategy development and portfolio implementation of emerging energy efficiency products and programs across residential, commercial, industrial and agricultural markets. Before joining the energy industry, she held a variety of leadership and advisory roles in growth strategy, marketing, product development and communications at companies including XM Satellite Radio and General Motors.

“Franklin Energy and AM Conservation Group have excellent reputations,” said Uchin. “I look forward to leading the team to accelerate growth as we continue to drive, promote and sell meaningful innovation within the utility industry and transform the way customers use energy.”

Uchin holds an MBA from the University of Michigan and a B.A. in Government from Wesleyan University. She serves on the Board of Directors of Groundswell, an organization that makes community solar accessible to low income residents. Uchin is a frequent speaker on utility of the future and other emerging utility regulatory initiatives.

About Franklin Energy

Franklin Energy delivers flexible energy efficiency and grid optimization programs that enable utilities to achieve their highest-priority goals. The company’s integrated in-house services and proven software provide deeper personalization and insights, acting as a true partner to utilities. Franklin’s NGAGE™ platform is a scalable end-to-end technology that seamlessly integrates utility portfolio programs into a single interface for more efficient management and more effective customer engagement. The company is celebrating its 25th year serving the utility industry, with solutions implemented by more than 1,000 experts in more than 60 offices across 26 states and provinces.

About AM Conservation Group

Since 1989, AM Conservation Group has been the utility industry’s leading provider of energy- and water-saving products, kits, education and online stores. We manufacture and distribute nearly 400 energy efficiency and water conservation products, which are custom engineered for the unique needs of the industry and carry ENERGY STAR® and WaterSense® certifications. AM Conservation Group’s product lines include Niagara Conservation and Simply Conserve®.

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