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LivePerson CMO Shares Formula for a High-Performing Marketing Team in Exclusive Interview [DesignRush Spotlight]


Data, analytics, and measurement will be a priority for 75% of marketers by 2025. DesignRush interviewed LivePerson’s leading marketing expert to gain her expertise in building a top-notch marketing team.

MIAMI, Sept. 15, 2023 /PRNewswire-PRWeb/ — Econsultancy found that 75% of marketers will prioritize data and analytics & measurement in the next two years. This highlights the need to cultivate a marketing team ready to navigate the market’s changing priorities.

DesignRush, a media platform and a B2B marketplace connecting businesses with agencies, interviews industry experts and thought leaders to get first-hand insights on the insider tips in business, marketing, and technology.

In our latest podcast, DesignRush spoke with Ruth Zive, chief marketing officer at LivePerson, to get an expert perspective on developing and maintaining a high-performing marketing team.

“You always want to hire people who are somehow better than you are,” Zive says. “I’m a much better marketer with people on my team reporting to me who are experts, and then you have to trust them. If you’re hiring an expert, trust them to do the job.”

Highlights of our interview with Zive include:

  • Her industry experience before joining LivePerson
  • Streamlining processes at LivePerson
  • Top game changers that shaped the marketing industry
  • Tips for building a strong marketing team
  • Advice for tech marketing beginners

Get additional insights from these resources:

The past week was also marked by two important events:

About DesignRush:

DesignRush.com is a B2B marketplace connecting businesses with agencies through expert reviews and agency ranking lists, awards, knowledge resources, and personalized agency recommendations for vetted projects.

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Media Contact

Rizelle Leano, DesignRush, 8008565417, [email protected], https://www.designrush.com/

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SOURCE DesignRush



Winners of 2023 Minnesota ORBIE Awards Announced by MinnesotaCIO



Executives from Target, Thrivent, ATS, The Tile Shop, College of Saint Benedict and Saint John’s University, North Memorial Health, & Best Buy Co., Inc. Recognized for their Achievements

MINNEAPOLIS, Sept. 15, 2023 /PRNewswire-PRWeb/ — MinnesotaCIO announced the winners of its 2023 ORBIE® Awards. MinnesotaCIO recognized technology executives in seven key categories – Leadership, Large Enterprise, Enterprise, Large Corporate, Corporate, Healthcare, CISO. The Awards were presented at the Minnesota ORBIE Awards at Minneapolis Marriott City Center.

“Member-led, non-commercial programs like the ORBIE Awards, build meaningful professional relationships with colleagues facing similar challenges, solving problems and avoiding pitfalls,” said John Avenson, MinnesotaCIO Chair. “Successful leaders understand the ‘superpower’ of trusted relationships. In any gathering of technology leaders, the answer is in the room.”

The 2023 Minnesota ORBIE Award winners are:

  • Mike McNamara, CIO, Target (ret) received the Leadership ORBIE.
  • Brett Brunick, EVP, Chief Digital & Technology Officer, Thrivent received the Large Enterprise ORBIE for organizations over $2.5 billion annual revenue.
  • Julius Chepey, CIO, ATS received the Enterprise ORBIE for organizations over $1 billion annual revenue.
  • Christopher Davis, CIO, The Tile Shop received the Large Corporate ORBIE for organizations over $400 million annual revenue.
  • Dr. Casey Gordon, CIO, College of Saint Benedict and Saint John’s University received the Corporate ORBIE for organizations up to $400 million annual revenue.
  • Brad Newton, CIO, North Memorial Health received the Healthcare ORBIE for hospitals and healthcare organizations.
  • Adam Mishler, SVP, Global CISO, Best Buy Co., Inc. received the CISO ORBIE for chief information security officers.

The ORBIE Awards is the premier technology executive recognition program in the United States. Since inception in 1998, over 700 technology leaders have received the prestigious ORBIE Award. The ORBIE honors chief information officers & chief information security officers who have demonstrated excellence in leadership. Finalists and winners are selected by an independent peer review process, led by prior ORBIE recipients, based upon:

  • Leadership and management effectiveness
  • Business value created by technology innovation
  • Engagement in industry and community endeavors

The Minnesota ORBIE Awards keynote was delivered by Mike McNamara, CIO, Target (ret), who was interviewed by Teddy Bekele, CTO, Land O’ Lakes. Over 400 guests attended, representing leading Minnesota organizations and their technology partners.

The 2023 Minnesota ORBIE Awards was made possible by the following sponsors:

  • MinnesotaCIO Underwriters: Burwood Group, Concord, Google Cloud, Lumen, TriCom
  • Gold sponsors: Comcast Business, Fortinet, Stratagem, Tata Consultancy Services
  • Silver sponsors: AHEAD, Cloudflare, DataXstream, FPT Software, Okta, Palo Alto Networks, Red Canary, ServiceNow, Sparq, Turnberry Solutions, Yash Technologies
  • Bronze sponsors: Between Pixels, C4 Technical Services, Capgemini, Converge Technology, Deloitte, NetApp/Evolving Solutions, Online Business Systems, Protiviti, Nerdery
  • Media partner: Minneapolis/St. Paul Business Journal

MinnesotaCIO is the preeminent peer leadership network of Minnesota chief information officers. MinnesotaCIO is one of over 30 chapters of the Inspire Leadership Network, a national membership organization comprised exclusively of CIOs from public and private businesses, government, education, healthcare and nonprofit institutions.

