American Exchange Group partners with Warner Bros. Consumer Products for New Collection


Scoob! and Scooby-Doo iTech Jr. Kids Smartwatch sold exclusively at Walmart.

Scoob! and Scooby-Doo iTech Jr. Kids Smartwatch sold exclusively at Walmart.

The iTECH Jr. is a children’s smartwatch that will feature special edition character prints of both Scooby-Doo and Scoob (the puppy version) on the watch band.

Scooby-Doo has been one of the most beloved animated franchises for more than 50 years, with the animated television series first produced in 1969. Playful and adventurous, Scooby’s appeal and adventures are evenly split amongst boys and girls worldwide. Today, the mystery-solving fun and entertaining characters continue to grow and offer endless possibilities for partners. The all-new “SCOOB!” explores the never-before told stories of Scooby-Doo’s origins and the greatest mystery in the career of the young detectives of Mystery Inc. “SCOOB!” is available now for a 48-hour rental via Premium Video On Demand or premium digital ownership.

The iTECH Jr. is a children’s smartwatch that will feature special edition character prints of both Scooby-Doo and Scoob (the puppy version) on the watch band. The kid’s smartwatch features fun learning games, a swivel camera for photos and videos including creative photo effects and custom Scooby-Doo and Scoob backgrounds, while interactively encouraging children to grow and develop independence with an alarm clock, stopwatch, timer, and voice recorder features. The iTECH Jr. allows kids to be engaged and safe without the use of GPS tracking or data connection and is perfect for children ages four and older.

The collection has a Manufacturer Suggested Retail Price of $75 and will be sold exclusively at Walmart stores across the country and online at Walmart.com.

About American Exchange Group

American Exchange Group is an industry leader in accessories design and manufacturing.

By facilitating distribution to major retailers worldwide for custom private label brands, exclusive licensed brands, and branded accessories including watches, wearable technology, jewelry, footwear, and handbags, American Exchange Group raises the bar by disrupting status quo pricing while staying at the forefront of trends.

About Warner Bros. Consumer Products

Warner Bros. Consumer Products (WBCP), a WarnerMedia Company, extends the Studio’s powerful portfolio of entertainment brands and franchises into the lives of fans around the world. WBCP partners with best-in-class licensees globally on an award-winning range of toys, fashion, home décor, and publishing inspired by franchises and properties such as DC, Wizarding World, Looney Tunes, Hanna-Barbera, HBO, Cartoon Network and Adult Swim. The division’s successful global themed entertainment business includes groundbreaking experiences such as The Wizarding World of Harry Potter and Warner Bros. World Abu Dhabi. With innovative global licensing and merchandising programs, retail initiatives, promotional partnerships and themed experiences, WBCP is one of the leading licensing and retail merchandising organizations in the world.

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