Category Archives: Science: Biology

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Science: Biology

Staying Relevant in a Shifting Landscape

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Social Commerce puts products and services in an audience’s social feed, making payment effortless, building brand awareness, and capitalizing on consumers’ in-the-moment shopping impulses. The Social Commerce market is growing more quickly than the eCommerce market, with an estimated compound annual growth rate of 25%.(3) In 2021, global Social Commerce sales totaled $492 billion and are expected to reach $1.2 trillion by 2025.(4)

This trend is particularly prominent with millennials and Gen Z shoppers, who comprise 50% of the world’s population.(3) Over two-thirds of these groups says social media is integral to their online shopping process, and 64% purchased something through social media within the past year.(5)

Social platforms’ social, entertaining, and conversational nature seems central to the meteoric rise of Social Commerce. As users are engaging with social media to be entertained and connect, human-first content that is more authentic with less of a sales influence is the most effective.(6)

Chew elaborates, “Social Commerce success comes from being authentic with your audience. Consumers want to feel connected to your brand. The question is how you can stand out. You’re competing with viral, funny, and entertaining content. So, how do you drive people to the purchase line? The key is to do it in a way that’s authentic to you and your brand.”

Agility is essential in the eCommerce landscape. Digital agencies with complex approval processes or who schedule and post weeks in advance are missing opportunities to capitalize on rapidly changing trends. With its attention-grabbing short-form video content and skyrocketing ad revenues ($11 billion in 2022), TikTok is one platform that demands agencies adapt to keep up.(7)

However, it is well worth the effort as the social algorithm transforms the linear sales funnel into a potentially infinite loop.

“Brands have to be more agile and closer to their community. Social Commerce, by working with influencers and creators, helps keep their teams lean,” Chew explains.

TikTok’s recent launch of TikTok shop, allowing marketers and content creators to sell right on the platform without linking to a third-party website, lets consumers buy in seconds.

Cayla Ridley, Influencer Strategist, says, “TikTok Shop is revolutionizing the eCommerce landscape by enabling brands and influencers to seamlessly integrate shopping experiences into their content. By activating TikTok Shop, brands can tap into the viral potential of TikTok’s engaged audience, making it possible to turn viral moments into sales opportunities. This is a game-changer for marketers and influencers looking to convert their TikTok audience into paying customers.”

As a digital agency that tailors marketing strategies for each client, Fullmoon Digital embodies the agility required to succeed in an evolving global marketplace.

About Fullmoon Digital
Fullmoon Digital Media, founded by Derek Chew, a former early Yahoo! employee, is one of the few 100% independent digital marketing agencies in the United States. The firm is cross-functional, with deep experience in media planning and buying, digital consultancy, SEO, digital strategy, programmatic, analytics, performance marketing, paid media, social advertising, and creative. They push the envelope of what is possible in terms of marketing and technology, all the while providing best-in-class digital marketing service to their “pack” of clients. For more information, please visit http://www.fullmoondigital.com.

References:‥
1. Belle Wong, J.D. “Top Social Media Statistics and Trends of 2023.” Forbes, Forbes Magazine, 7 Aug. 2023, forbes.com/advisor/business/social-media-statistics/.
2. Worldometer. “Current World Population.” Worldometer, worldometers.info/world-population/. Accessed 24 Aug. 2023.
3. Auxier, Brooke, et al. “As Seen in Your Feed: Shopping Goes Social, Trending Past US$1 Trillion in Annual Sales.” Deloitte Insights, Deloitte, 7 June 2023, deloitte.com/us/en/insights/industry/technology/technology-media-and-telecom-predictions/2023/social-commerce-rise-of-the-social-shopping-retail-market.html.
4. “Top 5 2023 Payment & Commerce Trends | Global Payments.” Globalpayments, globalpayments.com/commerce-payment-trends. Accessed 24 Aug. 2023.
5. Silberstein, Nicole. “Havas Study Highlights 5 Key Social Commerce Preferences of Gen Z and Millennials.” Retail TouchPoints, 28 July 2023, retailtouchpoints.com/topics/digital-commerce/social-commerce/havas-study-highlights-5-key-social-commerce-preferences-of-gen-z-and-millennials.
6. Zib Digital. “Experts Identify Top Social Media Trends for 2023.” GlobeNewswire News Room, Zib Digital (zibdigital.com.au), 8 Nov. 2022, globenewswire.com/news-release/2022/11/08/2551353/0/en/Experts-Identify-Top-Social-Media-Trends-for-2023.html.
7. Snyder, Kristin. “TikTok Is Breaking the Traditional Digital Agency. Here’s How.” Dot.LA, dot.LA, 21 Nov. 2022, dot.la/tiktok-marketing-2658581905.html.

