Category Archives: Business: Executives

News for Business Executives, current, trending, fresh , Press Releases about whats currently happening in the Business Place for executives.

Tanner Ross, VP of Marketing at SmartTouch® Interactive Receives Top Recognition from Local and State Home Builder Associations


SmartTouch® Interactive, an award-winning interactive real estate marketing agency, real estate marketing automation and lead nurturing CRM solution company announced today a number of local and state awards citing top recognition as a real estate marketing agency and for Tanner Ross, Vice President of Marketing for SmartTouch® Interactive, who has been recognized for his outstanding leadership serving the home builder and real estate developer marketplace. SmartTouch Interactive has received multiple new awards this summer including:

  • 2020 MAX Award for Young Professional of the Year from the Home Builders Association Greater Austin – Tanner Ross
  • 2020 STAR Associate Partner of the Year from the Texas Association of Builders (TAB) – Tanner Ross
  • Austin Business Journal Top 25 Advertising & Marketing Agencies
  • Plus, Five More 2020 STAR Awards for Best Digital Marketing Programs, Best Online Advertisements and Email Message

These awards are among a growing list of top real estate marketing awards for SmartTouch® Interactive, demonstrating that home builders and real estate developers working with SmartTouch® get the best of the real estate marketing talent pool with proven leadership.

“We are incredibly proud to have received these awards and particularly of Tanner, who has been at the forefront of building high-performing digital marketing programs and leading a highly experienced team of marketing professionals for more than eight years,” said Robert Cowes, President and CEO of SmartTouch® Interactive. “These awards further showcase that SmartTouch has some of the absolute best marketers in the industry with the capacity to deliver exceptional results for our home builder and real estate clients.”

SmartTouch has been awarded more than 35 awards across a variety of real estate marketing categories for its’ accountable marketing programs and award-winning creative for real estate developers and home builders. Come work with the best team in the real estate marketing business, visit http://www.smarttouchinteractive.com today!

About SmartTouch® Interactive

SmartTouch® Interactive is the only marketing agency focused on real estate to offer: proven marketing and lead generation programs; a superior lead nurturing CRM and Marketing Automation platform, SmartTouch® NexGen; and a cutting-edge homebuyer geofencing solution, SmartTouch® Geo, all driven by an award-winning team of innovative marketing professionals. Our innovation in lead generation and digital marketing programs and proven accountable ROI methodology has helped hundreds of real estate developers and home builders generate more than 1 million leads and $2 billion in new home sales. http://www.smarttouchinteractive.com

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Dave Miller appointed Vice President of Operations for Anderson & Vreeland Inc.


Dave Miller

Dave Miller appointed Vice President of Operations for Anderson & Vreeland Inc.

We look forward to the positive impact of Dave utilizing his proven, process driven approach, to drive business efficiencies and help our Organization achieve the highest level of Operational Excellence.

The appointment of Dave Miller as Vice President of Operations for Anderson & Vreeland Inc., industry-leading manufacturer, and distributor of flexographic printing technology and supplies, is announced by Darin Lyon, President & CEO of Anderson & Vreeland Inc.

Formerly Director of Digital Business Solutions for Anderson & Vreeland Inc. and Managing Director for Nova Polymers (a subsidiary that focuses on Accessible Signage), Mr. Miller has held various leadership roles at the company since 2005. In this expanded role, Mr. Miller will hold the title of Vice President Operations.

With this appointment, Dave will continue his leadership of Nova Polymers and Anderson & Vreeland’s Digital Solutions portfolio, while expanding his leadership role to focus on Operational initiatives such as Procurement, Distribution, Logistics, Facilities Management and Information Services (ERP and CRM). The focus on these areas of the business will further build on the foundation which has positioned Anderson & Vreeland Inc. as the market leader in the Flexographic printing and packaging industry.

“Dave has made significant contributions throughout our organization and led several strategic initiatives over the past 15 years,” says President & CEO Darin Lyon. “We look forward to the positive impact of Dave utilizing his proven, process driven approach, to drive business efficiencies and help our Organization achieve the highest level of Operational Excellence,” he added.

