All posts by imreal

Benchmark at Alexandria Welcome Center Opens in ‘West Alex’


It’s also here that individuals can learn how to become members of the community’s exclusive Founder’s Club. By reserving an apartment early, in addition to having first pick of their apartment, singles and couples can receive discounted pre-opening pricing, assistance with moving expenses, credits towards services and other incentives.

“The Welcome Center is ideal because it helps people plan and gives them a good idea of what they can expect to experience,” said Doug Buttner, senior executive director of Benchmark at Alexandria who has over 24 years of experience leading individual and groups of premier senior living communities throughout the region. “This is exciting because it’s yet another major step towards opening Benchmark’s first location in the Mid-Atlantic region.”

The Benchmark at Alexandria assisted living community will feature 115 apartments in various floor plans, including 26 memory care assisted living for those with Alzheimer’s or dementia. The community is ideal for everyone from independent living residents who don’t currently require assistance to those who need personalized, 24/7 help with daily living activities.

Residents and their families will enjoy the ease of chef-prepared, seasonal meals featuring ingredients from on-site micro-farms and served in multiple dining venues, including a formal dining room with open kitchen, a bistro and grilling on the rooftop deck.

Spacious common areas with hospitality-rich amenities, including club and recreation rooms, a fitness center and the rooftop deck will feature social gatherings, educational events and other programs designed around residents’ interests. A massage room and wellness center will be home to on-site wellness services, such as physician visits. Residents will also enjoy the convenience of included housekeeping, linen service, underground parking and scheduled transportation to appointments and area attractions.

In addition to the many amenities offered at Benchmark at Alexandria, the lively West Alex mixed-use development features 100,000 square feet of retail space. A Harris Teeter grocery store and Silver Diner are steps away, so residents will have ample opportunities to walk, shop, dine and relax just outside their door.

To learn more about Benchmark at Alexandria’s independent assisted living or assisted living with memory care, visit the Welcome Center at 3462 Berkeley Street in Alexandria, click here or call 571.386.2200.

About Benchmark Senior Living

Benchmark is New England’s largest senior living provider with 65 independent living, assisted living, memory care and continuing care communities and over 5,000 dedicated associates providing compassionate care and outstanding experiences throughout the Northeast. The Waltham, Mass.-based company was founded over 25 years ago by Tom Grape with the purpose of Transforming Lives Through Human Connection. Since then, Benchmark has continued to set the industry standard, having won over a hundred local, regional and national awards for its care, programs and as a top workplace. Benchmark has been named one of the Top Places to Work for 15 straight years in The Boston Globe’s annual employee-based survey and received repeated recognition in FORTUNE’s Best Workplaces for Aging Services list. For more information, visit BenchmarkSeniorLiving.com.

Media Contact

Carol Arnold, Arnold Communications, 1 6035020469, [email protected], http://www.BenchmarkSeniorLiving.com

SOURCE Benchmark Senior Living

Zakay Law Group APLC and JCL Law Firm APC File Class Action Against Navy Federal Credit Union Alleging Failure to Pay All Wages Due


As a result of their rigorous work schedules, Navy Federal Credit Union’s employees were allegedly unable to take off duty meal breaks and were not fully relieved of duty for meal periods. Specifically, the lawsuit alleges employees were from time to time interrupted during their off-duty meal breaks to complete tasks for Navy Federal Credit Union. Employees were allegedly required to perform work as ordered by Navy Federal Credit Union for more than five (5) hours during a shift without receiving an off-duty meal break. Further, the lawsuit alleges Navy Federal Credit Union failed to provide employees with a second off-duty meal period each workday in which these employees were required by Navy Federal Credit Union to work ten (10) hours of work. Navy Federal Credit Union’s policy allegedly caused employees to remain on-call and on duty during what was supposed to be their off-duty meal periods. Employees therefore allegedly forfeited meal breaks without additional compensation and in accordance with Navy Federal Credit Union’s strict corporate policy and practice.

If you would like to know more about the Navy Federal Credit Union lawsuit, please contact Attorney Jackland Hom today by calling (619) 255-9047.

Zakay Law Group, APLC, and JCL Law Firm, APC are labor and employment law firms with offices located in California that dedicate their practices to fighting for employees who have been wronged by their employers due to unfair employment practices. Contact one of their attorneys today if you need help with workplace issues regarding wage and hour, wrongful termination, retaliation, discrimination, and harassment.