Media Contact

Karla Jo Helms, JOTO PR™, 727-777-4619, [email protected], jotopr.com

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SOURCE Fullmoon Digital



Science: Biology

Dynamic Web TWAIN SDK V18.4 Unveils Powerful New Features for Enhanced Security and Customizability

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In this release, Dynamic Web TWAIN SDK places an even stronger emphasis on data security. The following enhancements have been made:

Advanced Encryption Algorithm: Dynamic Web TWAIN has strengthened local cache security by implementing a new encryption algorithm. This algorithm ensures that data stored in the local cache is better protected by changing encryption keys under different sessions.

Security Review of Third-Party Libraries: To maintain the highest standards of security, Dynamic Web TWAIN now conducts regular security reviews of third-party libraries incorporated into the SDK. This ongoing process ensures that the SDK remains resilient against emerging threats.

Improved Customizability:

Dynamic Web TWAIN SDK v18.4 introduces new features that enhance its flexibility, making it even more adaptable to diverse scanning and imaging needs while streamlining the document scanning and editing experience:

Advanced Blank Page Detection: This release introduces a more robust blank page detection method with IsBlankImageAsync(). Users can customize sensitivity levels, allowing them to overlook minor marks or disregard background patterns based on specific circumstances. This feature enhances the accuracy of document scanning and processing.

Easily Extract Selected Area: With the introduction of the brand-new OutputSelectedAreaAsync() function, users can now export selected image areas to either a blob or base64 format. This powerful capability allows users to edit any selected area without modifying the original image, enabling greater control over document editing and manipulation.

Customizable Selection Box: Users now have the ability to tailor the appearance of the rectangular selection box when choosing image areas within both the Viewer and Image Editor. This includes modifying the in-viewer selection indicator’s color, border width, and line dash, offering greater visual customization options to suit individual preferences.

Flexible Installation Location: System administrators will appreciate the added flexibility this new property provides. It allows for hosting the dist folder at a remote location other than the local project folder, facilitating smoother deployment and management of the SDK.

Getting Started

Getting started with a deployment can be done in a handful of steps. Developers can download and install Dynamic Web TWAIN Edition version 18.4 from the Dynamsoft website, including a trial version. A 30-day trial license comes with the installer.

About Dynamic Web TWAIN
The Dynamic Web TWAIN SDK provides cross-browser and cross-platform document scanning support for web applications. Developers need only write a handful of lines of JavaScript code to enable document scanning, uploading, editing, and processing. This turns otherwise months of work into just days. The SDK works across Android®, iOS®, Linux®, macOS® or Windows® devices.

Pricing and Availability
Dynamsoft’s Dynamic Web TWAIN version 18.4 SDK is now available. It can be purchased and downloaded at the company’s website. A Dynamsoft Barcode Reader SDK is also offered to create barcode reading applications. Finally, a Dynamsoft Label Recognition SDK provides a fast method to localize and extract critical data on the common store or warehouse tags using OCR. Full pricing information can be requested at the website. Multiple award-winning technical support channels are offered with an SDK purchase including, email, live chat, web meetings, and phone.