“I am honored, grateful, and humbled to have been appointed to this new position within our Organization” said Dave Miller. “We employ an amazing group of talented people. I’m excited to bring our core operational functions together as one team, which will help us realize unprecedented success as it relates to operational performance and, ultimately, world-class customer experiences. We will achieve our goals by encouraging creativity and innovation while developing a culture where people (customers, partners and employees) are valued, empowered, and ‘heard’.”

About Anderson & Vreeland, Inc.

Anderson & Vreeland provides flexographic printers with innovative solutions that are tailored to their specific application. We do this by identifying the most effective & advanced technologies in our portfolio, educating our customers on how these products will improve their bottom line, and seamlessly integrate these solutions into our clients business. We are a privately-held company with over 50 years experience providing unrivaled customer service to the flexographic printing industry.

Further information is available on the web at http://www.AndersonVreeland.com.

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Jim Canfield Wins Vistage’s International Visiting Speaker to the UK and Ireland Award for 2019


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Aprio, LLP, a top 50 CPA-led professional services firm, is pleased to announce that Jim Canfield, President of CEO Tools by Aprio, has been recognized as International Visiting Speaker of the Year to UK and Ireland 2019, by Vistage International (UK) Ltd. This prestigious award recognizes Jim’s deep experience as a leader and executive coach. It reflects his passion for sharing his expertise in over 100 keynote speeches and workshops in 2019.

Jim has dedicated his career to working alongside executive teams to develop the leadership skills they need to drive profitable growth. As the President of CEO Tools by Aprio, Jim applies over 20 years of experience facilitating strategic planning initiatives for executive leaders around the world. In 2017 Jim joined Aprio to lead CEO Tools, the best-selling business book and proven management coaching system. Under Jim’s leadership the CEO Tools franchise has been expanded including a revised book, CEO Tools 2.0 by Aprio, and the launch of a Certified Coaches Program that enables executive coaches and consultants to license the CEO Tools system for use in their practices.

“The entire Aprio team celebrates this success with Jim,” said Richard Kopelman, Managing Partner and CEO at Aprio. “Jim’s tireless commitment to helping executive teams build profitable organizations that deliver reliable, predictable results has helped Aprio and CEO Tools reach tens of thousands of business leaders.”

“The International Visiting Speaker to UK and Ireland is presented to Vistage speakers who score the highest average with our UK groups out of all visiting international speakers. We are truly grateful for all of the hard work Jim has put into working with our groups here,” said, Roxy Elliott, Speaker Program Manager, Vistage International (UK and Ireland) LTD. Vistage is the world’s largest executive coaching and peer advisory organization for small and medium sized businesses.

About Aprio

Aprio is a premier full-service, CPA-led business advisory firm based in Atlanta, Georgia, that advises clients and associates on how to achieve what’s next. Aprio’s associates work as integrated teams across advisory, assurance, tax, outsourced accounting solutions and private client services, bringing the best thinking and personal commitment to each client. Across practices, Aprio brings together proven expertise, deep understanding and strategic foresight for industries including Manufacturing and Distribution; Non-Profit and Education; Professional Services; Real Estate and Construction; Retail, Franchise and Hospitality; and Technology and Biosciences. In 65 years, Aprio has grown to over 550 team members. To serve clients wherever life or business may take them, Aprio’s teams speak more than 30 languages and work with clients in over 40 countries. In addition to its Atlanta headquarters, Aprio also operates in Birmingham, Ala. and Charlotte, Greensboro, Mt. Airy and Asheboro N.C. For more, visit https://www.aprio.com.

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Confiance, Leading Intelligent Automation and UiPath Service Provider exits to Alpha Omega Integration


Confiance, a global provider of business and IT transformation solutions for enterprises and the government, announced that it has been acquired by Alpha Omega Integration, LLC, a leader in serving Federal clients with low code, open source development and IT modernization.

Since inception in 2007, Confiance’s mission has been to make process transformation an on-going and integral part of our client’s day-to-day operations Specifically, over the last 3 years, Confiance has been helping governments and the private sector to embrace intelligent automation as the pathway to digital transformation.