MinnesotaCISO will be one of the first CISO chapters in the Inspire Leadership Network—bringing the same member-led, non-commercial approach which has attracted over 1,000 CIO members in over 30 chapters to the CISO community.

Media Contact

Lexi Ballard, Inspire Leadership Network, 1 4042135461, [email protected]

Twitter

SOURCE Inspire Leadership Network



National Nonprofit, Founders First CDC, Awards $100,000 to Texas Businesses


The purpose of the Job Creators Quest Grant is to help business owners create premium wage jobs and reward small businesses throughout Texas to retain and grow their workforce through everyday hardships that come with being disadvantaged. This will help to positively impact the local economy, create job opportunities with higher wages, and provide the human capital needed for businesses to expand.

Darlisa Diltz, a former Texas Job Creators Quest Grant recipient and a graduate of the Bootcamp Accelerator Program, had this to say, “The Founders First program was so eye-opening for me. Being in the program helped me change my mindset about who I was as a founder and leader in the organization prior to joining. It was super motivational, and it led me to make some changes within my current structure. Instead of giving up, which I had considered several times, it gave me the extra push to reach that next level.”

Since launching in 2021, Founders First CDC has awarded more than $1,000,000 to minority and underserved business owners throughout the United States with a focus on Texas, Chicago, SoCal, Twin Cities, Pennsylvania and New Jersey.

The recipients of the Texas Job Creators fund include:

  • Akbar Abbas of Data Agility Group, Inc.
  • Charmane Sellers of Aleon Properties, Inc.
  • Christopher Foreman of Foreman Business Interests LLC
  • Dennis Hoang of Patturn | Jender
  • Devaron Yates of Wealth Development Strategies LLC
  • Ebony Butler of The The Center for Creating Change LLC
  • Idowu Itola of Lydia Painting LLC
  • Jaren Collins of JCI Creatives LLC
  • Jay Veal of It’s Not Complicated Education, LLC
  • Jeffrey Vigil of My Business Matches Inc
  • Joe Arenella of Tracker Systems, LLC
  • Jose Perez of Roads Consulting Group
  • Kelly Johnson of IREP Junk Removal
  • Linda Marroquin of Quick Qabinets
  • Lisa Brunet of DLZP Group, LLC
  • Michael Farmer of Innova Learning Inc.
  • Misty Dawsey of Excellence Academy
  • Moses Varghese of Lumos Technology Services
  • OdyDe La Paz of Sensytec
  • Psychelia Terry of UI Global Brands
  • Rachel Bays of Illuminate Video
  • Tamanika Marshall of Lumin Diagnostic Services, LLC
  • Thakela Nabors of Organically Beauty Inc

The judging committee for the Texas Job Creators Grant includes a panel of our partners and other successful business owners.

To be eligible for the Job Creators Quest Grant, the company’s founder had to be a person of color, LGBTQIA+, a military Veteran, a woman, or have a business located in a low to moderate-income area and be a for-profit company with annual revenues between $100,000 to $3 million. Grant winners will use the funds to help add 1-2 new premium wage jobs in the next 12 months.

In addition to announcing the winners of the Job Creators Quest Grant today, Founders First CDC also announced another grant opportunity, the Stephen L. Tadlock Grant for Veteran business owners throughout the nation. The deadline for application is October 16, 2023.

About Founders First CDC

Founders First CDC is a not-for-profit 501c3 that was founded in 2015 and has received significant support from the regional community reinvestment banks to empower diverse founder-led, revenue-generating small businesses through three primary programs: (1) Founders Challenge; (2) Founders Bootcamp; and (3) Founders FastPath. By building recurring revenues, tech-enablement, and essential solution focus, Founders First serves as a catalyst for positive change to entrepreneurs of color and female founders to become leading employers in their communities. www.foundersfirstcdc.org.

Media Contact

Janine Drake, Founders First CDC, 1 8582068542, [email protected], https://foundersfirstcdc.org/

SOURCE Founders First CDC

OpenText Recognizes Advantage Technologies with OpenText Partner Navigator Champion in 2023


“We are thrilled and honored to be named an OpenText Partner Navigator Champion,” said Barry Malter, President at Advantage Technologies. “This award is a reflection of our team’s dedication to pushing the boundaries of what’s possible with AI-driven document delivery and intelligent processing. We remain committed to driving innovation and providing solutions that address the complex challenges faced by organizations today.”

As Advantage Technologies remains at the forefront of technology consulting, this accolade further solidifies their position as a leading player in the business intelligence landscape and a valued partner within the OpenText community.