About Dynamsoft Corp.
Dynamsoft Corp. provides enterprise-class TWAIN™ software development kits (SDK), a Barcode Reader SDK, and a Label Recognition SDK to help developers meet document imaging, scanning, barcode reader, and OCR extraction applications requirements when developing web, desktop, or mobile document management and label reading applications. The imaging SDKs help today’s businesses seeking to migrate from wasteful paper-based workflows to efficient paperless electronic document and records management. Thousands of customers use Dynamsoft’s solutions. Customers include 3M®; EMC®; FUJIFILM Medical Systems U.S.A., Inc.; Fujitsu®; GE®; H&R Block®; HP®; IBM®, Intel®; Infosys®; Lockheed Martin®; Olympus®; Philips®; PricewaterhouseCoopers®; Samsung®; Siemens®; Symantec®; Unisys®; Verizon®; and more. Dynamsoft is an ISO 27001-certified organization and an associate member of the TWAIN Working Group that develops TWAIN standards. The company was founded in 2003. More information is available at http://www.dynamsoft.com.

Note: Whether noted or not, references to certain words may be trademarks or registered trademarks of their respective owners.

Media Contact

Donna, Dynamsoft Corporation, 1-604-605-5491, [email protected], www.dynamsoft.com

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SOURCE Dynamsoft Corporation



Science: Biology

CobbleStone Software Releases New Guide on Legal Tech Tools for Lawyers

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Readers can learn:

  • why lawyers use contract management software.
  • which contract management software tools lawyers use.
  • how to assess which contract management solution they should implement.

Click here to read the full guide!

“We hope that this guide can help lawyers of all types to understand the specific technology they need to streamline legal operations,” says Bradford Jones, VP of Sales and Marketing at CobbleStone Software.

Contact CobbleStone Software to schedule a free demo.

For more information, email [email protected] or call 866-330-0056.

About CobbleStone Software:

CobbleStone Software is a celebrated leader in contract management software solutions whose flagship CLM software solution – CobbleStone Contract Insight – expedites contract management, vendor management, eProcurement, and eSourcing processes while offering seamless integrations, ease-of-use, and high scalability. CobbleStone’s contract lifecycle management solutions provide simplified contract and vendor tracking, highly configurable email alerts, user-friendly calendar notifications, intelligent contract workflow automation, highly robust security options, streamlined authoring of contract templates with dynamic clauses, centralized revenue/cost management, detailed text indexing and searching, future-minded vendor/client ratings, robust document version control, custom contract management reports, speedy IntelliSign® electronic signatures, more intelligent contracts with VISDOM® artificial intelligence and machine learning, and more.

Follow CobbleStone Software on social media:

To stay up to date on contract lifecycle management industry trends and news, subscribe to CobbleStone’s Contract Insights blog.

*IDC, IDC MarketScape: Worldwide SaaS and Cloud-Enabled Buy-Side Contract Life-Cycle Management Applications 2023 Vendor Assessment, Doc# US48785822, March 2023

Media Contact

Simran Bains, CobbleStone Software, 866-330-0056, [email protected], https://www.cobblestonesoftware.com/

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SOURCE CobbleStone Software



Science: Biology

DFI Launches Integrated Growth Marketing Service for Emerging Tech and Healthcare Companies; 10X Increase in Website Traffic, 20X ROAS

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DFI Digital Marketing Transforms Emerging Tech Companies into industry Leaders

TORONTO, Sept. 26, 2023 /PRNewswire-PRWeb/ — The DFI Group, a leading digital marketing and communications agency specializing in serving emerging tech, healthcare and e-commerce companies, is thrilled to announce the launch of its cutting-edge, integrated growth marketing service. The service is designed to empower emerging businesses with a holistic approach to digital marketing and communications, delivering a competitive edge in today’s crowded, fast-evolving landscape.

DFI’s services encompass an integrated range of digital marketing and communications programs, including SEO (Search Engine Optimization), SEM (Search Engine Marketing), E-commerce, Owned media, Earned media, and specialized support for startup launches. SEO programs have increased client website traffic 10-100x, and SEM programs have achieved up to 20x Return On Ad Spend (ROAS).

