BrandDataLab (BDL) Announces Dr. Bill Morice as a New Advisory Board Member


William Morice II, MD, PhD

William Morice II, MD, PhD

BrandDataLab CEO, Dr. Chet Rao says “We are delighted to welcome Dr. Morice to the BDL family. He brings a wealth of demonstrated experience in healthcare, laboratory medicine, and business acumen that will help propel BDL to new heights.”

Dr. William (Bill) Morice brings to BrandDataLab a deep understanding of healthcare markets and opens up global connections. He currently is the Chair of the Mayo Clinic Department of Laboratory Medicine and Pathology, and President of Mayo Clinic Laboratories.

Dr. Morice is an accomplished medical and business leader and serves as a bridge between clinical innovations and sustainable financial performance. Under his leadership, a partnership between Mayo Clinic Laboratories and WuXi Diagnostics was created to deliver top-tier clinical testing to patients in China. Committed to driving the field forward, Mayo Clinic Laboratories has been at the forefront of efforts to secure investments in the Rochester biomedical hub in partnership with world-leading diagnostic companies such as ThermoFisher Scientific. As Department Chair, he has maintained oversight of 8 divisions, 60+ testing labs, 190+ physician-scientist staff, and 3000 allied health staff.

Dr. Morice says “Continuously expanding and improving the tools of diagnostic medicine is fundamental to promoting healthcare quality and equitability.” As an accomplished strategic and clinical leader, he has a history of advancing operations and delivering on objectives for a globally-recognized pathology and laboratory services provider. His mission is to assist healthcare providers worldwide in increasing access to specialized, cutting-edge testing that leads to improved patient outcomes. With a futurist mindset, he has enhanced efficiency and reduced costs to create additional value in existing and novel clinical laboratory technologies and methodologies.

BrandDataLab CEO, Dr. Chet Rao says “We are delighted to welcome Dr. Morice to the BDL family. He brings a wealth of demonstrated experience in healthcare, laboratory medicine, and business acumen that will help propel BDL to new heights”

Dr. William Morice Background

Dr. William has twenty-two years of experience as a medical innovator combining operational expertise, clinical proficiency & strategic acumen.

The research performed by Dr. Morice is critical in establishing the presence of chronic leukemias of NK cells and providing greater insights into the pathology and clinical manifestations of T-LGL. Dr. Morice’s research benefits patients with these enigmatic disorders, as more accurate laboratory diagnoses have improved the ability of clinicians to diagnose, manage, and avoid over-treating these usually indolent diseases.

Professional highlights


  • Chair, American Clinical Laboratory Association Board of Directors (March 2021 to present)
  • Co-Chair of the Industry-Advisory Group to the Access to Covid Tools Accelerator-Diagnostics sponsored by FIND and the Global Fund
  • Chair, Division of Hematopathology, Mayo Clinic (2009-2015)
  • Member, Research and Innovation Advisory Board, Brussels Academic Hospitals Laboratory
  • Founding member, Bone Marrow Pathology Group (2016-2019)
  • Professor of Laboratory Medicine and Pathology, Mayo Clinic College of Medicine
  • Consultant, Division of Hematopathology, Department of Laboratory Medicine and Pathology
  • Professor of Laboratory Medicine and Pathology


Dr. Morice is a graduate of Mayo Clinic College of Medicine (MD/Ph.D.) and Indiana University, Bloomington (BS – Biochemistry).

Brand Data lab, Inc Background

Brand Data Lab specializes in data extraction, integration, and AI/ML analyses for industry-leading clients. We complement and enhance data-driven planning and decision-making with quantifiable return on investment.

BDL builds industry-leading visual interfaces for the C-Suite to analyze trends, offer insights and predictions, and help them in planning and decision-making. We have worked with multinationals across Healthcare, Consumer Goods, and Hospitality sectors to develop end-to-end solutions.

Our team is led by some of the most experienced AI/ML, Healthcare, Consumer Goods, M&A talent, with a collective experience of more than 200 years, and more than $10 Billion worth of transaction experience. We have a team of 126 (and growing) finest data scientists & AI developers, already trusted by premium names in fortune 100, ACOs, Big Box retailers, & Silicon Valley VCs.

For More Information Contact

Dr. Chet Rao

Brand Data Lab, Inc

5151 California Ave, Irvine, CA – 92617, USA

consult@branddatalab.com

Web: http://www.branddatalab.com

https://www.linkedin.com/company/brand-data-lab/

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