Allergy Friendly Brands Join Forces to Support Food Equality Initiative and Combat Food Insecurity


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We are excited that all of these brands are coming together for the Spokin Cares campaign to meet the needs of families with allergies and celiac disease. Emily Brown, Founder, and CEO of FEI.

The COVID-19 pandemic is increasing food insecurity by interrupting income, driving up food prices, and creating supply chain problems that result in shortages of medically necessary food. Allergy Friendly Brands have joined forces to launch the Spokin Cares Campaign to provide medically necessary food to families in need.

Spokin, a platform and app that connects people managing food allergies to allergy-friendly resources like food, recipes, and local resources launched the Spokin Cares campaign and asked partners to join in the effort to sustain families in need.

Brands like O’MY, Every Body Eat, Safely Delicious, Hilary’s, Partake, Kip’s, Free2b, Blake’s Seed Based, SuperSeedz, Prevail, The Greater Knead, ZEGO Foods, Rule Breaker Snacks and Fancypants Baking Co. are donating products or a percentage of sales to help combat hunger.

The Spokin Cares campaign will help accelerate the work of Food Equality Initiative (FEI), a nonprofit (501c3) founded to serve low-income families that must eliminate common foods from their diet to maintain health and wellness.

Ove the last month, FEI has seen a dramatic spike in requests for allergy-free food. The Spokin Cares campaign will help scale the reach of FEI and provide medically necessary food to families in need.

To help serve families with allergies and celiac disease, FEI has created direct-to-client, no-contact deliveries for families using Smart Warehousing and shipping boxes of food weekly to families throughout the United States.

To learn more about the Spokin Cares campaign turn to Instagram Live Friday May 22nd at 12 pm CST. The Founder of FEI, Emily Brown will join fellow food allergy mom Susie Hultquist, founder & CEO of Spokin Inc. to talk about the campaign, the power of partnerships and how you can help families access medically necessary food.

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