Derive Systems Appoints John Oechsle As Chief Executive Officer


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The automotive performance marketplace is continuing to evolve from both a consumer and regulatory perspective. As our company adapts to both the needs of our customers and the regulatory structures put in place by the EPA and other agencies, we need a CEO with John’s experience.

Derive Systems, a leading B2B and B2C automotive technology provider with over two million software installations on the road, announced today that the Company’s Board of Directors has appointed H. John Oechsle as Chief Executive Officer. John, a consumer and capital market veteran, has distinguished himself as a modest, disciplined, and demanding consumer advocate. With more than 30 years’ experience, John’s hands-on approach with product development has led to many successful product lines in the technology and e-business market segments.

“John has an extensive and impressive track record in shepherding innovation into the product and commercial design process, which is what Derive Systems was looking for as we head into the next phase of our company’s growth,” said Richard Welch Derive’s COO. “The automotive performance marketplace is continuing to evolve from both a consumer and regulatory perspective. As our company adapts to both the needs of our customers and the regulatory structures put in place by the EPA and other agencies, we need a CEO with John’s experience. We are excited to work with him as we take this next step forward.”

Before joining Derive, John spent more than 7 years as the President, and CEO of Swiftpage, a computer software company specializing in customizable CRM and Marketing Automation solutions that drive lower cost customer acquisition and retention. Under John’s leadership, the company grew from a small startup to global leader in the CRM space with hundreds of thousands of users around the globe using their flagship product Act! to run their businesses.

Lisa Schule, Managing Director of Global Environment Fund, and Board Member for Derive Systems, commented, “We’re confident John’s experience and passion for technology will produce products at the forefront of automotive technology, giving our customers the ability to get the most out of their vehicles while improving emissions to help the environment.”

John has worked to advance Colorado’s tech ecosystem through talent advocacy, economic development and community, by serving in a variety of organizations such as the Colorado Technology Association (CTA), Open World Learning, and youth organization called Kidstek. He has an impressive list of awards more recently named to The SaaS Report’s Top 50 CEOs list for both 2018 and 2019 and in the CEO Today USA Awards for 2018.

About Derive Systems: Derive Systems is a leading automotive technology provider, with over 2 million software installations. Derive connects vehicles to the digital world, enabling individuals and fleets to take control of their vehicles and optimize the way they behave. The Derive Systems platform writes directly to the vehicle control modules, integrating third party software, applications, and data so that each vehicle performs specifically to unique requirements, preferences, and conditions. Derivesystems.com

If you would like more information about Derive Systems, SCT, Bully Dog or any of the tuning products within those lines, please call Jill Hepp at 440-336-5024 or email at jill.hepp@derivesystems.com

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