“We are excited to join Alpha Omega and would like to thank our team, clients, partners and advisors for making this possible. Over the years we have had the opportunity to help organizations realize change through business process, architecture and automation and hope to continue the same”, said Navin Maganti, President.

By becoming a part of Alpha Omega we expect to serve our customers at scale, with additional domain expertise and deep technical expertise. This acquisition will bolster Alpha Omega’s abilities to serve customers in the public and private sectors by streamlining processes and moving systems toward robotic process automation and hyper automation.

“We couldn’t have achieved this milestone without the support of our clients and exceptional employees. Your trust is much appreciated and we look forward to the next decade of meeting your transformation challenges,” said Dave Wolcott, CEO.

For further information on Confiance please visit:

http://www.confiancegroup.com/

About Confiance

Confiance is a global provider of business transformation solutions for commercial and government organizations. The company provides a comprehensive approach to Business and IT Transformation through process design and automation, IT planning & portfolio management and intelligent decision management with a combination of consulting, training and managed services that allows organizations to be more efficient, agile and improve service to customers and citizens. Confiance is recognized by its Global 5000 and government agency customers as a trusted partner that helps implement change in order to achieve business results. Confiance’s customers span several key industries to include Merck, Pfizer, Shire Pharmaceuticals, DuPont, KraftHeinz, Bank of America, Freddie Mac, U.S. Army and Vodafone. For more information visit: http://www.confiancegroup.com

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Clark & Lavey Announces New Human Resources Practice Leader


“It has been a pleasure to work with Armando for his tenure with us,” said Paul Clark, President & CEO. “He has been a complete asset to our organization and to our clients fulfilling the role of practice leader. He is leaving large shoes to fill and he will be missed.”

Clark and Lavey Benefits Solutions, Inc. announces the retirement of their Vice President of Human Resources and Practice Leader, Armando Llorente, after many years of valued service. Armando has been an integral leader at Clark and Lavey Benefits Solutions since 2011 and has built close, meaningful relationships with several clients. His last day will be on August 7, 2020.

Clark & Lavey is also proud to introduce Jennifer Hayes as their new Human Resources Practice Leader. Jennifer brings 18 years of hands-on experience with organizations such as Enterprise Ireland assisting members in developing, designing, and growing businesses in the United States and abroad. As a certified NLP instructor, Jennifer incorporates this method of learning into both her content and delivery of trainings. Given Jennifer’s proven track record in human resources, Clark and Lavey is excited to evolve their firm to continue to provide first-class service for their clients. Stacy Barrow from Marathas Barrow Weatherhead Lent LLP will continue to work with Clark & Lavey as their legal partner, and in conjunction with their Human Resources department as needed.

Paul Clark, President & CEO, and Laura Bennett, CFO, both agree that Armando announcing his retirement was sad news for Clark & Lavey, but that everyone is happy for him. “It has been a pleasure to work with Armando for his tenure with us. He has been a complete asset to our organization and to our clients fulfilling the role of practice leader. Armando has always been ready to assist with any HR needs our clients have, everything from day to day issues to providing training courses geared toward a specific client based on their company size and needs. He is leaving large shoes to fill and he will be missed.”

About Clark and Lavey Benefit Solutions, Inc.

Headquartered in Merrimack, NH, Clark & Lavey Benefits Solutions, Inc. is an innovative market leader providing employee health benefits to companies, organizations, and associations in fully-insured, self-insured and group medical captive scenarios. Clark & Lavey also provides live seminars, webinars, and HR consulting services that address all aspects of employee benefits and corporate governance.

Contact them at 603.883.3773 or https://www.clarklavey.com.

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Dr. Prof. Claudio Fantinuoli is KUDO’s new Head of Research


Dr. Claudio Fantinuoli Joins KUDO

Dr. Pof. Claudio Fantinuoli is KUDO’s new Head of Research

KUDO is the most interpreter-centric and innovative of all RSI platforms. The opportunity to expand on this legacy dovetails perfectly into my research interests and practice. By joining KUDO I feel ideally positioned to assist our clients and, most importantly, the interpreters.

Claudio Fantinuoli, a renowned researcher in the fields of natural language processing and interpreting studies, has joined KUDO as the new Head of Research.

