NoBullBurger™ Debuts Brand Redesign with a New Logo and Packaging


refresh of brand packaging

NoBull Burger’s re-branding

We’re excited to show our customers our packaging with ingredients you can pronounce, see and feel good about eating- ingredients your grandmother would recognize! Nothing lab-grown, no preservatives, additives, or chemicals.

NoBull Burger ™, the true veggie burger made with 100% plants and 0% bull, recently launched its brand redesign. First debuted at Expo West this year, the new logo and packaging showcase each protein-packed veggie burger’s ingredients so consumers can easily see what’s inside them. The team partnered with Founder and Creative Director, Andy Kurtt’s of Buttermilk Creative, to execute a shelf-popping, hunger-invoking package design.

NoBull Burger’s new design emulates its no-bull approach to real food and authentic flavor while continuing to embrace the quality and ingredients that each veggie burger holds. Their innovative redesign creates a sense of transparency for their consumers, highlighting real food ingredients, bold, savory flavors, and high nutritional value.

Founder Crissanne Raymond began making veggie burgers in the 70s using ingredients inspired by her mother’s lentil soup recipe. Over time, the veggie burgers gained a cult following at family events and potlucks, and Raymond’s son eventually named the patties the “NoBull Burger.” At the urging of her family, Crissane launched a food business in 2011 with the help of her daughters, Heather Pinero and Elizabeth Raymond; the team began selling NoBull Burgers wholesale to farmer’s markets, restaurants, and grocery stores in Virginia and the Mid-Atlantic region.

Daughter and Co-Founder Elizabeth Raymond has spearheaded NoBull Burger’s US nationwide awareness by establishing incredible partnerships with distribution through Whole Foods Market, Erewhon, Natural Grocers, and more.

“We take pride in only using superior real food ingredients, grown from the Earth,” said Raymond. “We’re excited to show our customers our packaging with ingredients you can pronounce, see and feel good about eating- ingredients your grandmother would recognize! Nothing lab-grown, no preservatives, additives, or chemicals.”

To learn more about NoBull Burgers or to find them at a retailer near you, visit https://nobullburger.com.

About NoBull™ Burger

Founded by mother and chef Chrissanne Raymond, the NoBull Burger is the only 100% plant-based veggie burger made with real food ingredients. With its mission to help people eat as close to the earth as possible without compromising ingredients and flavor, the NoBull Burger is a clean, nutritious veggie burger made with whole ingredients to give people the nutrients they need. Unprocessed, with no additives, and nonGMO, NoBull is positioned as the industry’s go-to true veggie burger.

Share article on social media or email:

Leave a Reply