This comprehensive approach ensures that startups and emerging companies can quickly ramp up awareness and demand – wherever their target customers are – and on whatever key channels they use.

DFI Founder, David Finkelstein has over two decades of tech communications and marketing experience in Silicon Valley and Canada. While DFI partner, Li Lu of LL BrandLab is a digital marketing expert, and best-selling author, with expertise driving growth and sales from zero to 7-figures. DFI’s services are tailored to help tech companies accelerate customer adoption, increase visibility, and establish industry leadership positions in emerging markets.

“We believe in a data-focused approach to digital marketing that begins with meticulous testing, to gain actionable intelligence, and then quickly scale based on initial results,” said Li Lu, Partner, The DFI Group. “We work with clients to be as flexible as possible, always with an eye on their objectives, and the best strategies to meet them.”

“Li’s advice and skills in marketing really helped us to start well and gain users quickly,” said Huayi Gao, CTO and co-founder, Lila Composter. “Their team works faster and is more affordable than bigger companies. They have extensive digital marketing expertise, which simplified our launch and digital journey.”

DFI’s services guide companies through every stage of the marketing funnel, from building awareness to consideration, conversion, and ultimately, the closing of sales. This holistic approach ensures that marketing efforts are aligned with business goals and serve to optimize marketing spend.

About The DFI Group

The DFI Group is a digital marketing and communications agency dedicated to helping emerging tech, e-commerce and healthcare companies succeed in a hyper-competitive landscape. Based just north of Toronto, The DFI Group is comprised of senior consultants with extensive Silicon Valley and Canadian communications and digital marketing experience. The DFI Group has a track record of helping emerging companies build visibility in North America and globally, while facilitating funding, growth and industry leadership.

Visit www.thedfigroup.net for further information.

Follow DFI on LinkedIn for the latest updates and insights.

Media Contact

David Finkelstein, The DFI Group, 1 4163004150, [email protected], www.thedfigroup.net

SOURCE The DFI Group

Science: Biology

DigiFlight, Inc. Welcomes Michael Perrin as Senior Vice President, National Intelligence

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During one of his Joint Duty Assignments, Perrin was the Ground Capabilities OSD Staff Director, reporting to the Under Secretary of Defense for Acquisition, Technology, and Logistics. In this position, he influenced acquisition decisions, policies, and directives for the Department of Defense established and led the Space Ground Team. Perrin championed preparatory work that led to a successful Milestone B Decision for all Space Ground components. In addition, Perrin was the Senior Operational Leader at the North Atlantic Treaty Organization (NATO), where he served as Senior Advisor to the Secretary General and the Supreme Allied Commander, Europe (SACEUR). In this position, Perrin provided a decision advantage for senior warfighters and policymakers during crisis and peacetime operations.

“My vision for DigiFlight is to solidify our position as an industry leader in technology, engineering, and cybersecurity,” Perrin said. “Alongside my dedicated team, we’re committed to attracting a diverse workforce, ensuring outstanding customer service, and delivering exceptional outcomes across all DigiFlight mission areas.”

About DigiFlight, Inc.

Established in 1999 and headquartered in Columbia, MD, with a branch in Huntsville, AL, DigiFlight is a Veteran-owned Minority Small Business dedicated to accelerating mission success for government and commercial entities. DigiFlight’s core strengths lie in Aerospace Technical & Acquisition Solutions, Compliant Architectures, Cybersecurity Hunt & Incident Response, Systems & Software Development, Systems Engineering & Technical Assistance, and Test & Evaluation. Beyond traditional approaches, the company employs state-of-the-art techniques for cyber incident response, software and network engineering, and specialized training. Guided by best practices, DigiFlight consistently delivers reliable and pioneering solutions tailored to drive superior mission performance and business value for its clients.

Media Contact

Michael Emerton, Bridgeview Marketing, 603-305-3721, [email protected], https://bridgeviewmarketing.com/pr-as-a-service-praas/

SOURCE DigiFlight, Inc.