Dr. Fantinuoli holds a Ph.D. in Applied Linguistics from the University of Mainz/Germersheim and a MA in Conference Interpreting from the University of Bologna/Forli. He brings to KUDO 10 years of experience as a researcher and innovator. He also has extensive experience consulting for the European Institutions on language technology.

“KUDO is the most interpreter-centric and innovative of all RSI platforms. The opportunity to expand on this legacy dovetails perfectly into my research interests and practice,” says Claudio, before adding: “By joining KUDO I feel ideally positioned to assist our clients and, most importantly, the interpreters.”

The world is a different place today than it was just a few months ago, and most of the work now gets done remotely due to the social distance regulations that keep us all safe. But moving past COVID-19 requires business continuity, more than just compliance. “Keeping companies in business and allowing them to meet globally also requires foresight,” says Fardad Zabetian, KUDO’s founder and CEO. “Implementing that vision, in turn, calls for a powerhouse of thinkers and doers. Dr. Claudio Fantinuoli’s arrival is a welcome addition to an already strong team,” he concludes.

With everything being pushed online, and with commuting out of the way, meetings are now happening online much more frequently, and the notices are getting shorter. Dr. Claudio Fantinuoli, who is also familiar with programming languages and coding, will work in cooperation with the competent product team in leveraging the power of AI to ensure interpreters working on KUDO can prepare better in a fraction of the time.

A national of Italy, Dr. Fantinuoli will retain his teaching responsibilities at the University of Mainz, in Germany, where he currently resides. He will also continue his prolific scientific production.

About KUDO

KUDO is a cloud-based collaboration platform that enables web meetings and live conferences with real-time multilingual language interpretation. KUDO supports effective and inclusive meetings by allowing people and businesses to overcome communication barriers and speak their own language. Accessible from anywhere, on any device, KUDO redefines possibilities in global communication. KUDO, Inc. is a New-York based technology startup founded and managed by language and conferencing industry insiders looking to bring people together. More info at http://www.kudoway.com

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Denver Business Journal C-Suite Awards 2020 Recognizes Katie Blatherwick, Chief Technology Officer of Mobile Solutions


Katie Blatherwick, Mobile Solutions CTO

Katie Blatherwick, Mobile Solutions CTO

I want to say thank you to my team for their continued effort to make Mobile Solutions such an incredible place. So much of our vision comes from working with our customers to understand their needs and deliver key solutions and I believe we flourish because we put them first.

Mobile Solutions is honored to announce Katie Blatherwick, Chief Technology Officer, as a winner for the Denver Business Journal C-Suite Awards. Denver Business Journal created these awards to celebrate Denver as home to some of the most exciting companies in the U.S., with the executives to match: They are driven, innovative and constantly setting new standards for how business should be done.

Nominees were judged on individual and organizational accomplishments, community involvement, contributions to management and innovation within their fields, among other factors. This is the third consecutive year that Denver Business Journal is recognizing outstanding executives in the C-suite. As companies navigate an unprecedented business climate, the C-suite is more crucial than ever.

As Chief Technology Officer, Katie Blatherwick leads the development and technology efforts at Mobile Solutions. Katie rose to her current position very quickly, helping to grow Mobile Solutions to the company it is today. From Solution Manager, to VP of Development, she found a home leading the Development team as CTO at Mobile Solutions. Katie has been instrumental in the development of MAX, Mobile Solutions innovative mobility management platform. She has a strong history of drafting and leading teams that synergize and outperform to the benefit of the companies she serves. Using a customer-centric approach and her aptitude for effective communication, she has brought to life dozens of website and web applications from concept to launch. Katie is a certified ScrumMaster and holds a LEAN certification. She has earned Mobile Solutions:

  • ColoradoBiz Top Technology Company
  • Enterprise Technology Management Association Best Practice Award
  • The Tech Tribune Best Tech Startup in Centennial
  • Inc 5000: America’s Fastest-Growing Private Companies, 6th Year in a Row

2020 has been a pivotal year for many businesses and Katie’s leadership has helped keep Mobile Solutions thriving through the challenges. She is the team lead of their pandemic response team and maintains constant communication both internally, and externally with customers and prospects. Katie and her team assisted with the transition to work from home for the company, ensuring teams have what they need to continue delivering solutions and service to customers.