-THIS IS AN ATTORNEY ADVERTISEMENT (Rules Prof. Conduct, rule 7.2)-

Media Contact

Jackland Hom, Zakay Law Group, APLC, (619) 255-9047, [email protected], https://zakaylaw.com/

SOURCE Zakay Law Group, APLC

Resident Home Donates Over 1,000 Pillows to Displaced Maui Residents After Wildfire


Recognizing the needs of those who have lost their homes and belongings, Nectar wanted to give a small source of comfort while the community rebuilds its home.

“No one donation can give the Maui community back everything they lost,” said Co-Founder and Co-CEO of Resident Home, Eric Hutchinson. “These pillows do not fix all of the damage that has been done, but it is a way to show our support to the community.”

In addition to this recent charitable effort, Resident Home has a history of giving back to the community. Earlier this summer, Nectar made a generous donation of 18 mattresses to the Coalition for Family Harmony’s shelter in Ventura County, demonstrating its commitment to making a positive impact on society.

Maui is more than a beautiful island to explore, it is the home of thousands of residents who need help and support during this time.

About Nectar:
The mattress magic began when Nectar launched in 2016. The goal was to make the most comfortable, yet affordable, memory foam mattresses you could buy online. Today, Nectar is America’s most awarded mattress and is available in more than 4,000 retail stores in the US. Nectar believes any person can be a morning person with the right mattress. With more than 70,000 5-star reviews and 4 million happy sleepers, there’s no wrong side of this bed. Nectar is owned by Resident Home, America’s #1 mattress company.

About Resident Home
Resident Home is a fast-growing direct-to-consumer mattress, bedding, and home furnishing company with a passion to provide consumers with better choices when it comes to everyday home products. Their brands include Nectar, DreamCloud, Siena, Awara, and Cloverlane. Each brand holds unparalleled standards for quality, style, and value. For more information, visit https://www.residenthome.com/.

Media Contact

Frank Tortorici, Marketing Maven, 908-875-8908, frank@marketingmaven.com

SOURCE Resident Home

Staying Relevant in a Shifting Landscape


Social Commerce puts products and services in an audience’s social feed, making payment effortless, building brand awareness, and capitalizing on consumers’ in-the-moment shopping impulses. The Social Commerce market is growing more quickly than the eCommerce market, with an estimated compound annual growth rate of 25%.(3) In 2021, global Social Commerce sales totaled $492 billion and are expected to reach $1.2 trillion by 2025.(4)

This trend is particularly prominent with millennials and Gen Z shoppers, who comprise 50% of the world’s population.(3) Over two-thirds of these groups says social media is integral to their online shopping process, and 64% purchased something through social media within the past year.(5)

Social platforms’ social, entertaining, and conversational nature seems central to the meteoric rise of Social Commerce. As users are engaging with social media to be entertained and connect, human-first content that is more authentic with less of a sales influence is the most effective.(6)

Chew elaborates, “Social Commerce success comes from being authentic with your audience. Consumers want to feel connected to your brand. The question is how you can stand out. You’re competing with viral, funny, and entertaining content. So, how do you drive people to the purchase line? The key is to do it in a way that’s authentic to you and your brand.”

Agility is essential in the eCommerce landscape. Digital agencies with complex approval processes or who schedule and post weeks in advance are missing opportunities to capitalize on rapidly changing trends. With its attention-grabbing short-form video content and skyrocketing ad revenues ($11 billion in 2022), TikTok is one platform that demands agencies adapt to keep up.(7)

However, it is well worth the effort as the social algorithm transforms the linear sales funnel into a potentially infinite loop.

“Brands have to be more agile and closer to their community. Social Commerce, by working with influencers and creators, helps keep their teams lean,” Chew explains.

TikTok’s recent launch of TikTok shop, allowing marketers and content creators to sell right on the platform without linking to a third-party website, lets consumers buy in seconds.

Cayla Ridley, Influencer Strategist, says, “TikTok Shop is revolutionizing the eCommerce landscape by enabling brands and influencers to seamlessly integrate shopping experiences into their content. By activating TikTok Shop, brands can tap into the viral potential of TikTok’s engaged audience, making it possible to turn viral moments into sales opportunities. This is a game-changer for marketers and influencers looking to convert their TikTok audience into paying customers.”

As a digital agency that tailors marketing strategies for each client, Fullmoon Digital embodies the agility required to succeed in an evolving global marketplace.