Science: Biology

Madison Logic Launches ABM Connected TV to Unify Account-Based Marketing with Enhanced Targeting and Revenue Impact Visibility

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Industry-leading fourth ABM channel seamlessly drives account engagement from initial awareness to revenue outcomes

NEW YORK, Sept. 26, 2023 /PRNewswire-PRWeb/ — Madison Logic, the leading global digital Account-Based Marketing (ABM) platform, today announced the launch of ABM Connected TV (ABM CTV), a new digital channel that harnesses the company’s industry-leading data-driven approach to more precisely target and surround buyers wherever they are. By combining the precision and power of ABM with the reach and scale of television, B2B marketers drive more awareness and higher engagement from pipeline to revenue with ABM Connected TV as part of their multi-channel, account-based approach.

The B2B buying process has evolved over the last few years making it more difficult for marketers to engage target accounts. Purchase decisions for complex B2B solutions include more committee members, take more time, and are driven by more independent digital research. Gartner suggests sales reps only have 5% of a customer’s time during their B2B buying journey, leaving it up to marketing teams to tell the solution story through content and messaging that speaks directly to the buying committee needs. As more buyers work from home and utilize digital channels for a self-driven buying experience, Connected TV (CTV)—which includes Smart TV’s and other devices that allow brands to reach their audiences through internet targeting—helps surround key decision-makers with content and messaging.

“Buyers today are harder to reach than ever before; marketers can no longer risk focusing on individual channels to succeed,” said Tom O’Regan, CEO of Madison Logic. “With superior targeting capabilities fueled by our industry-leading intent data, we empower marketers to identify in-market accounts, drive higher awareness, and ultimately maximize their media investment by engaging buyers through a unified approach that now adds CTV to their multi-channel ABM strategy. This is an exciting new chapter for Madison Logic as we continue to innovate and shape the future of B2B marketing.”

Enterprise marketers leveraging CTV as part of a data-driven, multi-channel ABM strategy accelerate the buying journey from awareness to demand conversion by reaching accounts faster with multiple touchpoints. Madison Logic ABM Connected TV benefits include:

  • Enhanced Targeting: Directly target in-market account prospects, ensuring messaging is seen by the right audience on CTV.
  • Unified Activation: Amplify an existing multichannel ABM approach by adding CTV to surround prospects through the centralized ML Platform.
  • Clear Measurement: Track the performance of every dollar spent, linking CTV media investment to pipeline growth and revenue impact.

“Madison Logic has made CTV an exciting and measurable part of our unified ABM marketing strategy,” said Maggie Galster, Global Marketing Automation & Paid Media Manager at Schneider Electric. “We can now seamlessly target prospects on CTV as part of our multi-channel ABM campaigns. The ability to target accounts at a granular level with tracking of engagement and performance on a single platform makes it easier to visualize the impact of our cross-channel ABM approach. We’re seeing increased account engagement from the organizations we’ve targeted with CTV as part of our multi-channel campaign.”

Madison Logic is the only ABM solution to unify the four primary B2B channels—content syndication, display advertising, social advertising with LinkedIn, and now CTV—into a centralized platform that enables enterprise B2B marketers to activate multi-channel ABM campaigns and achieve comprehensive visibility into program performance. Leveraging ML Insights, which combines three independent signals into a single intent score, marketers more easily determine which accounts to engage, the key personas within these accounts, and the content most likely to drive account engagement and pipeline impact. Through a more targeted data-driven, multi-channel ABM approach with Madison Logic, marketers report a 32% lift in engagement, a 28% faster sales cycle, and a 17% increase in pipeline.

Click here to learn more about ABM Connected TV and request a demo.

For more information about how Madison Logic helps the world’s fastest-growing companies grow faster, visit http://www.madisonlogic.com.