Jim Johnson, Co-Founder and CEO said, “The transition to a completely remote workforce required a lot from all of us. And making sure our employees remain supported, regardless of location, presented new challenges. Katie brings a clarity of purpose and leadership that has made the transition seamless for us. I’m proud to have her on my team, and proud she is being recognized. She deserves it.”

“It’s an honor to be recognized for this award. I want to say thank you to my team for their continued effort to make Mobile Solutions such an incredible place. So much of our vision comes from working with our customers to understand their needs and deliver key solutions and I believe we flourish because we put them first,” said Katie Blatherwick, CTO.

About Mobile Solutions

Mobile Solutions is an award-winning SaaS company that provides a complete managed mobility practice. We make it easy for our clients to optimize IT spend, reduce data consumption, secure mobile endpoints, and simplify the management of their entire fleet of devices, all with best in class support. For more information, please visit https://mobilesolutions.net/.

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CloudVO Announces New Workplace Services to Support Remote Work out of a Network of 900 Flexible Office Locations


While people have learned to work-from-home and their corporate offices are moving fast towards extinction, many still need to access a professional workplace for concentrated work, for social reasons… and for their sanity! Just not an office that involves any long, dreaded commute.

CloudVO, the San Francisco-based online provider of Workplace-as-a-Service, unveiled today a new e-commerce site with a wide array of workplace solutions that can be perused and purchased online. This includes virtual offices, meeting room bookings, coworking passes, and also full-time private offices at any of CloudVO’s 900 affiliated locations worldwide that can be reviewed, selected, and transacted on CloudVO.com without even touring the office space.

CloudVO’s new website integrates four previous websites–CloudVirtualOffice.com, CloudMeetingRooms.com, CloudTouchdown.com, and the previous version of CloudVO.com–in one powerful, fully integrated platform where professionals can find a complete suite of workplace solutions that support mobility, work-from-home, and distributed workforces.

As a new feature, private offices can be booked online for an hour, for a month, for a year, or more, with full price transparency. Offices are furnished with a shared infrastructure that has all the tools and amenities one would expect in a modern corporate campus.

Andy Coan, CEO of Palo Alto-based company Splice Communications, who has secured full-time office space in several CloudVO affiliated locations in Northern California said, “When we needed a satellite office in Sacramento, we had very specific location requirements by Watt Avenue and HWY 50. CloudVO had a new location that fit our needs perfectly well and we did not have to see it to reserve the space, because we have established a track record of trust with the provider, the price was right, and we knew it would work. And in fact, it did!”

Michael Bower, CEO of San Jose-based Lifeguard Solutions who has purchased CloudVO virtual office plans to scale his business and reach global markets, said, “Most recently we purchased a plan in Toronto for our two-person team. It gave them a place to meet regularly outside of their home office and provide us a secured local base. Once I got the chance to visit the Canada team, a few months later, I was quite impressed by the quality of the space. CloudVO gave us an affordable way to scale our business into new regions.”

A virtual office plan gives the users access to remote workplace services connected to a physical location, such as digital mail services, business identity, access to private offices, hot desks, and meeting rooms on a part-time basis, under a subscription plan.

CloudVO uses stringent criteria for independent flexible office space and coworking operators to join its network, including:

  •         On-premise staff
  •     Blazing fast Internet (often 1 gig, and soon more)
  •     Free Wifi
  •     Furnished offices
  •     Fully-equipped meeting rooms
  •     Professional design with strong ergonomic considerations
  •     Private offices and open coworking
  •     Monitored customer reviews
  •     Membership with reputable workplace associations such as GWA and GCUC
  •     Robust Health & Safety Protocols


“People are becoming more comfortable purchasing workplace solutions online,” said Laurent Dhollande, CloudVO’s CEO. “The confinement has accelerated this trend out of necessity, but buyers need to feel comfortable that they are not sold a bill of goods.”