About Fullmoon Digital
Fullmoon Digital Media, founded by Derek Chew, a former early Yahoo! employee, is one of the few 100% independent digital marketing agencies in the United States. The firm is cross-functional, with deep experience in media planning and buying, digital consultancy, SEO, digital strategy, programmatic, analytics, performance marketing, paid media, social advertising, and creative. They push the envelope of what is possible in terms of marketing and technology, all the while providing best-in-class digital marketing service to their “pack” of clients. For more information, please visit http://www.fullmoondigital.com.

References:‥
1. Belle Wong, J.D. “Top Social Media Statistics and Trends of 2023.” Forbes, Forbes Magazine, 7 Aug. 2023, forbes.com/advisor/business/social-media-statistics/.
2. Worldometer. “Current World Population.” Worldometer, worldometers.info/world-population/. Accessed 24 Aug. 2023.
3. Auxier, Brooke, et al. “As Seen in Your Feed: Shopping Goes Social, Trending Past US$1 Trillion in Annual Sales.” Deloitte Insights, Deloitte, 7 June 2023, deloitte.com/us/en/insights/industry/technology/technology-media-and-telecom-predictions/2023/social-commerce-rise-of-the-social-shopping-retail-market.html.
4. “Top 5 2023 Payment & Commerce Trends | Global Payments.” Globalpayments, globalpayments.com/commerce-payment-trends. Accessed 24 Aug. 2023.
5. Silberstein, Nicole. “Havas Study Highlights 5 Key Social Commerce Preferences of Gen Z and Millennials.” Retail TouchPoints, 28 July 2023, retailtouchpoints.com/topics/digital-commerce/social-commerce/havas-study-highlights-5-key-social-commerce-preferences-of-gen-z-and-millennials.
6. Zib Digital. “Experts Identify Top Social Media Trends for 2023.” GlobeNewswire News Room, Zib Digital (zibdigital.com.au), 8 Nov. 2022, globenewswire.com/news-release/2022/11/08/2551353/0/en/Experts-Identify-Top-Social-Media-Trends-for-2023.html.
7. Snyder, Kristin. “TikTok Is Breaking the Traditional Digital Agency. Here’s How.” Dot.LA, dot.LA, 21 Nov. 2022, dot.la/tiktok-marketing-2658581905.html.

Media Contact

Karla Jo Helms, JOTO PR™, 727-777-4619, [email protected], jotopr.com

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SOURCE Fullmoon Digital



Medpoint Announces Enhanced Life Sciences Talent Acquisition Focus


The expansion of its talent acquisition team was a strategic decision that will ensure the continued value and success that Medpoint provides its customers with.

GREENVILLE, S.C., Sept. 26, 2023 /PRNewswire-PRWeb/ — Medpoint, LLC, experts in Quality, Regulatory, and Clinical Affairs talent acquisition and professional services, announced today the addition of two certified healthcare recruiters to their talent acquisition team. These new capabilities will build on the track record of success in helping Life Sciences customers identify and onboard the exceptional talent needed to grow their businesses.

Medpoint has provided global talent acquisition/recruiting services to clients in the medical device, pharmaceutical, and biotech industries for more than two decades. The organization has continuously demonstrated success in recruiting healthcare leaders and technical experts across quality assurance, regulatory, engineering, and clinical functions. Recent placements include VP Quality/Board Member (biologics), Quality Engineers (pharma and med device), Packaging Engineer (pharma), QC Chemist (pharma), QA Manager (med device), and Regulatory Specialist (med device).

“Medpoint’s clients are constantly having to compete for top talent in all regions. Our talent acquisition/recruiting team consistently presents high-quality candidates to hiring managers in an efficient and cost-effective manner. Our recruiting customers come back to us repeatedly for support because we have a great team and we deliver.” says Rich Alberti, Executive Vice President of Business Development at Medpoint.

To explore how Medpoint, LLC can help to reduce recruiting cycle times and get the right candidates in place efficiently – anywhere around the world, contact Rich Alberti ([email protected]) or Michael Stratford ([email protected]).

www.medpoint.com

About Medpoint LLC

Medpoint provides medical device, diagnostic, and biopharma clients with services actively supporting domestic and international quality assurance, regulatory affairs, clinical affairs, technical engineering, and business consulting. Our Medpoint team supports a diverse portfolio of companies including the largest global healthcare manufacturers and early-stage MedTech startups. Medpoint professional quality auditors are located across the globe to provide onsite quality audits of your entire supply chain, further ensuring the safety and effectiveness of your product manufacturing at every step of the process.