About Madison Logic
The ML Platform, a global multi-channel ABM activation and measurement platform, enables enterprise organizations to leverage a proprietary combined data set to identify the accounts most likely to purchase, accelerate the customer journey, and shorten sales cycles to positively impact ROI. Madison Logic empowers B2B marketers to convert their best accounts faster by finding and engaging with the most influential individuals throughout the buyer’s journey. Visit madisonlogic.com for more information.

Media Contact

Betsy Utley-Marin, Madison Logic, (332) 208-8146, [email protected], https://www.madisonlogic.com/

SOURCE Madison Logic

Science: Biology

Ideation Solutions, a Small Business JV Between Evolver and Key Concepts, Awarded a 3-Year NIH Contract for Mission-Critical IT Services

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Joint venture’s alignment with NIH’s IT goals underscores their role in enhancing agency’s research initiatives with secure, reliable, and responsive IT systems.

FAIRFAX, Va., Sept. 26, 2023 /PRNewswire-PRWeb/ — Ideation Solutions JV, a small business joint venture between Evolver, LLC and Key Concepts, has been awarded a 3-year contract with the National Institutes of Health (NIH) Center for Information Technology (CIT) to provide essential IT services. The contract, awarded through the CIO-SP3 vehicle, solidifies the joint venture’s position as a trusted partner in the delivery of modernized support services.

The contract entails the provision of mission-vital IT services, including Service Desk and Escalated Technical Support, to support NIH’s ongoing operations, dedicated to delivering efficient and responsive secure IT solutions that meet the unique needs of the NIH.

Rodney de Peiza, Managing Partner of Ideation Solutions and President of Key Concepts, remarked, “This contract win is a testament to the collaborative synergy between Evolver and Key Concepts. We are thrilled to partner with the National Institutes of Health and are committed to delivering superior IT services that empower their mission.”

The NIH Center for Information Technology (CIT) plays a pivotal role in supporting NIH’s goals by providing secure and reliable IT infrastructure, along with a range of scientific computing services. In service of these functions, Evolver and Key Concepts’ successful collaboration underscores their reputation for excellence in the IT industry.

About Ideation Solutions JV:

Ideation Solutions’ customer-focused approach creates reliable, flexible, and repeatable IT solutions through expertise and innovation for federal, state and local, and commercial customers and partners.

Ideation Solutions is a Small Business Mentor-ProtIgI Joint Venture (JV), certified in 2017 by SBA, between Key Concepts Knowledgebase and Evolver. Ideation Solutions’ combined capabilities and past performance create the synergy required to support its customers’ and partners’ missions.

They are committed to creating trusted partnerships while delivering scalable solutions that improve security and increase operational and cost efficiencies for projects of all sizes. More information: www.ideasjv.com.

About Evolver, LLC (Mentor):

Evolver, LLC, a Converged Security Solutions (CSS) company, is a technology company serving the government, commercial, and legal industries by addressing client challenges in the present and transitioning clients to the future through the introduction of efficient and effective IT solutions. Evolver specializes in cybersecurity, infrastructure, end-user support, application development, and legal technology services. More information: www.evolverinc.com.

About Key Concepts (Managing Venturer):

Key Concepts Knowledgebase is a Small Business with a ten-year record of success delivering IT support and operations, cybersecurity, and software development to federal customers. With a focus on transferring knowledge on key concepts in the value creation and demonstration process, Key Concepts seeks to provide its customers with the best of breed services and solutions, to solve their mission critical business challenges. More information: www.keyconceptskb.com.

Media Contact

Dori Muldowney, CSS, 1 202.253.0926, [email protected], https://www.cssoperations.com

Twitter, LinkedIn

SOURCE CSS



Science: Biology

Cloud Ratings Initiates Research Coverage of Board Management Software

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Over 4,000 customer ratings (inclusive of vendor-supplied Net Promoter Score – or NPS – data) factored into the Board Management Software category assessment.