Amanda Leffew, CloudVO’s Director of Operations, added, “That’s why our selection criteria and our monitoring of the quality of service are paramount elements of our value proposition, beyond the e-commerce component of it, full price transparency, and our vetting of buyers via web notary services, such that our workplace providers can feel comfortable with their new member. In this case, ‘trust but verify’ works both ways.”

Often, a corporate workplace manager will execute the transaction to support multiple users. CloudVO’s ability to provide a trusted and efficient interface with single-point of billing and support is also critical.

Media Contact:

Kim Seipel

Kim@CloudVO.com

888-698-6334

About CloudVO

CloudVO is a provider of comprehensive on-demand workspace solutions under a Workplace-as-a-Service™ model. CloudVO supports work-from-home and distributed workforces by providing access to professional offices, coworking space, virtual offices, and meeting rooms at 900 affiliated locations worldwide.

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Steve Lauth Promoted To President & CEO, Tequila Partida


Tequila Partida

Founder and Chairman Gary Shansby announced today the promotion of Steve Lauth to President & CEO of Tequila Partida (https://www.partidatequila.com/) effective September 1, 2020. Shansby will remain active as Chairman and control shareholder in the company. Steve Lauth most recently served as Chief Operating Officer of the company. He started his career with Partida in 2009 as the Director of Finance & Operations. “Steve has done a masterful job of helping to drive our company’s growth, manage our Mexico operations and, most recently, build the relationship with our sales and marketing partner, the Edrington Group,” said Gary Shansby. “Partida has been my passion project since launching the brand 15 years ago. I have absolute confidence in Steve’s ability to lead the company in this next phase of Partida’s growth.”

Having served in various capacities during his career at Partida – as well as in his previous roles at Newcastle Brown Ale – Lauth has acquired a unique understanding of how sales, marketing, finance, operations and production all must interact seamlessly and with transparency to allow a craft brand to compete with larger players in the US market. “We’ve had to be agile and aggressive to get to the market position we’ve achieved for Partida, in terms of brand strength as well as sales,” said Lauth. “I’m proud of the brand I’ve helped Gary build and the relationship we’ve forged with Edrington.”

Gary Shansby launched Tequila Partida in 2005 and it quickly became the favorite ultra-premium tequila of critics and bartenders. The brand has experienced steady growth and recognition since its launch. In December of 2016, Gary Shansby forged a national sales and marketing relationship with the Edrington Group, adding Partida to the prestigious US portfolio of the historic Scotch industry leader. “Steve’s leadership combined with the Edrington partnership positions Partida for our next phase of growth,” continued Gary Shansby. “I’m proud of what we’ve achieved and expect even greater success for Partida.”

About Tequila Partida

Tequila Partida (https://www.partidatequila.com/) is an authentic, all-natural, estate-grown premium tequila, made from 100% blue agave in the heart of Mexico’s historic Tequila Valley region. From cultivation and harvest to cooking, distillation and aging, Partida maintains exceptional standards of quality and consistency, making Partida “the finest tequila that money can buy,” according to F. Paul Pacult, the leading spirits authority in America. Partida Reposado was ranked as one of the top ten spirits of 2019 by the Spirit Journal, the industry’s most respected publication for spirits reviews.

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With Small Business Closures Skyrocketing, Rip Media Group Seeks to Alleviate Current Financial Crunch with a Proactive Approach


Video is increasingly used across lead generation, marketing, HR, funnel marketing, explainer videos, conferencing, and in sales.

Small businesses are the lifeblood of our economy. Owners and entrepreneurs are by nature resilient, and I believe it is innovation that will play a huge role in getting us through this.

Estimates are that roughly 110,000 small businesses permanently closed in just the first two months of the COVID-19 pandemic, but it could take up to a year before we’ll know the true toll. (2) The CEO of Rip Media Group opted to not wait and see what happens, so he took a proactive and philanthropic approach. “While we often work with the Fortune 500 set, we developed a new, user-friendly service for small businesses to create custom videos, called Video Express and it’s 55-75% off our normal fee structure,” says filmmaker and CEO, Maury Rogow.