Media Contact

Rich Alberti, Medpoint, LLC, 1 864-905-0209, [email protected], https://medpoint.com/ 

SOURCE Medpoint, LLC

McShane Completes Construction on The Woodlands at Canterfield Senior Living Residence in West Dundee, Illinois


Positioned on a nine-acre site, the one-, two-, and three-story building features a fiber cement panel and stone veneer exterior. Complete with bright and contemporary finishes, the property provides a welcoming environment for residents. The development aims to emulate the site’s past as an apple orchard by incorporating a woodland aesthetic.

Units are offered in studio, one-, and two-bedroom options and offer high-end finishes including vinyl plank flooring, maple cabinets, and granite countertops. The assisted living wing also provides a guest suite for visitors. Adaptations for resident care include wide pathways, secure entrances, and spacious bathrooms.

The 16,000 square feet of luxury amenities include a fitness center, two spas, a salon, theatre, pub, clubrooms with fireplaces, and on-site restaurants. Outdoor amenities include patios and a fire pit, bocce ball court, and a putting green.

AG Architecture is the architect and RDG Planning and Design is the interior designer. NAVIGATE Building Solutions served as the owner’s representative.

Media Contact

Julia Waterbury, McShane Construction Company, 847.692.8718, [email protected], www.mcshaneconstruction.com

SOURCE McShane Construction Company

Recovery Unplugged Launches Adolescent Treatment Program at Its Northern Virginia Location


While the program is currently only accessible virtually, Recovery Unplugged plans to integrate it into its in-person care model as soon as possible. It is currently covered by multiple insurance providers, including but not limited to Aetna (Medicaid and commercial), Cigna, Carefirst, and PP/SS.

Patients can enroll now and will also have access to nurse and case management coordination for continuity of care.

About Recovery Unplugged

Recovery Unplugged is a national behavioral health organization that uses a music-assisted approach to help patients heal from substance use disorder and other mental health challenges. Combining traditional elements of care, such as medical detoxification, behavioral rehab, and medication-assisted treatment, with innovative music-focused practices, Recovery Unplugged is the only treatment provider to fully integrate music into every aspect of our care model.

With locations in Fort Lauderdale and Lake Worth, FL; Austin, TX, Brentwood, TN; Annandale, VA; and Merchantville, NJ, Recovery Unplugged offers all levels of treatment, including inpatient, outpatient, and online rehab options. Recovery Unplugged is accredited by the Joint Commission on the Accreditation of Healthcare Organizations (JCAHO) and is in-network with most major insurance providers.

Media Contact

Greg Roselle, Recovery Unplugged, 1 (908) 304-8778, [email protected], https://www.recoveryunplugged.com/

SOURCE Recovery Unplugged

Academy of Adoption and Assisted Reproduction Attorneys Thank Senators For Reintroducing Adoption Tax Credit Refundability Act To Expand Access To Adoption Tax Credit


AAAA is a member of the Adoption Tax Credit Working Group’s Executive Committee, a coalition of adoption advocates united by their support for the Adoption Tax Credit. After leading a successful effort to preserve the Adoption Tax Credit during 2017, the Adoption Tax Credit Working Group has continued to work to restore refundability to the Adoption Tax Credit. While the credit was made permanent in 2013, refundability of the credit that was available in 2010 and 2011 was not extended. A refundable credit allows more middle- and lower-income families to take full advantage of the credit, as those families may not have the tax liability to receive the full value of the credit, even after carrying forward the credit for up to five years.

“The Adoption Tax Credit has always enjoyed bipartisan support in Congress, and this legislation continues that commitment to families hoping to adopt and those families welcoming children into their forever home,” said AAAA President Peggy Swain. “Restoring refundability to the Adoption Tax Credit will help more families adopt and unite more children with loving families.”

“The Adoption Tax Credit helps families with the expenses of adoption. The value of the credit is up to $15,950 for adoptions finalized in 2023 for eligible adoption expenses,” said AAAA Adoption Director Deb Guston. “This credit is especially meaningful for families adopting from foster care, who can claim the full value of the credit. This financial support to American families underscores our country’s commitment to children and families.”

AAAA urges all Members of Congress to cosponsor and support S. 2895/H.R. 3662, the Adoption Tax Credit Refundability Act.

AAAA is headquartered in Greenwood, Indiana. For more information, visit us at adoptionart.org.