Chart Quadrant Summary:

(Presented Alphabetically by Quadrant)

Leaders – High Market Adoption + High Customer Ratings:

  • Board Intelligence
  • Boardable
  • BoardPro
  • Convene
  • OnBoard

Market Excellence – High Market Adoption:

  • BoardPAC
  • Boardvantage
  • Diligent
  • Govenda

Product Excellence – High Customer Ratings:

Challenger – Market + Customer Validation:

The full report is available at: https://cloudratings.com/board-management-software/

Defining Board Management Software:

Board Management Software is a specialized digital tool designed to streamline and enhance the governance and administrative processes of organizations, particularly boards of directors. It offers a centralized platform for board members and executives to efficiently collaborate, access important documents, schedule meetings, track agendas, and facilitate communication, all while ensuring data security and compliance. Board management software – also known as board meeting software – aims to improve transparency, productivity, and decision-making within boards, ultimately enabling them to fulfill their responsibilities more effectively and drive the strategic direction of the organization.

Commentary:

“Strong corporate governance includes getting the basics of running board meetings right, which in today’s world is best enabled by board management software solutions,” commented Matt Harney, Founder of Cloud Ratings. “Our Cloud Ratings research agenda for the 2nd half of 2023 continues to prioritize the Finance function, including this coverage of Board Management Software and our earlier coverage of Cap Table + Equity Management Software and Subscription Management Software.”

About Cloud Ratings:

Cloud Ratings is a customer outcomes-focused, data-driven software research analyst firm. We exist to allow organizations to make more confident, lower-risk software purchasing decisions.

Built upon investigative customer interviews, our True ROI Reports quantify and provide 3rd party validation of a software product’s business value.

Our Cloud Ratings Category Report research methodology combines user reviews with verified vendor data to impartially identify leading software products.

cloudratings.com

Media Contact

Gerelli Angga, Cloud Ratings, 619-538-8220, [email protected], https://cloudratings.com/

SOURCE Cloud Ratings

Science: Biology

Digma Launches First-Ever Continuous Feedback Platform to Validate and Improve Developer and GenAI Code

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An emerging category in software development, Continuous Feedback completes CI/CD platforms as well as testing and validation tools, in the face of growing GenAI usage, legacy libraries, and increasingly distributed systems. The Digma platform is built on the latest observability technologies such as OpenTelemetry and relies on Machine Learning processes to analyze the code runtime data and automatically suggest improvements.

The company was founded in 2022 by Nir Shafrir, CEO, and Roni Dover, Chief Technology Officer, and recently secured a total seed round of $6m. The funding has been led by at.inc/ and Sorenson Ventures. Other investors include Abstraction Capital, Inner Loop Capital, and Hetz Ventures, as well as angel investors including Guy Podjarny, co-founder of Snyk, Tom Preston-Werner, co-founder of GitHub, and Chris Bach co-founder of Netlify.

Having been at the heart of software engineering organizations for two decades, Digma’s co-founders have first-hand experience in dealing with the business impact of accelerating releases in complex applications without providing developers with feedback about their code performance.

“Over the years we’ve been continually frustrated by a conspicuous gap emerging in the development process,” said Nir Shafrir, Digma CEO. “Businesses are losing customers due to bad code put into production, or code that doesn’t perform as it should in the real world. At the developer level, Digma solves a common problem, which is that developers get feedback too late. They are expected to deliver fast, but they can’t see how their code behaves in the real world, so they can’t make informed design decisions and assess the impact of their changes. Digma acts as a guardrail by providing continuous real-time analysis of the code, presented to the developer as they code and in the IDE before the code gets pushed to production.”

According to Digma Chief Technology Officer Roni Dover, organizations are shifting the focus of observability from DevOps and IT to developers through Continuous Feedback, which is key for rapidly changing complex and legacy code. While Continuous Feedback is highly beneficial for any complex Java application, it is especially critical for organizations that are already using or preparing to use Generative AI.

“Organizations that do not adopt AI-generated code will fall behind in the productivity race, and developers who are reticent to use the technology will soon fall behind as well,” said Dover. “The great challenge that stands before organizations now – given the limitations of the technology – is how to use it safely and responsibly. For that, automated and even AI-driven guardrails need to be in place. Continuous Feedback reduces the risk surrounding checking-in code changes to complex systems or when using GenAI code.”

