CMI/Compas Wins Consumer and HCP Media Business for Top US Pharmaceutical Company


This win is part of a winning streak that has led the company to remarkable YOY growth. The launch of Empower, the company’s new integrated planning platform, helped propel them to the win.

CMI/Compas, a leading media strategy, planning, innovation and buying agency for the nation’s top healthcare companies and part of WPP, announced it has been chosen by a top 40 pharmaceutical company to execute DTC and HCP media for its medication to treat opioid induced constipation.

This win is part of a winning streak that has led the company to remarkable YOY growth. The launch of Empower, the company’s new integrated planning platform, helped propel them to the win. Empower, along with an overall investment in consumer media strategy and innovation, has contributed significantly to the past few years of the organization’s growth. In 2019, the organization was recognized by Adweek as one of the fastest-growing agencies in the world.

CMI/Compas delivers game-changing media performance and precision solutions to clients, fueled by talent, data, technology and amplification of creative.

CMI/Compas also recently announced the creation of a growth & innovation practice, part of an overall strategy to continue strong growth and innovation. In 2019 the organization introduced a new approach to client service and management that ensures the happiness and growth of clients as well as the individual employees of CMI/Compas.

CMI/Compas has brought many firsts to healthcare marketing as the leading healthcare-focused media buying and planning resource to the world’s game changers in pharma and life sciences. Those looking to join the CMI/Compas team can visit the company’s career page for more information and a link to apply: http://www.cmimedia.com/career

About CMI/Compas

Well-known as a media planning and buying organization for healthcare clients, sister agencies CMI Media, a WPP company, and Compas, Inc. together form the indispensable strategic marketing partner to the world’s game-changers in health, offering guidance at every level of marketing. CMI/Compas focuses on core service offerings of Audience Strategy and Non-Personal Promotion Strategy, Planning, Buying, and Customer Insights and performance management/precision analytics. With continuous investment in the things that really matter, CMI and Compas have achieved unsurpassed tenure of healthcare marketing talent, clients and suppliers. CMI/Compas has eight offices across the US. The family of companies is actively recruiting for healthcare marketing jobs via http://www.cmimedia.com/career.

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