GIFTED Healthcare Doubles Referral Placements in 90 Days with Staffing Referrals and Great Recruiters


“Referrals are our highest conversion lead source,” said Mullady Voelker, GIFTED’s President of Growth and Strategy. “We were frankly stunned by the return that we’ve had on Staffing Referrals and Great Recruiters,” said Voelker.

Staffing Referrals announced today that GIFTED Healthcare, one of the fastest-growing staffing firms in the nation, has doubled their referral placements in just 90 days by implementing two new tools into their tech stack: Staffing Referrals, the only automated referral management platform built for the staffing industry, and Great Recruiters, the experience and reputation management platform.

In the first three months of adopting the two platforms, GIFTED increased their referral conversion rate, reduced time-to-hire, and doubled their referral hires.

What’s more, during the COVID-19 pandemic, Staffing Referrals has helped GIFTED boost referral rates even further, allowing the firm to get even more healthcare travelers into the hospitals that need them the most.

“In the first month of the pandemic, we’ve seen a 23% increase in referral placements through Staffing Referrals,” said Rachelle Arnold, GIFTED’s Director of Recruiting.

“Referrals are our highest conversion lead source,” said Mullady Voelker, GIFTED’s President of Growth and Strategy. “We were frankly stunned by the return that we’ve had on Staffing Referrals and Great Recruiters,” said Voelker.

Word of mouth is a crucial part of scaling up for GIFTED Healthcare. When GIFTED noticed referrals were slowing month over month, they went searching for tools or tactics that would help them grow their referral program. That’s when they learned about Staffing Referrals and Great Recruiters.

“Both of these platforms have a direct impact on revenue. There’s really no comparison to other referral or review tools,” said Voelker. In the first 90 days after adopting Staffing Referrals, GIFTED placed 2x more referrals than during the previous period and volume of referrals increased by over 100%.

“Great Recruiters complements Staffing Referrals because it gives our growing team of recruiters a platform to brand themselves,” said Mary Petikas, GIFTED’s Marketing Director. “The feedback we get through the Great Recruiters platform is authentic. It gives us clear insight into what our nurses think of how we’re doing.”

GIFTED is dedicated to optimizing their business through smart automation with a strategic tech stack that includes Staffing Referrals, Great Recruiters, and TextUs, the leading business-class text messaging platform. This tech stack dovetails with their award-winning culture, which is built on transparency and the strength of their recruiters’ relationships with nurses.

“Now more than ever, when more and more firms are recruiting remotely, the staffing industry needs insight into their candidate experience and their recruiters’ happiness,” said Adam Conrad, Founder of Great Recruiters. “Great Recruiters helps firms like GIFTED grow their team, remain as transparent as possible, and improve candidate experience.”

“We’re proud to be partnered with a healthcare staffing company like GIFTED Healthcare that uses smart tech choices to strengthen the relationships that grow their business,” said David Folwell, President of Staffing Referrals. “If our tool helps GIFTED get even one nurse into a hospital that needs them during the pandemic, we celebrate that as a huge win.”

To schedule a demo of both platforms, click here.

Great Recruiters

The world’s first real-time experience and reputation management platform designed for staffing firms. Thousands of staffing industry professionals use their platform to automatically capture candidate feedback in real-time. Great Recruiters seamlessly integrates into your CRM, automates the review process, and makes it simple to measure, act-on, and promote real-time feedback and testimonials. Don’t tell people how great you are. Prove it.

Staffing Referrals

The only Automated Referral Management (ARM) platform that delivers up to 57% more referral leads in the first 60-days. Stop missing referrals by automating your referral process and integrating directly with your applicant tracking system.

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