Media Contact

Margaret Swain, Academy of Adoption & Assisted Reproduction Attorneys, 443-857-3350, [email protected], www.adoptionart.org 

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SOURCE Academy of Adoption & Assisted Reproduction Attorneys



Dynamic Web TWAIN SDK V18.4 Unveils Powerful New Features for Enhanced Security and Customizability


In this release, Dynamic Web TWAIN SDK places an even stronger emphasis on data security. The following enhancements have been made:

Advanced Encryption Algorithm: Dynamic Web TWAIN has strengthened local cache security by implementing a new encryption algorithm. This algorithm ensures that data stored in the local cache is better protected by changing encryption keys under different sessions.

Security Review of Third-Party Libraries: To maintain the highest standards of security, Dynamic Web TWAIN now conducts regular security reviews of third-party libraries incorporated into the SDK. This ongoing process ensures that the SDK remains resilient against emerging threats.

Improved Customizability:

Dynamic Web TWAIN SDK v18.4 introduces new features that enhance its flexibility, making it even more adaptable to diverse scanning and imaging needs while streamlining the document scanning and editing experience:

Advanced Blank Page Detection: This release introduces a more robust blank page detection method with IsBlankImageAsync(). Users can customize sensitivity levels, allowing them to overlook minor marks or disregard background patterns based on specific circumstances. This feature enhances the accuracy of document scanning and processing.

Easily Extract Selected Area: With the introduction of the brand-new OutputSelectedAreaAsync() function, users can now export selected image areas to either a blob or base64 format. This powerful capability allows users to edit any selected area without modifying the original image, enabling greater control over document editing and manipulation.

Customizable Selection Box: Users now have the ability to tailor the appearance of the rectangular selection box when choosing image areas within both the Viewer and Image Editor. This includes modifying the in-viewer selection indicator’s color, border width, and line dash, offering greater visual customization options to suit individual preferences.

Flexible Installation Location: System administrators will appreciate the added flexibility this new property provides. It allows for hosting the dist folder at a remote location other than the local project folder, facilitating smoother deployment and management of the SDK.

Getting Started

Getting started with a deployment can be done in a handful of steps. Developers can download and install Dynamic Web TWAIN Edition version 18.4 from the Dynamsoft website, including a trial version. A 30-day trial license comes with the installer.

About Dynamic Web TWAIN
The Dynamic Web TWAIN SDK provides cross-browser and cross-platform document scanning support for web applications. Developers need only write a handful of lines of JavaScript code to enable document scanning, uploading, editing, and processing. This turns otherwise months of work into just days. The SDK works across Android®, iOS®, Linux®, macOS® or Windows® devices.

Pricing and Availability
Dynamsoft’s Dynamic Web TWAIN version 18.4 SDK is now available. It can be purchased and downloaded at the company’s website. A Dynamsoft Barcode Reader SDK is also offered to create barcode reading applications. Finally, a Dynamsoft Label Recognition SDK provides a fast method to localize and extract critical data on the common store or warehouse tags using OCR. Full pricing information can be requested at the website. Multiple award-winning technical support channels are offered with an SDK purchase including, email, live chat, web meetings, and phone.

About Dynamsoft Corp.
Dynamsoft Corp. provides enterprise-class TWAIN™ software development kits (SDK), a Barcode Reader SDK, and a Label Recognition SDK to help developers meet document imaging, scanning, barcode reader, and OCR extraction applications requirements when developing web, desktop, or mobile document management and label reading applications. The imaging SDKs help today’s businesses seeking to migrate from wasteful paper-based workflows to efficient paperless electronic document and records management. Thousands of customers use Dynamsoft’s solutions. Customers include 3M®; EMC®; FUJIFILM Medical Systems U.S.A., Inc.; Fujitsu®; GE®; H&R Block®; HP®; IBM®, Intel®; Infosys®; Lockheed Martin®; Olympus®; Philips®; PricewaterhouseCoopers®; Samsung®; Siemens®; Symantec®; Unisys®; Verizon®; and more. Dynamsoft is an ISO 27001-certified organization and an associate member of the TWAIN Working Group that develops TWAIN standards. The company was founded in 2003. More information is available at http://www.dynamsoft.com.

Note: Whether noted or not, references to certain words may be trademarks or registered trademarks of their respective owners.

Media Contact

Donna, Dynamsoft Corporation, 1-604-605-5491, [email protected], www.dynamsoft.com

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SOURCE Dynamsoft Corporation