Vidya Raman, Partner at Sorenson Ventures, highlights Digma as a truly unique innovation set to disrupt enterprise development and transform the way developers code: “We have been impressed by the feedback we are seeing in developer communities in terms of Digma’s ability to introduce continuous feedback into the development lifecycle in order to scale code quality and productivity,” she said. “By emphasizing evidence-based methods and unlocking a new way of developing software, Digma is empowering developers to own their code all the way to production by delivering key observability insights.”

Digma is available to developers as an IDE plugin delivered as a fremium model. For more details on the enterprise edition of Digma, click here.

About Digma

Founded in 2022 in Santa Clara, California by founders Nir Shafrir and Roni Dover, Digma has produced the world’s first Continuous Feedback platform designed to address gaps in the development lifecycle. By emphasizing evidence-based methods and delivering key observability insights, Digma is empowering developers to own their code all the way to production. With Digma, developers are unlocking a new way of developing software, shipping better code, while documenting their excellence and celebrating their experience.

Media Contact

Courtney Glymph, YourStory PR, 44 (0)7867488769, [email protected], www.yourstorypr.com

SOURCE Digma

Science: Biology

RestorationMaster Adds New Business Fast Track Restoration to RestorationMasterFinder.com

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RestorationMaster recently added Fast Track Restoration, a disaster restoration service provider in Mesa, AZ, and its nearby regions, as a new business on RestorationMasterFinder.com to expand their digital marketing outreach.

MESA, Ariz., Sept. 25, 2023 /PRNewswire-PRWeb/ — RestorationMaster, a leading online directory connecting consumers with restoration and cleaning service providers, is pleased to announce the addition of Fast Track Restoration to its extensive network. This strategic addition reinforces RestorationMasterFinder.com’s commitment to expanding its pool of reliable businesses dedicated to delivering emergency restoration services. Fast Track Restoration has been a trusted provider of top-notch disaster restoration and recovery services for residences and commercial establishments in Phoenix, Scottsdale, Tempe, Chandler, Mesa, and the other East Valley regions in AZ. The company’s integration into RestorationMasterFinder.com augments the platform’s capacity to bridge consumers with trusted professionals in the restoration industry. It extends a warm welcome to a new business that shares the same commitment to excellence and customer satisfaction.

About Fast Track Restoration

Fast Track Restoration stands as a distinguished restoration business, recognized for its exceptional services in Mesa, AZ. Backed by a team of highly experienced professionals and leveraging state-of-the-art technology, Fast Track Restoration specializes in delivering efficient and effective disaster solutions. Their expertise encompasses a range of critical services, including water damage restoration, flood cleanup, smoke damage removal, mold remediation, as well as trauma and crime scene cleaning. Their commitment to excellence ensures that customers receive top-quality service and swift restoration during challenging times.

You can call Fast Track Restoration at (480) 781-4836 or visit https://restorationmasterfinder.com/mesa-az/

About Restoration Master

RestorationMasterFinder.com, commonly known as RMF, serves as a valuable lead generation platform. Its core purpose is to efficiently generate high-quality leads at a reasonable cost for businesses offering disaster restoration and cleaning services. Through a user-friendly platform, RestorationMaster offers customers a convenient means to locate and reach out to trusted business. The creation of these micro-sites significantly enhances the online presence of the businesses they represent. This, in turn attracts a larger volume of local search traffic, resulting in a notable upswing in both high-quality leads and successful conversions.

You can call RestorationMaster at (888) 846-1992 or visit https://restorationmasterfinder.com/.

Media Contact

Brian Bradford, Fast Track Restoration, 480-788-3383, [email protected], https://restorationmasterfinder.com/mesa-az/

Andrew Wahrman, (224) 830-7196, awahrman@proceedinnovative.com

SOURCE Fast Track Restoration