Media Contact

Brianna Wolcott, Advantage Technologies, 1 (646) 766-0757, [email protected], https://atechnologies.com 

Twitter, LinkedIn

SOURCE Advantage Technologies



Board Developer Announces New Chief Financial Officer Tom Dickason


In his new role, Dickason will be responsible for guiding Board Developer clients through financial strategy and planning. Dickason’s extensive experience in finance and banking brings a unique perspective to organizations seeking to achieve financial success. Having coached and advised numerous organizations, he will use his vast knowledge to enhance future financial success. In addition, he offers a unique approach to hiring and to managing expectations of personnel. He understands that organizations hire people based on their resumes and fire them based on their ability to get along with others. He knows that fitting not only the job description but also the role and culture can significantly reduce attrition within organizations.

“Board Developer is thrilled to have Tom join the team,” said Jim Hayden, Founder and CEO of Board Developer. “His expertise and experience will elevate the organization even further. When I first met Tom and learned about his professional background, I was struck by his wealth of knowledge and experience. Tom’s distinct ability to offer strategic advice to organizations, particularly with regards to financial management, is unparalleled. I’m delighted to have him on our team as we continue to expand and offer more comprehensive services at Board Developer.”

Board Developer specializes in assembling advisory boards and boards of directors to provide organizations with access to a broad range of services and advisors to attain desired growth.
For more information about Board Developer, visit boarddeveloper.com.

About Board Developer
Board Developer provides business enhancement and professional development services to for-profit and nonprofit organizations and leaders. Board Developer’s broad areas of expertise are long-term strategic plans, financial reviews, governance reviews, enterprise risk management, disaster recovery plans, supply chain strategy, mergers & acquisitions, and international business expansion and management. The professional staff of Board Developer has more than 30 years of experience in corporate board leadership and development, board member placement and advanced leadership development.

Media Contact

Alison Walsh, Serendipit Consulting, 6022835209, awalsh@serendipitconsulting.com

SOURCE Board Developer

Ace Pickleball Club Launches My Pickleball Coaching App


Martina Kochli, CEO of MyPickleball Coach remarked, “We are excited to launch this partnership with Ace Pickleball Club, one that will certainly accelerate the growth of the sport. Imagine stepping onto a worldclass Ace pickleball Club court and having you and your playing partner’s match film automatically uploaded to your phone and then personally reviewed by the world’s top players and coaches. The Ace Pickleball Club – MyPickleball Coach relationship has created an immersive experience that combines state of the art pickleball courts with world class coaching right on your phone to enable pickleball players to reach their potential.”

After a 30 day free trial period, Ace Pickleball Club members will receive discounted pricing for personalized coaching through the MyPickleball Coach App, where they can activate 1-1 coaching from top ranked professional players and coaches right on their phone. Ace Pickleball Club members can take the DUPR challenge and receive detailed analysis on how to improve their shot selections, court positioning and partner chemistry.

About Ace Pickleball Club

Ace Pickleball Club is the fastest growing indoor pickleball franchise in the world, with over 50 facilities currently in development across 11 states. Each Club will feature between 8 to 16 regulation size courts in a climate controlled environment, and the membership based club is focused on providing optimal playing conditions for everyone from beginners to experts. Ace Pickleball Club began offering franchises for development in February of 2023, opening their first corporate-owned location in Roswell, GA in July 2023.

About MyJourney

MyJourney is the developer of My Pickleball Coach and is the inventor of Coaching as-a Service technology that provides one-on-one and scalable coaching. Their technology powers the digital coaching platform with TaylorMade and Alex Morgan’s MyJourney Soccer.

Media Contact

Rick Geritz, LifeJourney, 1 443-538-5364, [email protected], https://www.myjourneypickleball.com/

SOURCE MyJourney

DesignRush Launches New Content Sharing Campaign This 2023


You can now syndicate news & exclusive interviews on DesignRush to enrich your website with the latest and hottest in marketing, business, and technology.

MIAMI, Sept. 15, 2023 /PRNewswire-PRWeb/ — 68% of consumers feel more positive about a brand after reading its content, iMedia Connection reveals. But with 7.5 million blog posts published daily, keeping up with the demand and ensuring quality becomes challenging.

DesignRush, a media platform and a B2B marketplace connecting businesses with agencies, launches a content syndication campaign that lets other platforms enrich their websites with the latest news and exclusive interviews with experts in marketing, business, technology, and more.

DesignRush publishes interviews every Monday, Wednesday, and Friday. Some of the notable ones include:

Industry news are published daily in the News section.

Brands and media platforms can share DesignRush’s exclusive stories by following these guidelines.

Contact [email protected] for more information on how you can become a partner of our content network.

About DesignRush:

DesignRush.com is a media platform and B2B marketplace connecting businesses with agencies through expert reviews and agency ranking lists, awards, knowledge resources, and personalized agency recommendations for vetted projects.

Media Contact
Rizelle Leano, DesignRush, 8008565417, [email protected], https://www.designrush.com/

Twitter

SOURCE DesignRush