“Small businesses are the lifeblood of our economy. Owners and entrepreneurs are by nature resilient, and I believe it is innovation that will play a huge role in getting us through this.” Rogow explains the reasoning behind offering this video production option. “We had already been working on a new high quality but low-cost service for 18 months. When the pandemic hit, I decided—perhaps counterintuitively—to offer the service immediately, to set an example of one way to kickstart our economy.”

Rip Media Group, which has produced live-action and animated video for Comcast, LexisNexis, Deloitte, and hundreds of others, directs a percentage of its income to 501(c) nonprofits, including Susan Love Breast Cancer Research to eradicate breast cancer, and Imagine LA, which combats homelessness and poverty. Rogow feels that offering this service is simply an extension of community outreach and goodwill within the business sector. (3) (4)

“Instead of waiting around for government money tied up in red tape, we looked at helping people get their jobs back. Experience told us that focusing on the speed and quality of communication would be fundamental,” explains Rogow. “We took our most successful videos—that cost ten to twenty thousand dollars—and cut those down into templates. People sign up, choose their templates, share their goals, names, specifics, and we consult with them the entire way through the process. It’s a $15,000 service we are practically giving away right now. The response and results have been shockingly good, far more than any of us imagined.”

Video is increasingly used across lead generation, marketing, HR, funnel marketing, explainer videos, conferencing, and in sales. A 2019 study from Social Media Week reported that 99 percent of marketers plan to continue to use video, while 88 percent intend to devote more dollars to future video campaigns. The same study found that viewers retained 95 percent more of a message when received through video. (5)

“Any innovation must be results-driven, now more than ever,” says Rogow, whose team includes members of the Producers Guild, Writers Guild, and Screen Actors Guild (SAG). “One entrepreneur used the service and quadrupled her sales. That’s one person who can stay in business and not go under. That’s what we’re all about!”

Innovation in streaming and networking was ramping up even before the global pandemic. SmarterCX.com by Oracle published a list of trends for 2020, featuring expanded streaming platforms from film studios; enhanced virtual collaboration; fully connected cars, smart TVs, and appliances; and much more. (6)

“We’re in an age where millions are working in virtual environments,” says Rogow. “If we can help one small business recoup its losses and thrive, and then multiply that by hundreds or thousands, then we’re doing a good thing in society and that tends to come back around in good ways – a loop of prosperity!”

About Rip Media Group:

Rip Media Group, founded in 2007, is a trailblazing video marketing company based in Los Angeles, California. Founded by digital pioneer Maury Rogow, Rip Media Group brings a unique combination of storytelling art and ROI strategy to the field of animation and live action video. Maury is a member of the Producers Guild of America, with several feature films to his credit. His unique background in film production led to an epiphany in the intrinsic value of storytelling in marketing, no matter how technical the subject. This led to his work in a high-tech firm and its purchase by Cisco for over $1 Billion. He went on to form Rip Media Group, a collection of award-winning storytellers, technicians, and artists, selected from the Producers Guild, Writers Guild, and Screen Actors Guild. Their Green Light Production Process™ and other proprietary systems are used to create world-class voiceover, animation, and live action video to grow businesses of any size. https://ripmediagroup.com

1. ripmediagroup.com, et al. “Duplicate Yourself with THE VIDEO BOT to INCREASE Conversion Rates.” Rip Media Group, 23 Dec. 2019, ripmediagroup.com/video-marketing/duplicate-yourself-with-the-video-bot-to-increase-conversion-rates.

2. Flitter, Emily. “’I Can’t Keep Doing This:’ Small-Business Owners Are Giving Up.” The New York Times, 13 July 2020, nytimes.com/2020/07/13/business/small-businesses-coronavirus.html.

3. “Motion Graphics and Video Production Los Angeles.” Rip Media Group, ripmediagroup.com/.

4. Imagine LA, http://www.imaginela.org/.

5. Perry, Erica. “2020 Video Marketing and Statistics: What Brands Need to Know.” Social Media Week, 30 Oct. 2019, socialmediaweek.org/blog/2019/10/2020-video-marketing-and-statistics-what-brands-need-to-know/.

6. Team, SmarterCX, et al. “10 Hot Retail Trends in 2020.” SmarterCX, 3 Mar. 2020, smartercx.com/10-hot-retail-trends-in-2020/.

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