Isagenix Collagen Elixir Sells 1 Million Bottles in First Few Days of U.S. Launch


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“Since its debut in the U.S. and Puerto Rico on Friday, we’ve seen an overwhelming response. This product launch is the most successful in our history and is a terrific start to an exciting year at Isagenix.” – Isagenix CEO Sharron Walsh

To help customers maintain a more youthful appearance through increased collagen production,† global wellbeing company Isagenix International has launched its popular Collagen Elixir™ in the United States and Puerto Rico and had a record-setting response.

“Collagen Elixir has been a massive success in Australia and New Zealand since launching in 2020. Customers there love this product because it’s not only effective but also focuses on sustainability,” said Isagenix Chief Executive Officer Sharron Walsh. “Since its debut in the U.S. and Puerto Rico on Friday, we’ve seen an overwhelming response. This product launch is the most successful in our history and is a terrific start to an exciting year at Isagenix.”

During its first weekend on the market, Collagen Elixir had sales seven times greater than opening weekend sales for BĒA™ Sparkling Energy Drink, which was previously the company’s most successful product debut. Isagenix has already sold 1 million bottles of the elixir.

The elixir is the company’s second collagen-based product. Isagenix launched Collagen Bone Broth in Roasted Chicken + Herb Flavor and Vegetable Flavor in November 2019.

Isagenix launched Collagen Elixir in the U.S. and Puerto Rico at its virtual New Year Kick Off event, where it also debuted the second flavor of its Whole Blend IsaLean® Bar, Chocolate Indulgence. Introduced in July, the bar gives customers a convenient, satisfying way to get a balanced superfood meal.

Collagen Elixir: A Closer Look

Isagenix created Collagen Elixir to improve skin elasticity, helping reduce the appearance of fine lines and wrinkles. 5 grams of marine collagen peptides from responsibly caught cod, haddock, and pollock stimulate natural collagen production, supporting healthy skin for a vibrant and fresh appearance. The elixir also has zinc, biotin, and antioxidant vitamin C, which not only help rejuvenate skin but also support hair and nail growth.†

As part of its commitment to sustainability:

  • Isagenix uses collagen sourced from a fishery that has a Marine Stewardship Council certification, helping protect marine resources and eliminate overfishing.
  • The elixir is manufactured in a carbon neutral facility with a partner that has a vision to eliminate plastic in the world’s waterways and aid in the conservation of ocean wildlife.
  • The glass bottle packaging that keeps the elixir fresh is 100% recyclable, which results in less unnecessary waste for the customer and the Earth.

Preferred customer pricing in the United States and Puerto Rico is US$39.99 for 10 bottles and US$119.97 for 30 bottles.

Chocolate Indulgence Whole Blend IsaLean Bar: A Closer Look

Whole Blend IsaLean Bar is now available in the United States, Puerto Rico, and Canada in new Chocolate Indulgence as well as Peanut Butter Crisp. Isagenix plans to release additional flavors in the next year. The company also offers its original whey-based IsaLean Bar and a plant-based IsaLean Bar.

Whole Blend Bar has:

  • 21 vitamins and minerals sourced from a premium blend of organic whole food vegetables, which feature an array of nourishing vitamin forms called vitamers.
  • 20 grams of high-quality protein, including whey protein.
  • 0 grams of added sugar.

Preferred customer pricing for 10 bars is US$32.99 in the United States and Puerto Rico and CA$36.99 in Canada.

To learn more about Isagenix, visit the Newsroom, like the company on Facebook, and follow it on Twitter and Instagram.

†This statement has not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

About Isagenix International

Established in 2002, Isagenix International believes that everyone deserves to experience a healthy, joyful, and abundant life. The global wellbeing company artfully crafts more than 175 effective products and offers a supportive community for its more than 550,000 customers worldwide. Isagenix shares its products through a network of independent distributors in 26 markets: the United States, Canada, Puerto Rico, Hong Kong, Australia, New Zealand, Taiwan, Mexico, the United Kingdom, Ireland, the Netherlands, Belgium, Spain, South Korea, Austria, Denmark, Finland, France, Germany, Italy, Japan, Norway, Poland, Portugal, Sweden, and Switzerland. The private family-owned company has its world headquarters in Gilbert, Arizona. For more information, visit Isagenix.com.

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